Download or read book Product Led Growth written by Bush Wes and published by . This book was released on 2019-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"

Download or read book The Eureka Factor written by John Kounios and published by Random House. This book was released on 2015-04-14 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a book perfect for readers of Charles Duhigg’s The Power of Habit, David Eagleman’s Incognito, and Leonard Mlodinow’s Subliminal, the cognitive neuroscientists who discovered how the brain has aha moments—sudden creative insights—explain how they happen, when we need them, and how we can have more of them to enrich our lives and empower personal and professional success. Eureka or aha moments are sudden realizations that expand our understanding of the world and ourselves, conferring both personal growth and practical advantage. Such creative insights, as psychological scientists call them, were what conveyed an important discovery in the science of genetics to Nobel laureate Barbara McClintock, the melody of a Beatles ballad to Paul McCartney, and an understanding of the cause of human suffering to the Buddha. But these moments of clarity are not given only to the famous. Anyone can have them. In The Eureka Factor, John Kounios and Mark Beeman explain how insights arise and what the scientific research says about stimulating more of them. They discuss how various conditions affect the likelihood of your having an insight, when insight is helpful and when deliberate methodical thought is better suited to a task, what the relationship is between insight and intuition, and how the brain’s right hemisphere contributes to creative thought. Written in a lively, engaging style, this book goes beyond scientific principles to offer productive techniques for realizing your creative potential—at home and at work. The authors provide compelling anecdotes to illustrate how eureka experiences can be a key factor in your life. Attend a dinner party with Christopher Columbus to learn why we need insights. Go to a baseball game with the director of a classic Disney Pixar movie to learn about one important type of aha moment. Observe the behind-the-scenes arrangements for an Elvis Presley concert to learn why the timing of insights is crucial. Accessible and compelling, The Eureka Factor is a fascinating look at the human brain and its seemingly infinite capacity to surprise us. Praise for The Eureka Factor “Delicious . . . In The Eureka Factor, neuroscientists John Kounios and Mark Beeman give many other examples of [a] kind of lightning bolt of insight, but back this up with the latest brain-imaging research.”—Newsweek “An incredible accomplishment . . . [The Eureka Factor] is not just a chronicle of the journey that numerous scientists (including the authors) have taken to examine insight but is also a fascinating guide to how advances in science are made in general. Messrs. Kounios and Beeman examine how a parade of clever experiments can be designed to answer specific questions and rule out alternative possibilities. . . . Wonderful ideas appear as if out of nowhere—and we are delighted.”—The Wall Street Journal “An excellent title for those interested in neuroscience or creativity . . . The writing is engaging and readable, mixing stories of famous perceptions with explanations of how such revelations happen.”—Library Journal (starred review) “A lively and accessible ‘brain’ book with wide appeal.”—Booklist “[An] ingenious, thoughtful update on how the mind works.”—Kirkus Reviews “The Eureka Factor presents a fascinating and illuminating account of the creative process and how to foster it.”—James J. Heckman, Nobel laureate in economics

Download or read book Aha written by William Braxton Irvine and published by . This book was released on 2015 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great ideas often develop gradually after studying a problem at length--but not always. Sometimes, an insight hits like a bolt from the blue. For Archimedes, clarity struck while he was taking a bath. For Gustav Mahler, it came as the blades of his oars touched the water. And for Albert Einstein, it emerged while he was talking to a friend. Why do these moments of insight strike so suddenly? Why do they so often come to us when we are focused on something completely unrelated? And when great ideas "come to" us, where do they come from? In Aha!: The Moments of Insight that Shape Our World, philosopher William B. Irvine, author of A Guide to the Good Life and On Desire, explores these epiphanies, from the minor insights that strike us all daily, to the major realizations that alter the course of history. Focusing on aha moments as they take place in five different domains--religion, morality, science, math, and art--Irvine provides case studies that shed light on the different ways epiphanies happen in the different domains, and on their differing social impact. Along the way, he describes some of the great aha moments in history, from ancient times to the present day. We like to think that our greatest thoughts are the product of our conscious mind. Irvine demonstrates, though, that it is our unconscious mind that is the source of our most significant insights, and that the role the conscious mind plays in eliciting these insights is to try, unsuccessfully, to solve certain problems. Only if the conscious mind is willing to do this--and thereby experience considerable frustration--is the unconscious mind likely to reward it with a breakthrough insight-that the conscious mind will then take credit for. Irvine explores not only the neuroscience of aha moments but also their personal and social ramifications. How does a person respond to having a breakthrough insight that goes against a dominant paradigm? And how does the world respond when she shares that insight? Irvine shows that in many cases, what is most remarkable about those who have had the great insights of human history is not their but their courage and perseverance in fighting for the world to accept those insights. Aha! is a must-read for cognitive scientists, intellectual historians, philosophers, and anyone who has ever been blown away by the ideas that enlighten us when we least expect it.

Download or read book Create Aha Moments written by Dennison Bhola and published by . This book was released on 2020 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Insight written by Nancy K. Napier and published by Praeger. This book was released on 2010-05-05 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Summary: The aha! moment is a moment of clarity. How you understand the concept and make it a useful practice that anyone can access is less clear. Napier (international business, Boise State University) tries to remedy that dilemma using anecdotes from many fields and citing many personalities from Einstein to Steve Jobs to track the essence of this vehicle to insight. She suggests a three part pursuit that defines, then duplicates the creation, then protects that creative awareness so that it can produce more aha moments. In general, it's basic: learn what it is, learn how to do it, learn how to keep doing it.

Download or read book SNAP written by Katherine Ramsland and published by Prometheus Books. This book was released on 2012-02-21 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sudden flashes of inspiration have triggered many discoveries and inventions throughout history. Are such aha! moments merely random, or is there a way to train the brain to harness these seemingly unpredictable creative insights? This fascinating overview of the latest neuroscience findings on spontaneous thought processes, or "snaps," describes how everyone—not just geniuses—can learn to improve the likelihood of their own "eureka" moments by adopting certain rewarding attitudes and habits. As the author explains, snaps are much more than new ideas. Snaps are insights plus momentum—they instantly compel or snap us toward action. They often occur after ordinary problem solving hits an impasse. We may feel stuck, but while we’re in a quandary, the brain is rebooting. Then, when we least expect it, the solution pops into our heads. She describes the results of numerous scientific experiments studying this phenomenon. She also recounts intriguing stories of people in diverse disciplines who have had a snap experience. Both the research and the stories illustrate that it’s possible to enhance our facility for snap moments by training ourselves to scan, sift, and solve. In the emerging economy, businesses and individuals need new strategies, and it’s clear that just thinking harder no longer works. People who can snap are often a step ahead: they have a vigilance advantage from exercising brain cells that build mental agility. While snapping is rewarding, fun, and good for improving our mental skills, it’s also much more: people who snap life-changing ideas that affect many others will redirect our future. Written in an accessible, jargon-free narrative that weaves together the latest research with illuminating stories of innovative people, this book teaches us how to cultivate our own inner epiphanies to gain an edge in our imaginations, our careers, our goals—indeed, in every aspect of our lives.

Download or read book Leading Effective Virtual Teams written by Nancy M. Settle-Murphy and published by CRC Press. This book was released on 2012-12-13 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proliferation of new technologies has lulled many into thinking that we actually have to think less about how we communicate. In fact, communicating and collaborating across time, distance, and cultures has never been more complex or difficult. Written as a series of bulleted tips drawn from client experiences and best practices, Leading Effective Virtual Teams: Overcoming Time and Distance to Achieve Exceptional Results presents practical tips to help leaders engage and motivate their geographically dispersed project team members. If you’re a leader of any type of virtual team and want to help your team members collaborate more effectively, then buy this book. You will learn how to: Build trust and cultivate relationships, virtually, across your team Design and facilitate virtual meetings that are focused and engaging Influence without authority Motivate and galvanize a virtual team for top performance Blend asynchronous and synchronous communications for better virtual collaboration Navigate cross-cultural and generational differences in the absence of vital visual cues Assess skills, strengths, aptitudes, and preferences from afar Handle other tough issues that can trip up virtual teams The ideas in this book are based on Nancy Settle-Murphy’s decades of experience working as a change management consultant, facilitator, and trainer for project teams around the world. Designed to be read section by section in any order, this book shares approaches and techniques to help you address some of the toughest challenges virtual team leaders face, including keeping team members engaged from afar.

Download or read book The Art of Insight written by Charles Kiefer and published by Berrett-Koehler Publishers. This book was released on 2013-04-08 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to fostering innovative insights and solutions for yourself and your organization—including online skill-building exercises. We have all experienced it: the jolt of an insight arriving like a thunderclap, unexpectedly and without warning. But what if insights could be accessed more reliably? Drawing on years of research, reflection, and experiences with colleagues, friends, and clients, Charles Kiefer and Malcolm Constable present a thorough, pragmatic approach for dependably generating fresh thoughts and perspectives. The Art of Insight features helpful exercises both in the book and online. Readers will develop their own personal approach to cultivating insights, allowing them to solve long-standing problems with confidence and ease. “Creating insights isn't a magical process—this book provides a practical framework for generating insights for yourself and your organization. We've used many of these techniques with our innovation teams and they work.” —Wayne Delker, Chief Innovation Officer and Senior Vice President, The Clorox Company

Download or read book Create Aha Moments written by Michelle L. Piel and published by Independently Published. This book was released on 2020-09-11 with total page 91 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book was created to support you in your quest for knowledge and success. Think of it like an owner's manual for making the best use of your brain. It answers the essential question: "As a student, how can I learn more and remember longer?" Read this book if you want to improve your learning skills. The more you learn, the more you grow. Apply what is in this book and you can master each lesson in school and in life. Choose your goal, make a plan with a timeline, work your plan, and success will follow. This book is intentionally designed to increase your knowledge, skills, and self-confidence. We provide insights into what your teacher is thinking as she prepares a lesson or assignment to help you learn. These insights ensure that you target the most important information first. This is a key. Learn what is most important first and the rest will follow. Throughout this book, we share stories to illustrate main points and inspire you to take charge of your own learning. As you become an intentional learner, you will create your own vision and exercise your freedom to learn and grow. The ideas in this book are valuable for learners of all ages. Make use of the ideas that help you the most. You can contact us with questions and suggestions using the contact us form in the createahamoments.com website.

Download or read book The Big Idea written by Donny Deutsch and published by Hachette Books. This book was released on 2009-01-01 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's the moment when you say, "There's gotta be a better way." It's the moment when you ask, "How can I solve this problem?" Donny Deutsch's hit CNBC show The Big Idea has put the spotlight on that ordinary moment and the people who have the courage and stamina to make their dreams come true. Some people think a big idea is like a lightning bolt striking out of the blue that slams you in the head. But it's hardly ever like that. The big idea isn't an act of God. It's an act of daily life. Simply put, the idea that will make millions starts with an observation. A carpenter gets tired of almost losing a finger every time he slices a bagel. Bam! The Bagel Guillotine. A mother is frustrated that her pantry is full of stale food because the packages don't close. Bam! Quick Seals. Howard Schultz notices on a trip to Italy that there are coffee bars on almost every corner. Bam! Starbucks. None of them had a barrel of cash. None of them had a ton of experience. They had a big idea and the will to follow through. In The Big Idea, Deutsch draws not only on his own tremendous focus and expertise, but on that of dozens of the successful entrepreneurs whom he has interviewed, to help you create your own enterprise. From the "Gut Check Moment" to "Mom Power," The Big Idea takes aspiring entrepreneurs along every step of the way. The Big Idea is your road map to the American dream.

Download or read book Hacking Growth written by Sean Ellis and published by Currency. This book was released on 2017-04-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.

Download or read book The Power of Moments written by Chip Heath and published by Simon and Schuster. This book was released on 2017-10-03 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work. While human lives are endlessly variable, our most memorable positive moments are dominated by four elements: elevation, insight, pride, and connection. If we embrace these elements, we can conjure more moments that matter. What if a teacher could design a lesson that he knew his students would remember twenty years later? What if a manager knew how to create an experience that would delight customers? What if you had a better sense of how to create memories that matter for your children? This book delves into some fascinating mysteries of experience: Why we tend to remember the best or worst moment of an experience, as well as the last moment, and forget the rest. Why “we feel most comfortable when things are certain, but we feel most alive when they’re not.” And why our most cherished memories are clustered into a brief period during our youth. Readers discover how brief experiences can change lives, such as the experiment in which two strangers meet in a room, and forty-five minutes later, they leave as best friends. (What happens in that time?) Or the tale of the world’s youngest female billionaire, who credits her resilience to something her father asked the family at the dinner table. (What was that simple question?) Many of the defining moments in our lives are the result of accident or luck—but why would we leave our most meaningful, memorable moments to chance when we can create them? The Power of Moments shows us how to be the author of richer experiences.

Download or read book Making Good Ideas Happen written by Sharron Battle and published by Dog Ear Publishing. This book was released on 2010-11 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Aha Moment" is an aspiring best seller in business that provides a down-to-earth perspective on how to birth new ideas. This book touches on critical discussion topics that hungry enterpreneurs want to hear about, such as, ethics, state of the economy, wall street, real-life stories about business, brand creation, leadership, how to design a new business, how to manage financials, presentation preparation, how to setup a business, protecting intellectual property, dealing with investors, social media, and understanding how business and faith mix to reach your Aha Moment. The content in this book will provide inspiration to people that are being forced to be entrepreneurs in the 21st century. The book provides insight on business elements that are not readily discussed and that people need to know in order to be successful. This book walk readers through how to discover their Aha Moment. Maturity and growth opportunities will be unveiled by readers and they will be over-joyed that they picked up this 'jewel'. This is a for-keep-sake book that adopters will charish for years. So, get ready to laugh, learn, discover and be enlighted with a new experience in our new world of business. Look no further because this book is a source of reference for knowlege you can pull from while trying to understand how to piece together your new venture, start-up company, or launch of a new segment in an existing corporate entity within a fortune 500 company. Climb new heights without limits and remember you have to practice SociaLOVE in order to reach your Aha Moment." The author will be releasing another book soon called "360 SociaLOVE.""

Download or read book One Green Apple written by Eve Bunting and published by Houghton Mifflin Harcourt. This book was released on 2006-06-12 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Farah feels alone, even when surrounded by her classmates. She listens and nods but doesn’t speak. It’s hard being the new kid in school, especially when you’re from another country and don’t know the language. Then, on a field trip to an apple orchard, Farah discovers there are lots of things that sound the same as they did at home, from dogs crunching their food to the ripple of friendly laughter. As she helps the class make apple cider, Farah connects with the other students and begins to feel that she belongs. Ted Lewin’s gorgeous sun-drenched paintings and Eve Bunting’s sensitive text immediately put the reader into another child’s shoes in this timely story of a young Muslim immigrant.

Download or read book Aha Moments in Talent Management written by Mark Allen and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This business fable highlights 13 talent management principles, illustrating them in action at a fictional company with a charismatic and passionate Chief People Officer.

Download or read book The Aha Moment written by David Jones and published by JHU Press. This book was released on 2012-01-24 with total page 380 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about having ideas and—a much longer haul—making them work. David Jones, best known for his Daedalus column, tells a multitude of stories about creators and their creations, including his own fantastical-seeming contributions to mainstream science such as the unrideable bicycle and chemical gardens in space. His theory of creativity endows each of us with a Random-Ideas Generator, a Censor, and an Observer-Reasoner. Jones applies his theory to a wide range of weird scientific experiments that he has conducted for serious scientific papers, for challenging printed expositions, and for presentations to a TV audience. He even suggests new ones, not yet tried! Creativity is as essential to science as curiosity, physical intuition, and shrewd deduction from well-planned experiments. But, says Jones, ingenuity is very uncertain. Even for the greatest inventors, about 80 percent of ideas fail. Jokiness can help, and so can lots of random data. Jones has plenty of clever advice that will help spark that madly brilliant private thought in the first place—and will encourage you to take it further. Neither dense nor demanding, The Aha! Moment is engrossing, edifying, and scientifically serious; yet it is lightly written and asks lots of silly questions. As Jones shows, it can often pay to take an absurd idea seriously.

Download or read book The Therapeutic Aha 10 Strategies for Getting Your Clients Unstuck written by Courtney Armstrong and published by W. W. Norton & Company. This book was released on 2015-04-27 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise guide to shaking things up in therapy. Courtney Armstrong’s The Therapeutic “Aha!” explores the thrilling and rare moment when a client reaches an elusive realization, allowing them to make meaningful change. In 10 straightforward strategies, this practical book demonstrates how to shake things up in therapy when a client is stuck or stalled to jumpstart progress. Readers will learn how to spark the “emotional brain”—the part of the brain that houses automatic, unconscious patterns—and create new neural pathways that engage and advance the healing process. Divided into three parts—(1) Awakening a Session, (2) Healing Emotional Wounds, and (3) Activating Experiential Change—the book walks readers through specific techniques for harnessing the emotional brain and re-patterning its routine. Elegant therapeutic insights and coping strategies only go so far; until we intervene with something our emotional brain can understand—a compelling felt experience—old, established neural patterns will persist. The brain-based strategies Armstrong presents include how to enliven the therapeutic alliance; elicit exciting goals; identify the root of an emotional conflict; reverse trauma with memory reconsolidation; invoke inspirational imagery; and use stories, humor, music, poetry, and even mindfulness to induce change. Concise, reader-friendly, and filled with helpful case stories and client–therapist dialogue, this wonderfully accessible book puts a new spin on neuroscience knowledge, showing clinicians exactly how it can be used to make those once-elusive therapeutic breakthroughs more frequent, leading to greater healing for your patients.