Download or read book Fashion Marketing written by Mike Easey and published by John Wiley & Sons. This book was released on 2009-03-16 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘Clothing that is not purchased or worn is not fashion’ (to paraphrase Armani) Knowledge of marketing is essential to help ensure success and reduce the risk of failure in fashion. For the designer starting up in business, this book offers a guide to the major decisions that will enable you to fulfil your creative potential and be a financial success: What are the major trends we should be monitoring?; How should we set our prices?; What is the most effective way to get our message across about the new product range?; Which colour-wash will be the most popular with buyers? Marketing is now a firmly established element of most fashion and clothing courses. Fashion Marketing is written to meet students’ requirements and has many features making it essential reading for anyone involved in the fashion and clothing business: · deals with contemporary issues in fashion marketing · up-to-date examples of global good practice · exclusively about fashion marketing · a unique contribution on range planning with a practical blend of sound design sense and commercial realism · a balance of theory and practice, with examples to illustrate key concepts · clear worked numerical examples to ensure that the ideas are easily understood and retained · over 50 diagrams · a glossary of the main fashion marketing terms and a guide to further reading · a systematic approach to fashion marketing, not hyperbole or speculation. The new edition has been updated throughout with new material on different promotional media, visual marketing and international marketing research; and new coverage of internal marketing, supply chain management, international marketing communications as well as the role of the internet. See www.blackwellpublishing.com/easey for supporting pack for tutors, including PowerPoint slides for each chapter plus ideas and exercises for seminars.

Download or read book Watching the English written by Kate Fox and published by Nicholas Brealey. This book was released on 2014-07-08 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Updated, with new research and over 100 revisions Ten years later, they're still talking about the weather! Kate Fox, the social anthropologist who put the quirks and hidden conditions of the English under a microscope, is back with more biting insights about the nature of Englishness. This updated and revised edition of Watching the English - which over the last decade has become the unofficial guidebook to the English national character - features new and fresh insights on the unwritten rules and foibles of "squaddies," bikers, horse-riders, and more. Fox revisits a strange and fascinating culture, governed by complex sets of unspoken rules and bizarre codes of behavior. She demystifies the peculiar cultural rules that baffle us: the rules of weather-speak. The ironic-gnome rule. The reflex apology rule. The paranoid pantomime rule. Class anxiety tests. The roots of English self-mockery and many more. An international bestseller, Watching the English is a biting, affectionate, insightful and often hilarious look at the English and their society.

Download or read book Rehab Science How to Overcome Pain and Heal from Injury written by Tom Walters and published by National Geographic Books. This book was released on 2023-04-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recover from injuries and put a stop to pain with this step-by-step guide In his new book, Rebab Science, renowned orthopedic physical therapist Tom Walters shows you how to take back the power to heal. He explains how to understand and identify pain and injury, how to treat common issues to muscles, tendons, ligaments, and more, and how to end chronic pain for good. Our current healthcare model, with its emphasis on treating symptoms rather than addressing the root cause of those symptoms, can be frustrating, especially for people with ongoing pain. Rehab Science outlines a new way of thinking about pain and injury with a movement-based system that helps you treat pain and heal from injuries on your own terms. Dr. Walters delivers proven protocols that strengthen the body, improve mobility and movement quality, alleviate pain, ensure full recovery, and keep pain and injury from reoccurring in the future. This book highlights common issues like ankle sprains, tennis elbow, and low back pain and provides protocols for rehabilitating each one step by step and week by week. Find out what you can do to accelerate the phases of healing by using targeted movements and pain-relieving rehab exercises. Full-color photo sequences show how to do each exercise correctly. In Rehab Science, you’ll learn: • How to identify and treat common pains and injuries • Which exercises can prevent pain from returning • How long you should be doing rehab exercises • Major signs and symptoms that may require medical attention • How a diagnosis can factor into recovery • What common X-ray and MRI findings mean • How to program exercises to rehab specific injuries • When you might need to consider surgery • And much, much more

Download or read book The Promise of Assistive Technology to Enhance Activity and Work Participation written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-09-01 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: The U.S. Census Bureau has reported that 56.7 million Americans had some type of disability in 2010, which represents 18.7 percent of the civilian noninstitutionalized population included in the 2010 Survey of Income and Program Participation. The U.S. Social Security Administration (SSA) provides disability benefits through the Social Security Disability Insurance (SSDI) program and the Supplemental Security Income (SSI) program. As of December 2015, approximately 11 million individuals were SSDI beneficiaries, and about 8 million were SSI beneficiaries. SSA currently considers assistive devices in the nonmedical and medical areas of its program guidelines. During determinations of substantial gainful activity and income eligibility for SSI benefits, the reasonable cost of items, devices, or services applicants need to enable them to work with their impairment is subtracted from eligible earnings, even if those items or services are used for activities of daily living in addition to work. In addition, SSA considers assistive devices in its medical disability determination process and assessment of work capacity. The Promise of Assistive Technology to Enhance Activity and Work Participation provides an analysis of selected assistive products and technologies, including wheeled and seated mobility devices, upper-extremity prostheses, and products and technologies selected by the committee that pertain to hearing and to communication and speech in adults.

Download or read book 75 Hard written by Andy Frisella and published by . This book was released on 2020-04 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you lack confidence, grit, endurance, fortitude, self-esteem and all the other things that don't just make someone great, but successful in everything they do?What if you could completely transform yourself into someone who could do anything? I'm not talking about the change that happens for a week or a month or a year...but for your whole life? What would that legitimately and realistically be worth to you?Everybody tries to tell themselves that they are "special" or "great"...but it's just talk. It's not reality.This book tells you how to do that. It doesn't cost anything to execute this program...but it ain't free.I guarantee if you do exactly as I tell you to do it with no compromises and zero substitutions...you and your life will never be the same.-Andy Frisella

Download or read book Jiggle written by Wendy Burns-Ardolino and published by Lexington Books. This book was released on 2007-12-24 with total page 217 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jiggle: (Re)Shaping American Women explores the relationship between American women and their bodies as mediated by both traditional and contemporary foundation garments. This post-corsetry study begins in the 1930s with a discussion of traditional foundation garments and continues with an analysis of contemporary shapewear as these garments shape women physically, culturally, and socially. Jiggle focuses on the corporate, cultural, and individual practices and meanings of women's experiences with foundation garments. Referencing trade journals, industry data, statistics, advertisements, and telephone surveys and interviews with women, author Wendy Burns-Ardolino examines how the contested terrain of fashion and beauty culture reflect larger cultural power struggles. Jiggle argues that women should not be complicit in alienating themselves from their bodies, but rather should embrace their bodies' multiple capacities as they practice fasion, femininity, and gendered performatives.

Download or read book Big Magic written by Elizabeth Gilbert and published by Penguin. This book was released on 2015-09-22 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant #1 NEW YORK TIMES Bestseller "A must read for anyone hoping to live a creative life... I dare you not to be inspired to be brave, to be free, and to be curious.” —PopSugar From the worldwide bestselling author of Eat Pray Love and City of Girls: the path to the vibrant, fulfilling life you’ve dreamed of. Readers of all ages and walks of life have drawn inspiration and empowerment from Elizabeth Gilbert’s books for years. Now this beloved author digs deep into her own generative process to share her wisdom and unique perspective about creativity. With profound empathy and radiant generosity, she offers potent insights into the mysterious nature of inspiration. She asks us to embrace our curiosity and let go of needless suffering. She shows us how to tackle what we most love, and how to face down what we most fear. She discusses the attitudes, approaches, and habits we need in order to live our most creative lives. Balancing between soulful spirituality and cheerful pragmatism, Gilbert encourages us to uncover the “strange jewels” that are hidden within each of us. Whether we are looking to write a book, make art, find new ways to address challenges in our work, embark on a dream long deferred, or simply infuse our everyday lives with more mindfulness and passion, Big Magic cracks open a world of wonder and joy.

Download or read book The Wolf of Wall Street written by Jordan Belfort and published by Bantam. This book was released on 2007-09-25 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER • Now a major motion picture directed by Martin Scorsese and starring Leonardo DiCaprio By day he made thousands of dollars a minute. By night he spent it as fast as he could. From the binge that sank a 170-foot motor yacht and ran up a $700,000 hotel tab, to the wife and kids waiting at home and the fast-talking, hard-partying young stockbrokers who called him king, here, in Jordan Belfort’s own words, is the story of the ill-fated genius they called the Wolf of Wall Street. In the 1990s, Belfort became one of the most infamous kingpins in American finance: a brilliant, conniving stock-chopper who led his merry mob on a wild ride out of Wall Street and into a massive office on Long Island. It’s an extraordinary story of greed, power, and excess that no one could invent: the tale of an ordinary guy who went from hustling Italian ices to making hundreds of millions—until it all came crashing down. Praise for The Wolf of Wall Street “Raw and frequently hilarious.”—The New York Times “A rollicking tale of [Jordan Belfort’s] rise to riches as head of the infamous boiler room Stratton Oakmont . . . proof that there are indeed second acts in American lives.”—Forbes “A cross between Tom Wolfe’s The Bonfire of the Vanities and Scorsese’s GoodFellas . . . Belfort has the Midas touch.”—The Sunday Times (London) “Entertaining as pulp fiction, real as a federal indictment . . . a hell of a read.”—Kirkus Reviews

Download or read book Don t You Know Who I Am written by Ramani S. Durvasula Ph.D and published by Post Hill Press. This book was released on 2019-10-01 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Don’t You Know Who I Am?” has become the mantra of the famous and infamous, the entitled and the insecure. It’s the tagline of the modern narcissist. Health and wellness campaigns preach avoidance of unhealthy foods, sedentary lifestyles, tobacco, drugs, and alcohol, but rarely preach avoidance of unhealthy, difficult or toxic people. Yet the health benefits of removing toxic people from your life may have far greater benefits to both physical and psychological health. We need to learn to be better gatekeepers for our minds, bodies, and souls. Narcissism, entitlement, and incivility have become the new world order, and we are all in trouble. They are not only normalized but also increasingly incentivized. They are manifestations of pathological insecurity—insecurities that are experienced at both the individual and societal level. The paradox is that we value these patterns. We venerate them through social media, mainstream media, and consumerism, and they are endemic in political, corporate, academic, and media leaders. There are few lives untouched by narcissists. These relationships infect those who are in them with self-doubt, despair, confusion, anxiety, depression, and the chronic feeling of being “not enough,” all of which make it so difficult to step away and set boundaries. The illusion of hope and the fantasy of redemption can result in years of second chances, and despondency when change never comes. It’s time for a wake-up call. It’s time to stem the tide of narcissism, entitlement, and antagonism, and take our lives back.

Download or read book Ergonomics in Sport and Physical Activity written by Thomas Reilly and published by Human Kinetics. This book was released on 2009-09-22 with total page 414 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ergonomics in Sport and Physical Activity: Enhancing Performance and Improving Safety is also available as an e-book. The e-book is available at a reduced price and allows readers to highlight and take notes throughout the text. When purchased through the Human Kinetics site, access to the e-book is immediately granted when the order is received.Ergonomics in Sport and Physical Activity: Enhancing Performance and Improving Safety is the first text to provide an in-depth discussion of how the principles of ergonomics can be applied in the context of sport and other physical activities to reduce injury and improve performance. The textblends concepts from biomechanics, physiology, and psychology as it shows how ergonomics is applied to physical activity. This comprehensive text outlines methods for assessing risk in and procedures for dealing with stress, eliminating hazards, and evaluating challenges posed in specific work or sport environments. It discusses issues such as the design of effective equipment, clothing, and playing surfaces; methods of assessing risk in situations; and staying within appropriate training levels to reduce fatigue and avoid overtraining. The text not only examines sport ergonomics but also discusses ergonomic considerations for physically active special populations. Ergonomics in Sport and Physical Activity explains what ergonomics is, how ergonomists solve practical problems in the workplace, and how principles of ergonomics are applied in the context of sport and other physical activities when solving practical problems related to human characteristics and capabilities. The text shows readers how to improve performance, achieve optimal efficiency, enhance comfort, and reduce injuries by exploring topics such as these: Essential concepts, terms, and principles of ergonomics and how these relate to physical activity Physical properties of the body and the factors limiting performance Interactions between the individual, the task, and the environment Injury risk factors in relation to body mechanics in various physical activities Injury prevention and individual protection in the review of sports equipment and sports environments Comfort, efficiency, safety, and details of systems criteria in equipment design This research-based text uses numerous practical examples, figures, charts, and graphs to bring the material to life. In addition, descriptions of technological advances show where we have been and how technology has advanced the field. Through the book’s discussion of the various stressors and adaptive mechanisms, readers will learn how to cope with various environmental conditions. They will also learn how various training modes can be used to alter sport-specific capabilities and enhance performance. Presenting a wide range of approaches, theoretical models, and analytical techniques, Ergonomics in Sport and Physical Activity: Enhancing Performance and Improving Safety illustrates the potential for ergonomics to be extended across recreation, competitive sport, and physically active work environments. Bridging the gap between ergonomics and exercise science, this unique text will assist both health care and exercise professionals in developing an improved awareness of how human capabilities are best matched to physical activities.

Download or read book A Neoist Research Project written by N. O. Cantsin and published by N.O. Cantsin. This book was released on 2010 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A Neoist Research Project" is the first comprehensive anthology and source book of Neoism, an international collective network of mostly anonymous and pseudonymous subcultural actionists and speculative experimenters. It consists of more than one hundred Neoist texts and two hundred images documenting diverse Neoist interventions, Neoist Apartment Festivals, definitions and pamphlets of Neoism and affiliated currents, language and identity experiments, and Neoist memes such as the shared identity Monty Cantsin. From the contents: "Neoist Chair and Chair Action," "Death Mauses Meat Pieces," "Kline Bottle Pieces," "Street performance actions against false infinity," "APT 4, Low Theatre, Montreal," "Neoist Parking Meter Action: Pay Me to Go Away," "Direct Address," "Contract," "The Ceiling Crashes in," "Neoism 101: Thought Projection," "Our Tactics against Stockhausen," "Seven Scripts for One Week of Neoist Activity," "Hypnotic Movement: Concrete Life Examples," "Macmag Virus," "March 24," "Cogito of the pseudo-scientist, experimenting with mild trauma," "Physics," "The Comb," "the gold flag of near neologisms: the striped page," "The White Head," "APT 5," "What is an uh, uh, Apartment Festival," "Blo-Dart Acupuncture &/or Ear-Piercing," "Impractical Seriousness," "Krononautic Divector Field Didaction," "Chronicle of the Neoast Observer at the So-Called Millionth Apartment Festival," "3 part action," "Neoist haircut," "non-participation," "Philosopher's Union soapbox stand," "anything is anything," "language constructions," "Dyslexia," "Continuity Poem (cinematic version)," "A note from the editors of SMILE," "Dialectical Immaterialism," "Formula," "The Last Words of Wilhelm Reich, continued," "Theology," "Plenial Wer," "anti-art is art," "Censorship - the oldest of suppressed traditions," "Proletarian Posturing and the Strike which never Ends," "Neoism is simple," "What is Neoism?," "The First Announcement of Neoism," "The Generation Positive and Neoism," "Origins of Neoism Illuminated," "Bread + Pain + Love = Total Sex," " anti-post-actualism++++++," "Western Cell Division," "Akademgorod," "Why Neoists do not drink alcohol," "The Eroticism of Boredom," "The Concept of Monty Cantsin," "Stupid Undergrounds," "Neoism propaganda sheet 1: SMILE," "Lt. Murnau," "Luther Blissett," "SMILE," "Blood, Bread and Beauty," "Plagerism," "The Curse of Originality," "The 56 Laws of Neoism."

Download or read book The Story of Lingerie written by Muriel Barbier and published by Parkstone International. This book was released on 2023-12-28 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is the social merit or purpose of all those bras and panties on perfectly sculpted bodies that we see spread across billboards and magazines? Many women indulge in lingerie to please men. Yet, ever since Antiquity, women have always kept lingerie hidden away under outer garments. Thus, lingerie must be more than erotic bait. Authors Muriel Barbier and Shazia Boucher have researched iconography to explore the relationship of lingerie to society, the economy and the corridors of intimacy. They correlate lingerie with emancipation, querying whether it asserts newfound freedoms or simply adjusts to conform to changing social values. The result is a rigorous scientific rationale spiced with a zest of humour. And the tinier lingerie gets, the more scholarly attention it deserves.

Download or read book Oxford IB Diploma Programme Sports Exercise and Health Science Course Companion written by John Sproule and published by Oxford University Press - Children. This book was released on 2013-03-21 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book fully addresses all the components of this new course, which ranges from anatomy and physiology to psychological skills training to nutrition. Full of activities, illustrations, diagrams and photographs, this book will bring the subject to life and provide a deep understanding of the science behind the body and physical activity, clearly relating this to human well-being. Included are the essential IB elements of TOK, international-mindedness and the learner profile, so you can trust your teaching links up with the IB ethos. ·Make sure students fully understand - lots of full colour diagrams, illustrations and photographs clearly explain scientific concepts ·Trust that everything is covered - the entire syllabus is addressed in an accessible format ·Provide the best exam preparation - lots of activities are included along with support for all aspects of the examination ·Know learning is in line with the IB ethos - support for TOK, international-mindedness and the learner profile is include

Download or read book The Transgender Phenomenon written by Richard Ekins and published by SAGE. This book was released on 2006-10-23 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Dave King and Richard Ekins are the leading world sociologists in this field. The book brings together a brilliant synthesis of history, case studies, ideas and positions as they have emerged over the past thirty years, and brings together a rich but always grounded account of this field, providing a state of the art of critical concepts and ideas to take this field further during the twenty first century." - Ken Plummer, University of Essex "An outstanding survey of the evolution of trans phenomena, splendidly written, highly informative, scholarly at its best, yet easy to read even for those neither trans nor sociologist. Ekins and King, experts in the field, unroll the panoramas of sex, gender, and transgendering that have evloved during the last decades. For everyone wanting to understand the interaction of women and men and of those who cannot or will not identify with either of these two cataegories, reading this book is a must, and a real pleasure." - Friedmann Pfaefflin, University of ULM This groundbreaking study sets out a framework for exploring transgender diversity for the new millennium. It sets forth an original and comprehensive research and provides a wealth of vivid illustrative material. Based on two decades of fieldwork, life history work, qualitative analysis, archival work and contact with several thousand cross-dressers and sex-changers around the world, the authors distinguish a number of contemporary transgendering ′stories′ to illustrate: The binary male/female divide The interrelations betwen sex, sexuality and gender The interrelations between the main sub-processes of transgendering. Wonderfully insightful, The Transgender Phenomenon develops an original and innovative conceptual framkework for understanding the full range of the transgender experience.

Download or read book Renovated written by Jim Wilder and published by NavPress. This book was released on 2020-04-21 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Outreach Magazine’s 2021 Resource of the Year in the Church Category Christianity tends to focus on beliefs and choices as the keys for personal growth. But biblical evidence and modern brain science tell a different story. Combining faith with the latest developments in neuroscience and psychology, Renovated offers a groundbreaking and refreshing perspective of how our attachment to God impacts our minds and hearts. You’ll find that our spiritual growth is about more than just what we believe—it’s about who we love. Drawing from conversations he had with Dallas Willard shortly before Dallas’s death, Jim Wilder shows how we can train our brains to relate to God. Transformative and encouraging, this book offers practical insight for deepening your relationship with God through the wondrous brain and soul that He has given you. “Elegant, clear and bountiful in hope . . . if transformation for yourself and your community is what you seek, I can think of no better place to start.” —Curt Thompson, author of Anatomy of the Soul “Jim Wilder offers genuine hope. He uniquely combines the truth of Scripture with the truth in developing brain science to give us a path of renewal and restoration.” —Dudley Hall, president of Kerygma Ventures “A breakthrough on so many levels. Renovated is a must-read for everyone who is serious about discipling people and seeing life transformation.” —Bob Roberts, pastor and founder of GlocalNet

Download or read book Sound Targets written by Jonathan R. Pieslak and published by Indiana University Press. This book was released on 2009 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Sound Targets' explores the role of music in American military culture, focusing on the experiences of soldiers returning from active service in Iraq. Pieslak describes how American soldiers hear, share, use & produce music, both on & off duty.

Download or read book Social Psychology written by Karen A. Hegtvedt and published by SAGE Publications. This book was released on 2017-07-12 with total page 488 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social Psychology takes a sociological approach to the study of the individual in relationship to society. It's main purpose is is to highlight how social psychology provides varied, yet inter-related, explanations for individuals’ experiences in groups. The text tells the story of how these dynamics unfold, beginning with the central social characteristics of the individual, to processes of perception and of interaction. In the telling of this story, it also notes some of the interesting cross-cultural comparisons in regard to these dynamics.