Download or read book CUSTOMER SATISFACTION ON MOBILE PHONE SERVICES written by Dr. Sakru Ketavath and published by Lulu.com. This book was released on with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Mobile Services in Retail and Their Influence on Customer Satisfaction written by Joern Toellner and published by Diplom.de. This book was released on 2014-04-15 with total page 136 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2014 in the subject Business economics - Trade and Distribution, grade: 2,3, University of Applied Sciences Essen, language: English, comment: Folgende Themen werden behandelt: Megatrends / Mobile Marketing / Erfolgsfaktoren Mobile Marketing / Smartphone / Apps / Kundenzufriedenheit / Kano Modell / Fallbeispiele Applikationen: Mobile Messaging, Mobile Tagging - extended Packaging, Barcoo, Mobile Payment - Mobile Wallet, Starbucks, Augmented Reality / Mobile Kundenkarte - Payback, Shopkick, Datenschutz. Umfrage zum Thema: Welche Apps verwenden Kunden im Einzelhandel und unter welchen Voraussetzungen., abstract: Worldwide there is a strong growth in smartphone owners in comparison to previous years and the number of them will surpass the 1,4 billion mark worldwide by the end of 2013 (statista, 2013). Today, more than one third of world's population and more than 40 percent of Germany's population own a smartphone (GS1, 2013, 5, statista, 2013). Mobile phones and other mobiles are becoming part of our everyday life and are changing the way people manage it. They are the most used daily consumer good in the world and by this are becoming personal assistants that give users an always-connected and always-on lifestyle - a mobile lifestyle. Users are able to do everything from everywhere at any time with it: from doing business, communicating or playing interactive games to shopping. The increasing number of mobile devices and by this the anywhere accessibility of the Internet have an impact on the consumers' behavior in stationary stores. Customers do price checks with their smartphone, watching product videos or reading product reviews in the store and more often buy the desired product elsewhere. Retailers face the challenge of understanding how customers interact with their mobiles while shopping and take advantage of any opportunities to increase customer conversion and gain loyal customers (comscore, 2012). Customers expect m
Download or read book Impact of Mobile Services on Business Development and E Commerce written by Liébana, Francisco and published by IGI Global. This book was released on 2019-09-27 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mobile devices have become an essential item in the daily lives of many people. As with any innovation, mobile services present both opportunities and challenges to current business models. The development of mobile communication coupled with evolving mobile services have completely changed the business landscape and have transformed consumer behavior. It is important to understand the impact that these services have on users’ lives, business, and society. Impact of Mobile Services on Business Development and E-Commerce is a collection of innovative research that focuses on the importance of mobile services in business development and discusses the provision of decentralized services, mobile commerce and marketing, and new models for the delivery of mobile services such as business-to-consumer and peer-to-peer. While highlighting topics including global market, consumer behavior, and customer satisfaction, this book is ideally designed for business managers, executives, marketers, entrepreneurs, financial advisors, consumer behavior analysts, computer engineers, software developers, IT specialists, students, researchers, and business professionals.
Download or read book An application of the American Customer Satisfaction Index Model ACSIM in the Nepalese Mobile Phone Sector written by Kaji Bahadur Dahal and published by GRIN Verlag. This book was released on 2016-05-02 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, grade: B, Maastricht School of Management, course: MBA, language: English, abstract: Nepalese mobile phone market is one of the fast growing businesses with the penetration rate of at least 67.92% for GSM mobile services. Mobile phone providers have also been competing to offer dynamic services to customers. By doing this research, it is expected to offer inputs to enhance customer satisfaction with mobile services in Nepal. The term ‘customer satisfaction’ has become an emerging issue for academic research as business organizations recognize that customer satisfaction is the only way to win in the given tough competitive business world. The aim of this paper is to measure the antecedents and consequences of overall customer satisfaction with mobile services in Nepal. This study is probably the first of its kind in Nepal, which uses standard customer satisfaction measures (American customer satisfaction index model, (ACSIM) to examine the customer satisfaction with mobile services. It uses a structured questionnaire to collect the data from 242 young mobile users from two colleges in Nepal. Based on the observation, it is found that the influencing antecedents of customer satisfaction are customer expectation, perceived quality and perceived value. Similarly, it is also found that highly satisfied customers are more likely to repurchase and higher price tolerance to price increases by current mobile services provider or price decreases by rival. The result of this study is more applicable to young adult mobile services market in Nepal rather than to entire mobile subscriber population. The study reveals that mobile services provider must focus on improving mobile services quality to increase customer satisfaction and customer loyalty. The value of this study is that it uses well known research model to measure customer satisfaction with mobile services in Nepal.
Download or read book Cross Cultural Design written by Pei-Luen Patrick Rau and published by Springer. This book was released on 2016-07-04 with total page 827 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the proceedings of the 8th International Conference on Cross-Cultural Design, CCD 2016, held as part of the 18th International Conference on Human-Computer Interaction, HCII 2016, held in Toronto, ON, Canada, in July 2016 and received a total of 4354 submissions, of which 1287 papers and 186 poster papers were accepted for publication after a careful reviewing process. These papers address the latest research and development efforts and highlight the human aspects of design and use of computing systems. The papers thoroughly cover the entire field of Human-Computer Interaction, addressing major advances in knowledge and effective use of computers in a variety of application areas. The 81 papers presented in the CCD 2016 proceedings are organized in topical sections as follows: culture and user experience; cross-cultural product and service design; cultural ergonomics; culture and mobile interaction; culture in smart environments; cross-cultural design for health, well-being and inclusion; and culture for e-commerce and business.
Download or read book The Customer Satisfaction towards Service Quality of Electrical Equipments written by E. Sankaran, Dr. K S Meenakshi Sundaram, Dr. D Kirubakaran and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Telecommunications Preliminary Observations about Consumer Satisfaction and Problems with Wireless Phone Service and FCC s Efforts to Assist Customers with Complaints written by Mark Goldstein and published by DIANE Publishing. This book was released on 2009-12 with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of wireless phone service in the U.S. has risen dramatically over the last 20 years, with an estimated 270 million subscribers as of Dec. 2008. Concerns have been raised in recent years about the quality of this service, incl. concerns about billing and carriers' contract terms, such as fees charged for terminating service before the end of a contract period. The FCC has flexibility in regulating wireless phone service carriers. FCC's rules include procedures for addressing consumer complaints. This testimony provides preliminary info. on: (1) consumers' current satisfaction with wireless phone service and problems consumers have experienced with this service; and (2) FCC's efforts to assist wireless consumers with complaints. Tables.
Download or read book Strategic Outlook in Business and Finance Innovation written by Hasan Dinçer and published by . This book was released on 2021-04-06 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic Outlook in Business and Finance Innovation: Multidimensional Policies for Emerging Economies brings together new theoretical frameworks and develops appropriate strategies to improve the performance of firms globally.
Download or read book The Mobile Connection written by Rich Ling and published by Elsevier. This book was released on 2004-06-25 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Has the cell phone forever changed the way people communicate? The mobile phone is used for “real time coordination while on the run, adolescents use it to manage their freedom, and teens “text to each other day and night. The mobile phone is more than a simple technical innovation or social fad, more than just an intrusion on polite society. This book, based on world-wide research involving tens of thousands of interviews and contextual observations, looks into the impact of the phone on our daily lives. The mobile phone has fundamentally affected our accessibility, safety and security, coordination of social and business activities, and use of public places. Based on research conducted in dozens of countries, this insightful and entertaining book examines the once unexpected interaction between humans and cell phones, and between humans, period. The compelling discussion and projections about the future of the telephone should give designers everywhere a more informed practice and process, and provide researchers with new ideas to last years. *Rich Ling (an American working in Norway) is a prominent researcher, interviewed in the new technology article in the November 9 issue of the New York Times Magazine. *A particularly "good read", this book will be important to the designers, information designers, social psychologists, and others who will have an impact on the development of the new third generation of mobile telephones. *Carefully and wittily written by a senior research scientist at Telenor, Norway's largest telecommunications company, and developer of the first mobile telephone system that allowed for international roaming.
Download or read book Mobile Telecommunication Customer Loyalty in Nigeria Determining Factors written by Olayiwola Bello and published by Diplomica Verlag. This book was released on 2012-11 with total page 73 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the increasing competition on the market, customer loyalty has become a decisive factor for long-term business profits. At its high, customer loyalty connotes the high entry barriers the competitor faces when entering the market, and it contributes significantly to a reduction of marketing costs. To attract new customers, companies are required to invest a lot of time and money which can result in uncertainties and risks over longer periods of time. The number of loyal customers as a sign of market share is more significant than the total number of customers. More loyal customers translate to high profits. Loyal customers will continue to purchase or receive the product or service from the same enterprises, and they will be willing to pay higher prices for the quality products and first-class services, thereby increasing sales revenue. Consequently, the focus of many enterprise managers at this point is on marketing management aspects to improve customer loyalty in order to gain the competitive advantage in the face of fierce competition. The importance of customer loyalty has been identified by many researchers and academics in the past years. This importance is also predominant in the telecommunication industry and, consequently, the Nigerian telecom industry. This book attempts to assess and analyze the variables that influence a mobile phone subscriber?s loyalty and how Nigerian service providers can enhance this loyalty. The study is based on a survey that uses the quantitative approach. A structured questionnaire was developed and personally administered to a sample of University of Ilorin students across four major GSM operators in the country. Four hundred (400) respondents were sampled through a stratified random sampling. Out of this, three hundred and forty-eight (348) copies of the questionnaire, constituting an 87% response rate, could be used for the analysis. Of the eleven (11) operational factors that were used to assess loyalty of customers in the Nigeria Mobile Telecoms industry, all variables except Brand Image and Service Centre Quality were found to be capable of influencing customer loyalty and also considered as the most important loyalty variables in the industry. The unavailability of Mobile Number Portability was found to be a prominent factor in tying consumers down to service providers, while the generally low satisfaction with the present state of service delivery in the industry also plays a role. Therefore, the retention which the service providers were able to enjoy can be described as circumstantial. The given recommendations include that the service providers embark upon drives that will reduce dropped calls to a bare minimum, that they improve call quality, and that they develop SMS delivery standards.
Download or read book Marketing Strategies and Consumer Satisfaction written by Dr. Sanket R. Malviya and published by Ashok Yakkaldevi. This book was released on 2022-12-03 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: On this Earth every creature has its own language and method for communicating with each other. Without Communication nobody can live properly in the society. Communication is a process of exchanging information, ideas, thoughts, feelings and emotions through speech, signals, writing, or behaviour. In communication process, a sender(encoder) encodes a message and then using a medium/channel sends it to the receiver (decoder) who decodes the message and after processing information, sends back appropriate feedback/reply using a medium/channel.
Download or read book Managing Customer Trust Satisfaction and Loyalty through Information Communication Technologies written by Eid, Riyad and published by IGI Global. This book was released on 2013-03-31 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technologys involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.
Download or read book The Nordic Model for Consumer and Customer Satisfaction written by Nordic Council of Ministers and published by Nordic Council of Ministers. This book was released on 2005 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: The key element in consumer policy is to create the best possible conditions for consumers: The best conditions with regard to consumer protection and rights, but also in relation to the opportunity for consumers to choose between an ever expanding range of alternatives on a transparent basis.
Download or read book Advances in Usability Evaluation written by Marcelo M. Soares and published by CRC Press. This book was released on 2012-07-09 with total page 688 pages. Available in PDF, EPUB and Kindle. Book excerpt: Successful interaction with products, tools, and technologies depends on usable designs, accommodating the needs of potential users and does not require costly training. In this context, Advances in Usability Evaluation Part I discusses emerging concepts, theories, and applications of human factors knowledge focusing on the discovery and understanding of human interaction with products and systems for their improvement. The book covers devices and their interfaces, focusing on optimization of user devices and emphasizing visual and haptic feedback. It then discusses user studies, exploring the limits and capabilities of special populations, particularly the elderly, which can influence the design. It also examines the effect of changes in force and kinematics, physiology, cognitive performance, in the design of consumer products, tools and workplaces. Examining a variety of user-centered evaluation approaches, the concluding chapters details methods for developing products that can improve safety and human performance and at same time, the efficiency of the system. It reports on usability evaluations for different kinds of products and technologies, particularly for cellular phones, earphones, earphone controls, mattresses and pillows, package and professional tools, and service systems. The book provides new methods that enhance performance, expand capabilities, and optimize the fit between people and technology.
Download or read book Service Quality and Customer Satisfaction of Chain Restaurants in Selected Cities of Gujarat written by Dr Kalgi Shah Dr MamtaBrahmbhatt and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Customer Satisfaction Experiences in Healthcare Sector UUM Press written by Hartini Ahmad and published by UUM Press. This book was released on 2014-01-01 with total page 96 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is written to guide readers on every aspect of customer satisfaction based on a contextualised approach and to assist in improving the service quality. It is intended as a reference in measuring customer satisfaction in a more holistic way, not only in healthcare sector but also in banking, tourism and hospitality sectors. This book provides readers with a guide on how to develop an instrument to measure customer satisfaction in different service sectors. Readers will understand how important customer-oriented is to increase customer satisfaction which subsequently helps to minimise the operation costs for organisation to sustain. This book is also suitable as a reference to private hospitals’ policy makers, managers, decision makers and strategic planners on how best to utilise the proposed model in enhancing their customer satisfaction and loyalty.
Download or read book The Handbook of Customer Satisfaction and Loyalty Measurement written by Nigel Hill and published by Routledge. This book was released on 2017-03-02 with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt: Customer satisfaction and loyalty are becoming increasingly important to most organizations since the financial benefits from improving them have been well documented. This book presents a thorough examination of how to use research to understand customer satisfaction and loyalty. It takes the reader step-by-step through the process of designing and conducting a survey to generate accurate measures of customer satisfaction and loyalty. The research process is explained in detail, including questionnaire design, analysis and reporting, but the book also covers other elements of an effective customer satisfaction process. These include project planning, communicating with customers before, during and after the survey, as well as providing internal feedback and taking effective action to address issues raised by the survey. There is also comprehensive coverage of loyalty measurement methodologies as well as the satisfaction-profit chain and associated modelling and forecasting techniques.
