Download or read book Thomas Register of American Manufacturers written by and published by . This book was released on 2003 with total page 2156 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Download or read book Nelson Information s Directory of Investment Research written by and published by . This book was released on 2008 with total page 1016 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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Download or read book Silent Coup written by Claire Provost and published by Bloomsbury Publishing. This book was released on 2023-05-04 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: As European empires crumbled in the 20th century, the power structures that had dominated the world for centuries were up for renegotiation. Yet instead of a rebirth for democracy, what emerged was a silent coup – namely, the unstoppable rise of global corporate power. Exposing the origins of this epic power grab as well as its present-day consequences, Silent Coup is the result of two investigative journalists' reports from 30 countries around the world. It provides an explosive guide to the rise of a corporate empire that now dictates how resources are allocated, how territories are governed, and how justice is defined.

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Download or read book Made Up written by Martha Laham and published by Rowman & Littlefield. This book was released on 2020-10-10 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Made Up exposes the multibillion-dollar beauty industry that promotes unrealistic beauty standards through a market basket of advertising tricks, techniques, and technologies. Cosmetics magnate Charles Revson, a founder of Revlon, was quoted as saying, "In the factory, we make cosmetics. In the store, we sell hope." This pioneering entrepreneur, who built an empire on the foundation of nail polish, captured the unvarnished truth about the beauty business in a single metaphor: hope in a jar. Made Up: How the Beauty Industry Manipulates Consumers, Preys on Women’s Insecurities, and Promotes Unattainable Beauty Standards is a thorough examination of innovative, and often controversial, advertising practices used by beauty companies to persuade consumers, mainly women, to buy discretionary goods like cosmetics and scents. These approaches are clearly working: the average American woman will spend around $300,000 on facial products alone during her lifetime. This revealing book traces the evolution of the global beauty industry, discovers what makes beauty consumers tick, explores the persistence and pervasiveness of the feminine beauty ideal, and investigates the myth-making power of beauty advertising. It also examines stereotypical portrayals of women in beauty ads, looks at celebrity beauty endorsements, and dissects the “looks industry.” Made Upuncovers the reality behind an Elysian world of fantasy and romance created by beauty brands that won’t tell women the truth about beauty.

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Download or read book Globalisation and Advertising in Emerging Economies written by Lynne Ciochetto and published by Routledge. This book was released on 2013-10-11 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brazil, Russia, India and China are four of the largest and most dynamic contemporary emerging economies in the world. Strong economic growth in each of these economies has been accompanied by the expansion of the advertising and consumer goods sectors. Using a series of country studies, this book explores the dynamics of global capitalism from the perspective of global advertising. The book highlights the on-going expansion of advertising and consumerism against the wider socio-economic, political and cultural contexts. It provides fresh insights about contemporary global priorities, and argues that advertising plays a key role linking culture and the economy. By presenting individual case studies of advertising campaigns, it offers examples of the globalisation of specific brands. Environmental implications of the expansion of advertising and its role in stimulating consumerism are explored in the context of the four emerging economies. The book compares and contrasts the individual country profiles, and makes an assessment of the validity of the argument regarding their projected importance and the likelihood of their future dominance of the global economy.

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Download or read book Index of Patents Issued from the United States Patent and Trademark Office written by and published by . This book was released on 1976 with total page 2300 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Hoover s Masterlist of Major U S Companies written by Hoover's, Incorporated and published by Hoover's. This book was released on 2003-10 with total page 920 pages. Available in PDF, EPUB and Kindle. Book excerpt:

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