Download or read book Interpersonal Skills for Hospitality Management written by Mona Clark and published by . This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Interpersonal Skills for Hospitality Management explains the practice and theory of basic self-presentation and social-interaction skills as well as the higher-level skills of leadership, group dynamics, negotiation and conflict resolution.
Download or read book Marketing Communications in Tourism and Hospitality written by Scott McCabe and published by Routledge. This book was released on 2010-08-31 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rapidly changing context of the modern tourism and hospitality industry, responding to the needs of increasingly demanding consumers, coupled with the fragmenting nature of the marketing and media environment has led to an increased emphasis on communications strategies. How can marketing communication strategies meet the changing and challenging demands of modern consumers, and maintain a company’s competitive edge? Marketing Communications in Tourism and Hospitality: concepts, strategies and cases discusses this vital discipline specifically for the tourism and hospitality industry. Using contemporary case studies such as South African Tourism, Travelocity and Virgin Trains, it explains and critiques the practice and theory in relation to this industry. Combining a critical theoretical overview with a practical guide to techniques and skills, it illustrates the role that communications play in the delivery and representation of hospitality and tourism services, whilst developing practical skills needed to understand, interpret and implement communications strategies within a management context. This systematic and cohesive text is essential reading for hospitality management students, and an invaluable resource for marketing practitioners in this growing area.
Download or read book Developments in English for Specific Purposes written by Tony Dudley-Evans and published by Cambridge University Press. This book was released on 1998-09-10 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: An introductory text on the substantive criminal law of England for use in degree courses and post graduate law courses.
Download or read book Entrepreneurship Education in Tourism and Hospitality Management written by Bagri, Satish Chandra and published by IGI Global. This book was released on 2022-05-27 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneurship education is a rapidly evolving field that is critical to the development of well-equipped and competent business leaders. The importance of training the future generation of managers and leaders cannot be overlooked as they play a vital role in ensuring the survival of various industries and companies. Entrepreneurship Education in Tourism and Hospitality Management provides an in-depth look at various cases of entrepreneurship education in the tourism and hospitality industries across the world as well as their recent changes and developments. This book also advances the literature in the field of entrepreneurship education by broadening the discussion on the recent trends and ongoing challenges to include perspectives on creating the next generation of tourism and hospitality entrepreneurs. Covering topics such as digital education and tourism sustainability, this reference work is ideal for administrators, academicians, policymakers, entrepreneurs, scholars, researchers, practitioners, instructors, and students.
Download or read book International Handbook of Skill Education Learning and Research Development in Tourism and Hospitality written by Anukrati Sharma and published by Springer Nature. This book was released on 2024-11 with total page 1280 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides new dimensions and directions to design tourism education curriculums and transform students' learning. It delves into issues such as job opportunities, business opportunities, required skill sets, and the role of critical and creative thinking in tourism education, and focuses on a shift in mindset from R&D (research and development) to L&D (learning and development), to aid in gaining in-the-field knowledge. It presents a global perspective on the latest trends, innovative curriculum, research, and skill needs in the travel, tourism, and hotel industry via empirical, theoretical, and conceptual chapters, as well as through global case studies. This handbook explores how to develop the skills, attributes and prospects for employment in these competitive industries, and also highlights what employers in the tourism and hospitality sectors expect from graduate and/or post-graduate candidates. Besides examining the contribution of tourism education towards a better society, this handbook introduces a new way of designing curriculums, and examines the past practices, current trends, and future opportunities in the field.
Download or read book The SAGE Handbook of Hospitality Management written by Roy C Wood and published by SAGE. This book was released on 2008-06-05 with total page 577 pages. Available in PDF, EPUB and Kindle. Book excerpt: At last, a comprehensive, systematically organized Handbook which gives a reliable and critical guide to all aspects of one of the world′s leading industries: the hospitality industry. The book focuses on key aspects of the hospitality management curriculum, research and practice bringing together leading scholars throughout the world. Each essay examines a theme or functional aspect of hospitality management and offers a critical overview of the principle ideas and issues that have contributed, and continue to contribute, within it. Topics include: • The nature of hospitality and hospitality management • The relationship of hospitality management to tourism, leisure and education provision • The current state of development of the international hospitality business • The core activities of food, beverage and accommodation management • Research strategies in hospitality management • Innovation and entrepreneurship trends • The role of information technology The SAGE Handbook of Hospitality Management constitutes a single, comprehensive source of reference which will satisfy the information needs of both specialists in the field and non-specialists who require a contemporary introduction to the hospitality industry and its analysis. Bob Brotherton formerly taught students of Hospitality and Tourism at Manchester Metropolitan University. He has also taught Research Methods to Hospitality and Tourism students at a number of international institutions as a visiting lecturer; Roy C. Wood is based in the Oberoi Centre of Learning and Development, India
Download or read book Human Resource Management for the Hospitality and Tourism Industries written by Dennis Nickson and published by Elsevier. This book was released on 2007 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dennis Nickson takes an integrated look at HRM policies and practices in the tourism and hospitality industries. Utilising existing human resource management theory and practice, it contextualises it to the tourism and hospitality industries by looking at the specific employment practices of these industries.
Download or read book Case Based Research in Tourism Travel Hospitality and Events written by Marianna Sigala and published by Springer Nature. This book was released on 2022-01-05 with total page 503 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book consolidates international, contemporary and topical case study based research in tourism, travel, hospitality and events. Case studies can make learning more attractive and interesting as well as enable students to understand the theory better and develop their analytical and problem-solving skills. Using industry as an open living lab, case study based research infuses scholars into real-world industry challenges and inspires them to theorise and advance our knowledge frontiers. The book includes international case studies that can help tourism scholars build and advance (new) theories and enrich their educational practices. Case studies are accompanied with a teaching note guiding scholars to integrate case studies into instruction. Dr Kirsten Holmes, Chair, Council for Australasian Tourism and Hospitality Education (CAUTHE) There is a vital need for contemporary and well-structured case studies for use in tourism teaching. By including case studies from Australasia and key destination regions in Asia, Europe, and the Caribbean, the book is helpful for tertiary teachers globally. Professor Xander Lub, President, EuroCHRIE The book inspires educators and students. The cases provide context to students’ learning and demonstrate the richness and variation of the industry. The book also clearly demonstrates how research can inform our teaching. Professor Brian King, Chair, THE-ICE Assessment Panel The book includes cases under five themes: experiences, operations, technologies, strategy and marketing, and destinations. The book provides subject lecturers with a structure to guide students of applying theory into practice. Dr Paul Whitelaw, Academic Director, Southern Cross University This book marks a significant contribution to hospitality, tourism and events pedagogy at undergraduate and postgraduate level. At a time when the industry is demanding that our graduates have a strong grasp of “real world issues”, the case study approach provides an accessible, meaningful and relatable means by which students can engage in real world issues.
Download or read book Tourism and Intercultural Communication and Innovations written by Stoyan Marinov and published by Cambridge Scholars Publishing. This book was released on 2019-04-25 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents the results of Bulgarian and international tourism research, and brings together selected papers from the international conference “Tourism and Innovations” held in Varna, Bulgaria, in 2018. It contains theoretical and empirical approaches towards various aspects of tourism concerning both innovations in tourism development and in foreign languages education. As a whole, the book presents innovative solutions and processes in tourism, including management and staff training, provoked by today’s opportunities and challenges for future tourism development. The first part is dedicated to issues in tourism innovation, ranging from those provoked from the changing global environment and tourism demand, through to social innovations concerning tourism products and human resources management. The second section of the book deals with traditions and innovations in foreign language education oriented to managers, operational staff and decision-makers in tourism.
Download or read book Tourism and Hospitality Management written by Metin Kozak and published by Emerald Group Publishing. This book was released on 2016-09-22 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book addresses topics such as tourism education and its development in the latter part of the twentieth century, taking “tourism” to be a broader field than “hospitality.”
Download or read book The People of the Polar North written by Knud Rasmussen and published by London : K. Paul, Trench, Trübner. This book was released on 1908 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cross Cultural Aspects of Tourism and Hospitality written by Erdogan Koc and published by Routledge. This book was released on 2020-09-03 with total page 351 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry – organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and supply sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students’ and practitioners’ learning and development. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation, and humane orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading, and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students, lecturers, researchers and practitioners and future managers in the fields of Tourism and Hospitality.
Download or read book Evolving Paradigms in Tourism and Hospitality in Developing Countries written by Bindi Varghese and published by CRC Press. This book was released on 2018-09-07 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume highlights a broad selection of valuable research work by renowned professionals and scientists from academia and the travel industry, bridging academic perspectives and research with practical applications. It provides a wide-ranging vision of a multitude of trends in the global travel and tourism industry today and in the future. Adopting an integrated and interdisciplinary approach, the contributors examine a diverse selection of topics and share their research and exploratory investigations to frame their implications and outcomes. The volume reflects upon the wide-ranging conceptual approaches to the subject of tourism and includes varying paradigms and perspectives on the core elements of the tourism sector. The overall thrust of the book is to provide a required critical depth to tourism studies and to guide the reader through the fundamental themes of tourism, destination marketing, branding, and management.
Download or read book Information and Communication Technologies in Tourism 2015 written by Iis Tussyadiah and published by Springer. This book was released on 2015-01-27 with total page 855 pages. Available in PDF, EPUB and Kindle. Book excerpt: The papers presented in this volume advance the state-of-the-art research on big data and analytics, social media, electronic marketing, mobile computing and recommender systems, mobile sensors and geosocial services, augmented reality, wearable computing, smart tourism, electronic distribution for tourism and hospitality products and services, e-learning, responsive web design and management, and eTourism for development. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.
Download or read book Hospitality Management written by Lyn Pont, PhD and published by iUniverse. This book was released on 2014-12 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition in the hospitality industry is nonstop, and brands are looking for associates who can handle themselves flawlessly both on and off the job. Modern hospitality professionals are correctly concerned about representing their organizations, and themselves, with polish, politeness, confidence, and authority. Hospitality Management leads the way by showcasing the soft skills that you can use to amaze your guests with your outstanding attention to customer care--Publisher.
Download or read book Women s Empowerment Within the Tourism Industry written by Bayram, Gül Erkol and published by IGI Global. This book was released on 2023-08-01 with total page 636 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent decades, more women around the world have taken the opportunity to enter the market, join the workforce, and start their own entrepreneurial ventures. These changes have had a strong impact on market demographics. Particularly within the tourism industry, it is important to investigate the behavior, motivations, experiences, and needs of women as travelers, employees, and entrepreneurs. Womens Empowerment Within the Tourism Industry offers a conversant and comprehensive overview of the themes and concepts of women as tourists, employees, and entrepreneurs in tourism. Providing interdisciplinary insights from leading international researchers and academicians, this book makes a critical contribution to the knowledge of womens participation within the tourism industry. It discusses the nature of their work and ways in which tourism creates tension between the attitudes and conduct of tourists and the beliefs and behavior of local women. Covering topics such as consumer experience, gender studies, and womens employment, this premier reference source is an excellent resource for business leaders and managers, entrepreneurs, marketers, government officials, students and educators of higher education, librarians, researchers, and academicians.
Download or read book Human Resources and Tourism written by Darren Lee-Ross and published by Channel View Publications. This book was released on 2010 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book combines theoretical and practical aspects of applied human resources management using a critical lens. It is both a descriptive and analytical journey through the tourism sector which, due to its nature, may be described as a relatively deregulated and eclectic industry. In such a context, human resource practice as presented in this book reflects these extremes.
