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Book Creating Ever cool

Download or read book Creating Ever cool written by Del Vecchio, Gene and published by Pelican Publishing. This book was released on 2010-09-23 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER OF THE 1997 ATTICUS AWARD, STRATEGY CATEGORY "Fantastic! Creating Ever-Cool is a 'must-read' for all manufacturers and advertising agencies that are marketing to children." Bennett Wolk, Director Worldwide Consumer Research Mattel Toys By its very nature, "cool" is a nebulous distinction. What is cool one year, or even one month, may not be the next. Yet some products are able to remain consistently cool year-in and year-out. In their quest for a share of the $171 billion of purchases that kids influence every year, marketers strive to develop such cool products. These the author terms "Ever-Cools." The Barbie doll represents a perfect example of an "Ever-Cool" product. Barbie rides the trends and fads, assuming various guises to reflect current coolness. Mothers who had Malibu Barbie dolls now buy Baywatch Barbies for their daughters. This is an exploration of achieving the elusive Ever-Cool status.

Book Creating Ever cool

    Book Details:
  • Author : Del Vecchio, Gene
  • Publisher : Pelican Publishing
  • Release : 2010-09-23
  • ISBN : 1455603082
  • Pages : pages

Download or read book Creating Ever cool written by Del Vecchio, Gene and published by Pelican Publishing. This book was released on 2010-09-23 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Do Cool Sh t

Download or read book Do Cool Sh t written by Miki Agrawal and published by Harper Collins. This book was released on 2013-08-06 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring, irreverent manifesto for those seeking to blaze their own path to entrepreneurship and find fulfillment and happiness through bold action and big ideas. With zero experience and no capital, Miki Agrawal opened WILD, a farm-to-table pizzeria in New York City and Las Vegas, partnered up in a children's multimedia company called Super Sprowtz, and launched a patented high-tech underwear business called THINX. Miki, a successful serial social entrepreneur and angel investor, pulls back the curtain to reveal how you can live out loud, honor your hunches, and leave nothing on the table. Start your business on a shoestring budget, nail your brainstorming sessions and product testing, and get free press coverage—all while living your best life. Whether you’re a recent college graduate trying to find your way in the world, or a professional with a dead-end job and big dreams, Do Cool Sh*t will make you open your eyes, laugh out loud, and shout, "I can do that!" Do Cool Sh*t features a foreword by Tony Hsieh, the founder and CEO of Zappos.

Book Creating Blockbusters

Download or read book Creating Blockbusters written by Gene Del Vecchio and published by Pelican Publishing Company, Inc.. This book was released on 2012-03-08 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide to creating "ever-cool" entertainment. An asset to entertainment executives or anyone aiming to create the next big hit, this book offers guidelines for developing concepts and marketing blockbusters. Whether it is a best-selling novel, a video game, or a high-tech toy, blockbusters play a big part in American society. Despite the prominence of these breakthrough hits, most entertainment ventures do not survive in today's competitive market. This guide identifies the key principles that will ensure lasting success.

Book Making a Baby

Download or read book Making a Baby written by Rachel Greener and published by Penguin. This book was released on 2021-06-22 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: This inclusive guide to how every family begins is an honest, cheerful tool for conversations between parents and their young ones. To make a baby you need one egg, one sperm, and one womb. But every family starts in its own special way. This book answers the "Where did I come from?" question no matter who the reader is and how their life began. From all different kinds of conception through pregnancy to the birth itself, this candid and cozy guide is just right for the first conversations that parents will have with their children about how babies are made.

Book I Am Perfectly Designed

Download or read book I Am Perfectly Designed written by Karamo Brown and published by Henry Holt and Company (BYR). This book was released on 2019-11-05 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: I Am Perfectly Designed is an exuberant celebration of loving who you are, exactly as you are, from Karamo Brown, the Culture Expert of Netflix's hit series Queer Eye, and Jason Brown—featuring illustrations by Anoosha Syed. In this empowering ode to modern families, a boy and his father take a joyful walk through the city, discovering all the ways in which they are perfectly designed for each other. "With tenderness and wit, this story captures the magic of building strong childhood memories. The Browns and Syed celebrate the special bond between parent and child with joy and flair...Syed's bright, cartoon illustrations enrich the tale with a meaningful message of kindness and inclusion."—Kirkus

Book What s a Christian to Do with Harry Potter

Download or read book What s a Christian to Do with Harry Potter written by Connie Neal and published by WaterBrook. This book was released on 2012-01-11 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Answers to the Burning Questions Christian Parents, Educators, and Others Are Asking about Harry Potter. In the world of publishing, few successes have equaled that of J. K. Rowling’s Harry Potter series—magical stories centered on one boy’s adventures at Hogwarts, a school for witchcraft and wizardry. Yet this popular series presents a perplexing—even divisive—challenge to the Christian community. Although the books present a clear picture of the epic battle between good and evil, they appear to support the use of magic and have had a controversial impact on our culture. As a result, many of us are wondering, “How should I respond to this Harry Potter thing?” Find out what the Harry Potter books really say about witchcraft and wizardry. Hear what Christians on both sides of the debate are saying about Harry Potter—and decide what you believe. Learn how you can use the series to protect your child from real occult influences. In What’s a Christian to Do with Harry Potter?, you’ ll explore the valid concerns some Christians have about the series, sort out the fact and fiction at the center of the debate, discover biblical answers that may surprise you, and learn how you can tap into this powerful cultural phenomenon to help advance the kingdom of God. This book has not been prepared, approved, or licensed by any person or entity that created, published, or produced the Harry Potter books or related properties.

Book Last Lecture

    Book Details:
  • Author : Perfection Learning Corporation
  • Publisher : Turtleback
  • Release : 2019
  • ISBN : 9781663608192
  • Pages : pages

Download or read book Last Lecture written by Perfection Learning Corporation and published by Turtleback. This book was released on 2019 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book How I Met My Monster

Download or read book How I Met My Monster written by Amanda Noll and published by Flashlight Press. This book was released on 2019-11-03 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: One night, when Ethan reaches under his bed for a toy truck, he finds this note instead: "Monsters! Meet here for final test." Ethan is sure his parents are trying to trick him into staying under the covers, until he sees five colorful sets of eyes blinking at him from beneath the bed. Soon, a colorful parade of quirky, squeaky little monsters compete to become Ethan's monster. But only the little green monster, Gabe, has the perfect blend of stomach-rumbling and snorting needed to get Ethan into bed and keep him there so he falls asleep—which as everyone knows, is the real reason for monsters under beds. With its perfect balance of giggles and shivers, this silly-spooky prequel to the award-winning I Need My Monster and Hey, That's MY Monster! will keep young readers entertained.

Book Dig Your Well before You re Thirsty

Download or read book Dig Your Well before You re Thirsty written by Harvey Mackay and published by Crown Currency. This book was released on 1999-02-16 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling author Harvey Mackay reveals his techniques for the most essential tool in business--networking, the indispensable art of building contacts. Now in paperback, Dig Your Well Before You're Thirsty is Harvey Mackay's last word on how to get what you want from the world through networking. For everyone from the sales rep facing a career-making deal to the entrepreneur in search of capital, Dig Your Well explains how meeting these needs should be no more than a few calls away. This shrewdly practical book distills Mackay's wisdom gleaned from years of "swimming with sharks," including: What kinds of networks exist How to start a network, and how to wring the most from it The smart way to downsize your list--who to keep, who to dump How to keep track of favors done and favors owed--Is it my lunch or yours? What you can do if you are not good at small talk Dig Your Well Before You're Thirsty is a must for anyone who wants to get ahead by reaching out.

Book Understanding Kids  Play  and Interactive Design

Download or read book Understanding Kids Play and Interactive Design written by Mark Schlichting and published by CRC Press. This book was released on 2019-09-23 with total page 782 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a way of sharing insights empirically gathered, over decades of interactive media development, by the author and other children’s designers. Included is as much emerging theory as possible in order to provide background for practical and technical aspects of design while still keeping the information accessible. The author's intent for this book is not to create an academic treatise but to furnish an insightful and practical manual for the next generation of children’s interactive media and game designers. Key Features Provides practical detailing of how children's developmental needs and capabilities translate to specific design elements of a piece of media Serves as an invaluable reference for anyone who is designing interactive games for children (or adults) Detailed discussions of how children learn and how they play Provides lots of examples and design tips on how to design content that will be appealing and effective for various age ranges Accessible approach, based on years of successful creative business experience, covers basics across the gamut from developmental needs and learning theories to formats, colors, and sounds

Book Creativity  Inc   The Expanded Edition

Download or read book Creativity Inc The Expanded Edition written by Ed Catmull and published by Random House. This book was released on 2023-09-28 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: The co-founder and longtime president of Pixar updates and expands his 2014 New York Times bestseller on creative leadership, reflecting on the management principles that built Pixar’s singularly successful culture, and on all he learned during the past nine years that allowed Pixar to retain its creative culture while continuing to evolve. “Might be the most thoughtful management book ever.”—Fast Company For nearly thirty years, Pixar has dominated the world of animation, producing such beloved films as the Toy Story trilogy, Finding Nemo, The Incredibles, Up, and WALL-E, which have gone on to set box-office records and garner eighteen Academy Awards. The joyous storytelling, the inventive plots, the emotional authenticity: In some ways, Pixar movies are an object lesson in what creativity really is. Here, Catmull reveals the ideals and techniques that have made Pixar so widely admired—and so profitable. As a young man, Ed Catmull had a dream: to make the first computer-animated movie. He nurtured that dream as a Ph.D. student, and then forged a partnership with George Lucas that led, indirectly, to his founding Pixar with Steve Jobs and John Lasseter in 1986. Nine years later, Toy Story was released, changing animation forever. The essential ingredient in that movie’s success—and in the twenty-five movies that followed—was the unique environment that Catmull and his colleagues built at Pixar, based on philosophies that protect the creative process and defy convention, such as: • Give a good idea to a mediocre team and they will screw it up. But give a mediocre idea to a great team and they will either fix it or come up with something better. • It’s not the manager’s job to prevent risks. It’s the manager’s job to make it safe for others to take them. • The cost of preventing errors is often far greater than the cost of fixing them. • A company’s communication structure should not mirror its organizational structure. Everybody should be able to talk to anybody. Creativity, Inc. has been significantly expanded to illuminate the continuing development of the unique culture at Pixar. It features a new introduction, two entirely new chapters, four new chapter postscripts, and changes and updates throughout. Pursuing excellence isn’t a one-off assignment but an ongoing, day-in, day-out, full-time job. And Creativity, Inc. explores how it is done.

Book Masters of Doom

Download or read book Masters of Doom written by David Kushner and published by Random House. This book was released on 2003-04-24 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Masters of Doom is the amazing true story of the Lennon and McCartney of video games: John Carmack and John Romero. Together, they ruled big business. They transformed popular culture. And they provoked a national controversy. More than anything, they lived a unique and rollicking American Dream, escaping the broken homes of their youth to co-create the most notoriously successful game franchises in history—Doom and Quake—until the games they made tore them apart. Americans spend more money on video games than on movie tickets. Masters of Doom is the first book to chronicle this industry’s greatest story, written by one of the medium’s leading observers. David Kushner takes readers inside the rags-to-riches adventure of two rebellious entrepreneurs who came of age to shape a generation. The vivid portrait reveals why their games are so violent and why their immersion in their brilliantly designed fantasy worlds offered them solace. And it shows how they channeled their fury and imagination into products that are a formative influence on our culture, from MTV to the Internet to Columbine. This is a story of friendship and betrayal, commerce and artistry—a powerful and compassionate account of what it’s like to be young, driven, and wildly creative. “To my taste, the greatest American myth of cosmogenesis features the maladjusted, antisocial, genius teenage boy who, in the insular laboratory of his own bedroom, invents the universe from scratch. Masters of Doom is a particularly inspired rendition. Dave Kushner chronicles the saga of video game virtuosi Carmack and Romero with terrific brio. This is a page-turning, mythopoeic cyber-soap opera about two glamorous geek geniuses—and it should be read while scarfing down pepperoni pizza and swilling Diet Coke, with Queens of the Stone Age cranked up all the way.”—Mark Leyner, author of I Smell Esther Williams

Book The Highlights Book of Things to Do

Download or read book The Highlights Book of Things to Do written by Highlights and published by Highlights Press. This book was released on 2020-09-22 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crafted by childhood experts, The Highlights Book of Things to Do is the essential book of pure creativity and inspiration, filled with over 500 screen-free things to do with kids. From future chefs and scientists to budding humanitarians, children ages 7 and up will be inspired to explore, invent, create and do great things! This highly visual, hands-on activity book will banish boredom, foster imagination and unlock new interests. Your child can try engaging outdoor ideas like starting a bucket garden; tasty projects like making rock candy; science activities like building a water microscope; and so much more. Organized by interest and covering all aspects of childhood, chapters include: Things to Build, Things to Do in the Kitchen, Things to Do with Color and more. The final chapter, Do Great Things, encourages kids to become caring individuals, confident problem-solvers, and thoughtful people who can change the world. With sturdy hardcover binding and a ribbon bookmark, this 372-page deluxe activity book is a perfect gift for kids 7+. The Highlights Book of Things to Do is the winner of the 2020 National Parenting Seal of Approval, National Parenting Product Award (NAPPA), Mom's Choice Award, Gold, and was named one of Bank Street College of Education, Best Children's Books of the Year.

Book The Book Whisperer

    Book Details:
  • Author : Donalyn Miller
  • Publisher : John Wiley & Sons
  • Release : 2009-03-16
  • ISBN : 0470372273
  • Pages : 244 pages

Download or read book The Book Whisperer written by Donalyn Miller and published by John Wiley & Sons. This book was released on 2009-03-16 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn any student into a bookworm with a few easy and practical strategies Donalyn Miller says she has yet to meet a child she can’t turn into a reader. No matter how far behind Miller's students might be when they reach her 6th grade classroom, they end up reading an average of 40 to 50 books a year. Miller's unconventional approach dispenses with drills and worksheets that make reading a chore. Instead, she helps students navigate the world of literature and gives them time to read books they pick out themselves. Her love of books and teaching is both infectious and inspiring. In the book, you’ll find: Hands-on strategies for managing and improving your own school library Tactics for helping students walk on their own two feet and continue the reading habit after they’ve finished with your class Data from student surveys and end-of-year feedback that proves how well the Miller Method works The Book Whisperer includes a dynamite list of recommended "kid lit" that helps parents and teachers find the books that students really like to read.

Book The Little Book of Friendship

Download or read book The Little Book of Friendship written by Zack Bush and published by . This book was released on 2020-07-10 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Friendships are like flowers. If you take care of them, they grow and bloom until you have a beautiful garden! The Little Book of Friendship shows young readers what they need to know to make a friend and to be one too.

Book As Good as Dead

Download or read book As Good as Dead written by Holly Jackson and published by Delacorte Press. This book was released on 2021-09-28 with total page 467 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE MUST-READ MULTIMILLION BESTSELLING MYSTERY SERIES • The final book in the A Good Girl's Guide to Murder series that reads like your favorite true crime podcast or show. By the end, you'll never think of good girls the same way again... Pip is about to head to college, but she is still haunted by the way her last investigation ended. She’s used to online death threats in the wake of her viral true-crime podcast, but she can’t help noticing an anonymous person who keeps asking her: Who will look for you when you’re the one who disappears? Soon the threats escalate and Pip realizes that someone is following her in real life. When she starts to find connections between her stalker and a local serial killer caught six years ago, she wonders if maybe the wrong man is behind bars. Police refuse to act, so Pip has only one choice: find the suspect herself—or be the next victim. As the deadly game plays out, Pip discovers that everything in her small town is coming full circle . . .and if she doesn’t find the answers, this time she will be the one who disappears. . . And don't miss Holly Jackson's next thriller, Five Surive!