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Book Handbook of Pricing Research in Marketing

Download or read book Handbook of Pricing Research in Marketing written by Vithala R. Rao and published by Edward Elgar Publishing. This book was released on 2009 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing in a single, authoritative volume and brings together new cutting-edge research by established marketing scholars on a range of topics in the area. The environment in which pricing decisions and transactions are implemented has changed dramatically, mainly due to the advent of the Internet and the practices of advance selling and yield management. Over the years, marketing scholars have incorporated developments in game theory and microeconomics, behavioral decision theory, psychological and social dimensions and newer market mechanisms of auctions in their contributions to pricing research. These chapters, specifically written for this Handbook, cover these various developments and concepts as applied to tackling pricing problems. Academics and doctoral students in marketing and applied economics, as well as pricing-focused business practitioners and consultants, will appreciate the state-of-the-art research herein.

Book Short Sighted Solutions  Trade and Energy Policies for the US Auto Industry

Download or read book Short Sighted Solutions Trade and Energy Policies for the US Auto Industry written by Robert E. Scott and published by Routledge. This book was released on 2017-07-06 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, originally published in 1994, explores the effects of federal policies on the US auto industry in the 1970s and 80s which were designed to save jobs and help the domestic industry become more competitive. The author develops a new model based on modern oliopoly theory to estimate the effects of the voluntary Restraint Agreements (which limited Japanese imports) on the US auto market. The results demonstrate that VRAs caused price increases which adversely affected the comptitiveness of US producers. On the eve of a new Trump administration, and the likelihood of new restrictions on imports to boost US manufacturing, this book has particular enduring relevance.

Book The Effects of Oligopoly in the Us Automobile Sector on Pricing and Development

Download or read book The Effects of Oligopoly in the Us Automobile Sector on Pricing and Development written by Ricardo Falter and published by GRIN Verlag. This book was released on 2011-08 with total page 29 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2010 in the subject Business economics - Trade and Distribution, Maastricht University, language: English, abstract: The US automobile industry is a good example of an oligopoly. It consists mainly of three major firms, General Motors (GM), Ford, and Chrysler. The influence of this oligopoly can be seen in the prices and the development and introduction of new car models into the American car market. Extensive work has been done on the field of collusive behaviour in the US automobile market and moreover the introduction of the small car in the 1950s shows how the firms collude when it comes to the introduction of a new car.

Book Hearings  Reports and Prints of the Joint Economic Committee

Download or read book Hearings Reports and Prints of the Joint Economic Committee written by United States. Congress. Joint Economic Committee and published by . This book was released on 1977 with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Wrecked

    Book Details:
  • Author : Joshua Murray
  • Publisher : Russell Sage Foundation
  • Release : 2019-06-13
  • ISBN : 0871548208
  • Pages : 273 pages

Download or read book Wrecked written by Joshua Murray and published by Russell Sage Foundation. This book was released on 2019-06-13 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: At its peak in the 1950s and 1960s, automobile manufacturing was the largest, most profitable industry in the United States and residents of industry hubs like Detroit and Flint, Michigan had some of the highest incomes in the country. Over the last half-century, the industry has declined, and American automakers now struggle to stay profitable. How did the most prosperous industry in the richest country in the world crash and burn? In Wrecked, sociologists Joshua Murray and Michael Schwartz offer an unprecedented historical-sociological analysis of the downfall of the auto industry. Through an in-depth examination of labor relations and the production processes of automakers in the U.S. and Japan both before and after World War II, they demonstrate that the decline of the American manufacturers was the unintended consequence of their attempts to weaken the bargaining power of their unions. Today Japanese and many European automakers produce higher quality cars at lower cost than their American counterparts thanks to a flexible form of production characterized by long-term sole suppliers, assembly and supply plants located near each other, and just-in-time delivery of raw materials. While this style of production was, in fact, pioneered in the U.S. prior to World War II, in the years after the war, American automakers deliberately dismantled this system. As Murray and Schwartz show, flexible production accelerated innovation but also facilitated workers’ efforts to unionize plants and carry out work stoppages. To reduce the efficacy of strikes and combat the labor militancy that flourished between the Depression and the postwar period, the industry dispersed production across the nation, began maintaining large stockpiles of inventory, and eliminated single sourcing. While this restructuring of production did ultimately reduce workers’ leverage, it also decreased production efficiency and innovation. The U.S. auto industry has struggled ever since to compete with foreign automakers, and formerly thriving motor cities have suffered the consequences of mass deindustrialization. Murray and Schwartz argue that new business models that reinstate flexible production and prioritize innovation rather than cheap labor could stem the outsourcing of jobs and help revive the auto industry. By clarifying the historical relationships between production processes, organized labor, and industrial innovation, Wrecked provides new insights into the inner workings and decline of the U.S. auto industry.

Book The U S  Automobile Industry

Download or read book The U S Automobile Industry written by and published by . This book was released on 1983 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Structure and Evolution of Recent U S  Trade Policy

Download or read book The Structure and Evolution of Recent U S Trade Policy written by Robert E. Baldwin and published by University of Chicago Press. This book was released on 2008-04-15 with total page 452 pages. Available in PDF, EPUB and Kindle. Book excerpt: The trade policies addressed in this book have far-reaching effects on the world's increasingly interdependent economies, but until now little research has been devoted to them. This volume represents the first systematic effort to analyze specific U.S. trade policies, particularly nontariff measures. It provides a better understanding of how trade policies operate, how effective they are, and what their costs and benefits are to trading nations. The contributors chart the history of U.S. trade policy since World War II, analyze industry-specific trade barriers, and discuss the effects of tariff preferences and export-promoting policies such as export credits and domestic international sales corporations (DISCs). The final section of essays examines the worldwide impact of import policies, pointing out subtleties in industry-specific policies and providing insight into the levels of protection in developing countries. The contributors blend state-of-the-art economics with language that is accessible to the business community, economists, and policymakers. Commentaries accompany each paper.

Book U S  Economic Growth from 1976 to 1986

Download or read book U S Economic Growth from 1976 to 1986 written by and published by . This book was released on 1976 with total page 566 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Wharton on Dynamic Competitive Strategy

Download or read book Wharton on Dynamic Competitive Strategy written by George S. Day and published by John Wiley & Sons. This book was released on 2004-08-13 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Die Wharton Business School ist die älteste Institution ihrer Art in Amerika und eine der bestangesehenen der Welt. Ein Expertenteam aus fünf verschiedenen Fachgebieten in Wharton diskutiert hier eine der wichtigsten Fragen für ein Unternehmen der Gegenwart - die Sicherung der Wettbewerbsfähigkeit. Neueste Konzepte kreativer Strategien werden vorgestellt.

Book Handbook of Marketing Analytics

Download or read book Handbook of Marketing Analytics written by Natalie Mizik and published by Edward Elgar Publishing. This book was released on 2018 with total page 713 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Science contributes significantly to the development and validation of analytical tools with a wide range of applications in business, public policy and litigation support. The Handbook of Marketing Analytics showcases the analytical methods used in marketing and their high-impact real-life applications. Fourteen chapters provide an overview of specific marketing analytic methods in some technical detail and 22 case studies present thorough examples of the use of each method in marketing management, public policy, and litigation support. All contributing authors are recognized authorities in their area of specialty.

Book The U S  Automobile Industry  1983

Download or read book The U S Automobile Industry 1983 written by and published by . This book was released on 1984 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Japan in the World Economy

Download or read book Japan in the World Economy written by Bela Balassa and published by Peterson Institute. This book was released on 1988 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Role of Giant Corporations  Automobile industry  1969

Download or read book Role of Giant Corporations Automobile industry 1969 written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and published by . This book was released on 1969 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers economic concentration within the U.S. automobile industry and its impact on consumers, competition, and technological progress, and its response to Government regulations.

Book Role of the Giant Corporations  Automobile industry  1969

Download or read book Role of the Giant Corporations Automobile industry 1969 written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Monopoly and published by . This book was released on 1969 with total page 588 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Competitive Problems of Independent Flat glass Dealers

Download or read book Competitive Problems of Independent Flat glass Dealers written by United States. Congress. Senate. Committee on Small Business and published by . This book was released on 1959 with total page 820 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Strategic Adjustment of Price by Japanese and American Automobile Manufacturers

Download or read book Strategic Adjustment of Price by Japanese and American Automobile Manufacturers written by Kaye G. Husbands and published by Routledge. This book was released on 2017-07-06 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, originally published in 1993, develops for the US automobile industry a demand-supply model which incorporates both wholesale and retail sectors and which allows strategic pricing behaviour of US and Japanese producers to be internally determined and its effects on market behaviour and national welfare analyzed. It develops the framework for and presents the results of an econometric simulation of the transaction and wholesale prices, quantities demanded and produced, manufacturer's costs and factor demands. The impact of the Voluntary Export Restraint of 1981 on profits and consumer welfare are generated from the simulation results.

Book Planning  Regulation  and Competition  Automobile Industry  1968

Download or read book Planning Regulation and Competition Automobile Industry 1968 written by United States. Congress. Senate. Select Committee on Small Business. Subcommittee on Retailing, Distribution, and Marketing Practices and published by . This book was released on 1969 with total page 1114 pages. Available in PDF, EPUB and Kindle. Book excerpt: Considers the effects of the automobile industry's planning and regulating activities on competition. Includes "Automobile Industry: A Case Study of Competition" by General Motors Corp. (p. 617-728).