Download or read book The Ultimate Dividend Playbook written by Morningstar, Inc. and published by John Wiley & Sons. This book was released on 2011-01-19 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many people believe that the key to success in the stock market is buying low and selling high. But how many investors have the time, talent, and luck to earn consistent returns this way? In The Ultimate Dividend Playbook: Income, Insight, and Independence for Today’s Investor, Josh Peters, editor of the monthly Morningstar DividendInvestor newsletter, shows you why you don’t have to try to beat the market and how you can use dividends to capture the income and growth you seek.

Download or read book Compass Playbook written by Better3 and published by Better3. This book was released on 2011-08-05 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The COMPASS Playbook is a fun, self-paced guide that uses the creative processes of drawing, writing and visualization to help the reader attain their deepest desires. The COMPASS Playbook has 52 Plays, or creative processes, that allow the reader to clarify, develop and focus on what's most important to them. The magic behind COMPASS is ignited by the reader. Their unique ideas unfold through the Playbook's thought-provoking creative processes and bring about the breakthrough success they've been looking for. It's up to the reader what they get out of COMPASS. The reader discovers, defines, and designs their aspirations using the Playbook. People who have used the COMPASS framework have experienced: - Breakthroughs in achieving their most important aspirations - More joy and inner peace - A more satisfying journey to their aspiration - Pleasant, unexpected insights - Improved relationships and deeper compassion - Increased trust in life and the natural process of creativity The COMPASS Playbook is meant to be personalized with drawings and doodles and writing that the reader creates themselves.

Download or read book The Online Advertising Playbook written by Joe Plummer and published by John Wiley & Sons. This book was released on 2007-07-20 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing." —Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks "The Online Advertising Playbook's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty." —Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change." —Ted McConnell, Interactive Innovation Director, Procter & Gamble "The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets." —Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook, I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning." —Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook's findings and principles to get real results." —Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati." —Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course." —Henry Assael, Professor of Marketing, Stern School of Business, New York University

Download or read book The Dating Playbook written by Farrah Rochon and published by Forever. This book was released on 2021-08-17 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: When a personal trainer agrees to fake date her client, all rules are out the window in this "fun, heartfelt, and totally relatable" romantic comedy named one of the best of the year by USA Today, NPR, and Entertainment Weekly (Abby Jimenez, NYT bestselling author of Life's Too Short). When it comes to personal training, Taylor Powell kicks serious butt. Unfortunately, her bills are piling up, rent is due, and the money situation is dire. Taylor needs more than the support of her new best friends, Samiah and London. She needs a miracle. And Jamar Dixon might just be it. The oh-so-fine former footballer wants back into the NFL, and he wants Taylor to train him. There's just one catch—no one can know what they're doing. But when they're accidentally outed as a couple, Taylor's game plan is turned completely upside down. Is Jamar just playing to win . . . or is he playing for keeps? USA Today Best Rom-Coms of 2021 NPR Best Romances of 2021 Kirkus Best Romances of the Year Vulture Best Romances of 2021 SheReads Best of the Year nominee – Romance

Download or read book The Rookie s Playbook written by Autumn Tooms and published by R&L Education. This book was released on 2005 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most principals have little or no time to reflect in their first year on the job. Leadership books that are heavy on text are not as attractive to busy administrators. Here, Autumn Tooms offers tips for those new to the principalship and those who support them. Designed in an easy-to-read format, this handy guidebook provides clear, practical advice with concrete examples. Includes: Tips on the daily aspects of managing, Insights concerning politics, implementing change, and finding a sense of personal balance, Brief anecdotes from experienced principals in the field, An 'Instant Replay' at the end of each chapter to summarize information. While the dialogue is woven through sports metaphors, the ideas behind the insights are strongly grounded in the best practices in leadership. This book will be of interest to new and aspiring principals, graduate students, superintendents, administrators, school board members, and teacher leaders.

Download or read book The Lean Product Playbook written by Dan Olsen and published by John Wiley & Sons. This book was released on 2015-05-21 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

Download or read book COMPASS Playbook Companion written by Terry Pappy and published by . This book was released on 2011-10-01 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Used with a personal journal or sketchbook, the COMPASS Playbook Companion has 52 creative process Plays that help clarify, develop and focus on the reader's deepest aspirations. The magic of COMPASS is ignited by the reader as they draw, write, storyboard, mind map, visualize and get inspired around the ideas that are most important to them. The journey toward goals, aspirations and dreams becomes a joyful, exciting one filled with inspiration previously absent. COMPASS is a fun, playful and rewarding exploration into the creative process, the way we think, and the way we enjoy life to its fullest. People who have used the COMPASS framework have experienced: - New clarity around what's important - Breakthroughs in achieving their aspirations - More joy and inner peace - A more satisfying journey to their aspiration - Pleasant, unexpected insights - Improved relationships and deeper compassion - Increased trust in life and the natural process of creativity

Download or read book The Content Strategy Toolkit written by Meghan Casey and published by New Riders. This book was released on 2023-05-11 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it right Assemble a stellar team for your content project Prepare your organization for content transformation Make sense of your business environment and understand your audience Align stakeholders on business goals and user needs Set a compass for your content and decide how to measure success Create, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."—Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders—assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.—Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice

Download or read book The Manipulation Playbook written by Karl King and published by Karl King. This book was released on 2024-03-10 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: UNMASKING THE HIDDEN STRINGS: THE ART OF SEEING THROUGH MANIPULATION AND MASTERING THE ART OF AUTONOMY Are you tired of feeling like a puppet in someone else's hands? Do you find yourself falling for manipulative tactics and struggling to break free? Imagine feeling empowered, resilient, and in control of your own choices and relationships. "The Manipulation Playbook" it's your clandestine playbook for identifying and eluding life's puppeteers. Each chapter delves into essential skills and insights to equip you with the tools to combat manipulation effectively. From understanding covert tactics to building emotional intelligence and setting boundaries, this book offers a holistic approach to reclaiming your autonomy. With this ultimate guide you will discover the secrets to: + Understanding the subtle art of manipulation + Setting boundaries and reclaiming autonomy + Cultivating emotional intelligence and critical thinking + Multidisciplinary insights into manipulation + Strategies for ethical influence and authentic relationships + Practical applications in various life situations + Recognizing manipulative tactics in relationships, work, and media + Building emotional resilience and assertiveness + Enhancing critical thinking skills for independent decisionmaking And much more! Empower yourself with the knowledge to detect and defend against manipulation... by the end of this book, you will have a deep understanding of manipulation, practical strategies to resist it, and the tools to foster authentic connections. Are You Ready to Take the First Step Towards Empowerment and Authenticity? ORDER YOUR COPY OF "THE MANIPULATION PLAYBOOK" TODAY AND START UNRAVELING THE SECRETS OF MANIPULATION.

Download or read book Foxocracy written by Tobin Smith and published by Diversion Books. This book was released on 2019-10-29 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a 14-year Fox News contributor, guest anchor, and two-time New York Times bestselling author comes an unprecedented insider's account of the Fox News playbook––the production secrets and manipulation strategies Fox News uses to influence viewers, divide families, weaponize the daily discourse of news and public opinion, and addict a core audience on right-wing rage and fear. Fox News did not start America's culture war––but they did have the manipulative and destructive genius to exploit it for billions of dollars. For the first time, a Fox News veteran exposes and diagrams the toxic strategies and tactics within the Fox News playbook that liberal and progressive candidates will be fighting against in 2020 and beyond. It is the very same playbook that Fox News used to move twelve percent of Independents to vote for Donald Trump in 2016 to produce Republican wins in the previous Democrat strongholds of Ohio, Wisconsin, and Pennsylvania. Author Tobin Smith takes readers behind the scenes of the actual production of the "fair and balanced" opinion panel segments that feed a ravenous audience. How are these productions rigged so that right-wing pundits always win? What techniques does Fox News use in manipulating its viewers' tribal instincts: to addict them; to activate a hatred toward partisan enemies; and to hook them on ego-gratifying feelings of intellectual and cultural superiority? Foxocracy is filled with never-revealed conversations with Fox News executives––including the late Roger Ailes––and opinion programming producers. It breaks down the real and often heartbreaking collateral damage among friends and family caused by the waging of an endless culture war. And it brings incendiary proof from an insider and on-air talent of Fox News's predatory audience manipulation psychology and production tactics. And perhaps even more frightening, this book reveals how that playbook is now being insidiously upgraded for maximum effect––white tribal-identity activation––on all forms of social media and means of content delivery.

Download or read book Research Handbook on Public Management and COVID 19 written by Helen Dickinson and published by Edward Elgar Publishing. This book was released on 2024-02-12 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following the extensive global impact of COVID-19, this forward-looking Research Handbook examines the pandemic from a public management perspective, exploring the roles and responses of public managers and considering how public organisations will be reshaped in the future.

Download or read book The Purpose Playbook written by Alexandra Cole and published by . This book was released on 2020-06 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Imagine waking every morning filled with clarity and excitement around what you do, create, and contribute. You don't have to quit your job and move to a deserted island to find your life purpose. That's the promise of The Purpose Playbook. Alexandra Cole helps Fortune 500 brands better articulate and operate in alignment with their values. She now uses the same frameworks and principles to help individuals find fulfillment. Alexandra demystifies purpose by sharing relatable anecdotes, impactful exercises, and tactical advice on how to overcome common obstacles and take incremental steps to design your life around what matters most. This no-nonsense guide will teach you how to: * Identify and articulate your unique purpose * Spend your time more intentionally * Find career opportunities that allow you to make an impact and do what you love * Get inspired when you feel stuck or stagnant * Transform your money mindset to work for you instead of against you * Develop routines that will infuse your every day with more purpose When you stop settling, trust your intuition, and do the work, you will enjoy a more meaningful career, relationships, and lifestyle. It's time to stop living on autopilot and start living on purpose.

Download or read book Leading with Character written by Jim Loehr and published by John Wiley & Sons. This book was released on 2020-10-06 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: From leadership expert Dr. Jim Loehr, strengthen your moral and ethical character for outstanding leadership results with this must-have set. Leading with Character: 10 Minutes a Day to a Brilliant Legacy At the end of your life, how are you likely to be remembered? Chances are that people won’t be praising your money, power, and status. Instead, the people you’ve impacted will remember you for your compassion and personal strength—in short, your character. Unfortunately, many leaders are unaware of their character shortcomings and blind spots that hold so many of us back from building the lasting legacy we are capable of. With the right motivation, you can begin to strengthen your character and become a moral and ethical leader capable of creating lasting change. In Leading with Character: 10 Minutes a Day to a Brilliant Legacy, Dr. Jim Loehr, cofounder of the Johnson & Johnson Human Performance Institute, reveals 50 character competencies that you can practice daily to transform your life and work. This book will also guide you through the process of developing a Personal Credo that will serve as your decision-making mission statement. Most leaders never take the time to identify their own core values, instead defaulting to a reflexive form of decision making. Gain an awareness of the conscious and unconscious processes that guide what you do and why you do it, and take charge of your leadership legacy. Even good leaders are vulnerable to corruption. Read Leading with Character to learn how human evolution and contemporary culture can lead us astray without our even knowing it. As we work hard to get to the top, who are we becoming along the way? If we want to become heroes whose memories will long outlast us, we need to channel our energy into creating habits that will add up to a strong and meaningful character. The Personal Credo Journal: A Companion to Leading with Character We all want to become high impact leaders with a robust ethical and moral character, but getting there is a challenge. Dr. Jim Loehr’s Leading with Character offers a succinct plan for developing your character as a leader and building a meaningful legacy through your life’s work. The Personal Credo Journal is a day-by-day workbook that will guide you through the process of identifying your core values and crafting your Personal Credo—a statement of beliefs and values that will help you align every action and decision with your deepest held ideals. With these activities and exercises, you’ll spend just a few minutes each day reflecting on meaningful and thought-provoking prompts about your life story, your personal strengths and weaknesses, and your life goals. By the end of this life-altering, 150-day challenge, you will have gained a deep self-knowledge and a clear vision of your path forward as a leader. Take charge of the legacy you’ll leave behind, build character, and learn to use your Personal Credo to transform your life.

Download or read book The Millionaire Master Plan written by Roger James Hamilton and published by Balance. This book was released on 2014-07-29 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Millionaire Master Plan is a unique and fresh approach as to how individuals can not only get a sense of where they stand on the spectrum of personal wealth, but more importantly, how they can learn to ascend from their present state to a higher level. Roger James Hamilton, himself a highly successful entrepreneur and successful investor, has designed nine steps - from barely surviving - all the way to the highest level of ultimate wealth for life - and he lays out his nine steps in an easy-to-understand color-coded manner that ranges from red (barely living paycheck-to-paycheck) all the way to ultra-violet (where generating income is simply no longer a worry). Along the way, the reader first takes a quick test to determine where one is on the financial spectrum, and then Hamilton provides key insights and practical tips as to how one can progress to the next level. You track your progress by ascending from one color to the next.

Download or read book The Parent s Playbook for Separation Anxiety written by Hoda Fathi and published by ALI HEYDARIMOGHADDAM. This book was released on 2023-11-30 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Compassionate Guide for Families Facing Separation Anxiety Discover a compassionate and practical guide to help your family thrive through separation anxiety. This book provides insights and strategies for understanding, supporting, and nurturing emotional resilience in both children and parents. Empower your family to navigate separation anxiety with confidence and compassion. Get your copy today.

Download or read book The Wealth Creator s Playbook written by John Christianson and published by Bloomsbury Publishing USA. This book was released on 2019-03-22 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: An advisor to many of today's most successful wealth creators explains how to align your values with your wealth, including the ways in which it is earned, managed, and spent, to maximize both wealth and personal fulfillment. Money is something most people fantasize about: if only financial independence became a reality, then life would be easier and more fulfilling. Wealth creators soon discover that while money provides incredible opportunities, it can also bring unexpected consequences: isolation, relationship challenges, and a lack of purpose that are often by-products of achieving financial success. Wealth is a gift that involves practical, psychological, and spiritual stewardship. Wealth creators desperately need advice they can trust to maximize, not just manage, the gift of wealth. Drawing on wisdom from John Christianson's 25 years of experience advising some of the most successful wealth creators in the country, this book explores money emotional intelligence, roadblocks around money and relationships, kids and money, generosity, identity, and aligning your values with your money. The Wealth Creator's Playbook is the go-to guide for individuals who are chasing financial success and the richness of a deeply fulfilling life.

Download or read book No One Succeeds Alone written by Robert Reffkin and published by Houghton Mifflin. This book was released on 2021 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The inspirational story of Compass CEO Robert Reffkin--born black and raised Jewish--and the vital lessons he learned to help him overcome life's daunting obstacles.