Download or read book Beans Bullets and Black Oil written by Worrall Reed Carter and published by . This book was released on 1953 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Brands and Branding written by Rita Clifton and published by John Wiley & Sons. This book was released on 2009-04-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from leading brand experts around the world, this valuable resource delineates the case for brands (financial value, social value, etc.) and looks at what makes certain brands great. It covers best practices in branding and also looks at the future of brands in the age of globalization. Although the balance sheet may not even put a value on it, a company’s brand or its portfolio of brands is its most valuable asset. For well-known companies it has been calculated that the brand can account for as much as 80 percent of their market value. This book argues that because of this and because of the power of not-for-profit brands like the Red Cross or Oxfam, all organisations should make the brand their central organising principle, guiding every decision and every action. As well as making the case for brands and examining the argument of the anti-globalisation movement that brands are bullies which do harm, this second edition of Brands and Branding provides an expert review of best practice in branding, covering everything from brand positioning to brand protection, visual and verbal identity and brand communications. Lastly, the third part of the book looks at trends in branding, branding in Asia, especially in China and India, brands in a digital world and the future for brands. Written by 19 experts in the field, Brands and Branding sets out to provide a better understanding of the role and importance of brands, as well as a wealth of insights into how one builds and sustains a successful brand.

Download or read book Adapting Buildings and Cities for Climate Change written by David Crichton and published by Routledge. This book was released on 2009-10-26 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the bestselling author of Ecohouse, this fully revised edition of Adapting Buildings and Cities for Climate Change provides unique insights into how we can protect our buildings, cities, infra-structures and lifestyles against risks associated with extreme weather and related social, economic and energy events. Three new chapters present evidence of escalating rates of environmental change. The authors explore the growing urgency for mitigation and adaptation responses that deal with the resulting challenges. Theoretical information sits alongside practical design guidelines, so architects, designers and planners can not only see clearly what problems they face, but also find the solutions they need, in order to respond to power and water supply needs. Considers use of materials, structures, site issues and planning in order to provide design solutions. Examines recent climate events in the US and UK and looks at how architecture was successful or not in preventing building damage. Adapting Buildings and Cities for Climate Change is an essential source, not just for architects, engineers and planners facing the challenges of designing our building for a changing climate, but also for everyone involved in their production and use.

Download or read book China s Global Influence written by Scott D. McDonald and published by . This book was released on 2019-08 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: From 30 January to 1 February 2019 the Daniel K. Inouye Asia-Pacific Center forSecurity Studies hosted a Department of Defense Regional Center collaborationtitled "China's Global Reach: A Security Assessment." The goal of the workshopwas to leverage expertise and unique perspectives from all five Regional Centersto examine the actions and intentions of the People's Republic of China. To understand how these global activities impact the United States, this analysis was conducted within the context of the PRC's perspective of its own foreign policy, as well as under a state of strategic competition, as referenced in the 2017 National Security Strategy and 2018 National Defense Strategy. The workshopleveraged the insights gained from a broad range of experts to formulate policyrecommendations for defending state interests in the face of growing PRC assertiveness. Thescholarship, insights, and recommendations of the participants are collected in this volumefor the benefit of policy-makers, practitioners,and scholars.

Download or read book Naval Science 2 written by Richard R. Hobbs and published by Naval Inst Press. This book was released on 2006-05 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Textbook on Maritime History, Leadership, and Nautical Sciences for the NJROTC Student

Download or read book Columbia Pictures written by Bernard F. Dick and published by University Press of Kentucky. This book was released on 2021-10-19 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on previously untapped archival materials including letters, interviews, and more, Bernard F. Dick traces the history of Columbia Pictures, from its beginnings as the CBC Film Sales Company, through the regimes of Harry Cohn and his successors, and ending with a vivid portrait of today's corporate Hollywood. The book offers unique perspectives on the careers of Rita Hayworth and Judy Holliday, a discussion of Columbia's unique brands of screwball comedy and film noir, and analyses of such classics as The Awful Truth, Born Yesterday, and From Here to Eternity. Following the author's highly readable studio chronicle are fourteen original essays by leading film scholars that follow Columbia's emergence from Poverty Row status to world class, and the stars, films, genres, writers, producers, and directors responsible for its transformation. A new essay on Quentin Tarantino's Once Upon a Time...in Hollywood rounds out the collection and brings this seminal studio history into the 21st century. Amply illustrated with film stills and photos of stars and studio heads, Columbia Pictures is the first book to integrate history with criticism of a single studio, and is ideal for film lovers and scholars alike.

Download or read book The Borderlands of Southeast Asia written by James Clad and published by NDU Press. This book was released on 2011 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: As an academic field in its own right, the topic of border studies is experiencing a revival in university geography courses as well as in wider political commentary. Until recently, border studies in contemporary Southeast Asia appeared as an afterthought at best to the politics of interstate rivalry and national consolidation. The maps set out all agreed postcolonial lines. Meanwhile, the physical demarcation of these boundaries lagged. Large slices of territory, on land and at sea, eluded definition or delineation. That comforting ambiguity has disappeared. Both evolving technologies and price levels enable rapid resource extraction in places, and in volumes, once scarcely imaginable. The beginning of the 21st century's second decade is witnessing an intensifying diplomacy, both state-to-state and commercial, over offshore petroleum. In particular, the South China Sea has moved from being a rather arcane area of conflict studies to the status of a bellwether issue. Along with other contested areas in the western Pacific and south Asia, the problem increasingly defines China's regional relationships in Asia, and with powers outside the region, especially the United States. Yet intraregional territorial differences also hobble multilateral diplomacy to counter Chinese claims, and daily management of borders remains burdened by a lot of retrospective baggage. The contributors to this book emphasize this mix of heritage and history as the primary leitmotif for contemporary border rivalries and dynamics. Whether the region's 11 states want it or not, their bordered identity is falling into ever sharper definition, if only because of pressure from extraregional states. This book aims to provide new ways of looking at the reality and illusion of bordered Southeast Asia.

Download or read book Water Cultural Diversity and Global Environmental Change written by Barbara Rose Johnston and published by Springer Science & Business Media. This book was released on 2011-12-07 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: Co-published with UNESCO A product of the UNESCO-IHP project on Water and Cultural Diversity, this book represents an effort to examine the complex role water plays as a force in sustaining, maintaining, and threatening the viability of culturally diverse peoples. It is argued that water is a fundamental human need, a human right, and a core sustaining element in biodiversity and cultural diversity. The core concepts utilized in this book draw upon a larger trend in sustainability science, a recognition of the synergism and analytical potential in utilizing a coupled biological and social systems analysis, as the functioning viability of nature is both sustained and threatened by humans.

Download or read book Routledge Handbook of Asian Regionalism written by Mark Beeson and published by Routledge. This book was released on 2012-03-15 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Asian Regionalism is a definitive introduction to, and analysis of, the development of regionalism in Asia, including coverage of East Asia, Southeast Asia and South Asia. The contributors engage in a comprehensive exploration of what is arguably the most dynamic and important region in the world. Significantly, this volume addresses the multiple manifestations of regionalism in Asia and is consequently organised thematically under the headings of: conceptualizing the region economic issues political issues strategic issues regional organizations As such, the Handbook presents some of the key elements of the competing interpretations of this important and highly contested topic, giving the reader a chance to evaluate not just where Asian regionalism is going but also how the scholarship on Asian regionalism is analysing these trends and events. This book will be an indispensable resource for students and scholars of Asian politics, international relations and regionalism.

Download or read book India s Approach to Asia written by Namrata Goswami and published by . This book was released on 2016 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers wide ranging divergent perspectives on India's role in managing and shaping Asian security. Issues that are dealt with include major power rivalries, tensions over disputed territories, freedom of Sea Lanes of Communications, security dilemmas, the robustness of regional institutional mechanisms, India's strategic partnerships and the perspectives of major actors like the US, Russia, and China.

Download or read book China s Belt and Road Vision written by S. Mahmud Ali and published by Springer Nature. This book was released on 2020-01-23 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the evolution and major elements of China’s Belt-and-Road Initiative (BRI), a trillion-dollar project for the revival and refinement of ancient terrestrial and maritime trade routes. The author analyses the foreign policy and economic strategy behind the initiative as well as the geoeconomic and geopolitical impact on the region. Furthermore, he assesses whether the BRI has to be considered as a challenge to the US-led order, leading to a Sinocentric order in the 21st century. Offering two case studies on the China-Pakistan Economic Corridor (CPEC) and the 21st Century Maritime Silk Road (MSR), the book reveals the drivers motivating China and its partners in executing BRI projects, such as security of commodity-shipments, energy supplies, and explores trade volumes as well as the anxiety these trigger among critics. The book juxtaposes these to non-Chinese, specifically multilateral institutional and Western corporate, inputs into Beijing’s developmental planning-processes. It also identifies the role of combined Chinese-foreign stimuli in generating the policy priorities precipitating the BRI vision, and the geoeconomic essence of BRI’s implementation.

Download or read book Report to Congress of the U S China Economic and Security Review Commission written by U.S.-China Economic and Security Review Commission and published by . This book was released on 2005 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Business of Hotels written by Hadyn Ingram and published by Routledge. This book was released on 2007-06-07 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fully revised edition of this well-known text by an experienced author, consultant and educator follows the structure and approach which has proved so successful since its first publication in 1980. The book examines the hotel as a business providing commercial hospitality. It focuses on markets, money and people, and uses examples from hotel operations throughout the world. This new edition is the outcome of a thorough revision of an established text. The new material includes a comprehensive profile of the hotel business in the 1990's and includes data, quotes and extracts from a wide range of authoritative industry sources.

Download or read book Institutio oratoria of Quintilian written by Marcus Fabius Quintilianus and published by . This book was released on 1976 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Immoral Landscape written by Richard Symanski and published by . This book was released on 1981 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Global Legal Challenges written by Michael D. Carsten and published by Department of the Navy. This book was released on 2007 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: International Law Studies, V. 83. Michael D. Carsten, editor. Known as the Blue Book series. Contains the proceedings from a scholarly conference entitled Global Legal Challenges Command: Command of the Commons, Strategic Communications and Natural Disasters hosted at the Naval War College on June 28-30, 2006.

Download or read book State of the Coral Triangle written by and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: