Download or read book Cultural Influence on Visitors Perceived Service Quality of a Chinese Travel Agency written by Tao Zhu and published by . This book was released on 2004 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Due to intense competition and increasing expectations, travel agencies are facing a big challenge to maintain their competitiveness and profitability. In order to enhance their competitive edge, travel agencies must provide high quality services. Previous studies revealed that visitors from different cultural backgrounds perceive service quality differently. However, no study divides culture into HI/HC/VI/VC, and examines whether within one culture an individual's cultural tendency will influence his or her perception of service quality. This study investigated the relationship between visitors' cultural tendencies (HI/HC/VI/VC) and visitors' perceived service quality of a Chinese travel agency on an individual level, and examined the differences of service quality perceptions among visitors with the four cultural tendencies. Pearson product moment correlation and one-way ANOVA were employed in the study. The results showed that cultural tendencies had positive correlations with perceptions of overall service quality and of each service quality dimension, except that horizontal individualism (HI) did not show any correlation with perception of overall service quality. In addition, no difference was found among visitors with the four cultural tendencies in terms of their perceptions of service quality.
Download or read book Chinese Outbound Tourist Behaviour written by Jun Wen and published by Routledge. This book was released on 2022-06-23 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Assuming an international perspective, Chinese Tourist Outbound Behaviour presents an insightful exploration of the evolution of China’s tourism market, explores Chinese tourists’ behaviour, and considers how the country’s tourism landscape will expand in the future. Featuring 16 chapters compiled and written by industry experts representing 11 countries, this collection offers a vivid profile of Chinese tourists and the characteristics distinguishing them from other market segments. This book coincides with the growing interest in Chinese tourism and tourist behaviour as the top market in the world in terms of tourism spending and arrival numbers, presenting an overview of Chinese tourist segments and travel-related concerns to paint a clear picture of the market’s status. Chapters address the future of Chinese tourism, providing industry stakeholders an up-to-date view on this valuable market along with suggestions to best harness the market’s power. Providing an up-to-date exploration of numerous contemporary issues, this book will be valuable to a wide audience, including advanced students in tourism, hospitality and leisure and recreation studies and stakeholders, authorities, establishments and employees within the tourism industry. This book offers readers greater knowledge about the past, present and future of the Chinese outbound tourism market.
Download or read book Chinese Consumers in a New Era written by Kam Hung and published by Routledge. This book was released on 2016-02-05 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a newcomer to tourism, China has amazed the world with its rapid growth of inbound, outbound, and domestic tourism. Tourists from the Greater China area (Mainland, Hong Kong, Macao, and Taiwan) are well positioned to change the world’s tourism landscape. Influence of China in the global tourism arena will be even more significant with the realization of WTO’s vision of Mainland China as a top world tourism destination and tourists-generating country by 2020. The preeminent role of Chinese travellers in the social space of tourism has stimulated much interest in understanding their behaviors and psychology in various tourism settings. The chapters in this collection investigate different aspects of Chinese consumer behaviors and psychology in tourism settings. This book was originally published as a special issue of the Journal of China Tourism Research.
Download or read book China Tourism Cross cultural Studies written by Honggen Xiao and published by Routledge. This book was released on 2016-02-12 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deriving from a special issue on "China Watching" (Journal of China Tourism Research), this book presents the readers with a collection of seven independent research reports that adopt cross-cultural communication and cultural studies approaches to China tourism. Topics covered include the authenticity in cultural diffusion, the articulation of China through tourism, cross-cultural comparison of vacation consumption interpretation, the Chinese gaze of Europe, influence of globalization and localization on the development of tourism, behavioral implications of Chinese outbound tourism, and citing behaviors of Chinese tourism researchers from foreign language sources. The book will be of great interest to academic researchers, graduate students, policy makers, and destination managers who are interested in China tourism. The varied aspects covered, together with the engaging writing style, makes the text a pleasure to read. This book was published as a special issue of the Journal of China Tourism Research.
Download or read book The Influence of Ethnocentrism Tourist host Social Contact and Perceived Cultural Distance on Tourists Travel Attitude written by Xuefeng Daisy Fan and published by . This book was released on 2016 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: The results reveal that the construct of perceived cultural distance consists of three factors: cultural retention, civilization and sociality. Quantity of social contact includes two factors: social- and service-oriented contact. Structural equation modeling (SEM) is applied to test the proposed framework. As a result, regional ethnocentrism is found to have negative effects on the quantity and quality of social contact, behavioral travel attitude, and perceived cultural distance. Perceived cultural distance is found to have a positive effect on the quantity of social contact and a negative effect on its quality. Finally, the quantity and quality of social contact are both found to have positive effects on travel attitudes. In addition, using a bootstrapping method, the mediating effect of social contact is identified in relationships between perceived cultural distance and affective and cognitive travel attitudes. The findings of this study contribute to both academic and managerial fields of knowledge. Theoretically, this study pioneers the application of ethnocentrism in the tourism field. A framework regarding ethnocentrism, tourist-host social contact, perceived cultural distance, and travel attitude is established. The current study also empirically develops measurement instruments for tourists' perceived cultural differences and social contact with hosts. In addition, by examining the incoherence of the relationship between cultural distance and travel attitude, the current study identifies the effect of cultural distance from a new perspective. Practically, this study explores the largest inbound source market for mainland China. Suggestions are provided for many participants in the sector, including government officials and policy-makers. In addition, the Hong Kong-mainland case can be generalized to other regions or countries that face problems among residents who are ethnically similar but ideologically different. Understanding the ethnocentrism-attitude mechanism helps policy-makers in terms of regional cooperation and development.
Download or read book Tourism Management written by Terry V. Liu and published by Nova Publishers. This book was released on 2006 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism appears to be an industry that anyone can understand, but in reality it is a very complex subject. It is a meeting ground for economics, sociology, anthropology, geography, ecology and national priority issues among other challenges. Issues of employment, prices and contribution to GDP are all a part of the scope of this book, as well. This new volume brings together research on tourism management from around the world.
Download or read book Cross Cultural Aspects of Tourism and Hospitality written by Erdogan Koc and published by Routledge. This book was released on 2020-09-03 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry – organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and supply sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students’ and practitioners’ learning and development. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation, and humane orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading, and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students, lecturers, researchers and practitioners and future managers in the fields of Tourism and Hospitality.
Download or read book Quality Services and Experiences in Hospitality and Tourism written by Liping A. Cai and published by Emerald Group Publishing. This book was released on 2018-10-19 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers conceptual discourse, empirical evidence, application of existing and emerging theories, and implication of practical findings. It discusses the perspectives of both providers and recipients of quality services across a wide spectrum of hospitality and tourism sectors.
Download or read book Chinese Outbound Tourism 2 0 written by Xiang (Robert) Li and published by CRC Press. This book was released on 2016-02-03 with total page 421 pages. Available in PDF, EPUB and Kindle. Book excerpt: Booming Mainland Chinese outbound travel is one of the most exciting phenomena in the world tourism industry's recent history. From 2000 to 2010, Chinese outbound travel increased at a compounded annual rate of 18.5 percent, and it is forecasted that by 2020 China will generate approximately 100 million outbound trips a year, making China the fourt
Download or read book Tourism Research in China written by Songshan Huang and published by Channel View Publications. This book was released on 2016 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides critical in-depth reviews on key themes and issues in tourism research in China. These themes include: Chinese scholars’ epistemological views of tourism, rural tourism development, community participation in tourism, tourist market and behaviour, tourist attraction management and tour guiding and interpretation in China. While Chinese scholars are often able to access key research in both English and Chinese, the majority of researchers from outside China without knowledge of the Chinese language are unable to read original research from China. This book seeks to redress this knowledge imbalance and bring key Chinese tourism research to the international tourism academic community. This book will be a valuable reference for tourism researchers, postgraduate students and industry professionals.
Download or read book China Tourism Cross cultural Studies written by Honggen Xiao and published by Routledge. This book was released on 2016-02-12 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: Deriving from a special issue on "China Watching" (Journal of China Tourism Research), this book presents the readers with a collection of seven independent research reports that adopt cross-cultural communication and cultural studies approaches to China tourism. Topics covered include the authenticity in cultural diffusion, the articulation of China through tourism, cross-cultural comparison of vacation consumption interpretation, the Chinese gaze of Europe, influence of globalization and localization on the development of tourism, behavioral implications of Chinese outbound tourism, and citing behaviors of Chinese tourism researchers from foreign language sources. The book will be of great interest to academic researchers, graduate students, policy makers, and destination managers who are interested in China tourism. The varied aspects covered, together with the engaging writing style, makes the text a pleasure to read. This book was published as a special issue of the Journal of China Tourism Research.
Download or read book LISS 2012 written by Zhenji Zhang and published by Springer Science & Business Media. This book was released on 2013-03-19 with total page 1416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Information and communication technology has helped to provide a more effective network infrastructure and development platform for logistics and service operations. In order to meet the needs of consumers, and particularly to promote low-carbon development processes, new types of services will also emerge. LISS 2012 is a prime international forum for both researchers and industry practitioners to exchange the latest fundamental advances in the state of the art and practice of logistics, informatics, service operations and service science. Experts and researchers from related fields will discuss current issues and future development opportunities, discuss and analyze developing trends and exchange the latest research and academic thought. The theme of the conference is Logistics and Service Science based on the Internet of Things.
Download or read book ICTR 2020 3rd International Conference on Tourism Research written by Dr. José Martí-Parreño and published by Academic Conferences and publishing limited. This book was released on 2020-03-27 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Asian Cultures and Contemporary Tourism written by Elaine Chiao Ling Yang and published by Springer. This book was released on 2018-02-26 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on cultures that shape contemporary Asian tourist experiences. The book consists of 10 chapters, which are organised into two themes: Collectivist Culture and Wellbeing. The chapters cover emerging forms of tourism (e.g., wedding and bridal photography tourism, roots/affinity tourism and shamanic tourism), investigate a wide range of topics (e.g., tourist motivation, tourist anxiety and decision making) and consider Asian perspectives from diverse backgrounds (e.g., China, Hong Kong, Singapore, Taiwan, South Korea, Japan, Philippines, Malaysia, Indonesia, India, Bangladesh, and Nepal). The book provides tourism researchers, students and practitioners a consolidated, comprehensive and updated reference for the understanding of Asian tourists.
Download or read book Service Failures and Recovery in Tourism and Hospitality written by Erdogan Koc and published by CABI. This book was released on 2017-10-20 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tourism and hospitality services are highly prone to service-failure due to a high level of customer-employee contact and the inseparable, intangible, heterogeneous and perishable nature of these services. Service Failures and Recovery in Tourism and Hospitality, with its extensive coverage of the literature, presents an invaluable source of information for academics, students, researchers and practitioners. In addition to its extensive coverage of the literature in terms of recent research published in top tier journals, chapters in the book contain student aids, real-life examples, case studies, links to websites and activities alongside discussion questions and presentation slides for in-class use by teaching staff. This book is enhanced with supplementary resources. The customizable lecture slides can be found at: www.cabi.org/openresources/90677
Download or read book International Tourism written by Yvette Reisinger, PhD and published by Routledge. This book was released on 2010-08-27 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. However, the focus has been on material forms of culture such as arts, music, or crafts. The impacts of national culture on tourist behavior and travel decision-making have not been paid much attention. Only in the last two years have cross-cultural issues begun to generate significant interest among academics. An examination of cultural characteristics and differences is extremely important to the tourism industry because today’s tourism environment is becoming increasingly international. Information on the nature of the cultural differences between international tourists and locals is not readily available in tourism literature. The concept of culture is very complex and includes such abstract concepts as satisfaction, attitude and loyalty. International Tourism brings these concepts to the undergraduate student in tourism, as well as students in the related fields of marketing, management, international business, and cross-cultural communication. Designed as a textbook, it isorganized and presented in an integrated and relevant way for the benefit of a worldwide audience.
Download or read book Advances in Hospitality and Leisure written by Joseph S. Chen and published by Emerald Group Publishing. This book was released on 2014-09-19 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The main focus of the series is to divulge the innovative methods of inquiry so as to inspire new research topics that are vital and have been in large neglected.
