Download or read book Cycle Tourism and South Australia Destination Marketing written by Pam Faulks and published by . This book was released on 2008 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: A network research project was undertaken to analyse cycle tourist travel propensity, motivations, travel behaviour, preferred destination attributes and cyclists¿ perceptions of South Australia as a cycle tourism destination. The purpose of the project was to assist the South Australian Tourism Commission to better understand the cycle tourism market and the potential degree of fit with South Australian destination marketing and development. The project also segmented the sample according to their attitudes towards cycling. This was to provide more detailed information on key potential target markets to help develop more effective marketing and development strategies. This title is also available for FREE download at www.crctourism.com.au
Download or read book Outdoor Recreation written by David Huddart and published by Springer Nature. This book was released on 2019-10-25 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook presents a comprehensive overview of the environmental impacts of various types of outdoor recreation, and how these can be best managed. As a field of study, recreational ecology is both multidisciplinary and interdisciplinary, and the authors seek to develop a deeper understanding of both the role and function of the factors that influence visitor numbers and their impact. An accessible and comprehensive textbook, it features numerous types of outdoor recreational activities including hill walking, rock climbing, mountain marathons, skiing, scuba diving and more. Drawn from several global case studies, the authors estimate the current and future numbers involved in outdoor recreation, and how best these numbers can be managed. Effective visitor impact management actions arise from collaboration between recreation ecologists, social scientists, experienced recreation managers, recreation stakeholders and the recreationalists themselves: as such, this book will be multi-disciplinary in scope. This practical and engaging textbook will be invaluable to students and scholars of outdoor recreation and adventure tourism as well as practitioners and managers working in the field.
Download or read book Destination Marketing written by Steven Pike and published by Routledge. This book was released on 2015-12-14 with total page 367 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destination Marketing offers the reader an integrated and comprehensive overview of the key challenges and constraints facing destination marketing organisations (DMOs) and how destination marketing can be planned, implemented and evaluated to achieve successful destination competitiveness. This new second edition has been revised and updated to include: new slimline 15-chapter structure new chapters on Destination Competitiveness and Technology new and updated case studies throughout, including emerging markets new content on social media marketing in destination marketing organisations and sustainable destination marketing additional online resources for lecturers and students including PowerPoint slides, quizzes and discussion questions. It is written in an engaging style and applies theory to a range of tourism destinations at the consumer, business, national and international level by using topical examples.
Download or read book CBR Cycle Tourism Strategy written by Destination Marketing Store and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing and Managing Tourism Destinations written by Alastair M. Morrison and published by Taylor & Francis. This book was released on 2023-07-31 with total page 898 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering destination management and marketing in one volume. It focuses on how destination management is planned, implemented, and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, and challenges and issues they face to compete for the global leisure and business travel markets. Much has changed since the publication of the second edition of this book in 2018. The COVID-19 pandemic was unpredictable at the time and has caused havoc for destinations and DMOs. The third edition includes many materials about the COVID-19 impacts and recovery from the pandemic. This third edition has been updated to include: four new chapters (Chapter 2—“Destination Sustainability and Social Responsibility”; Chapter 3—“Quality of Life and Well-Being of Destination Residents”; Chapter 11—“Destination Crisis Management”; and Chapter 20—“Destination Management Performance Measurement and Management”) new and updated international case examples to show the practical realities and approaches to managing different destinations around the world coverage of contemporary topics including, for example, COVID-19, social responsibility, metaverse, mixed reality, virtual meetings, teleworking, digital nomads, viral marketing, blended travel, regenerative tourism, meaningful travel, and several others a significantly improved illustration program keyword lists It is illustrated in full color and packed with features to encourage reflection on main themes, spur critical thinking, and show theory in practice. Written by an author with many years of industry practice, university teaching, and professional training experience, this book is the essential guide to the subject for tourism, hospitality, and events students and industry practitioners alike.
Download or read book Cycle Tourism Strategy 2005 2009 written by and published by . This book was released on 2005 with total page 12 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Recent Advances in Social Sciences written by Recep Efe and published by Cambridge Scholars Publishing. This book was released on 2018-11-15 with total page 601 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book covers recent advances for quantitative researchers with practical examples from the social sciences. It provides essential information on important issues such as tourism, geography, history, sociology, politics, economy and sport sciences. Each chapter offers a comprehensive range of practical ideas and examples, and all topics are covered by an expert in the field in question. This volume will enable readers to realize that what they see as specific to their own discipline is, in fact, common to several different fields.
Download or read book Wine Tourism Destination Management and Marketing written by Marianna Sigala and published by Springer. This book was released on 2019-06-25 with total page 644 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides a holistic approach to wine destination management and marketing by bringing together wine tourism research with research in wine and destination management. Chapters are contributed by numerous international authors offering an international and multidisciplinary perspective. The book combines fresh research approaches with international industry examples and case studies in the following key topics: understanding demand of wine destinations; New approaches and practices of wine destination marketing; innovation and design of wine destination experiences and wine routes; planning and development of wine destinations. The book analyses wine destination management and marketing issues from the perspectives of the various stakeholders of wine destinations (e.g. tourists, cellar doors, wine tourism firms, destination managers, wine associations and networks). The book is equally valuable to researchers and industry professionals alike.
Download or read book Marketing Innovations for Sustainable Destinations written by Alan Fyall and published by Goodfellow Publishers Ltd. This book was released on 2009-09-06 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of groundbreaking and stimulating chapters that explore innovative marketing operations, interactions and experiences, illustrating how each contributes to the sustainable development of destinations.
Download or read book Marketing Australian Travel and Tourism written by John I. Richardson and published by . This book was released on 1996 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work describes marketing principles and techniques in the context of Australian travel and tourism. It provides a broad picture of how Australian organizations, large or small, plan and carry out their marketing operations. Designed for the 1990s, a time of rapid change brought about by technology, globalization, concerns about the sustainability of travel and tourism, and the profitablility of the businesses which service it, the book aims to recognize the breadth of the Australian travel and tourism industry and the problems and opportunities that marketers in the industry face.
Download or read book Cycle Tourism in Australia written by Matthew Lamont and published by LAP Lambert Academic Publishing. This book was released on 2010-09 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: There has been a long-standing link between cycling and tourism, particularly in European countries. In Australia there is increasing political interest in developing and promoting cycle tourism, yet there is little research to guide policy-making decisions. The research reported in this book examines the needs, preferences and perceptions of cycle tourists in Australia, informed by Leiper s model of whole tourism systems. Particular attention is paid to identifying what cycle tourists want in a cycle tourism destination. Perceptions regarding the desirability of Australia as a cycle tourism destination in relation to road safety, infrastructure, and transport services are also explored. This research has numerous theoretical and applied implications for studying and managing cycle tourism. It is a valuable resource for practitioners, policy makers, students and researchers with an interest in cycle tourism.
Download or read book Tourism Destination Marketing and Management written by Youcheng Wang and published by CABI. This book was released on 2011-03-01 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].
Download or read book Advances in Tourism Destination Marketing written by Metin Kozak and published by Routledge. This book was released on 2009-09-10 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, places (as seen by the tourist), public and private tourism organisations and the social and physical environment can effectively communicate and co operate together at a profit for each. Advances in Destination Marketing offers a comprehensive review of a wide range of aspects related to marketing tourism products including networks in destinations, consumer experiences in destinations, destination branding, destination image, events in destinations and destination tourism products. Throughout the book a network analysis perspective is applied to offer alternative solutions of how each system can share network knowledge and system knowledge so profits can be created effectively and maximised. The exploration of new topics such as Destination Networks and Destination Branding as well as original international empirical research and case studies from well known researchers in the area, provides new thinking on Marketing Tourism Destinations. The relevance of the arguments and the salient conclusions are valuable in the study of an ever dynamic and burgeoning industry. This stimulating volume will be of interest to higher level students, academics, researchers within Tourism and practitioners in the industry.
Download or read book The Tourism Area Life Cycle written by Richard Butler and published by Channel View Publications. This book was released on 2024-08-13 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Tourism Area Life Cycle (TALC) model is one of the most cited articles in the tourism literature, and since its publication has continued to be frequently quoted and utilised by academics and those in the tourism industry. Over the past 40 years it has been subject to widespread application and discussion, as well as elaboration, modification and criticism. This book provides a final overview of the use and contribution of the model, its strengths and weaknesses, and particularly its relevance in the 21st century in the context of problems such as overtourism and disasters, including the Covid-19 pandemic. The authors represent a mixture of senior academics, all of whom have used the TALC in their research, and younger scholars who have also used and modified the model. The final section considers revisions and concludes with a new version of the model.
Download or read book Sport Tourism and Sustainable Destinations written by Brent D. Moyle and published by Routledge. This book was released on 2018-12-07 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Destinations include the places, landscapes and communities where sport tourism development takes place. Whether sport tourism development takes the form of sport events, active participation in sport, and/or sports nostalgia/heritage, it draws on local resources, forms part of the complex dynamic of daily life. As such, sports tourism has implications for residents, with destination communities in a position to benefit from, or absorb the costs of, the extent to which development is sustainable. Subsequently, this book features contributions that focus on sport tourism and destination sustainability. Issues covered include, though are not limited to, destination management, surf localism, the production of space, event sustainability in national parks, utilisation of sport heritage for destination promotion, enhancing the attractiveness of destinations through sport tourism, destination development and sport tourism, utilising sport to motivate travel to destinations and environmentally responsible behaviour in sports tourism destinations. The unique contribution of this edited volume is the multi-disciplinary approach applied to enhance conceptual understanding of issues surrounding sport tourism and destination sustainability. The chapters originally published as a special issue in the Journal of Sport & Tourism.
Download or read book Sustainable Transport and Tourism Destinations written by Luca Zamparini and published by Emerald Group Publishing. This book was released on 2021-02-08 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Transport and sustainability are intrinsically linked. This book examines the links between transport, tourism, and sustainability by means of a series of large case studies covering several countries.
Download or read book Transportation Systems for Tourism written by M. R. Dileep and published by Springer Nature. This book was released on 2023-01-01 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This textbook provides a comprehensive learning resource material for tourism transportation. Exploring the interrelationship between transport and tourism, it demonstrates how different types of transportation systems interact and are combined within the tourism destination framework. It addresses topics such as the geographical aspects of tourism transportation, technological advances in transportation, public transportation in tourism, drive tourism, recreational transportation, and various forms of tourism, including car, rail, coach, water, cycling, and space tourism. Readers will also learn about sustainability aspects, consumer behavior, and tourist behavior modelling. The book offers a valuable asset for graduate as well as master degree students in regional and spatial science, transportation engineering, and tourism and transportation economics, as well as for professionals in the travel, tourism, transport, and hospitality industries who are interested in the link between tourism and transportation, its benefits and impacts. Tourist destinations can strategically use this learning resource to gain a better understanding of the leisure and recreational aspects of the transportation system and consequently boost their appeal to tourists.
