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Book Comunicaci  n pol  tica y gobierno de coalici  n

Download or read book Comunicaci n pol tica y gobierno de coalici n written by Ridao i Martín, Joan and published by Editorial UOC. This book was released on 2016-09-07 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: La presente obra analiza, desde el punto de vista teórico y práctico, la problemática que presenta la comunicación de los gobiernos de coalición. No en vano, el fenómeno coalicional ha ido adquiriendo un interés creciente, especialmente tras los cambios experimentados por el sistema de partidos y la irrupción de gobiernos de signo plural. En este contexto, cobran relieve las pautas de funcionamiento interno acordadas y, en especial, la comunicación política. Sin duda, los partidos coaligados deben priorizar la elaboración de planes que permitan relacionar el gobierno con la sociedad, y asegurar una buena sintonía entre la emisión y recepción de los mensajes por parte de las bases electorales. De ahí que la profesionalizaciónestratégica de las estructuras comunicativas de los ejecutivos o un buen manejo de las nuevas tecnologías coadyuve a que estos gobiernos sean más creíbles, duraderos y gocen de mayor reputación.

Book Communication and Applied Technologies

Download or read book Communication and Applied Technologies written by Paulo Carlos López-López and published by Springer Nature. This book was released on 2022-11-22 with total page 573 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features selected papers from the International Conference on Communication and Applied Technologies (ICOMTA 2022), jointly organized by the Universidad del Rosario (Bogotá, Colombia) and the Universidad Politécnica Salesiana (Cuenca, Ecuador), and as collaborators at the University of Vigo (Galicia, Spain), the University of Santiago de Compostela-Political Research Team (Galicia, Spain), and the Network of Communication Researchers of Ecuador (RICE), during August, 31–September 2, 2022. It covers recent advances in the field of digital communication and processes, digital social media, software, big data, data mining, and intelligent systems.

Book The Routledge Handbook of Political Communication in Ibero America

Download or read book The Routledge Handbook of Political Communication in Ibero America written by Andreu Casero-Ripollés and published by Taylor & Francis. This book was released on 2024-10-31 with total page 517 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Political Communication in Ibero-America addresses the relationship between communication, politics, and digital technologies in Latin American and the Iberian Peninsula, a geographical space linked by social, cultural, and linguistic aspects. In recent years, digital media have been central in the dialogue established by political parties, institutions, the media, and citizens. In this hybrid space emerged certain phenomena that are of interest, particularly in the Ibero-American landscape, including disinformation and fake news, protests on social media, the organization of social movements, the relationship between the press and the state, political participation, populism, the role played by emotions and memes, the impact of AI and platformization on politics, and topics of debate in the public sphere. This Handbook is structured into nine parts, beginning with a historical contextualization and then exploring central aspects of the discipline. It then goes on to study trends at the regional level, increasing knowledge about how political communication and digital technologies are changing multiple aspects of Ibero-American societies, where political communication plays a fundamental role – especially in electoral processes, with its consequent effects on democracy. This Handbook will be of interest to academics, students, and professionals in the fields of political science, communication, journalism, advertising, marketing, and sociology, as well as public opinion consulting. It will be of particular interest to undergraduate and postgraduate students from Latin America, Portugal, and Spain.

Book Routledge Handbook of Political Advertising

Download or read book Routledge Handbook of Political Advertising written by Christina Holtz-Bacha and published by Taylor & Francis. This book was released on 2017-02-24 with total page 439 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Handbook provides the most comprehensive overview of the role of electoral advertising on television and new forms of advertising in countries from all parts of the world currently available. Thematic chapters address advertising effects, negative ads, the perspective of practitioners and gender role. Country chapters summarize research on issues including political and electoral systems; history of ads; the content of ads; reception and effects of ads; regulation of political advertising on television and the Internet; financing political advertising; and prospects for the future. The Handbook confirms that candidates spend the major part of their campaign budget on television advertising. The US enjoys a special situation with almost no restrictions on electoral advertising whereas other countries have regulation for the time, amount and sometimes even the content of electoral advertising or they do not allow television advertising at all. The role that television advertising plays in elections is dependent on the political, the electoral and the media context and can generally be regarded as a reflection of the political culture of a country. The Internet is relatively unregulated and is the channel of the future for political advertising in many countries

Book El marketing de los partidos pol  ticos

Download or read book El marketing de los partidos pol ticos written by José Javier Orosa González and published by Erasmus Ediciones. This book was released on 2012-04-30 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Fast Politics

    Book Details:
  • Author : Laura Pérez Rastrilla
  • Publisher : Springer Nature
  • Release : 2023-10-17
  • ISBN : 9819951100
  • Pages : 207 pages

Download or read book Fast Politics written by Laura Pérez Rastrilla and published by Springer Nature. This book was released on 2023-10-17 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: The goal of this book is to show the role of TikTok as a tool for political purposes. To this end, the authors analyse the messages posted on this social medium by political figures and institutions such as politicians and political parties, their impact on political landscapes, as well as the transformation of political communication techniques in order to suit the platform’s features. In the last two years, the exponential growth of TikTok has led an increasing number of politicians and institutions to incorporate it into their communication strategies. The platform displays some very different features from other social media that determine the way in which the content is presented. In addition, it manages to reach an audience that normally does not access or share political messages. Within this context, the volume pursues two main objectives. First, to examine how the communication techniques and the peculiarities of this social medium – where short videos with actors in informal attitudes prevail – affect the political message. A second objective is to analyse the influence of the messages distributed through TikTok that redefine political scenarios, and of the relationships of politicians and parties with voters. The core of the book comprises case studies that are organised into three parts, with nine chapters in all. The authors are scholars and practitioners of political communication, with diverse geographical representation, who approach the topics from a range of methodological perspectives. The first part addresses the state of the art and the influence of TikTok features on the way political communication is performed. The second part discusses the influence of TikTok on electoral scenarios and political culture in India, Bangladesh, the United States, and Ecuador. Finally, in the third part, TikTok is analysed as an instrument for promoting far right politicians and parties in Europe, as in the case of Matteo Salvini in Italy, and AfD in Germany and Vox in Spain. The volume is oriented to both scholars and communication professionals, such as journalists, communication consultants, and speechwriters, who want to become familiar with the platform, learn about its political impact, or wish to deepen their understanding of transformations in communication techniques and their adaptation to this growing social medium.

Book NORMATIVA ELECTORAL Y DE PARTIDOS POL  TICOS

Download or read book NORMATIVA ELECTORAL Y DE PARTIDOS POL TICOS written by Augusto Diego LAFFERRIERE and published by Lulu.com. This book was released on with total page 349 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Civic Engagement and Politics  Concepts  Methodologies  Tools  and Applications

Download or read book Civic Engagement and Politics Concepts Methodologies Tools and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2019-01-04 with total page 1503 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating transparency between government and citizens through outreach and engagement initiatives is critical to promoting community development and is also an essential part of a democratic society. This can be achieved through a number of methods including public policy, urban development, artistic endeavors, and digital platforms. Civic Engagement and Politics: Concepts, Methodologies, Tools, and Applications is a vital reference source that examines civic engagement practices in social, political, and non-political contexts. As the world is now undergoing a transformation, interdisciplinary collaboration, participation, community-based participatory research, partnerships, and co-creation have become more common than focused domains. Highlighting a range of topics such as social media and politics, civic activism, and public administration, this multi-volume book is geared toward government officials, leaders, practitioners, policymakers, academicians, and researchers interested in active citizen participation and politics.

Book Research Handbook on Visual Politics

Download or read book Research Handbook on Visual Politics written by Darren Lilleker and published by Edward Elgar Publishing. This book was released on 2023-01-13 with total page 449 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Research Handbook on Visual Politics focuses on key theories and methodologies for better understanding visual political communication. It also concentrates on the depictions of power within politics, taking a historical and longitudinal approach to the topic of placing visuals within a wider framework of political understanding.

Book Political Campaigning in the Information Age

Download or read book Political Campaigning in the Information Age written by Solo, Ashu M. G. and published by IGI Global. This book was released on 2014-05-31 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Technology and the Internet especially have brought on major changes to politics and are playing an increasingly important role in political campaigns, communications, and messaging. Political Campaigning in the Information Age increases our understanding of aspects and methods for political campaigning, messaging, and communications in the information age. Each chapter analyzes political campaigning, its methods, the effectiveness of these methods, and tools for analyzing these methods. This book will aid political operatives in increasing the effectiveness of political campaigns and communications and will be of use to researchers, political campaign staff, politicians and their staff, political and public policy analysts, political scientists, engineers, computer scientists, journalists, academicians, students, and professionals.

Book  R evolutionizing Political Communication through Social Media

Download or read book R evolutionizing Political Communication through Social Media written by Deželan, Tomaž and published by IGI Global. This book was released on 2016-02-09 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online platforms have widened the availability for citizen engagement and opportunities for politicians to interact with their constituents. The increasing use of these technologies has transformed methods of governmental communication in online and offline environments. (R)evolutionizing Political Communications through Social Media offers crucial perspectives on the utilization of online social networks in political discourse and how these alterations have affected previous modes of correspondence. Highlighting key issues through theoretical foundations and pertinent case studies, this book is a pivotal reference source for researchers, professionals, upper-level students, and consultants interested in the influence of emerging technologies in the political arena.

Book Media and Politics in Post Authoritarian Mexico

Download or read book Media and Politics in Post Authoritarian Mexico written by Martin Echeverria and published by Springer Nature. This book was released on 2023-11-30 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents an analytical and empirical overview of the array of issues that the Mexican media faces in the post-authoritarian age, which jointly explains how a partially accomplished democracy, its authoritarian inertias, and its unintended consequences hinder the democratic performance of the media. This is analyzed from three points of view: the stalemate Mexican media system and ineffective regulations, the conditions of risk and insecurity of the journalists on the field, and the limits of freedom of expression, political substance, and inclusiveness of media content. A binational effort, with research from US and Mexican authors, a wide analytic perspective is provided on the macro, meso, and micro levels, allowing for a deep conceptual richness and a comprehensive understanding of the Mexican case. With leading researchers in the field, the volume revolves around the problems of the media in post-authoritarian democracies. By answering the questions of how and why the Mexican media has not fully democratized, the works encompassed here can resonate with and are relevant to other post-authoritarian countries and academic disciplines.

Book Comunicaci  n pol  tica  internet y campa  as electorales

Download or read book Comunicaci n pol tica internet y campa as electorales written by Javier del Rey Morató and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: El estas páginas el autor examina las novedades de la comunicación política, que bosquejan la democracia del siglo XXI: el regreso de Dios a algunas campañas electorales, el populismo latinoamericano, el fenómeno de la nueva izquierda –atenta a la distribución, más que a la producción, y a la gestión de la gramática de las formas de la vida-, y la irrupción de Internet en el discurso político. Analiza la comunicación política en términos de juegos de lenguaje, en los que se produce el lazo social, al tiempo que se manifiesta la agonística de la democracia, es decir, la lucha por la conquista del poder, que tiene una componente lúdica, y que se sirve del lenguaje para conseguir sus fines. El profesor Javier del Rey Morató analiza campañas electorales en la Unión Europea, en los Estados Unidos y en América latina, y encuentra que todas las campañas son semejantes, es decir, perfectamente previsibles: los candidatos aparecen como actores profesionales que ejecutan diversas jugadas en el contexto de varios juegos, de los que esperan una eficacia persuasiva. Los juegos de lenguaje de la teoría lúdica de la comunicación política —creada por el autor— son concebidos como matrices de argumentación. Nos permiten conocer las campañas electorales concluidas —en líneas generales, también las que nos esperan—, y constituyen un eficaz antídoto que permite al ciudadano defenderse de la manipulación que contra él perpetran los políticos.

Book Manufacturing Government Communication on Covid 19

Download or read book Manufacturing Government Communication on Covid 19 written by Philippe J. Maarek and published by Springer Nature. This book was released on 2022-09-10 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents a comparative perspective on different government communication strategies to COVID-19 around the globe. Scholars from twenty parts of the world specialized in political and government communication analyze initiatives and methods of various governments' communicative responses to the pandemic. In their contributions to this volume, they examine a wide range of distinct attitudes and reactions facing the crisis. Today’s omnidirectional contact allowed by social media, with its load of contradictory rumors and fake news, often obliterates the citizens' ability to comprehend reality. The book frames a broad canvas on how government communication may deal with that and manage similar crises — bound to happen as climate changes and war menaces are generating more and more worries about the future of humanity. This makes this volume a must-read for scholars and students of political communication, health policies and communication, crisis marketing and communication. It will also be of utmost interest for practitioners and policy-makers from these fields willing to better understand government communication and its answer to global crises.

Book Communication and Smart Technologies

Download or read book Communication and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-09-30 with total page 600 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book features selected papers from the International Conference on Communication and Applied Technologies (ICOMTA 2021), jointly organized by Universidad del Rosario (Bogotá, Colombia); the University of Vigo (Galicia, Spain); the University of Santiago de Compostela-Equipo de Investigaciones Políticas (Galicia, Spain); the University of A Coruña (Galicia, Spain); and the Information and Technology Management Association (ITMA), during September 2021. It covers recent advances in the field of digital communication and processes digital social media, software, big data, data mining, and intelligent systems.

Book Proceedings of the International Conference on Communication and Applied Technologies 2023  ICOMTA 2023

Download or read book Proceedings of the International Conference on Communication and Applied Technologies 2023 ICOMTA 2023 written by Paulo Carlos López-López and published by Springer Nature. This book was released on 2023-11-01 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an open access book.ICOMTA’23 – The 2023 International Conference on Communication and Applied Technologies has as organizing entities the Universidad del Rosario (Bogota, Colombia) and the Benemerita Universidad Autonoma de Puebla (Mexico); and as collaborators at the Universidade de Vigo (Galicia, Spain), Universidade de Santiago de Compostela-Equipo de Investigaciones Políticas (Galicia, España), International Media Management Academic Association (IMMAA) and International Research Network of Communication Management (XESCOM).The conference, which will take place at the Angelopolis Campus of the Benemerita Universidad Autonoma de Puebla between September 6, 7 and 8, 2023, will take place in a mixed mode (face-to-face and virtual).

Book Semantics of Violence

Download or read book Semantics of Violence written by Nelson Arteaga Botello and published by Springer Nature. This book was released on 2022-04-22 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book describes three impactful cases of political violence that broke out in Mexico in 1994, pointing to an important juncture in Mexican political development. At that point, the patrimonial order centered on the PRI and the Mexican presidency entered a momentous crisis that is still ongoing after a quarter of a century and caused the patrimonial order and the civil order to compete over Mexican public life. Such competition, in turn, unfolds at the cultural level on the terrain of three semantics of political violence that shape public debates over violence in Mexico. Ultimately, this book sheds light over the refraction of patrimonial and civil attributions across such cultural terrains.