Download or read book Children as Consumers written by Adrian Furnham and published by Routledge. This book was released on 2008-01-28 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: The children's and teenagers' market has become increasingly significant as young people have become more affluent and have an ever growing disposable income. Children as Consumers traces the stages of consumer development through which children pass and examines the key sources of influence upon young people's consumer socialisation. It examines: * the kinds of things young people consume * how they use their money * how they respond to different types of advertising * whether they need to be protected through special legislation and regulation * market research techniques that work well with young people. Children as Consumers will be useful to students of psychology, sociology, business and media studies, as well as professionals in advertising and marketing.
Download or read book Child Family School Community written by Roberta Berns and published by . This book was released on 2016 with total page 551 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Behavior I Consumer socialization childhood children and families written by Margaret K. Hogg and published by . This book was released on 2005 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Raising Consumers written by Lisa Jacobson and published by Columbia University Press. This book was released on 2004 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the present electronic torrent of MTV and teen flicks, Nintendo and Air Jordan advertisements, consumer culture is an unmistakably important--and controversial--dimension of modern childhood. Historians and social commentators have typically assumed that the child consumer became significant during the postwar television age. But the child consumer was already an important phenomenon in the early twentieth century. The family, traditionally the primary institution of child socialization, began to face an array of new competitors who sought to put their own imprint on children's acculturation to consumer capitalism. Advertisers, children's magazine publishers, public schools, child experts, and children's peer groups alternately collaborated with, and competed against, the family in their quest to define children's identities. At stake in these conflicts and collaborations was no less than the direction of American consumer society--would children's consumer training rein in hedonistic excesses or contribute to the spread of hollow, commercial values? Not simply a new player in the economy, the child consumer became a lightning rod for broader concerns about the sanctity of the family and the authority of the market in modern capitalist culture. Lisa Jacobson reveals how changing conceptions of masculinity and femininity shaped the ways Americans understood the virtues and vices of boy and girl consumers--and why boys in particular emerged as the heroes of the new consumer age. She also analyzes how children's own behavior, peer culture, and emotional investment in goods influenced the dynamics of the new consumer culture. Raising Consumers is a provocative examination of the social, economic, and cultural forces that produced and ultimately legitimized a distinctive children's consumer culture in the early twentieth century.
Download or read book Understanding Children as Consumers written by David Marshall and published by SAGE. This book was released on 2010-04-19 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: What drives children as consumers? How do advertising campaigns and branding effect children and young people? How do children themselves understand and evaluate these influences? Whether fashion, toys, food, branding, money - from TV adverts and the supermarket aisle, to the internet and peer trends, there is a growing presence of marketing forces directed at and influencing children and young people. How should these forces be understood, and what means of research or dialogue is required to assess them? With critical insight, the contributors to this collection, take up the evaluation of the child as an active consumer, and offer a valuable rethinking of the discussions and literature on the subject. Features: • 14 original chapters from leading researchers in the field • Each chapter contains vignettes or case examples to reinforce learning • Contains consideration of future research directions in each of the topics that the chapters cover. This book will be relevant reading for postgraduates and advanced undergraduates with an interest in children as consumers, consumer behaviour and on marketing courses in general as well as for researchers working in this field.
Download or read book Commercializing Childhood written by Paul B. Ringel and published by . This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cover -- Title Page -- Copyright -- Dedication -- Contents -- Acknowledgments -- Introduction -- Part I. Establishing Children's Magazines, 1823-1856 -- 1. Deacon Willis's Companion -- 2. Aunt Maria's Miscellany and the Limits of Gentility -- Part II. Commercializing Children's Magazines, 1857-1873 -- 3. Perry Mason and Sensational Gentility -- 4. The Youth's Companion and the Civil War -- 5. The Cultural Custodians -- 6. The Jack-in-the-Pulpit -- Part III. Sustaining Children's Magazines, 1873-1918 -- 7. Tales and the City -- 8. Children's Magazines and Modern Childhood -- Epilogue -- Notes -- Index -- About the Author -- Back Cover.
Download or read book Socializing Children through Language written by Pamela Davis-Kean and published by Academic Press. This book was released on 2016-06-11 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using psychological theory as a basis, Socializing Children through Language examines naturally occurring conversations between mothers and children in the context of achievement, self-regulation, food consumption, and television watching to illustrate how families of different socioeconomic means interact and discuss a variety of topics in the home. Specifically, the chapters in this book draw on enhanced audio recordings of over 40 families across a range of education and income levels to investigate how mothers' language relates to child behaviors over time. The unique pairing of this digital observer data with empirical data on achievement tests, regulation tasks, and parenting information on the home environment collected one year later presents an altogether revolutionary way to understand and think about how family socialization works across socioeconomic levels. - Focuses on mother–child talk about desires, thoughts, and emotions - Studies the relationship between math talk and children's math knowledge and achievement - Emphasizes the management language used by mothers to guide the behavior of their children - Explores children's media environment in the home, the conversations that occur during digital technology use, and whether it relates to children's outcomes - Considers food-related discussions in families prior to and during mealtimes, including how parents and children express food likes and dislikes, hunger, mealtime routines and expectations, and explanations about nutritional values
Download or read book Child Family and Community written by Janet Gonzalez-Mena and published by Pearson. This book was released on 2016-01-28 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: With its focus on the socialization of the child, this book helps readers understand how the child develops in a variety of contexts, including the family, community, and early childhood institutions. Child, Family, and Community gives readers the tools they need to work effectively with both children and parents in ways that support children to be healthy, secure, and socialized members of their families, and eventually society. Guidance strategies are presented, as well as child rearing strategies that parents, parent educators and other professionals and practitioners can put to immediate use. The author relates the many contexts in which the child exists–family, school, and community–to Bronfenbrenner’s ecological systems theory, which divide’s a person's environment into five different levels: the microsystem, the mesosystem, the exosystem, the macrosystem, and the chronosystem.
Download or read book Parenting Matters written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2016-11-21 with total page 525 pages. Available in PDF, EPUB and Kindle. Book excerpt: Decades of research have demonstrated that the parent-child dyad and the environment of the familyâ€"which includes all primary caregiversâ€"are at the foundation of children's well- being and healthy development. From birth, children are learning and rely on parents and the other caregivers in their lives to protect and care for them. The impact of parents may never be greater than during the earliest years of life, when a child's brain is rapidly developing and when nearly all of her or his experiences are created and shaped by parents and the family environment. Parents help children build and refine their knowledge and skills, charting a trajectory for their health and well-being during childhood and beyond. The experience of parenting also impacts parents themselves. For instance, parenting can enrich and give focus to parents' lives; generate stress or calm; and create any number of emotions, including feelings of happiness, sadness, fulfillment, and anger. Parenting of young children today takes place in the context of significant ongoing developments. These include: a rapidly growing body of science on early childhood, increases in funding for programs and services for families, changing demographics of the U.S. population, and greater diversity of family structure. Additionally, parenting is increasingly being shaped by technology and increased access to information about parenting. Parenting Matters identifies parenting knowledge, attitudes, and practices associated with positive developmental outcomes in children ages 0-8; universal/preventive and targeted strategies used in a variety of settings that have been effective with parents of young children and that support the identified knowledge, attitudes, and practices; and barriers to and facilitators for parents' use of practices that lead to healthy child outcomes as well as their participation in effective programs and services. This report makes recommendations directed at an array of stakeholders, for promoting the wide-scale adoption of effective programs and services for parents and on areas that warrant further research to inform policy and practice. It is meant to serve as a roadmap for the future of parenting policy, research, and practice in the United States.
Download or read book Handbook of Consumer Psychology written by Curtis P. Haugtvedt and published by Psychology Press. This book was released on 2018-12-07 with total page 1784 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academic departments (ie. marketing, psychology, advertising, communications) all have the common goal of attaining a better scientific understanding of cognitive, affective, and behavioral responses to products and services, the marketing of these products and services, and societal and ethical concerns associated with marketing processes. Consumer psychology is a discipline at the interface of marketing, advertising and psychology. The research in this area focuses on fundamental psychological processes as well as on issues associated with the use of theoretical principles in applied contexts. The Handbook presents state-of-the-art research as well as providing a place for authors to put forward suggestions for future research and practice. The Handbook is most appropriate for graduate level courses in marketing, psychology, communications, consumer behavior and advertising.
Download or read book Childhood Socialization written by Gerald Handel and published by Transaction Publishers. This book was released on 2011-12-31 with total page 824 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of authoritative studies portrays how the A basic agencies of socialization transform the newborn human organism into a social person capable of interacting with others. Socialization differs from one society to another and within any society from one segment to another. Childhood Socialization samples some of that variation, giving the reader a glimpse of socialization in contexts other than those with which he or she is likely to be familiar. In the years since publication of the first edition of this book in 1988, childhood has become a territory open to broader sociological investigation. In this revised edition, Gerald Handel has selected and gathered new contributions that analyze the agents of socialization, including family, school, and peer group,, and explore the influences of television and gender. The balance of classical studies and more recent work reflecting changes in the family structure renews the centrality of this anthology for courses in the social psychology of children up to adolescence. The book is divided into nine parts: "Socialization, Indi-viduation, and the Self; "Historical Changes in Attitudes Toward Children"; "Families as Socialization Agents"; "Daycare and Nursery School as Socialization Agents"; "Schools as Socialization Agents"; "Peer Groups as Socialization Agents"; "Television and its Influence"; "Gender Socialization"; and "Social Stratification and Inequality in Socialization." While socialization continues on into the adolescent and adult years, childhood socialization is primary, essential in creating the human person and in shaping the identity, outlook, skills, and resources of the evolving person. Childhood Socialization is a dynamic volume that will be of continuing interest to students and scholars of family studies, sociology, psychology, and modern culture.
Download or read book Born to Buy written by Juliet B. Schor and published by Simon and Schuster. This book was released on 2014-08-19 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ads aimed at kids are virtually everywhere -- in classrooms and textbooks, on the Internet, even at slumber parties and the playground. Product placement and other innovations have introduced more subtle advertising to movies and television. Companies are enlisting children as guerrilla marketers, targeting their friends and families. Even trusted social institutions such as the Girl Scouts are teaming up with marketers. Drawing on her own survey research and unprecedented access to the advertising industry, New York Times bestselling author and leading cultural and economic authority Juliet Schor examines how a marketing effort of vast size, scope, and effectiveness has created "commercialized children." Schor, author of The Overworked American and The Overspent American, looks at the broad implications of this strategy. Sophisticated advertising strategies convince kids that products are necessary to their social survival. Ads affect not just what they want to buy, but who they think they are and how they feel about themselves. Based on long-term analysis, Schor reverses the conventional notion of causality: it's not just that problem kids become overly involved in the values of consumerism; it's that kids who are overly involved in the values of consumerism become problem kids. In this revelatory and crucial book, Schor also provides guidelines for parents and teachers. What is at stake is the emotional and social well-being of our children. Like Barbara Ehrenreich's Nickel and Dimed, Mary Pipher's Reviving Ophelia, and Malcolm Gladwell's The Tipping Point, Born to Buy is a major contribution to our understanding of a contemporary trend and its effects on the culture.
Download or read book Handbook of Consumer Finance Research written by Jing Jian Xiao and published by Springer. This book was released on 2016-05-30 with total page 379 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of the authoritative resource summarizes the state of consumer finance research across disciplines for expert findings on—and strategies for enhancing—consumers’ economic health. New and revised chapters offer current research insights into familiar concepts (retirement saving, bankruptcy, marriage and finance) as well as the latest findings in emerging areas, including healthcare costs, online shopping, financial therapy, and the neuroscience behind buyer behavior. The expanded coverage also reviews economic challenges of diverse populations such as ethnic groups, youth, older adults, and entrepreneurs, reflecting the ubiquity of monetary issues and concerns. Underlying all chapters is the increasing importance of financial literacy training and other large-scale interventions in an era of economic transition. Among the topics covered: Consumer financial capability and well-being. Advancing financial literacy education using a framework for evaluation. Financial coaching: defining an emerging field. Consumer finance of low-income families. Financial parenting: promoting financial self-reliance of young consumers. Financial sustainability and personal finance education. Accessibly written for researchers and practitioners, this Second Edition of the Handbook of Consumer Finance Research will interest professionals involved in improving consumers’ fiscal competence. It also makes a worthwhile text for graduate and advanced undergraduate courses in economics, family and consumer studies, and related fields.
Download or read book After the Death of Childhood written by David Buckingham and published by John Wiley & Sons. This book was released on 2013-06-06 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: What will be the fate of childhood in the twenty-first century? Will children increasingly be living 'media childhoods', dominated by the electronic screen? Will their growing access to adult media help to abolish the distinctions between childhood and adulthood? Or will the advent of new media technologies widen the gaps between the generations still further? In this book, David Buckingham provides a lucid and accessible overview of recent changes both in childhood and in the media environment. He refutes simplistic moral panics about the negative influence of the media, and the exaggerated optimism about the 'electronic generation'. In the process, he points to the challenges that are posed by the proliferation of new technologies, the privatization of the media and of public space, and the polarization between media-rich and media-poor. He argues that children can no longer be excluded or protected from the adult world of violence, commercialism and politics; and that new strategies and policies are needed in order to protect their rights as citizens and as consumers. Based on extensive research, After the Death of Childhood takes a fresh look at well-established concerns about the effects of the media on children. It offers a challenging and refreshing approach to the perennial concerns of researchers, parents, educators, media producers and policy-makers.
Download or read book Longing and Belonging written by Allison J. Pugh and published by Univ of California Press. This book was released on 2009-02-02 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Even as they see their wages go down and their buying power decrease, many parents are still putting their kids' material desires first. These parents struggle with how to handle children's consumer wants, which continue unabated despite the economic downturn. And, indeed, parents and other adults continue to spend billions of dollars on children every year. Why do children seem to desire so much, so often, so soon, and why do parents capitulate so readily? To determine what forces lie behind the onslaught of Nintendo Wiis and Bratz dolls, Allison J. Pugh spent three years observing and interviewing children and their families. In Longing and Belonging: Parents, Children, and Consumer Culture, Pugh teases out the complex factors that contribute to how we buy, from lunchroom conversations about Game Boys to the stark inequalities facing American children. Pugh finds that children's desires stem less from striving for status or falling victim to advertising than from their yearning to join the conversation at school or in the neighborhood. Most parents respond to children's need to belong by buying the particular goods and experiences that act as passports in children's social worlds, because they sympathize with their children's fear of being different from their peers. Even under financial constraints, families prioritize children "feeling normal". Pugh masterfully illuminates the surprising similarities in the fears and hopes of parents and children from vastly different social contexts, showing that while corporate marketing and materialism play a part in the commodification of childhood, at the heart of the matter is the desire to belong."--pub. desc.
Download or read book The Child and Society written by Frederick Elkin and published by . This book was released on 2012-05-01 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Transforming the Workforce for Children Birth Through Age 8 written by National Research Council and published by National Academies Press. This book was released on 2015-07-23 with total page 587 pages. Available in PDF, EPUB and Kindle. Book excerpt: Children are already learning at birth, and they develop and learn at a rapid pace in their early years. This provides a critical foundation for lifelong progress, and the adults who provide for the care and the education of young children bear a great responsibility for their health, development, and learning. Despite the fact that they share the same objective - to nurture young children and secure their future success - the various practitioners who contribute to the care and the education of children from birth through age 8 are not acknowledged as a workforce unified by the common knowledge and competencies needed to do their jobs well. Transforming the Workforce for Children Birth Through Age 8 explores the science of child development, particularly looking at implications for the professionals who work with children. This report examines the current capacities and practices of the workforce, the settings in which they work, the policies and infrastructure that set qualifications and provide professional learning, and the government agencies and other funders who support and oversee these systems. This book then makes recommendations to improve the quality of professional practice and the practice environment for care and education professionals. These detailed recommendations create a blueprint for action that builds on a unifying foundation of child development and early learning, shared knowledge and competencies for care and education professionals, and principles for effective professional learning. Young children thrive and learn best when they have secure, positive relationships with adults who are knowledgeable about how to support their development and learning and are responsive to their individual progress. Transforming the Workforce for Children Birth Through Age 8 offers guidance on system changes to improve the quality of professional practice, specific actions to improve professional learning systems and workforce development, and research to continue to build the knowledge base in ways that will directly advance and inform future actions. The recommendations of this book provide an opportunity to improve the quality of the care and the education that children receive, and ultimately improve outcomes for children.
