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EBookClubs

Read Books & Download eBooks Full Online

Book Teaching Consumer Competences     A Strategy for Consumer Education

Download or read book Teaching Consumer Competences A Strategy for Consumer Education written by and published by Nordic Council of Ministers. This book was released on 2010 with total page 51 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Food Literacy

    Book Details:
  • Author : National Academies of Sciences, Engineering, and Medicine
  • Publisher : National Academies Press
  • Release : 2016-04-20
  • ISBN : 0309391342
  • Pages : 161 pages

Download or read book Food Literacy written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2016-04-20 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: In September 2015, the National Academies of Sciences, Engineering, and Medicine's Food and Nutrition Board convened a workshop in Washington, DC, to discuss how communications and marketing impact consumer knowledge, skills, and behavior around food, nutrition, and healthy eating. The workshop was divided into three sessions, each with specific goals that were developed by the planning committee: Session 1 described the current state of the science concerning the role of consumer education, health communications and marketing, commercial brand marketing, health literacy, and other forms of communication in affecting consumer knowledge, skills, and behavior with respect to food safety, nutrition, and other health matters. Session 2 explored how scientific information is communicated, including the credibility of the source and of the communicator, the clarity and usability of the information, misconceptions/misinformation, and the impact of scientific communication on policy makers and the role of policy as a macro-level channel of communication. Session 3 explored the current state of the science concerning how food literacy can be strengthened through communication tools and strategies. This report summarizes the presentations and discussions from the workshop.

Book Integrated Marketing Communication

    Book Details:
  • Author : THOMAS R.. SMITH FLYNN (JAMES R.. EARNHEARDT, ADAM C.)
  • Publisher :
  • Release : 2019-12-20
  • ISBN : 9781524943820
  • Pages : pages

Download or read book Integrated Marketing Communication written by THOMAS R.. SMITH FLYNN (JAMES R.. EARNHEARDT, ADAM C.) and published by . This book was released on 2019-12-20 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Communicating Family and Consumer Sciences

Download or read book Communicating Family and Consumer Sciences written by Elizabeth J. Hitch and published by Goodheart-Wilcox Publisher. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communicating Family and Consumer Sciences is designed for professionals who will be communicating with students or clients in both formal classroom settings and nonformal settings. Written at the college level, this text is intended for use by students and professionals in community and human services, Family and Consumer Sciences education, and Family and Consumer Sciences outreach education.

Book Food Literacy

    Book Details:
  • Author :
  • Publisher :
  • Release : 2015
  • ISBN :
  • Pages : pages

Download or read book Food Literacy written by and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Why School Communication Matters

Download or read book Why School Communication Matters written by Kitty Porterfield and published by Rowman & Littlefield. This book was released on 2014-07-07 with total page 285 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why School Communication Matters is an easy-to-use reference for the communication dilemmas that superintendents, principals, and other school leaders face today as they lead faculty and staff, parents and students, neighbors and community leaders. This newly revised edition incorporates the monumental technological changes, including social media that are reframing the way we think and work. The book deals with real life challenges and offers practicable solutions. Demonstrates how school leaders can design effective two-way communication strategies with their own communities—because one size no longer fits all. Draws from some of the best research in school communication and business leadership. Offers a framework of ideas on which school leaders can hang their strategic plans. Examines real challenges—from battles with angry parents to the effective use of data to the management of a major crisis—and links these challenges to larger leadership issues. Includes up to the minute information and fresh statistics on today’s social media and community outreach. Is a boots-on-the-ground field guide of proven strategies to meet the needs of practitioners who work on the front lines Is a reference book for both new and seasoned school leaders Is a textbook for those aspiring to school leadership positions

Book Promoting Consumer Education Trends  Policies and Good Practices

Download or read book Promoting Consumer Education Trends Policies and Good Practices written by OECD and published by OECD Publishing. This book was released on 2009-02-25 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: This publication examines the approaches that governments use to promote consumer education in OECD and some non-OECD countries, highlighting the policies and measures that have been particularly effective.

Book Consumer Education  RLE Consumer Behaviour

Download or read book Consumer Education RLE Consumer Behaviour written by Marion Giordan and published by Routledge. This book was released on 2014-11-27 with total page 111 pages. Available in PDF, EPUB and Kindle. Book excerpt: Education in consumer affairs has become increasingly important in recent years with the growth of consumer societies in many parts of the world. This practical handbook is a guide to teachers on the various aspects of the field; it looks at the consumer world in its political, social and economic context, describing how teachers have approached some of the subjects discussed in the book in class. Although based on the UK experience, it contains many references to global consumerism.

Book The Neuro Consumer

Download or read book The Neuro Consumer written by Anne-Sophie Bayle-Tourtoulou and published by Routledge. This book was released on 2020-04-24 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Neuroscientific research shows that the great majority of purchase decisions are irrational and driven by subconscious mechanisms in our brains. This is hugely disruptive to the rational, logical arguments of traditional communication and marketing practices and we are just starting to understand how organizations must adapt their strategies. This book explains the subconscious behavior of the "neuro-consumer" and shows how major international companies are using these findings to cast light on their own consumers’ behavior. Written in plain English for business and management readers with no scientific background, it focuses on: how to adapt marketing and communication to the subconscious and irrational behaviors of consumers; the direct influence of the primary senses (sight, hearing, smell, taste, touch) on purchasing decisions and the perception of communications by customers’ brains; implications for innovation, packaging, price, retail environments and advertising; the use of "nudges" and artifices to increase marketing and communication efficiency by making them neuro-compatible with the brain’s subconscious expectations; the influence of social media and communities on consumers’ decisions – when collective conscience is gradually replacing individual conscience and recommendation becomes more important than communication; and the ethical limits and considerations that organizations must heed when following these principles. Authored by two globally recognized leaders in business and neuroscience, this book is an essential companion to marketers and brand strategists interested in neuroscience and vital reading for any advanced student or researcher in this area.

Book Customer Education and the Bottom Line

Download or read book Customer Education and the Bottom Line written by Jeanne A. Luxem and published by . This book was released on 1988 with total page 82 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Enhancing Food Safety

    Book Details:
  • Author : National Research Council
  • Publisher : National Academies Press
  • Release : 2010-11-04
  • ISBN : 0309163587
  • Pages : 589 pages

Download or read book Enhancing Food Safety written by National Research Council and published by National Academies Press. This book was released on 2010-11-04 with total page 589 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent outbreaks of illnesses traced to contaminated sprouts and lettuce illustrate the holes that exist in the system for monitoring problems and preventing foodborne diseases. Although it is not solely responsible for ensuring the safety of the nation's food supply, the U.S. Food and Drug Administration (FDA) oversees monitoring and intervention for 80 percent of the food supply. The U.S. Food and Drug Administration's abilities to discover potential threats to food safety and prevent outbreaks of foodborne illness are hampered by impediments to efficient use of its limited resources and a piecemeal approach to gathering and using information on risks. Enhancing Food Safety: The Role of the Food and Drug Administration, a new book from the Institute of Medicine and the National Research Council, responds to a congressional request for recommendations on how to close gaps in FDA's food safety systems. Enhancing Food Safety begins with a brief review of the Food Protection Plan (FPP), FDA's food safety philosophy developed in 2007. The lack of sufficient detail and specific strategies in the FPP renders it ineffectual. The book stresses the need for FPP to evolve and be supported by the type of strategic planning described in these pages. It also explores the development and implementation of a stronger, more effective food safety system built on a risk-based approach to food safety management. Conclusions and recommendations include adopting a risk-based decision-making approach to food safety; creating a data surveillance and research infrastructure; integrating federal, state, and local government food safety programs; enhancing efficiency of inspections; and more. Although food safety is the responsibility of everyone, from producers to consumers, the FDA and other regulatory agencies have an essential role. In many instances, the FDA must carry out this responsibility against a backdrop of multiple stakeholder interests, inadequate resources, and competing priorities. Of interest to the food production industry, consumer advocacy groups, health care professionals, and others, Enhancing Food Safety provides the FDA and Congress with a course of action that will enable the agency to become more efficient and effective in carrying out its food safety mission in a rapidly changing world.

Book Entertainment Education

Download or read book Entertainment Education written by Arvind Singhal and published by Routledge. This book was released on 2012-12-06 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arvind Singhal and Everett M. Rogers have developed this unique volume focused on the history and development of entertainment-education. This approach to communication is the process of designing and implementing a media message to both entertain and educate to increase audience members' knowledge about an educational issue, create favorable attitudes, and change overt behavior. It uses the universal appeal of entertainment to show individuals how they can live safer, healthier, and happier lives. Entertainment formats such as soap operas, rock music, feature films, talk shows, cartoons, comics, and theater are utilized in various countries to promote messages about educational issues. This book presents a balanced picture of the entertainment-education strategy, identifying ethical and other problems that accompany efforts to bring about social change.

Book A New Impetus for Consumer Protection Policy

Download or read book A New Impetus for Consumer Protection Policy written by Commission of the European Communities and published by . This book was released on 1985 with total page 38 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Library of Congress Subject Headings

Download or read book Library of Congress Subject Headings written by Library of Congress. Office for Subject Cataloging Policy and published by . This book was released on 1990 with total page 1534 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Library of Congress Subject Headings

Download or read book Library of Congress Subject Headings written by Library of Congress and published by . This book was released on 2004 with total page 1862 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Cultivating Communication in the Classroom

Download or read book Cultivating Communication in the Classroom written by Lisa Johnson and published by Corwin Press. This book was released on 2017-02-23 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building 21st Century communication skills Students are expected to be innovators, creative thinkers, and problem solvers. But what if they can't communicate their ideas persuasively? Knowing how to share ideas is as crucial as the ideas themselves. Unfortunately, many students don’t get explicit opportunities to hone this skill. Cultivating Communication in the Classroom will help educators design authentic learning experiences that allow students to practice their skills. Readers will find: Real world insights into how students will be expected to communicate in their future careers and education Strategies for teaching communication skills throughout the curriculum Communication Catchers for igniting ideas