Download or read book Compliance Guide to Spam Act 2003 written by and published by Virago Press. This book was released on 2004-01-01 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Spam Act 2003 regulates how businesses and other organisations may send commercial electronic messages, including emails and SMS messages. Significantly, the Act applies equally to messages sent in small quantities (even those sent individually) as it does to those sent in bulk (eg. "spam" emails). Consequently, the vast majority of organisations must ensure compliance with the Act as most send electronic communications that contain some form of "commercial" information (eg. quotes, tender applications, e-marketing messages, e-newsletters, SMS offers, e-catalogues and e-Christmas cards).This guide is an essential legal handbook for organisations developing their own compliance programs, enabling organisations to determine: what their specific obligations are; the steps they must take to ensure compliance; and whether they are entitled to rely on any exemptions. Key features: step-by-step compliance guides; detailed explanations of obligations & exemptions; procedures for sending messages; and contractual clauses for customer contracts.
Download or read book Compliance Guide to Spam Act 2003 written by and published by Virago Press. This book was released on 2004-01-01 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: A detailed guide to assist lawyers advising on the implementation of the Spam Act 2003. The guide is the product of detailed research into background papers, reports, public submissions, debates and the Explanatory Memorandum preceding the passing of the Act, combined with legal commentary and compliance tips, providing a comprehensive resource on the practical implementation of the Act.Key features: step-by-step compliance guides detailed analysis of obligations & exemptions precedents (procedures & contractual clauses) detailed references to Explanatory Memorandum compliance issues under Privacy Act 1988 interpretation of key terms
Download or read book Spam Act 2003 written by and published by . This book was released on 2004 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This guide provides practical information to government bodies on how their communications practices may be affected by the requirements of the Spam Act 2003 (Cth) (the Spam Act)"--Cover verso.
Download or read book Spam Act 2003 written by and published by . This book was released on 2004 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Complying with the telemarketing sales rule written by and published by . This book was released on 2004 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Intelligent Marketer s Guide to Data Privacy written by Robert W. Palmatier and published by Springer. This book was released on 2019-02-02 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Firms are collecting and analyzing customer data at an ever increasing rate in response to evidence that data analytics (precision targeting, improved selling) generates a positive return. Yet efforts often ignore customers’ privacy concerns and feelings of vulnerability with long-term effects on customers’ trust, relationships, and ultimately financial performance. Big data, privacy, and cybersecurity often is relegated to IT and legal teams with minimal regard for customer relationships. This book fills the void by taking a customer-centric approach to privacy. It offers both defensive and offensive marketing-based privacy strategies that strongly position firms in today’s data-intensive landscape. The book also helps managers anticipate future consumer and legislative trends. Drawing from the authors’ own work and extant research, this book offers a compelling guide for building and implementing big data- and privacy-informed business strategies. Specifically, the book: · -Describes the consumer psychology of privacy · -Deconstructs relevant legal and regulatory issues · - Offers defensive privacy strategies · - Describes offensive privacy strategies · Provides an executive summary with the Six Tenets for Effective Privacy Marketing This book will be useful to managers, students, or the casual reader who is interested in how and why big data and consumer privacy are transforming business. Moving beyond summary privacy insights, the book also offers a detailed and compelling action plan for improving performance by protecting against privacy threats as well as developing and implementing offensive privacy strategy. In the future, many firms will be competing through an integrated, customer-centric big data privacy strategy and this book will guide managers in this journey.
Download or read book The Expert in the Next Office written by M. E. Kabay and published by CRC Press. This book was released on 2024-07-24 with total page 773 pages. Available in PDF, EPUB and Kindle. Book excerpt: As organizations increasingly depend on electronic information, the lack of systematic training on effective operations and security principles is causing chaos. Stories of data loss, data corruption, fraud, interruptions of service, and poor system design continue to flood our news. This book reviews fundamental concepts and practical recommendations for operations and security managers and staff. The guidelines are based on the author’s 40 years of experience in these areas. The text is written in simple English with references for all factual assertions so that readers can explore topics in greater detail.
Download or read book Faster Disaster Recovery written by Jennifer H. Elder and published by John Wiley & Sons. This book was released on 2019-03-19 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Protect your company’s finances in the event of a disaster In the face of an environmental or man-made disaster, it’s imperative to have a contingency plan that’s mapped out your corporation’s strategy to minimize the impact on the daily functions or life of the corporation. Successful planning not only can limit the damage of an unforeseen disaster but also can minimize daily mishaps—such as the mistaken deletion of files—and increase a business's overall efficiency. Faster Disaster Recovery provides a 10-step approach for business owners on creating a disaster recovery plan (from both natural and man-made events). Each chapter ends with thought-provoking questions that allow business owners to explore their particular situation. Covers natural events such as earthquakes and floods Provides guidance on dealing with man-made events such as terrorist attacks Offers worksheets to make your contingency plans Includes several examples throughout the book There’s no time like the present to develop a business contingency plan—and this book shows you how.
Download or read book Web Marketing All in One For Dummies written by John Arnold and published by John Wiley & Sons. This book was released on 2012-07-12 with total page 1003 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. Provides invaluable advice for establishing a web presence and getting your message out with online advertising Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers Explains how web analytics can offer you a better understanding of your web marketing efforts Details ways to establish an online voice with blogging and podcasting Walks you through the potential of social media marketing with Facebook, Twitter, and Google+ Looks at various options for getting your message onto mobile platforms Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.
Download or read book Be a Millionaire Shopkeeper written by Joanna Bradshaw and published by iUniverse. This book was released on 2012-09 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are thinking about becoming an independent retailer or are already running your own business, there are some tricks you need to know. Big retailers like Macy’s and Bloomingdale’s use tricks of the trade to boost productivity, sales, and profits. You can learn and use these techniques to compete with them and to maximize your store’s sales and profits. Joanna Bradshaw, who has served at the highest executive levels with several of America’s best known and most successful retailers, and has also enjoyed a career as an independent retailing entrepreneur, explains the challenges you will face as a shopkeeper today. She walks you through the process of creating the proper foundation for your store and helps you master invaluable skills for your success. You’ll learn how to • create a successful business plan; • develop and convey a mission statement; • harness your strengths to achieve a competitive advanta≥ • refine and differentiate your products and store; and • use innovative cost-effective ways to promote your business. This easy-to-understand guide is filled with practical information and keen insights distilled from decades of experience in all types of retail venues: department stores, specialty stores, outlets, and big-box retailers—as well as with start-ups, turnarounds, and liquidations. Get the tools you need to Be a Millionaire Shopkeeper.
Download or read book Digital Privacy and Security Using Windows written by Nihad Hassan and published by Apress. This book was released on 2017-07-02 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use this hands-on guide to understand the ever growing and complex world of digital security. Learn how to protect yourself from digital crime, secure your communications, and become anonymous online using sophisticated yet practical tools and techniques. This book teaches you how to secure your online identity and personal devices, encrypt your digital data and online communications, protect cloud data and Internet of Things (IoT), mitigate social engineering attacks, keep your purchases secret, and conceal your digital footprint. You will understand best practices to harden your operating system and delete digital traces using the most widely used operating system, Windows. Digital Privacy and Security Using Windows offers a comprehensive list of practical digital privacy tutorials in addition to being a complete repository of free online resources and tools assembled in one place. The book helps you build a robust defense from electronic crime and corporate surveillance. It covers general principles of digital privacy and how to configure and use various security applications to maintain your privacy, such as TOR, VPN, and BitLocker. You will learn to encrypt email communications using Gpg4win and Thunderbird. What You’ll Learn Know the various parties interested in having your private data Differentiate between government and corporate surveillance, and the motivations behind each one Understand how online tracking works technically Protect digital data, secure online communications, and become anonymous online Cover and destroy your digital traces using Windows OS Secure your data in transit and at rest Be aware of cyber security risks and countermeasures Who This Book Is For End users, information security professionals, management, infosec students
Download or read book Do Not Call Implementation Act written by United States. Congress. House. Committee on Energy and Commerce and published by . This book was released on 2003 with total page 10 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Graphic Artists Guild Handbook 16th Edition written by The Graphic Artists Guild and published by MIT Press. This book was released on 2021-05-18 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: The industry bible for communication design and illustration professionals, with updated information, listings, and pricing guidelines. Graphic Artists Guild Handbook is the industry bible for communication design and illustration professionals. A comprehensive reference guide, the Handbook helps graphic artists navigate the world of pricing, collecting payment, and protecting their creative work, with essential advice for growing a freelance business to create a sustainable and rewarding livelihood. This sixteenth edition provides excellent, up-to-date guidance, incorporating new information, listings, and pricing guidelines. It offers graphic artists practical tips on how to negotiate the best deals, price their services accurately, and create contracts that protect their rights. Sample contracts and other documents are included. For the sixteenth edition, the content has been reorganized, topics have been expanded, and new chapters have been added to create a resource that is more relevant to how graphic artists work today. Features include: More in-depth information for the self-employed on how to price work to make a sustainable living and plan for times of economic uncertainty. A new chapter on using skills and talents to maximize income with multiple revenue streams—workshops, videos, niche markets, passion projects, selling art, and much more. Current U.S. salary information and freelance rates by discipline. Pricing guidelines for buyers and sellers. Up-to-date copyright registration information. Model contracts and forms to adapt to your specific needs. Interviews with eleven self-employed graphic artists who have created successful careers,using many of the practices found in this Handbook.
Download or read book Victimology written by Leah E. Daigle and published by SAGE Publications. This book was released on 2020-12-29 with total page 511 pages. Available in PDF, EPUB and Kindle. Book excerpt: Victimology: The Essentials, Third Edition, concisely explores the effects of victimization in the United States and internationally, with an emphasis on vulnerable populations. Drawing from the most up-to-date research, this accessible, student-friendly text provides an overview of the field with a focus on the scope, causes, and responses to victimization today. Renowned author and researcher Leah E. Daigle expertly relays the history and development of the field of victimology, the extent to which people are victimized and why, and how the criminal justice system and other social services interact with victims and with each other. The highly anticipated Third Edition features contemporary issues such as cybervictimization, the neurobiology of trauma, the victimization of LGBQT people, and much more.
Download or read book Content is Cash written by Wendy Montes de Oca and published by Que Publishing. This book was released on 2011 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Wendy's book is an impressively thorough account of the marketing options open to Internet businesses today. I have it within reach of my desk and I intend to make good use of it." -Michael Masterson, Publisher, Agora, Inc., Early to Rise You've already got great content -- now, monetize it! Dozens of top publishers, marketers, business owners, and entrepreneurs are already using Wendy Montes de Oca's SONAR Content Distribution ModelTM to earn amazing ROI from content they already have. You can, too--even if you've never done Internet marketing before! Content Is Cash shows you how to systematically integrate and synchronize today's best web marketing techniques to drive more traffic, buzz, leads, and sales for your business. It's not theory. It's a proven, cost-effective and real-world strategy allowing anyone with content to turn traffic into profits...and the results are quantifiable! Inside you'll find powerful, easy, and virtually no cost ways to maximize content syndication, online PR, social networking and bookmarking, article directories, and guerrilla marketing inforums and message boards...to achieve breakthrough results on even the smallest budget! You'll Learn How To: * Discover and leverage useful, valuable, actionable content you didn't know you had * Drive more value from content by repurposing, repackaging, refreshing, re-bundling, and republishing * Create more visibility, traffic, and awareness for your website and brand * Link content more tightly with prospecting and sales initiatives * Syndicate and aggregate content to extend its reach * Make your content easier to find on the Web--simply and inexpensively * Adapt your strongest content into high-performing online press releases * Encourage viral marketing, pass-along readership and word-of-mouth buzz * Measure your performance against the 3 O's: outputs, outcomes, and objectives * Apply SONAR techniques and increase search engine presence, organic visits, lead generation, and sales efforts * Use SONAR with other tactics such as affiliate marketing, joint ventures, online advertising, ad swaps, guest editorials and more
Download or read book Information Privacy Fundamentals for Librarians and Information Professionals written by Cherie L. Givens and published by Rowman & Littlefield. This book was released on 2014-10-14 with total page 147 pages. Available in PDF, EPUB and Kindle. Book excerpt: As more information is collected, shared, and mined, the need to understand and manage information privacy has become a necessity for information professionals. Governments across the globe have enacted information privacy laws. These laws continue to evolve and the information privacy protections that have been established differ by country. A basic understanding of privacy law, information privacy approaches, and information security controls is essential for information professionals to properly manage private/personally identifiable information (PII) in differing capacities in libraries, academic institutions, corporations, hospitals, and state and federal agencies. Understanding and knowledge of applicable privacy laws and the ability to write privacy policies and procedures for the proper handling of PII are crucial skills for librarians and other information managers. Information Privacy Fundamentals for Librarians and Information Professionals is tailored to the needs of librarians and information professionals. It introduces library and information professionals to information privacy, provides an overview of information privacy in the library and information science context, U.S. privacy laws by sector, information privacy policy, and key considerations when planning and creating a privacy program.
Download or read book Modern Health Care Marketing written by Gamini Gunawardane and published by World Scientific. This book was released on 2020-06-05 with total page 515 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book aims to comprehensively address several modern concepts and practices in health care marketing not sufficiently addressed by existing literature. This includes the integrated nature of health care marketing, operations management, IT and human resource management; increased use of digital technology and social media; emphasis on enhancing customer-patient experience when strategizing and implementing health care marketing; application of modern services marketing concepts to health care marketing mix, among others.It also addresses recent changes in the U.S. health care industry. Some key issues covered are the increase in federal and state government involvement and oversight of health care delivery; increase in laws and regulations affecting health care management and marketing; growth of specialized health care markets such as Medicare, Medicaid and Affordable Care Act; globalization of health care and greater focus on legal and ethical health care marketing practices.Modern Health Care Marketing is an essential read to understand the integrated nature of health care marketing in the technologically driven, customer/patient-focused and globalized environment. It is also a useful reference for professionals to pick up best practices on addressing challenges faced in the modern health care industry.
