Download or read book Ace the Corporate Personality Test written by Edward Hoffman and published by McGraw-Hill. This book was released on 2001 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: Virtually everyone looking for corporate work today must submit to a personality test. Better plan ahead and prepare yourself with this quick and easy guide to out-foxing and out-psyching the dreaded test. Author Edward Hoffman delivers a jargon-free tutorial on what applicants can expect from the test. He explains what six dimensions of personality the test measures, how the test is evaluated, and most importantly, what employers can and can’t ask applicants. Ace the Corporate Personality Test also features: Sample questions and scripted answers from tests that are widely used. Advice on how to frame your answers so they fit the particular position you’re seeking, whether in sales, management, or elsewhere. Detailed tips on how to conquer pre-test jitters and optimize concentration. Insights into legal issues and the rights of applicants regarding test results. Learn how to position yourself for the job you want, and ensure that your personality test says everything you want it to say to prospective employers.
Download or read book Corporate Brand Personality written by Lesley Everett and published by Kogan Page Publishers. This book was released on 2016-02-03 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Brand Personality addresses the increasing need for organizations to refocus and realign their corporate culture in order to compete in a business world that demands trust, respect and strong values. Moving beyond simply how products are marketed and perceived, it shows the reader how to lead and engage people at every level within the organization to ensure consistent engagement with brand values. Including practical models to show how corporate culture and values can be managed and improved, Corporate Brand Personality also provides real examples and case studies from the Marriott Hotel Group and Water Wellbeing Group among others that show how people's behaviours can deeply affect brand reputation through all areas of the business. Incorporating a complete strategy from start to finish, this book will help the reader build visible leadership, project an authentic brand image and reinforce their company's values.
Download or read book Corporate Personality in the 20th Century written by Ross Grantham and published by Hart Publishing. This book was released on 1998-04-19 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book places aspects of company law in a theoretical and historical perspective and considers the issues whivh cause its technicalities.
Download or read book Corporate Personality Disorder written by Eli Sopow and published by . This book was released on 2007-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The collapse of the US financial system was as predictable as a hurricane and the actions to fix the debacle are chiefly doomed to fail. That's the dire warning from Corporate Personality Disorder: Surviving & Saving Sick Organizations, a book that makes a compelling case that the structure of many organizations is outdated, distrusted, and built on a history of greed. The result is not only sick organizations but bummed out, burnt out, and stressed out employees. An international award-winner in management and communications, Eli Sopow, PhD, proposes a solution. With his innovative method of dissecting an organization's "family tree," Sopow reveals exactly how to diagnose what makes a company sick and how to start healing it. He teaches you ways to pinpoint which corporate personality you're dealing with, how to effectively protest bad behavior, and how to create new trust within a decaying organization. Anyone involved with management will learn to implement ideas vital to the future success of their company, including changing the language of the work environment and motivating employees to be not only great workers, but great individuals. Free yourself and the organizations that matter to you from the diseases of dysfunction and apathy. Corporate Personality Disorder delivers the cure to communication and management woes so you can achieve a healthier corporation and a happier you.
Download or read book Concise Corporations Law written by Julie Cassidy and published by Federation Press. This book was released on 2006 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this text is to provide a comprehensive, yet succinct, examination of the most significant areas of corporations law. Through the identification of the key elements underlying the pertinent statutory provisions, the use of a plain English writing style and simple format, the text seeks to make corporations law more accessible to those who seek to study or practise in the area of corporations law. Since the publication of the fourth edition there have been significant changes in corporations law. From a legislative perspective, important changes have also been effected through the passage of, inter alia, CLERP 9. This has impacted significantly on the law pertaining to executive officers and directors (in particular their remuneration and financial reporting) and disclosure documents.Judicially, this period has been marked by a considerable number of important cases pertaining to directors' liability arising out of, inter alia, high profile corporate collapses, including HIH and One.Tel. These cases have provided guidance as to the applicability of both statutory and equitable directors' duties, but also clarified the procedural and substantive law aspects of the penalties flowing from breaches of such duties.
Download or read book Building Corporate Identity Image and Reputation in the Digital Era written by T C Melewar and published by Taylor & Francis. This book was released on 2021-07-29 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.
Download or read book Research Handbook on Corporate Purpose and Personhood written by Pollman, Elizabeth and published by Edward Elgar Publishing. This book was released on 2021-09-28 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful Research Handbook contributes to the theoretical and practical understanding of corporate purpose and personhood, which has become the central debate of corporate law. It provides cutting-edge thoughts on the role of corporations in society and the nature of their rights and responsibilities.
Download or read book Facets of Corporate Identity Communication and Reputation written by Tc Melewar and published by Routledge. This book was released on 2008-04-10 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate branding and communication is big business. Companies throughout the world invest millions in strategies which aim to reinvent their profile in subtle yet important ways. The investment must be working, but what is it being spent on, and how do these rebranding exercises work?Including contributions from academics and practitioners, this
Download or read book International Legal Personality written by Fleur Johns and published by Routledge. This book was released on 2017-07-05 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who or what is entitled to act on the international plane? Where should responsibility for violations of international law lie? What sort of entities are capable of possessing international legal rights? What is the status of individuals, minority groups, non-governmental bodies, international organisations and animals in the international legal order and how has their status shifted over time? International Legal Personality contains fourteen articles that address these and related questions. In historical and contemporary writings, international lawyers grapple with the nature of legal identity, and confront global distributions of authority and responsibility, as they explore who or what is a 'person' in the international legal order. These essays document the emergence of an international legal order increasingly conceived in terms of patterns and probabilities, rather than as the stagecraft of a small company of permanent players.
Download or read book The Corporate Personality written by Wally Olins and published by . This book was released on 1978 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Brand Relationships written by Susan Fournier and published by Routledge. This book was released on 2012-03-29 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketplace, how they can be measured and when and how they evolve and decline. While marketing research has a long tradition in the study of business relationships between manufacturers and suppliers and buyers and sellers, attention in the past decade has expanded to the relationships that form between consumers and their brands (such as products, stores, celebrities, companies or countries). The aim of this book is to advance knowledge about consumer-brand relationships by disseminating new research that pushes beyond theory, to applications and practical implications of brand relationships that businesses can apply to their own marketing strategies. With contributions from an impressive array of scholars from around the world, this volume will provide students and researchers with a useful launch pad for further research in this blossoming area.
Download or read book Managing corporate identity in post merger integration written by Yvonne Kaiser and published by GRIN Verlag. This book was released on 2004-07-06 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: 1,0 (A), University of Applied Sciences Ludwigshafen (IMC-MBA), language: English, abstract: When corporations are merging a tendency towards standardisation of organisations, processes and systems arises. Mergers of companies also lead to a concentration of increasingly larger trusts and holdings. Still the corporation is supposed to remain unmistakable and unique in order to preserve its attractiveness for customers, employees, suppliers, investors, in short, for a network of stakeholders. Only corporate identity (CI) has the efficiency range required to address and reach all these groups whose needs have to be considered. This present work examines the concept of corporate identity, its application in the corporate environment, and the opportunities for the targeted and strategic steering under the background of mergers and acquisitions. The goal is to develop a concept and an approach how to start working on corporate identity and to set interventions during the postmerger process to support a successful integration. For the reasons of the different meanings and the different understanding of the terms 'Corporate Identity' and 'Mergers & Acquisitions' (M&A) the present work develops both a structural model for the analysis of the individual components of corporate identity and a phase model for the configuration of integration. Based on this analysis the contexts of effects between and the opportunities for influencing the individual dimensions of CI are proven within the scope of postmerger integration (PMI), and instruments for the targeted impact and steering are represented. The validity of the elaborated approach of CI management within the framework of PMI is examined within the frame of two case studies of the two largest telecommunication companies presently operating in Germany. Activities are deducted from the results of the secondary analysis and from the empirical studies and are summarised in terms of a CIoriented model of procedure for postmerger integration optimised for success.
Download or read book Legal Personality written by William Geldart and published by . This book was released on 1924 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Corporate Communication written by Joep Cornelissen and published by SAGE. This book was released on 2011-03-17 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Third Edition of this market-leading text has been updated and expanded with contemporary case material and more detailed coverage of the main topics and trends in corporate communication. New to the Third Edition: - New chapters on strategic planning and campaign management, research and measurement and CSR and community relations - Greatly expanded coverage of key areas: internal communication, leadership and change Communication, issues management, crisis communication and corporate branding - Other topics to receive new coverage include: public affairs, social media, internal branding and issues of globalization. - New and up-to-date international case studies, including new full-length case studies and vignettes included throughout the chapters. - Further reading and new questions-for-reflection will provide the reader with a means to challenge and further their understanding of each of the topics in the book. - Online teaching material for lecturers and students including: instructors manual, PowerPoint slides and new international case studies of varied length, SAGE Online journal readings, videos, online glossary and web links Praise for the Second Edition: "This is a must-have reference book for Chief Executives, Finance Directors, Corporate Communicators and Non-executive Directors in this "involve me" era of stakeholder engagement and corporate communications. How I wish I had had this book on my desk as a Chief Reputation Officer!" - Mary Jo Jacobi, Former Chief Reputation Officer of HSBC Holdings, Lehman Brothers and Royal Dutch Shell 'This is a comprehensive and scholarly analysis of corporate communications. It will offer students and practitioners alike a considerable aid to study and understanding which will stand the test of time in a fast changing business' - Ian Wright, Corporate Relations Director, Diageo
Download or read book Piercing the Corporate Veil in Latin American Jurisprudence written by Jose Maria Lezcano and published by Routledge. This book was released on 2015-12-14 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a comparative law study exploring the piercing of the corporate veil in Latin America within the context of the Anglo-American method. The piercing of the corporate veil is a remedy applied, in exceptional circumstances, to prevent and punish an inappropriate use of the corporate personality. The application of this remedy and the issues it involves has been widely researched in Anglo-American jurisdictions and, until recently, little attention has been given to this subject in Latin America. This region has been through internal political conflicts that undermined economic development. However, rise of democratic governments has created the political stability necessary for investment and economic development meaning that the corporate personality is now more commonly used in Latin America. Consequently, corporate personality issues have become a subject of study in this region. Drawing on case studies from Mexico, Colombia, Brazil and Argentina, Piercing the Corporate Veil in Latin American Jurisprudence examines the ingenuity of Latin American jurisdictions to deal with corporate personality issues and compares this method with the Anglo-American framework. Focusing in particular on the influence of two key factors- legal tradition and the uniqueness of each legal system- the author highlights both similarities and differences in the way in which the piercing of the corporate veil is applied in Latin American and Anglo-American jurisdictions. This book will be of great interest to scholars of company and comparative law, and business studies in general.
Download or read book Corporate Reputation and Competitiveness written by Gary Davies and published by Psychology Press. This book was released on 2003 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique book written by four world leaders in reputation research, presents the latest cutting-edge thinking regarding managing reputation as a strategic tool for organizations in the twenty-first century.
Download or read book Corporate marketing insights and integration drawn from corporate branding corporate identity corporate communication and visual identification written by and published by Emerald Group Publishing. This book was released on 2006 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
