Download or read book Crayons to Consumerism The Role of Children in Purchasing written by Dr Sindura Bhargav and published by Blue Rose Publishers. This book was released on 2024-08-16 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores how children become socialised into consumer society, how they respond to advertising, what they like and dislike, what they believe and disbelieve, and how they influence the buying decisions in the family.
Download or read book Born to Buy written by Juliet Schor and published by Simon and Schuster. This book was released on 2004 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Juliet Schor exposes the ways big business targets younger and younger children as consumers.
Download or read book Understanding Children as Consumers written by David Marshall and published by SAGE Publications. This book was released on 2010-04-30 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Looking at consumption from the child's perspective this book differs from the competition by uncovering what being a consumer means to the children themselves - from their perspective - giving them a voice in the debate
Download or read book Children as Consumers written by James U. McNeal and published by Free Press. This book was released on 1987 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Behaviour towards Consumer Durable Goods written by Dr. N. Ratna Kishor and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How Children Learn to Buy written by Scott Ward and published by SAGE Publications, Incorporated. This book was released on 1977-03 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Understanding Consumer Behavior and Consumption Experience written by Rajagopal and published by IGI Global. This book was released on 2015-01-31 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: "This book discusses the indispensable value of understanding consumer activities and the crucial role they play in developing successful marketing strategies by focusing on concepts such as consumer perceptions, consumption culture, and the influence of information technology"--Provided by publisher
Download or read book Consumer Behavior Theories written by Rajagopal and published by Business Expert Press. This book was released on 2018-02-25 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book critically examines and analyzes the classical and neoclassical behavioral theories in reference to consumer decision-making across the business cultures. Discussions in the book present new insights on drawing contemporary interpretations to the behavioral theories of consumers, and guide the breakthrough strategies in marketing.
Download or read book The Development of Children s Happiness and Success written by Maria Kalpidou and published by Taylor & Francis. This book was released on 2023-12-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This engaging book is a comprehensive exploration of children's happiness and success covering a wide range of factors influencing positive functioning. It offers a holistic view of children’s well-being, identifying both threats and catalysts to happiness and success, as well as evidence-based strategies that promote optimal functioning. The first section of the book delves into the science of happiness, discussing the role of early social relationships, the importance of experiencing positive emotions and flow, spirituality, and physical health. The second section focuses on the science of success, exploring topics such as mindsets, self-control, and executive functions. Finally, the book explores individual and contextual factors explaining why character matters, the influence of media and technology, and the critical role of disadvantaged environments. Presenting happiness as an ongoing journey, intertwined with the pursuit and achievement of personal goals, the book concludes by proposing a new conceptual framework which identifies pivotal contributors to children's happiness and success such as relationships, self-regulation, and competence. Suited to upper-level undergraduate and graduate courses in child development, family studies, education, and positive psychology, this book is also an invaluable resource for caregivers, educators, and child practitioners. It is a must-read for anyone interested in cultivating a fulfilling, well-lived life for children and adolescents.
Download or read book Systems Thinking and Process Dynamics for Marketing Systems Technologies and Applications for Decision Management written by Rajagopal, Dr. and published by IGI Global. This book was released on 2012-04-30 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increased competition in the global marketplace has created enormous pressure on system implementation, particularly in the field of marketing. Systems Thinking and Process Dynamics for Marketing Systems: Technologies and Applications for Decision Management describes a holistic approach to monitoring, evaluating, and applying appropriate marketing strategies, and understanding the competition and its future implication on the business of a company. As complexities multiply, the scientific concept of systems thinking and analyzing process dynamics explained in this publication allows marketing firms succeed. The critical issues facing firms today are presented in a thoroughly modern context, laying the foundation for a bright future.
Download or read book SDG12 Sustainable Consumption and Production written by Jennifer Moore Bernstein and published by Emerald Group Publishing. This book was released on 2021-11-08 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book takes a wide-ranging and non-dogmatic view of SDG12, tackling various approaches as to how production and consumption can provide for human well-being while minimizing destructive effects on the biophysical environment.
Download or read book International Marketing written by Rajagopal and published by Vikas Publishing House. This book was released on 2009-11-01 with total page 533 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Book Caters To Undergraduate And Graduate Students In Management Schools In India And Most Asian And Latin American Universities For Core Or Elective Paper, And Will Also Prove Useful To Them As Practising Managers Since It Develops New Concepts Deriv
Download or read book Collecting in a Consumer Society written by Russell W. Belk and published by Routledge. This book was released on 2013-01-11 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: This groundbreaking book examines the relationship between the development of the consumer society and the rise of collecting by individuals and institutions. Rusell Belk considers how and why people collect, as individuals, corporations and museums, and the impact this collecting has on us and our culture. Collecting in a Consumer Society outlines the history of museum collecting from ancient civilizations to the present. It also looks at aspects of consumer culture - advertizing, department stores, mass merchandizing, consumer desires, and how this relates to the activity of collecting. Collecting in a Consumer Society is the first book to focus on collecting as material consumption. This is a provocative and engaging book, essential reading for anyone involved with the process of collecting.
Download or read book Consumers Research Bulletin written by and published by . This book was released on 1939 with total page 798 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Digital Marketing and Consumer Engagement Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2018-01-05 with total page 1755 pages. Available in PDF, EPUB and Kindle. Book excerpt: Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.
Download or read book The Children s Culture Reader written by Henry Jenkins and published by NYU Press. This book was released on 1998-10 with total page 542 pages. Available in PDF, EPUB and Kindle. Book excerpt: A reader on children's culture
Download or read book Why People Buy Things They Don t Need written by Pamela N. Danziger and published by Paramount Market Publishing. This book was released on 2004 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pam Danziger has just updated her bestseller, including several new categories. Since apparel is now more often a discretionary purchase than a necessity, she has added new sections on apparel for women, men, teens, and children. Focusing on why people buy things they could probably do without, Danziger now covers 37 categories and has added material about the retail market in each one. There are also new stories of excellent marketers and commentary about how things have changed since September 11, 2001. Corporate leaders, marketing and sales executives, strategic planners, futurists, and merchandisers will benefit.
