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Book Coolfarming

    Book Details:
  • Author : Peter Gloor
  • Publisher : AMACOM
  • Release : 2010-07-14
  • ISBN : 0814413870
  • Pages : 240 pages

Download or read book Coolfarming written by Peter Gloor and published by AMACOM. This book was released on 2010-07-14 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beekeepers understand the importance of a fertile nurturing ground and cross pollination. Likewise, author Peter Gloor teaches readers that those who want to gain a business advantage shouldn’t spend their time chasing ideas, but instead should nurture the cool ideas all around them to foster exciting new trends. In Coolfarming, he reveals the proven, four-step process for farming cool new ideas and unleashing a swarm of creative output. Featuring real-life examples from companies like Linux, Twilight, Procter & Gamble, and Apple, this invaluable and insightful book explains: how to provide a fertile nurturing ground for developing original ideas; how to determine what “cool” means for one's target group; what makes something worthy of being the next big thing; how to turn creative dreams into real products by enlisting the help of a dedicated and passionate Collaborative Innovation Network (CIN); and how to carry new ideas over the tipping point and turn them into widespread phenomena. Those who want to stay ahead of the curve and ride a wave of profit need to learn how to find, develop, and popularize the trends of tomorrow. Coolfarming moves individuals and organizations to crosspollinate creative ideas and resources that yield highly sought-after results.

Book Coolfarming Chapter 1  How Do You Turn a Cool Idea into a Trend

Download or read book Coolfarming Chapter 1 How Do You Turn a Cool Idea into a Trend written by and published by . This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 8  What Motivates Coolfarmers

Download or read book Coolfarming Chapter 8 What Motivates Coolfarmers written by and published by . This book was released on with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 2  Swarm Creativity The Force That Fuels Coolfarming

Download or read book Coolfarming Chapter 2 Swarm Creativity The Force That Fuels Coolfarming written by and published by . This book was released on with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 3  Creators Building the Vision

Download or read book Coolfarming Chapter 3 Creators Building the Vision written by and published by . This book was released on with total page 33 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 6  CIN Building the Buzz

Download or read book Coolfarming Chapter 6 CIN Building the Buzz written by and published by . This book was released on with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 4  Coins Building the Product

Download or read book Coolfarming Chapter 4 Coins Building the Product written by and published by . This book was released on with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 5  CLNS Teaching and Preaching the Gospel

Download or read book Coolfarming Chapter 5 CLNS Teaching and Preaching the Gospel written by and published by . This book was released on with total page 22 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Coolfarming Chapter 7  Coolhunting Find the Trends Through the Trendsetters

Download or read book Coolfarming Chapter 7 Coolhunting Find the Trends Through the Trendsetters written by and published by . This book was released on with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book How Cool Brands Stay Hot

Download or read book How Cool Brands Stay Hot written by Joeri Van Den Bergh and published by Kogan Page Publishers. This book was released on 2016-04-03 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER: Berry-AMA Book Award 2012 (1st edition) WINNER: Expert Marketing Magazine's Marketing Book of the Year Award 2011 (1st edition) How Cool Brands Stay Hot analyses Generations Y and Z, the most marketing savvy and advertising-critical generations yet. It reveals how millennials think, feel and behave, offering proven strategies to market to these groups more effectively and remain a relevant, appealing brand. Featuring interviews with global marketing executives of successful brands such as the BBC, Converse, Coca-Cola, eBay and MasterCard along with case studies from companies including H&M, MTV and Diesel, it guides readers in developing the right strategies to leave a lasting business impact. This fully revised 3rd edition of How Cool Brands Stay Hot goes beyond the discussion of Generation Y, expanding its reach with an entirely new chapter on Generation Z and a detailed analysis of the impact that issues such as recession, social media and mobile marketing have had on these consumers. Based on new figures, case studies and interviews, it provides a fresh take on what remain critical issues for anyone hoping to market to those who come after Generation X.

Book Coolhunting

    Book Details:
  • Author : Peter Andreas Gloor
  • Publisher : AMACOM/American Management Association
  • Release : 2007
  • ISBN : 0814400655
  • Pages : 257 pages

Download or read book Coolhunting written by Peter Andreas Gloor and published by AMACOM/American Management Association. This book was released on 2007 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book is structured around a series of lessons for unlocking and applying swarm creativity in organizations to build greater creativity, productivity, and efficiency. It explains how to harness an organization's natural ability to self-organize new processes spontaneously, and explains the traits that characterize collaborative members and community behavior. For business, these processes can result in successful development of products in R&D through lead-user innovation; better customer relationships by finding influencers and early adaptors; and better project management processes by finding gatekeepers and hidden leaders. The applications transcend sectors and organizations. It is about finding what is cool and putting that to productive use, whether by a small group of individuals or a large corporation.

Book Ancestral Roots and Descendants of Charles Robert Looney and Lavanchie Margaret Cool and the Families of Ackley  Bradford  Burbank  Cool  Crow  Dwight  Fitch  Flint  Goodwin  Granger  Hoar  Kuhl  Looney  Mason  Partridge  Peck  Wark  and Whiting

Download or read book Ancestral Roots and Descendants of Charles Robert Looney and Lavanchie Margaret Cool and the Families of Ackley Bradford Burbank Cool Crow Dwight Fitch Flint Goodwin Granger Hoar Kuhl Looney Mason Partridge Peck Wark and Whiting written by Richard Coleman Witters and published by Xlibris Corporation. This book was released on 2009-08-17 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Richard Coleman Witters was born in Valparaiso, Indiana, and now lives in Cary, North Carolina, where he is retired from the insurance industry. He received degrees from the College for Financial Planning, earning the designation of Certifi ed Financial Planner (CFP) and the School of Paralegal Studies. Richard served in the U.S. Army for seven years and is married to Maria J. Brancaleone who has blessed him with two wonderful daughters, Michelle and Cherise, and six grandchildren. This manuscript relates to the ancestors of Richard Coleman Witters on the maternal side of his family. Included are family names such as Ackley, Adams, Bradford, Burbank, Cool, Crow, Dwight, Flint, Goodwin, Granger, Hoare, Kuhl, Mason, Partridge, Peck, Wark, and Whitingall arriving to America prior to 1700 and found in several early American history books, genealogical societies, and town records. In addition to names of individuals and dates of births, marriages, and deaths, you will fi nd a taste of history of early America, accomplishments of certain individuals, and the roles played in shaping our educational , religion, and governmental systems. You will read about the thought process of passengers coming to America considering what to take and what to leave behind. You will read about the religion turmoil in England that caused the great migration to America. This book was not intended to be a complete history of early America; it merely touches on points that, with hope, the reader will be inspired to learn more about our history and perhaps research his or her own family history.

Book Sociometrics and Human Relationships

Download or read book Sociometrics and Human Relationships written by Peter A. Gloor and published by Emerald Group Publishing. This book was released on 2017-05-04 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sociometrics and Human Relationships translates the latest academic research into practical business strategies and techniques for social network analysis. This essential new title is key reading for students and practitioners across marketing, design, sociology, psychology and the humanities, and comes with a free academic license of Condor.

Book R   D s Role in Product Liability

Download or read book R D s Role in Product Liability written by Frank C. Jose and published by AMACOM Div American Mgmt Assn. This book was released on 1970 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Rethinking Cultural Tourism

Download or read book Rethinking Cultural Tourism written by Greg Richards and published by Edward Elgar Publishing. This book was released on 2021-04-30 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: This insightful book reappraises how traditional high culture attractions have been supplemented by popular culture events, contemporary creativity and everyday life through inventive styles of tourism. Greg Richards draws on over three decades of research to provide a new approach to the topic, combining practice and interaction ritual theories and developing a model of cultural tourism as a social practice.

Book Practical Sales Forecasting

Download or read book Practical Sales Forecasting written by William Copulsky and published by AMACOM Div American Mgmt Assn. This book was released on 1970 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Textbook on the methodology of forecasting consumer demand for consumer goods and on the use of economic models and sector analysis to forecast the economy.

Book Research   Development

Download or read book Research Development written by and published by . This book was released on 2007-05 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: