Download or read book Creation of Experience written by Jacobo Grinberg Zylberbaum and published by . This book was released on 1988 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Power of Co Creation written by Venkat Ramaswamy and published by Simon and Schuster. This book was released on 2010-10-05 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Apple embraced co-creation to enhance the speed and scope of its innovation, generating over $1 billion for its App-Store partner-developers in two years, even as it overtook Microsoft in market value. Starbucks launched its online platform MyStarbucksIdea.com to tap into ideas from customers and turbocharged a turnaround. Unilever turned to co-creation for redesigning product lines such as Sunsilk shampoo and revitalized growth. Nike achieved remarkable success with its Nike+ co-creation initiative, which enables a community of over a million runners to interact with one another and the company, increasing its market share by 10 percent in the first year. Co-creation involves redefining the way organizations engage individuals—customers, employees, suppliers, partners, and other stakeholders—bringing them into the process of value creation and engaging them in enriched experiences, in order to —formulate new breakthrough strategies —design compelling new products and services —transform management processes —lower risks and costs —increase market share, loyalty, and returns In this pathbreaking book, Venkat Ramaswamy (who coined the term co-creation with C. K. Prahalad) and Francis Gouillart, pioneers in working with companies to develop co-creation practices, show how every organization—from large corporation to small firm, and government agency to not-for-profit—can achieve “win more–win more” results with these methods. Based on extraordinary research and the authors’ hands-on experiences with successful projects in co-creation at dozens of the world’s most exciting organizations, The Power of Co-Creation illustrates with detailed examples from leading firms such as those above, as well as from Cisco, GlaxoSmithKline, Amazon, Jabil, Predica, Wacoal, Caja Navarra, and many others, how enterprises have used a wide range of “engagement platforms”—and how they have even restructured internal management processes—in order to harness the power of co-creation. As the authors’ wealth of examples make vividly clear, enterprises can no longer afford to view customers and other stakeholders as passive recipients of their products and services but must learn to engage them in defining and delivering enhanced value. Co-creation goes beyond the conventional “process view” of quality, re-engineering, and lean thinking, and is the essential new mind-set and practice for boosting sustainable growth, productivity, and profits in the future.
Download or read book Co Creation in Tourist Experiences written by Nina K Prebensen and published by Routledge. This book was released on 2017-04-21 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tourist experience is multi-faceted and dynamic, as tourists engage with its formation and creation. The tourists then become vital in creating value for themselves together with the service provider. Experience value cannot be pre-produced, but is co-created between host and guest(s) in the servicescape. The tourist managers can therefore only plan for and facilitate for value co-creation to take place. This book responds to the need for a critical review of how firms can facilitate and dramatize for enhanced experience value for tourists. As the roles of participants and providers are changing rapidly, new knowledge in terms of how value creation and value co-creation can transpire needs to be generated. The aim of this book is therefore to accentuate the role and importance of the core elements in value creation processes, namely, the customer(s), the setting in which co-creation would take place, and the provider. Bringing together scholars from diverse areas to address the nature of how the actors co-create values through interaction in different experience settings, the book also serves as a guide to the best practice of co-creation of tourist experiences. It will therefore appeal practically as well as theoretically to scholars and students of tourism, marketing, leisure, hospitality, and services management.
Download or read book Religious Experience and the Creation of Scripture written by Mark Wreford and published by Bloomsbury Publishing. This book was released on 2021-01-28 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mark Wreford examines the reasons that prompted the New Testament writers to create the texts which would become the formation of the Christian religion, exploring the possibility that certain religious experiences were understood as revelatory, and consequently inspired the writing of texts which were seen as special from their inception. Wreford uses Luke-Acts and Galatians as test-cases within the New Testament, reflecting both on the stated importance of religious experiences – whether the author's own or others' – to the development of these texts, and the status the texts claim for themselves. Wreford suggests that Luke-Acts offers a helpful example of the relationship between religious experience and the creation of Scripture, as an extensive narrative which reflects on early Christian claims to Spirit-inspired witness and which begins with an explicit authorial statement of purpose. Similarly, in Galatians, Paul's autobiographical account of God's revelation of Christ to him is the foundation of a letter that is intended to play an authoritative role in shaping its addressees' own faith and practice. Wreford argues that religious experiences are presented as the driving force behind the creation of the texts, examining how such religious experience links with notions of scripture and canonicity. He then asserts that both Luke and Paul understood themselves to be creating new scriptural writings on the basis of their relationship to new religious experiences, citing the experience and speech at Pentecost, the inclusion of gentiles in the experience, and Paul's own conversion experience as key elements behind the self-understanding of these New Testament authors.
Download or read book Traces of the Trinity written by Peter J. Leithart and published by Brazos Press. This book was released on 2015-03-10 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the Triune God created the world, so creation bears the signs of its Creator. This evocative book by an influential Christian thinker explores the pattern of mutual indwelling that characterizes the creation at every level. Traces of the Trinity appear in myriad ways in everyday life, from our relations with the world and our relationships with others to sexuality, time, language, music, ethics, and logic. This small book with a big idea--the Trinity as the Christian theory of everything--changes the way we view and think about the world and places demands on the way we live together in community.
Download or read book I Am Creating My Own Experience written by Barry Thomas Bechta and published by . This book was released on 2009-10 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this inspirational book, Barry Thomas Bechta explains, in very simple terms, that we are creating our own experience. He explains how we can solve life's problems by changing our point of view ever so slightly. When we release the idea that we are separate from the unlimited perfection that makes up God/Life/Energy, and accept the reality of who and what we really are, GOD IN ACTION, we move from a mind-set of reaction into one of creation. "Barry has a calm about him that infuses his work" -- From Dr. Joe Vitale
Download or read book Strategic Event Creation written by Liz Sharples and published by Goodfellow Publishers Ltd. This book was released on 2014-09-30 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first text to move away from an older paradigm of simply ‘making events work’ and managing inputs, to show how to manage a sector that now needs to be: outcome obsessed, stakeholder centric, strategically focused and driven by strategically aware reflective professionals.
Download or read book Research Handbook on Brand Co Creation written by Markovic, Stefan and published by Edward Elgar Publishing. This book was released on 2022-03-10 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together different theoretical perspectives on brand co-creation and discussing their practical applicability and ethical implications, this Research Handbook explores emerging notions of brand construction which view brands as co-created through collaborative efforts between multiple stakeholders.
Download or read book Handbook of Research on Strategic Alliances and Value Co Creation in the Service Industry written by Rozenes, Shai and published by IGI Global. This book was released on 2017-01-06 with total page 507 pages. Available in PDF, EPUB and Kindle. Book excerpt: Value creation is a pivotal aspect of the modern business industry. By implementing these strategies into initiatives and processes, deeper alliances between customers and organizations can be established. The Handbook of Research on Strategic Alliances and Value Co-Creation in the Service Industry is a comprehensive source of scholarly material on frameworks for the effective management of value co-creation in contemporary business contexts. Highlighting relevant perspectives across a range of topics, such as public relations, service-dominant logic, and consumer culture theory, this publication is ideally designed for professionals, researchers, graduate students, academics, and practitioners interested in emerging developments in the service industry.
Download or read book Experiencing and the Creation of Meaning written by Eugene T. Gendlin and published by Northwestern University Press. This book was released on 1997 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experiencing and the Creation of Meaning, Eugene Gendlin examines the edge of awareness, where language emerges from nonlanguage. In moving back and forth between what is already verbalized and what is as yet unarticulated, he shows how experiencing functions in the transitions between one formulation and the next.
Download or read book Marketing of Tourism Experiences written by Noel Scott and published by Routledge. This book was released on 2013-09-13 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a review of the current theory and practice of experiential tourism and how it is marketed. Many societies today are characterised by widespread individual wealth of an order previously confined to the elite with the consequence that ownership of ‘ordinary’ physical goods is no longer a distinguishing factor. Instead people are now seeking the ‘extraordinary’ with examples being bodies enhanced through surgery, personal fitness trainers, and, in the case of leisure and tourism, seeking unique and unusual places to visit and activities to undertake. This trend manifests in the increasing consumption of services and the addition of experiential elements to physical goods by businesses aware of societal changes. The trend is enhanced by rapidly changing technology and economic production methods providing new sectors of the world’s population with access to the consumption experiences that are repeatedly featured in the media. This is the experience economy, characterised by a search by consumers for fantasies, feelings, and fun. This book was based on a special issue of Journal of Hospitality Marketing & Mangement.
Download or read book The Work of Creation written by Luke Hankins and published by Wipf and Stock Publishers. This book was released on 2016-01-11 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Work of Creation, poet, editor, and translator Luke Hankins explores literature, art, aesthetics, ethics, religion, and the life of the spirit in a number of genres, including literary criticism, meditations on art and aesthetics, personal essays, and interviews. Collected in this volume are pieces that have appeared in such places as Books & Culture, Contemporary Poetry Review, Image, The Writer's Chronicle, and the American Public Media national radio program "On Being."
Download or read book Revisiting Value Co creation and Co destruction in Tourism written by Elina (Eleni) Michopoulou and published by Routledge. This book was released on 2021-12-19 with total page 191 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book assists the better understanding of value co-creation and co-destruction in tourism development by bringing together different perspectives and disciplines. It provides some examples of how value can be co-created or co-destroyed within the context of tourism. Tourism is susceptible to uncertainty and incidents that can directly impact the supply and demand of its discretionary products and services. Consensus has been reached among practitioners and academics that consumer experience is more important than ever for enterprises as well as destinations, as the sector has become globalized, reached maturity and become highly competitive. Still, the pathway to success (or failure) lies within the overall satisfaction of visitors and tourists, which heavily depends on perceived value; a concept that can be co-created or co-destroyed by the very interaction between all social actors and stakeholders involved. Value creation or destruction is critical not just for traditional supply and demand, but also for an array of actors across value and distribution chains (including, for example, staff and intermediaries across the networks). The book will be of great value to scholars, students and policymakers interested in tourism studies and practices and service management, as well as professionals in the field of tourism management. The chapters were originally published as a special issue of the journal, Tourism Planning & Development.
Download or read book Creation written by Steve Grand and published by . This book was released on 2000 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mankind now has within its grasp the power to synthesize true artificial life, playing out Dr Frankenstein's dream in both cyberspace and the real world. In this book, Steve Grand, a leading exponent of artificial life, provides the first authoritative and comprehensive tour of the frontiers of this burgeoning new creation. He surveys what has been achieved so far and looks at future possibilities for generating autonomous, intelligent, even conscious living things. The fundamental questions he tackles range widely: what is life? What should the minds, brains and bodies of these new life forms be like? What philosophical guidelines and computational frameworks are necessary? How much can we learn from the evolution of natural life forms? What are the practical, social and ethical implications of this research? At the heart of this brilliantly accessible and thought-provoking book is the author's unique imaginative vision - a vision based on his experience of making some of the most advanced artificial life currently available. The secret of success, he argues, lies in emulating nature's way and working from the bottom up. This groundbreaking book reveals the details of how to do this and challenges how we think about the meaning of life.
Download or read book The Creation of Reality in Psychoanalysis written by Richard Moore and published by Routledge. This book was released on 2013-06-17 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: It has become almost de rigueur in contemporary psychoanalysis to cite Freud's positivism-especially his commitment to an objective reality that can be accessed through memory and interpretation-as a continuing source of weakness in bringing the field into the postmodern era. But is it so simple to move beyond Freud and objectivism in general? Or is it the case that even the most astute recent theorizing aimed at this move-and guided by therapeutic sensitivity and a concern with epistemic rigor-still betrays a lingering commitment to objective reality? This is the intellectually exciting and exacting question that Richard Moore poses to his reader-and to the texts of four of the most influential psychoanalytic theorists on the scene today: Donald Spence, Roy Schafer, Robert Stolorow, and Irwin Z. Hoffman. Written with concentration and grace, The Creation of Reality in Psychoanalysis begins with the ambiguities in Freud's founding commitment to a recoverable, objectively verifiable reality before examining the ghost of objectivism that confounds, in surprising and unexpected ways, Spence's, Schafer's, Stolorow's, and Hoffman's recent attempts to move toward narrativist and constructivist views of the analytic encounter. Following his penetrating survey of the contributions of these four major architects of contemporary psychoanalysis, Moore provides a glimpse of what an internally consistent postmodern metapsychology would actually look like. He approaches this task by exploring how our understanding of basic analytic concepts may ultimately be reconciled with the view that the creation of reality is an intrinsic aspect of any therapeutic encounter. Elegantly conceived and beautifully argued, this book guides the reader through the labyrinth of contemporary theory while holding fast to a critical stance toward its overarching goal: the elaboration of a truly thoroughgoing constructivism that is both therapeutically consequential and intellectually defensible.
Download or read book Value Creation and the Internet of Things written by Alexander Manu and published by Routledge. This book was released on 2016-03-03 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in a behavior economy, an environment in which people no longer engage with companies just by purchasing things, but they seek engagement with services that allow them to behave, to leave a mark, and to participate in the community of others. The economic model promoted by the behavior economy is a model where behavior is the only goal of our actions, and where intrinsic motivation is the key to participation, engagement, and the satisfaction of multiple dimensions of value. Value Creation and the Internet of Things describes value delivery and consumption, and the mechanisms by which new value is captured and created, in enterprises dedicated to competing and prospering in this new environment. This book is significant in the context of the Internet of Things becoming mainstream, forcing organizations to re-examine their value creation methodologies in light of new consumer behavior and expectations. The Internet of Things will reframe the existence of the ones enriched by it. It will do so not because it can, but because our motivation will demand it. This is a book about reframing reality for new and incumbent organizations. The reality to reframe is not an imaginary one, but the immediate reality in which one operates: the behavior economy.
Download or read book Creation and Ecology written by Ronald A. Simkins and published by Wipf and Stock Publishers. This book was released on 2020-12-24 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book Ronald A. Simkins addresses the current environmental crisis and what the Bible might contribute in response to it. The environmental crisis includes loss of biodiversity, degradation of the soil, and especially climate change. If left unchecked, these trends will bring about the collapse of human civilization. These environmental problems are interrelated and share a similar cause: the exploitation of the natural world through an economy structured by capitalist relations of production and powered by the burning of fossil fuels. Through our economic relations, we have depleted natural resources, polluted natural environments, and altered natural processes. These problems are a product of our political economy, which entails not only our politics, ideology, and religion, but primarily our economic system. Because the crisis is economic at its core, Simkins first sets the Bible within its own economic context, exploring how the biblical ideas of creation--an understanding of the human relationship to the natural world--were the product of the ancient Israelite political economy. Then Simkins places the biblical tradition in conversation with the current environmental crisis. The result is a far richer view of creation in the biblical tradition and a better understanding of what is at stake in the current environmental crisis.
