Download or read book Conversion Copywriting Hacks written by Dennis Pollom and published by . This book was released on 2021-08-15 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want some copywriting hacks that you can use to make your copy convert more, this book may be a good choice for you. After reading it, you may now get a "123 easy" sales letter template that not only speaks directly to your end users' frustrations but is also extremely evergreen and simple to execute.
Download or read book Copywriting Quick Start written by Carla Nickels and published by . This book was released on 2021-08-15 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want some copywriting hacks that you can use to make your copy convert more, this book may be a good choice for you. After reading it, you may now get a "123 easy" sales letter template that not only speaks directly to your end users' frustrations but is also extremely evergreen and simple to execute.
Download or read book Headlines Subheads and Value Propositions written by Joanna Wiebe and published by CH Publishing. This book was released on 2022-09-28 with total page 94 pages. Available in PDF, EPUB and Kindle. Book excerpt: In just pages… You’ll discover what it takes copywriters YEARS of trial & error to figure out. Here’s what pro copywriters know for sure: Visitors are bored. And when visitors are bored, bounce rates skyrocket like a SpaceX launch. And conversion rates plummet right along with the latest crypto trend. They also know that your headlines, subheads and value propositions are likely the key boredom culprits. But how do you fix all of that? Especially when you don’t have the years to invest. Or a desire to become a pro copywriter. You master the most valuable messaging and marketing copy. The copy that consistently has a direct impact on conversions & sales. Since 2011, Headlines, Subheads & Value Propositions has taught startups, agencies & marketers how to nail the most important copy they’ll ever write. In the second book of the Copyhackers Classics Series, Joanna Wiebe shows you how to: • Write stop-in-your-tracks headlines. • Move readers through each section of copy with standout subheads. • Craft a value proposition that shapes your site – and your brand – while boosting sales. And… Joanna includes actionable copywriting strategies, examples and next steps. Plus, a Headline Hall of Shame. ‘Cuz let’s face it, sometimes the best way to learn what to do - is to see what not to do. And you’ll get: • Headline formulas you can AND SHOULD copy (check out chapter 4) • Slap-your-head dos & don’ts, subhead rules (see chapters 5 & 6) • And everything you need to write a value prop that can measurably boost your conversion rate (go to chapter 7) Pick up your copy of Headlines, Subheads & Value Propositions today.
Download or read book Copywriting Hacks and Tips for Beginners written by Douglas Canning and published by . This book was released on 2018-11-21 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the growing world of business and advertising, a copywriter can find a great home with many opportunities for earning and career expansion. Some people undermine the work of copywriters merely because their job seems to be placed at the bottom of the bureaucracy. However, a copywriter with the right determination and skill can definitely work his or her way to the top the way their more business-oriented peers do.Copywriting can be a very fulfilling career for those who have the right skills for the job. If you are full of bright ideas and know how to write well then you might want to try out becoming a copywriter. A copywriter is expected to be skilled in coming up with great advertising ideas as well as putting them to paper in a very articulate and effective manner. A copywriter should also have a good grasp of layout and typography because visuals are also very important in advertising. Over here in this book, we'll break down the most fundamental basics of becoming one and you can start earning your first paycheck and train yourself to become a 6-figure income copywriter with the right blueprint.Book Content Includes:Chapter 1 - What Is a Copywriter and What Does a Copywriter Do?Chapter 2 - Copywriter: The Key TypesChapter 3 - Copywriting Courses to Jump-Start Your CareerChapter 4 - Copywriting Tips: How To Get Your First Copywriting JobChapter 5 - Copywriting Choices: Specialist or Non-Specialist?Chapter 6 - Copywriter Rates: 10 Factors Determine Prices for CopywritingChapter 7 - The Fastest Way to Copywriting Success Chapter 8 - Write for Performance for High Income
Download or read book Always Be Testing written by Bryan Eisenberg and published by John Wiley & Sons. This book was released on 2009-12-30 with total page 476 pages. Available in PDF, EPUB and Kindle. Book excerpt: Stop guessing, start testing, and enjoy greater success with your website. If you’re looking for more leads, sales, and profit from your website, then look no further than this expert guide to Google’s free A/B and multivariate website testing tool, Google Website Optimizer. Recognized online marketing guru and New York Times bestselling author, Bryan Eisenberg, and his chief scientist, John Quarto-vonTivadar, show you how to test and tune your site to get more visitors to contact you, buy from you, subscribe to your services, or take profitable actions on your site. This practical and easy-to-follow reference will help you: Develop a testing framework to meet your goals and objectives Improve your website and move more of your customers to action Select and categorize your products and services with a customer-centric view Optimize your landing pages and create copy that sells Choose the best test for a given application Reap the fullest benefits from your testing experience Increase conversions with over 250 testing ideas Take the guesswork out of your online marketing efforts. Let Always Be Testing: The Complete Guide to Google Website Optimizer show you why you should test, how to test, and what to test on your site, and ultimately, help you discover what is best for your site and your bottom line.
Download or read book How to Write Copy That Sells written by Ray Edwards and published by Morgan James Publishing. This book was released on 2016-02-16 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicate with potential customers—and persuade them to buy: “The best copywriting teacher I know.” —Michael Hyatt, New York Times–bestselling author of Your Best Year Ever This book is for everyone who needs to write copy that sells—including copywriters, freelancers, and entrepreneurs. Writing copy that sells without seeming “salesy” can be tough, but is an essential skill. How to Write Copy That Sells offers tips for crafting powerful, effective headlines and bullet points, reveals the secrets of product launch copy, and supplies specific copywriting techniques for: email marketing websites social media direct mail traditional media ads, and more “Ray invites you into his inner sanctum where he opens his real-life copywriting toolkit . . . Get this book!” —Judith Sherven, PhD, and Jim Sniechowski, PhD, bestselling authors of The Heart of Marketing
Download or read book This Book Will Teach You How to Write Better written by and published by . This book was released on 2013-08-26 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get what you want. Learn how to increase your conversion rates. Learn how to make it easier to write anything (using formulas and mind-hacks). The information inside has turned keystrokes from my fingers, into millions of dollars in sales. Some of the concepts inside have been able to turn a poor man, into a rich man, by simply re-arranging some words on a page.
Download or read book Scientific Advertising written by Claude C. Hopkins and published by Positive Club. This book was released on 2002-01-01 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life." said Ogilvy of that book. It is a must read for any marketer, advertiser, business person. Especially now that text based advertising has become once again so important. Think Adwords, Tweets, Facebook Updates… Advertising 101…
Download or read book Advertising Secrets of the Written Word written by Joseph Sugarman and published by Delstar Pub. This book was released on 1998-01-01 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joseph Sugarman has been recognized worldwide for his ability to create persuasive advertising copy that turns a prospect into a customer. ADVERTISING SECRETS OF THE WRITTEN WORD is a comprehensive textbook that teaches you the step-by-step techniques you can follow to write advertising copy - the same lessons taught at his exclusive $3,000 seminars. The entertainingly illustrated book provides insights into the skills it takes to be a great copywriter & how to develop them. It then takes you into the thought process of ad creation, providing a very disciplined procedure that anybody can follow. A chapter reveals the "psychological triggers" & how they can be used effectively to "cause prospects to exchange their hard-earned money for your product or service." The book also presents many personal stories, advertising examples & many of Sugarman's own ads along with the reasons for their success or failure. Ray Schultz, editor of Direct Magazine says, "There is no better model for copywriters or magazine editors than Joe Sugarman." Quotes by Richard Thalheimer, President of The Sharper Image, Jack Canfield, co-author of Chicken Soup for the Soul & Vice President Albert Gore are shown on the back cover.
Download or read book The Most Underrated Skill That Would Make You Your First 6 Figures Income written by Douglas Canning and published by . This book was released on 2018-11-10 with total page 50 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the growing world of business and advertising, a copywriter can find a great home with many opportunities for earning and career expansion. Some people undermine the work of copywriters merely because their job seems to be placed at the bottom of the bureaucracy. However, a copywriter with the right determination and skill can definitely work his or her way to the top the way their more business-oriented peers do.Copywriting can be a very fulfilling career for those who have the right skills for the job. If you are full of bright ideas and know how to write well then you might want to try out becoming a copywriter. A copywriter is expected to be skilled in coming up with great advertising ideas as well as putting them to paper in a very articulate and effective manner. A copywriter should also have a good grasp of layout and typography because visuals are also very important in advertising. Over here in this book, we'll break down the most fundamental basics of becoming one and you can start earning your first paycheck and train yourself to become a 6-figure income copywriter with the right blueprint.Book Content Includes:Chapter 1 - What Is a Copywriter and What Does a Copywriter Do?Chapter 2 - Copywriter: The Key TypesChapter 3 - Copywriting Courses to Jump-Start Your CareerChapter 4 - Copywriting Tips: How To Get Your First Copywriting JobChapter 5 - Copywriting Choices: Specialist or Non-Specialist?Chapter 6 - Copywriter Rates: 10 Factors Determine Prices for CopywritingChapter 7 - The Fastest Way to Copywriting Success Chapter 8 - Write for Performance for High Income
Download or read book Copywriting written by Next Money Publishing and published by . This book was released on 2019-11-04 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: ★★★ Buy the Paperback version of this book and get the Kindle eBook version included for FREE ★★★ The importance of having the ability to craft compelling copy CANNOT be understated. Weather you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales you NEED to understand how to get into the mind and heart of your customers and cause them to take action to buy your product or service, or else you will simply not make sales. The good news is that ANYONE can learn how to become a masterful copywriter - you just need to understand the psychology behind creating writing that sells. In this third book in the Copywriting Secrets series, you will discover all the remaining important details you must consider to create effective copy that converts prospects into buying customers. We will go over how to properly use storytelling for your marketing, how to employ time-tested copywriting formulas, and how to write copy vertically depending on the platform you are advertising on. By the end of this book, you will be well versed in all the psychological principles that will empower you to craft the most effective copy possible for your product or service! Don't spend another minute losing money and customers because you don't understand audience research and copywriting, or waste time scouring the web and testing different strategies. The best and most proven methods are right here in this book! This book is highly actionable, with step by step instructions and plenty of examples to help you master these essential business skills as fast as possible. Here's just a tiny fraction of all you will learn in this book: ✔ How to use the power of storytelling to captivate your audience and effectively sell your product or service ✔ The four reasons why you lose sales - and exactly how to overcome these obstacles ✔ The 5-step storytelling framework that works every time ✔ Exactly how to use the Problem, Agitate, Solution formula for massive results ✔ Exactly how and when to use the Desire/Hook, Solution formula ✔ How to capture your audience's attention with curiosity hooks ✔ How to apply the copywriting formulas to your emails, Facebook ads, sales funnels and more ✔ The best way to write webinar registration pages and landing pages ✔ The Rule of 100 and other ninja copywriting hacks that you can use to skyrocket conversions ✔ And much, much more! So what are you waiting for? Pick up a copy of Copywriting Secrets today and learn the secrets of crafting copy that SELLS! Click the BUY NOW button at the top of this page!
Download or read book Persuasive Copywriting written by James Anderson and published by Jordan Publisher. This book was released on 2020-10-31 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasive Copywriting: All The Mind Hacks You Need to Know to Write the Copy that Changes Minds and Boosts Sales! Do you want to become a better copywriter, with an ability to convert just about anyone? Do you want to know how to use psychology and emotions to improve your copywriting skills? THEN THIS GUIDE ON PERSUASIVE COPYWRITING MIGHT BE JUST WHAT YOU'RE LOOKING FOR! Writing effective copy can be a hit or miss. Converting copy relies on far more than impeccable grammar and style skills. First, you need to understand clearly who it is that you're talking to, and then you need to take a deep dive into their soul and use your copy to hook them in. With a fast-paced working environment these days, it can be hard to just stop and take some time to develop your skills. This is where this book comes in. It will help you develop your copywriting skills on the go, allowing you to become more persuasive, impactful, and straightforward. You will discover the difference between OK copy and copy that changes lives. Here's what this book can teach you: How to use copywriting to solve problems that customers have in mind Strategies to avoid 3 common mistakes all copywriters make Best ways to maximize value-per-word and achieve more with less How to make your readers trust you and want to do business with you List of impactful words that will increase your marketability and bring crazy sales AND SO MUCH MORE! Even if you're doing quite well as a copywriter, there's ALWAYS room for improvement. Good copy should respond to real issues while being persuasive and creating a tangible impact on the customer's mind. Use this book to find the right way to do just that!
Download or read book Copywriting Is written by Andrew Boulton and published by Gasp Books. This book was released on 2021-03-29 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Copywriting is easy. Copywriting is hard. It’s frustrating, rewarding, draining, thrilling and, in almost every way, a lot of fun. It’s also the job Andrew Boulton has been doing, writing about, and teaching others to do, for more than 10 years. Now, he’s gathered up all the experiences, observations, lessons, fleeting successes and crushing failures he’s accumulated in that time to help copywriters, new and old, come to terms with the baffling life of an alphabet wrangler.
Download or read book Making Websites Win written by Karl Blanks and published by Conversion Rate Experts. This book was released on 2017-10-17 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Most websites lose. Almost all of them. Many never make a profit. Others are successful at first, and then get crushed by competitors. This book is about how to buck the trend--to make websites that customers love and that are outrageously profitable. The methodology is based on the authors' award-winning work growing many of the world's biggest web companies--plus hundreds of smaller, market-leading companies in over eighty different industries. In this book, you'll get What successful web businesses do differently (and others get wrong) How to easily identify your website's biggest opportunities A treasure trove of proven solutions for growing businesses Discover how to grow your profits--by making winning websites that people love.
Download or read book Dental Copywriting Hacks written by Alex Wong and published by Alex Wong Publishing. This book was released on with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***Attract More Patients and Grow Your Dental Practice with Compelling Website Content*** Are you a dentist who wants to attract more patients and boost revenue? Do you want to be able to create amazing web content? There's a lot of competition in the dental industry for new patients. Every day new websites appear, offering to make it attractive for potential customers to switch to their practice. So, what's the secret to standing out from the crowd? The answer is compelling, engaging website content that makes you stand out from every other dental practice out there. With Dental Copywriting Hacks: A Complete Blueprint to Marketing and Growing Your Online Dental Practice you will get help with: ✅ Understanding your market ✅ How to position yourself in the marketplace ✅ Action plans ✅ Developing a unique selling proposition ✅ Creating your homepage, team page, contact page & service pages ✅ Keyword research ✅ Proven copywriting strategies ✅ Demonstrating your expertise ✅ And much more… Your dental practice deserves to be seen among the crowd and positioned in exactly the right place to attract new customers. With Dental Copywriting Hacks you can do all that to make sure your business is ready to take the next step to become truly profitable. -------------------------------------------------------- Readers are saying... "This is a superb guide written on this subject." - Gena "A succinct, handy guide that actually has much wider application." - Zipporah "The author clearly understands the dental marketing profession and does an admirable job at helping dental practices to write better website copy and market themselves better online" - Robert Grayson
Download or read book Manipulative Copywriting written by Leonard and published by Create Your Reality. This book was released on 2020-09-08 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you looking to find an effective way to advertise your products? Do you wish to develop better skills to convince your clients into buying your product or service? Do you want to learn how to master copywriting? If your answer is yes to any of these questions, then keep reading... Selling goods and services has turned into a laborious task in this day and age of relentless competition. With so much chaos, it can seem like a very daunting task to advertise your product and get the message to the masses. People, these days, have turned very smart and trying to fool them or taking their negligence for granted can be a big mistake. The average Joe is now technology savvy and can easily know if someone is fooling him, just by hitting a few buttons on the keyboard. For anyone who writes or agrees to copy this is just the book you require: copywriters, multichannel marketers, creative directors, freelancers, as well as owners of small businesses. It reveals dozens of copywriting techniques that can help you write clear, persuasive content to sell more products - both print and online advertisements, emails and websites. Copywriting refers to creating ads and sales letters for products and services, to effectively sell it to people. These people need not even be potential customers, but the company strives to grab their attention and get their products off of their shelves. This book covers the following topics: What copywriting is all about An explanation of the main purpose of copywriting and giving away some secrets that some of the most successful copywriters in the world employ to sell their products. Writing attention-grabbing headlines to generate more sales and profits Tips for boosting landing page conversion rates as well as techniques to ensure your emails get high open and click-through rates Reviewing the "4 S" formula for simple, succinct, and convincing copying Psychologically advanced copywriting tricks The "Motivating Sequence" in 5 phases to produce further revenue and income Getting your grip around building strong 'lead magnets' to obtain double the reaction rates ...And much more This book will explore the dynamics of copywriting and also give you a glimpse into the world of a copywriter. The extensively revised fourth edition contains all the latest critical knowledge required to master copywriting in the modern age, including tips on web marketing, multimedia videos, and landing pages with high conversion, as well as completely updated tools. Time to get started then? Scroll up and click the "BUY NOW" button to get your copy now!
Download or read book The Copywriter s Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2007-04-01 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy