Download or read book Customer Retention in the Automotive Industry written by Michael D. Johnson and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: Anhand zahlreicher Fallbeispiele analysieren renommierte Experten aus Wissenschaft und Praxis den Zusammenhang zwischen Produktqualität, Kundenzufriedenheit und Unternehmenserfolg und geben praxisorientierte Tips zur Verbesserung.
Download or read book Strategic Leadership and Management in the Automotive Industry written by Jenny Tran.T. Hoan My and published by Partridge Publishing Singapore. This book was released on 2024-08-12 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: The automotive industry is one of the most dynamic and competitive sectors globally, constantly evolving through technological advancements and market shifts. "Strategic Leadership and Management in the Automotive Industry" explores the critical aspects of strategic management and leadership that drive success in this field. This book offers a comprehensive analysis of leadership theories, strategic planning, operational excellence, and marketing strategies, with a special focus on Proton Holdings Berhad, a prominent automotive manufacturer.
Download or read book HCI in Business Government and Organizations eCommerce and Consumer Behavior written by Fiona Fui-Hoon Nah and published by Springer. This book was released on 2019-07-10 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: This two-volume set LNCS 11588 and 11589 constitutes the refereed proceedings of the 6th International Conference on Business, Government, and Organizations, HCIBGO 2019, held in July 2019 as part of HCI International 2019 in Orlando, FL, USA. HCII 2019 received a total of 5029 submissions, of which 1275 papers and 209 posters were accepted for publication after a careful reviewing process. The 63 papers presented in these two volumes are organized in topical sections named: Electronic, Mobile and Ubiquitous Commerce, eBanking and Digital Money, Consumer Behaviour, Business Information Systems, Dashboards and Visualization, Social Media and Big Data Analytics in B
Download or read book Measuring Customer Satisfaction and Loyalty written by Bob E. Hayes and published by Quality Press. This book was released on 2008-04-22 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of this best-seller updates its detailed information about how to construct, evaluate, and use questionnaires, and adds an entirely new chapter on customer loyalty. Included are two different methods of sampling and determining an appropriate sample size for reliable results; the reliability and validity of results; real examples of customer satisfaction measures and how they can be used; guidelines for developing questionnaires; scale development; the concept of quality; frequencies; sampling error; two methods of determining important service or product characteristics as perceived by the customer; discussion on the measurement and meaning of customer loyalty, and methods for loyalty-based management. -Readers will gain a sound grasp of the scientific methodology used to construct and use questionnaires utilizing the author's systematic approach. They will be able to pinpoint and focus on the most relevant topics, and study both the qualitative and quantitative aspects of questionnaire design and evaluation. These and many more important scientific principles are presented in simple, understandable terms.
Download or read book Managing Customer Trust Satisfaction and Loyalty through Information Communication Technologies written by Eid, Riyad and published by IGI Global. This book was released on 2013-03-31 with total page 427 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to the growth of internet and mobile applications, relationship marketing continues to evolve as technology offers more collaborative and social communication opportunities. Managing Customer Trust, Satisfaction, and Loyalty through Information Communication highlights technologys involvement with business processes in different sectors and industries while identifying marketing activities that are affected by its usage. This reference is a vital source for organizational managers, executives, and professionals, as well as academics and students interested in this constantly changing field.
Download or read book Customer Relationship Management written by V. Kumar and published by Springer. This book was released on 2018-05-15 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents an extensive discussion of the strategic and tactical aspects of customer relationship management as we know it today. It helps readers obtain a comprehensive grasp of CRM strategy, concepts and tools and provides all the necessary steps in managing profitable customer relationships. Throughout, the book stresses a clear understanding of economic customer value as the guiding concept for marketing decisions. Exhaustive case studies, mini cases and real-world illustrations under the title “CRM at Work” all ensure that the material is both highly accessible and applicable, and help to address key managerial issues, stimulate thinking, and encourage problem solving. The book is a comprehensive and up-to-date learning companion for advanced undergraduate students, master's degree students, and executives who want a detailed and conceptually sound insight into the field of CRM. The new edition provides an updated perspective on the latest research results and incorporates the impact of the digital transformation on the CRM domain.
Download or read book Computer Supported Cooperative Work and Social Computing written by Yuqing Sun and published by Springer Nature. This book was released on 2019-11-13 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the 14th CCF Conference on Computer Supported Cooperative Work and Social Computing, ChineseCSCW 2019, held in Kunming, China, in August 2019. The 52 revised full papers and 10 short papers were carefully reviewed and selected from 169 submissions. The papers of this volume are organized in topical sections on: collaborative models, approaches, algorithms, and systems; social computing (online communities, crowdsourcing, recommendation, sentiment analysis, etc.); AI for CSCW and social computing.
Download or read book Vision and Values in Design Management written by David Hands and published by AVA Publishing. This book was released on 2009-09-30 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrating the value of design as a key strategic resource, this resource illustrates how design management can be fully utilized in the pursuit of securing competitive advantage within highly complex and emergent markets.
Download or read book Marketing Planning by Design written by Ralf Strauss and published by John Wiley & Sons. This book was released on 2010-04-01 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing is under immense pressure to perform: required to submit reports to management, judged by the sales department based on whether it helps sales, scrutinized by financial controlling regarding how efficiently it uses budgets, and last but not least, under constant review by customers, markets and the public. Marketing faces more dilemmas and conflicts of interest than any other part of a company. The reason for this lies in the lack of a plan for marketing planning. This book not only identifies numerous examples of this problem as experienced by businesses, it also offers ways of solving the problem. Ralf Strauss highlights a 7 phase process for marketing planning, where the potential marketing can reach is demonstrated. Useful check lists included in this book allow the readers to readily create their own ‘plans for a marketing planning’. With insights drawn from more than 150 case studies included in the book, Marketing Planning by Design covers areas such as: How to overcome existing hurdles of marketing planning and marketing strategy. How to set up a project for managing the marketing planning cycle. How to develop a really target group and content driven marketing planning, which is stepwise cascaded from a program, campaign down to a tactical level. How to make marketing accountable in terms of performance measurement. How to implement an enhanced marketing planning in the organisation. How to systematically integrate Web 2.0 into marketing planning, or how to link marketing with modern IT. This highly practical book is destined to be a must-have reference work on any marketer’s desk.
Download or read book Automotive Repair Industry written by United States. Congress. Senate. Committee on the Judiciary. Subcommittee on Antitrust and Monopoly and published by . This book was released on 1970 with total page 1496 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Trends and Applications in Information Systems and Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-28 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is composed of a selection of articles from The 2021 World Conference on Information Systems and Technologies (WorldCIST'21), held online between 30 and 31 of March and 1 and 2 of April 2021 at Hangra de Heroismo, Terceira Island, Azores, Portugal. WorldCIST is a global forum for researchers and practitioners to present and discuss recent results and innovations, current trends, professional experiences and challenges of modern information systems and technologies research, together with their technological development and applications. The main topics covered are: A) Information and Knowledge Management; B) Organizational Models and Information Systems; C) Software and Systems Modeling; D) Software Systems, Architectures, Applications and Tools; E) Multimedia Systems and Applications; F) Computer Networks, Mobility and Pervasive Systems; G) Intelligent and Decision Support Systems; H) Big Data Analytics and Applications; I) Human–Computer Interaction; J) Ethics, Computers & Security; K) Health Informatics; L) Information Technologies in Education; M) Information Technologies in Radiocommunications; N) Technologies for Biomedical Applications.
Download or read book Re engineering Manufacturing for Sustainability written by Andrew Y. C. Nee and published by Springer Science & Business Media. This book was released on 2013-04-08 with total page 719 pages. Available in PDF, EPUB and Kindle. Book excerpt: This edited volume presents the proceedings of the 20th CIRP LCE Conference, which cover various areas in life cycle engineering such as life cycle design, end-of-life management, manufacturing processes, manufacturing systems, methods and tools for sustainability, social sustainability, supply chain management, remanufacturing, etc.
Download or read book Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector written by Panwar, Upendra Singh and published by IGI Global. This book was released on 2016-04-11 with total page 529 pages. Available in PDF, EPUB and Kindle. Book excerpt: Economic growth is directly impacted by a multitude of different industries; in recent years, the service industry has emerged as a significant contributor to the global economy. As such, the effective management of this sector has become a widely studied topic. The Handbook of Research on Promotional Strategies and Consumer Influence in the Service Sector is an authoritative reference source for the latest research on emerging methods for innovative service design and delivery, examining how growing customer expectations and global competition has influenced this industry. Featuring quality factors, marketing tools, and the effects of consumer behavior, this publication is ideally suited for researchers, professionals, and academicians actively involved in the service industry.
Download or read book Superior Customer Value written by Art Weinstein and published by CRC Press. This book was released on 2012-02-24 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of custo
Download or read book The Mobility Revolution in the Automotive Industry written by Dr. Sebastian Wedeniwski and published by Springer. This book was released on 2015-11-29 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Internet of Things, cloud computing, connected vehicles, Big Data, analytics — what does this have to do with the automotive industry? This book provides information about the future of mobility trends resulting from digitisation, connectedness, personalisation and data insights. The automotive industry is on the verge of undergoing a fundamental transformation. Large, traditional companies in particular will have to adapt, develop new business models and implement flexibility with the aid of appropriate enterprise architectures. Transforming critical business competencies is the key concept. The vehicle of the digital future is already here — who will shape it?
Download or read book Digital Business Strategies in Blockchain Ecosystems written by Umit Hacioglu and published by Springer Nature. This book was released on 2019-11-09 with total page 649 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the effects of the latest technological advances in blockchain and artificial intelligence (AI) on business operations and strategies. Adopting an interdisciplinary approach, the contributions examine new developments that change the rules of traditional management. The chapters focus mainly on blockchain technologies and digital business in the "Industry 4.0" context, covering such topics as accounting, digitalization and use of AI in business operations and cybercrime. Intended for academics, blockchain experts, students and practitioners, the book helps business strategists design a path for future opportunities.
Download or read book Automotive News written by and published by . This book was released on 2005 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt:
