Download or read book Consumer Awareness and Use of Unit Pricing written by Charlene C. Price and published by . This book was released on 1978 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Survey of Consumer Awareness and Use of Unit Pricing in the San Diego Supermarket written by John Patrick Sidenfaden and published by . This book was released on 1976 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Awareness and Use of Unit Pricing Classic Reprint written by Charlene C. Price and published by Forgotten Books. This book was released on 2018-03-19 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Excerpt from Consumer Awareness and Use of Unit Pricing Unit pricing is the price per unit measure (quart, ounce, pound, etc.) of various products. Its use enables shoppers to compare prices between stated sizes and brands of products more easily. Unit prices for most grocery products are displayed beneath the items on small tags or on labels attached to the shelves. In the case of meat, poultry, and fish items, the label is placed directly on the package. Meat, poultry, and fish items have carried unit prices for years. Unit pricing for most other food and nonfood items is relatively new. Since its introduction in the late sixties, unit pricing has been voluntarily practiced by many grocery stores. Recently, however, eight States and six local jurisdictions have made unit pricing mandatory. 1/ Findings from earlier studies have pointed to limited consumer awareness of unit pricing. 2/ Lack of consumer education and few materials explaining the system to consumers mav have been major causes. Economist, National Economic Analysis Division, Economics, Statistics, and Cooperatives Service. About the Publisher Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Download or read book Consumer Awareness Usage and Attitudes to Unit Pricing written by University of Guelph. Department of Consumer Studies and published by . This book was released on 1974 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Use and Understanding of Unit Pricing in Two Cities written by Betsy L. Close and published by . This book was released on 1977 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of this study was to identify the factors that influence the use and understanding of unit pricing. Furthermore, a comparison between a city with a mandated unit pricing program (Seattle, Washington) and a city with a voluntary unit pricing program (Portland, Oregon) was made. The intent was to see if there was more use or understanding of unit pricing in a mandated city. The relationship between the preference for a certain brand and use of unit pricing was also investigated. Weighted indexes were constructed for use in the computation of individual scores. This researcher cross-classified the variables of sex, income level, level of education, age, and store location with the variables of use scores and understanding scores on a measure of unit pricing. One hundred and twenty consumers (60 in Seattle and 60 in Portland) were interviewed in twelve selected stores. Stores were selected to represent various income tracts of each city. Data collected in this manner served as a base for this research. The data were analyzed with the use of analysis of variance (ANOVA), the Chi-Square Test of Independence, and the Pearson Product Moment test for correlation (r). The sample consisted of 120 consumers: 23 males (19%) and 97 females (81%) were interviewed. Thirty-one percent of the sample were 18-29 year olds. The majority of respondents were Caucasion (89%) and of middle income. For analysis purposes the researcher combined seven income groups into three categories. The categories and their proportions of the same were: 1) high income group (above $25,000 per year) 23 percent of the sample; 2) middle income group ($8,000 to $25,000 per year) 51 percent of the sample; and 3) low income group (below $8,000 per year) 18 percent of the sample. The majority of respondents had at least some college and were well educated. Hypotheses 1 and 2, relating to use and understanding of unit pricing between two cities, could not be rejected at the .05 level of significance. The tests did not reveal a difference between cities, nor a difference by stores within cities. For understanding of unit pricing, the data revealed a difference by stores within cities, but not a difference between cities. Hypotheses 3 through 12 related to use and understanding of unit pricing between two cities, for the combined samples. Scores for use and understanding were cross-tabulated with each of five variables: age, level of education, sex, income level, and store location. In both cases, scores were seen to be dependent on all variables except sex of the respondent. High use of unit pricing was displayed by college graduates who were 18-29 years old, and who were interviewed in high income stores. High-use consumers had incomes ranging from $8,000 to $25,000 annually. Lowest users of unit pricing were low income consumers with grade school education, 60 years old or older and interviewed in low income stores. High understanding of unit pricing was displayed by consumers 18-29 years of age and with some college education. They were interviewed in middle income stores and had incomes of $8,000 to $25,000 per year (middle income). Low understanding consumers were again aged 60 or older, were high school graduates with low annual incomes of $8,000 or less. They were interviewed in low income stores. Hypothesis 13 related to brand preference scores and the degree of correlation with use scores. A moderate negative correlation was identified ( -.42) using the Pearson "r" test. As brand-preference increased, use of unit pricing decreased somewhat. A similar correlation was true of understanding correlated with brand preference, a negative correlation of -.28. Use scores and understanding scores showed a positive correlation of +.58. Hypothesis 14 tested consumer awareness of his/her use of unit pricing. Seattle consumers perceived greater use of unit pricing and reported more frequent use than did Portland consumers.
Download or read book Consumer Psychology and Behavior written by Gholamreza Rezia and published by . This book was released on 1980 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Unit Pricing Knowledge written by Cling B. Tankersley and published by . This book was released on 1980 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Unit Pricing and Price Disclosure Acts of 1976 written by United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Consumer Protection and Finance and published by . This book was released on 1977 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Use of Unit Pricing written by University of Guelph. Department of Consumer Studies and published by . This book was released on 1974 with total page 60 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Unit Pricing written by Lena Himbert and published by Springer. This book was released on 2016-05-11 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: With a series of experiments, Lena Himbert highlights the influence of the unit price’s unit of measure on the consumer’s price-level perception and quality perception. Furthermore, this thesis shows that the unit price availability and prominence influences the consumer’s store price image. When shopping for pre-packaged products, consumers are offered a variety of product and price information at the point of purchase. The unit price represents price information given to the consumer for which the factor package size is removed and thereby lowers the information load for consumers in the shopping situation. However, retailers have considerable leeway concerning the unit price format. Aspects that can be varied are for example the unit of measure (e.g., price per kg vs price per 100 g) or font size. There is little to no previous research that gives advice to retailers how they should indicate the unit price on the price label.
Download or read book Family Economics Review written by and published by . This book was released on 1980 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Monthly Catalogue United States Public Documents written by and published by . This book was released on 1978 with total page 2248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Marketing Challenges in a Turbulent Business Environment written by Mark D. Groza and published by Springer. This book was released on 2015-12-22 with total page 671 pages. Available in PDF, EPUB and Kindle. Book excerpt: Edited in collaboration with the Academy of Marketing Science, this book contains the full proceedings of the 2014 Academy of Marketing Science World Marketing Congress held in Lima, Peru. The key challenge for marketers during the last two decades has been assuring high satisfaction and strong customer loyalty. Today, consumers’ ever-changing desires, instantaneous communication through social media and mobile technology and an unstable global economic climate all come together to stir up market turbulence. This volume explores how traditional and modern marketing practices facilitate development of new and innovative products, help create increased product/service differentiation, ensure better service quality, and most of all, create value for stakeholders even in such a turbulent business environment. Showcasing cross-cultural research from academics, scholars and practitioners from around the world, this volume provides insight and strategies for various marketing issues in today’s emerging markets. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Download or read book Unit Pricing Six Years After Introduction written by Bruce F. McElroy and published by . This book was released on 1978 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Retailing Reader written by John Dawson and published by Routledge. This book was released on 2020-07-24 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of us think we know something about retailing: we shop, we buy, we consume. But retailing, perhaps more than any other economic sector, has been transformed fundamentally over the last thirty years, both economically and culturally. Featuring work from seminal theorists in the area and charting the development of retailing as an important discipline in its own right, this superb volume examines the key themes in contemporary retailing. Organized into five sections, each of which includes an illuminating editorial overview, The Retailing Reader examines: consumers and shoppers retail branding and marketing merchandising and buying; strategy, power and policy international retailing. Extensive case studies include an analysis of the British grocery market, the strategies embodied by Nike Town stores, and the development of retail economies in China and Latin America. The Retailing Reader presents a comprehensive overview of this important area of study, and is an ideal companion for any student of retailing, marketing or business and management.
Download or read book Food Labeling goals Shortcomings and Proposed Changes Department of Health Education and Welfare Department of Agriculture Department of Commerce written by United States. General Accounting Office and published by . This book was released on 1975 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Consumer Attitudes Toward Food Labeling and Other Shopping Aids written by Richard Smith and published by . This book was released on 1979 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt:
