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EBookClubs

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Book Global Marketing Strategies for the Promotion of Luxury Goods

Download or read book Global Marketing Strategies for the Promotion of Luxury Goods written by Mosca, Fabrizio and published by IGI Global. This book was released on 2016-03-31 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vast markets for high-symbolic-value goods serve as an expansive worldwide arena where luxury brands and products compete for consumer attention. As global luxury markets have grown and continue to grow, uncovering successful methods for maintaining brand image and consumer desire is critical to the success of high-end brands. Global Marketing Strategies for the Promotion of Luxury Goods explores the latest promotional trends, business models, and challenges within the luxury goods market. Focusing on strategies for achieving competitive advantage, new market development, as well as the role of the media in luxury brand building, this timely reference publication is designed for use by business professionals, researchers, and graduate-level students.

Book Global Branding  Breakthroughs in Research and Practice

Download or read book Global Branding Breakthroughs in Research and Practice written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-07-05 with total page 998 pages. Available in PDF, EPUB and Kindle. Book excerpt: To survive in today’s competitive and globalized business environment, marketing professionals must look to develop innovative methods of reaching their customers and stakeholders. Examining the relationship between culture and marketing can provide companies with the data they need to expand their reach and increase their profits. Global Branding: Breakthroughs in Research and Practice provides international insights into marketing strategies and techniques employed to create and sustain a globally recognized brand. Highlighting a range of pertinent topics such as brand communication, consumer engagement, and product innovation, this publication is an ideal reference source for business executives, marketing professionals, business managers, academicians, and researchers actively involved in the marketing industry.

Book Domus

Download or read book Domus written by and published by . This book was released on 1996 with total page 462 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Forests of Norbio

Download or read book The Forests of Norbio written by Giuseppe Dessì and published by Houghton Mifflin Harcourt P. This book was released on 1975 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book TACCLE

    Book Details:
  • Author : Graham Attwell
  • Publisher : GO! Internationalisering
  • Release : 2009
  • ISBN : 9078398000
  • Pages : 132 pages

Download or read book TACCLE written by Graham Attwell and published by GO! Internationalisering. This book was released on 2009 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is written for classroom teachers who want to know more about e-learning and who would like to experiment with designing e-learning material to use in their own classrooms. It is primarily targeted at secondary teachers but there is no reason why primary school teachers and adult education teachers should not find it useful too. The other group we had in mind were those of you still undertaking initial teacher training. Although there are some exemplary courses, a depressing number of trainee teachers continue to arrive in the classroom having barely heard the words ‘e-learning’, still less have hands on experience of it.

Book The Suffering of the Immigrant

Download or read book The Suffering of the Immigrant written by Abdelmalek Sayad and published by John Wiley & Sons. This book was released on 2018-03-19 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a major contribution to our understanding of the condition of the immigrant and it will transform the reader’s understanding of the issues surrounding immigration. Sayad’s book will be widely used in courses on race, ethnicity, immigration and identity in sociology, anthropology, cultural studies, politics and geography. an outstanding and original work on the experience of immigration and the kind of suffering involved in living in a society and culture which is not one’s own; describes how immigrants are compelled, out of respect for themselves and the group that allowed them to leave their country of origin, to play down the suffering of emigration; Abdelmalek Sayad, was an Algerian scholar and close associate of the French sociologist Pierre Bourdieu - after Sayad’s death, Bourdieu undertook to assemble these writings for publication; this book will transform the reader’s understanding of the issues surrounding immigration.

Book La Lettura nelle lingue straniere

Download or read book La Lettura nelle lingue straniere written by Giuseppina Cortese and published by Franco Angeli. This book was released on 1980 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book World Development Report 2019

Download or read book World Development Report 2019 written by World Bank and published by World Bank Publications. This book was released on 2018-10-31 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Work is constantly reshaped by technological progress. New ways of production are adopted, markets expand, and societies evolve. But some changes provoke more attention than others, in part due to the vast uncertainty involved in making predictions about the future. The 2019 World Development Report will study how the nature of work is changing as a result of advances in technology today. Technological progress disrupts existing systems. A new social contract is needed to smooth the transition and guard against rising inequality. Significant investments in human capital throughout a person’s lifecycle are vital to this effort. If workers are to stay competitive against machines they need to train or retool existing skills. A social protection system that includes a minimum basic level of protection for workers and citizens can complement new forms of employment. Improved private sector policies to encourage startup activity and competition can help countries compete in the digital age. Governments also need to ensure that firms pay their fair share of taxes, in part to fund this new social contract. The 2019 World Development Report presents an analysis of these issues based upon the available evidence.

Book Clinical Bioethics

    Book Details:
  • Author : C. Viafora
  • Publisher : Springer Science & Business Media
  • Release : 2005-12-28
  • ISBN : 1402035934
  • Pages : 216 pages

Download or read book Clinical Bioethics written by C. Viafora and published by Springer Science & Business Media. This book was released on 2005-12-28 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: A theory of Clinical Bioethics based on the integration of the moral logic of health care practice ("internal morality") and the larger social concerns and processes ("external morality") Clinical Bioethics. A Search for the Foundations compares major theoretical models in the foundation of clinical bioethics and explains medicine as a normative practice. The goals of medicine are discussed with particular reference to the subjectivisation of health and the rationalisation of health care institutions. This volume provides a consistent reconstruction of bioethical judgment both at the level of epistemological statute and institutional context, i.e. clinical ethics committees and clinical ethics consultation.

Book Crossing the Quality Chasm

    Book Details:
  • Author : Institute of Medicine
  • Publisher : National Academies Press
  • Release : 2001-07-19
  • ISBN : 0309132967
  • Pages : 359 pages

Download or read book Crossing the Quality Chasm written by Institute of Medicine and published by National Academies Press. This book was released on 2001-07-19 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Second in a series of publications from the Institute of Medicine's Quality of Health Care in America project Today's health care providers have more research findings and more technology available to them than ever before. Yet recent reports have raised serious doubts about the quality of health care in America. Crossing the Quality Chasm makes an urgent call for fundamental change to close the quality gap. This book recommends a sweeping redesign of the American health care system and provides overarching principles for specific direction for policymakers, health care leaders, clinicians, regulators, purchasers, and others. In this comprehensive volume the committee offers: A set of performance expectations for the 21st century health care system. A set of 10 new rules to guide patient-clinician relationships. A suggested organizing framework to better align the incentives inherent in payment and accountability with improvements in quality. Key steps to promote evidence-based practice and strengthen clinical information systems. Analyzing health care organizations as complex systems, Crossing the Quality Chasm also documents the causes of the quality gap, identifies current practices that impede quality care, and explores how systems approaches can be used to implement change.

Book Haemoglobinopathy Diagnosis

Download or read book Haemoglobinopathy Diagnosis written by Barbara J. Bain and published by John Wiley & Sons. This book was released on 2020-02-28 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: An updated, essential guide for the laboratory diagnosis of haemoglobin disorders This revised and updated third edition of Haemoglobinopathy Diagnosis offers a comprehensive review of the practical information needed for an understanding of the laboratory diagnosis of haemoglobin disorders. Written in a concise and approachable format, the book includes an overview of clinical and laboratory features of these disorders. The author focuses on the selection, performance, and interpretation of the tests that are offered by the majority of diagnostic laboratories. The book also explains when more specialist tests are required and explores what specialist referral centres will accomplish. The information on diagnosis is set in a clinical context. The third edition is written by a leading haematologist with a reputation for educational excellence. Designed as a practical resource, the book is filled with illustrative examples and helpful questions that can aide in the retention of the material presented. Additionally, the author includes information on the most recent advances in the field. This important text: • Contains a practical, highly illustrated, approach to the laboratory diagnosis of haemoglobin disorders • Includes “test-yourself” questions and provides an indispensable tool for learning and teaching • Presents new material on antenatal screening/prenatal diagnostic services • Offers myriad self-assessment case studies that are ideal for the trainee Written for trainees and residents in haematology, practicing haematologists, and laboratory scientists, Haemoglobinopathy Diagnosis is an essential reference and learning tool that provides a clear basis for understanding the diagnosis of haemoglobin disorders.

Book Libraries Serving Dialogue

Download or read book Libraries Serving Dialogue written by Odile Dupont and published by Walter de Gruyter GmbH & Co KG. This book was released on 2014-08-25 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The IFLA Religious Libraries in Dialogue Special Interest Group is dedicated to libraries serving as places of dialogue between cultures through a better knowledge of religions. This book based on experiences of libraries serving interreligious dialogue, presents themes like library tools serving dialogue between cultures, collections dialoguing, children and young adults dialoguing beyond borders, story telling as dialog, librarians serving interreligious dialogue.

Book Water Safety in Buildings

Download or read book Water Safety in Buildings written by World Health Organization and published by . This book was released on 2011 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: Extensive experience shows that poor design and management of water systems in buildings can cause outbreaks of disease. The types of building, water uses, disease outcomes and individuals affected are diverse. The health risks are preventable and can be readily controlled. However, evidence from outbreak detection suggests that the overall trend is increasing. With increasing global urbanization, the overall exposure of the human population to poorly designed or managed water systems in buildings is increasing rapidly. Consequently, the risk of disease outbreaks is also increasing. Actions to reduce the risk of disease should be considered a public health priority. This document provides guidance for managing water supplies in buildings where people may drink water; use water for food preparation; wash, shower, swim or use water for other recreational activities; or be exposed to aerosols produced by water-using devices, such as cooling towers. These uses occur in a variety of buildings, such as hospitals, schools, child and aged care, medical and dental facilities, hotels, apartment blocks, sport centres, commercial buildings and transport terminals. The target audience for this document includes the full range of "actors" who influence the overall safe management of building water supplies. In particular, it is directed at those who design, construct, manage, operate, maintain and regulate building water systems.

Book Da Capo

    Book Details:
  • Author : Graziana Lazzarino
  • Publisher : Heinle & Heinle Publishers
  • Release : 2010
  • ISBN : 9780495797623
  • Pages : 432 pages

Download or read book Da Capo written by Graziana Lazzarino and published by Heinle & Heinle Publishers. This book was released on 2010 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Seventh Edition of the best-selling intermediate Italian text, DA CAPO, International Edition, reviews and expands upon all aspects of Italian grammar while providing authentic learning experiences (including new song and video activities) that provide students with engaging ways to connect with Italians and Italian culture. Following the guidelines established by the National Standards for Foreign Language Learning, DA CAPO develops Italian language proficiency through varied features that accommodate a variety of teaching styles and goals. The Seventh Edition emphasizes a well-rounded approach to intermediate Italian, focusing on balanced acquisition of the four language skills within an updated cultural framework.

Book Communicating the Environment to Save the Planet

Download or read book Communicating the Environment to Save the Planet written by Maurizio Abbati and published by Springer. This book was released on 2019-02-21 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, based on authoritative sources and reports, links environmental communication to different fields of competence: environment, sustainability, journalism, mass media, architecture, design, art, green and circular economy, public administration, big event management and legal language. The manual offers a new, scientifically based perspective, and adopts a theoretical-practical approach, providing readers with qualified best practices, case studies and 22 exclusive interviews with professionals. A fluent style of writing leads the readers through specific details, enriching their knowledge without being boring. As such it is an excellent preparatory and interdisciplinary academic tool intended for university students, scholars, professionals, and anyone who would like to know more on the matter.

Book Online Political Communication

Download or read book Online Political Communication written by Gianluca Giansante and published by Springer. This book was released on 2015-05-22 with total page 199 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides research findings and practical information on online communication strategies in politics. Based on communication research and real-world political-campaign experience, the author examines how to use the Web and social media to create public visibility, build trust and consensus and boost political participation. It offers a useful guide for practitioners working in the political arena, as well as for those managing communication projects in institutions or companies.

Book Plant Genetic Conservation

    Book Details:
  • Author : Nigel Maxted
  • Publisher : Springer Science & Business Media
  • Release : 1997-01-31
  • ISBN : 0412637308
  • Pages : 474 pages

Download or read book Plant Genetic Conservation written by Nigel Maxted and published by Springer Science & Business Media. This book was released on 1997-01-31 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: The recent development of ideas on biodiversity conservation was already being considered almost three-quarters of a century ago for crop plants and the wild species related to them, by the Russian geneticist N.!. Vavilov. He was undoubtedly the first scientist to understand the impor tance for humankind of conserving for utilization the genetic diversity of our ancient crop plants and their wild relatives from their centres of diversity. His collections showed various traits of adaptation to environ mental extremes and biotypes of crop diseases and pests which were unknown to most plant breeders in the first quarter of the twentieth cen tury. Later, in the 1940s-1960s scientists began to realize that the pool of genetic diversity known to Vavilov and his colleagues was beginning to disappear. Through the replacement of the old, primitive and highly diverse land races by uniform modem varieties created by plant breed ers, the crop gene pool was being eroded. The genetic diversity of wild species was equally being threatened by human activities: over-exploita tion, habitat destruction or fragmentation, competition resulting from the introduction of alien species or varieties, changes and intensification of land use, environmental pollution and possible climate change.