Download or read book Los secretos detr s de la magia written by Jonatan Loidi and published by Ediciones LEA. This book was released on 2024-05-03 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jonatan Loidi y ‘Gaita’ González presentan un modelo de 10 pasos para la creación y gestión de experiencias mágicas para tu organización. “Este libro es el manual de la excelencia en atención al cliente y desarrollo empresarial. Demuestra que la pasión es clave para superar los desafíos. Una invitación a reflexionar, trabajar y cambiar paradigmas para formar parte del 5% que marca la diferencia”. Martín Zuppi, CEO Stellatis Argentina “Conocí el modelo a partir de una conferencia, y sin dudas me pareció el recorrido ideal para trabajar en la experiencia que una organización puede ofrecer. Hoy este libro forma parte de nuestra agenda de trabajo”. Carolina Del Hoyo, Directora Regional Marketing Fratelli Branca “Este libro permite enamorarse de la idea de que no existen los límites cuando se trata de satisfacer y hacer felices a nuestros clientes, y a nuestro equipo de trabajo. 100% aplicable a la realidad de Latinoamérica”. Isabel Cristina Sepúlveda Parra, Directora de Experiencia al cliente en Bancolombia. “Participé de la experiencia en Orlando dos veces. Por tal motivo aseguro que este libro marca un antes y después para la organización y el liderazgo, ofreciendo un camino lógico y simple hacia el éxito, con ejemplos claros”. Carlos Bethancourt, Director ejecutivo Acecolombia. “El libro describe un modelo que todo fanático del marketing y las experiencias debe conocer. Es práctico y aplicable a cualquier empresa”. Soledad Moll, Directora de MMA LATAM

Download or read book The Virtual Customer A New Paradigm for Improving Customer Relations in Libraries and Information Services written by Sueli Mara Soares Pinto Ferreira and published by Walter de Gruyter. This book was released on 2006-05-19 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: For several years the concept of "virtual client" or "virtual customer" has been part of the world of libraries and information services. This publication contains the proceedings of a satellite meeting on this topic, organized by the Management and Marketing Section of IFLA and held in Sao Paulo, Brazil in August 2004. It contains papers from more general points of views such as the democratization of access to digital information to more specific questions such as virtual libraries and new services, not forgetting user and librarian education, web site design, more specialized information, etc. The readers of these proceedings will find along these pages a very stimulating content which will guide them towards better services for virtual clients. Papers are presented in the original language of their presentation (Portuguese, French, Spanish and English) with summaries in these four languages.

Download or read book Management Information Systems written by Raymond McLeod and published by Pearson Educación. This book was released on 1998 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text enjoys a strong loyalty among instructors who adopt it. Focusing on the role of managers within an organization, the text emphasizes the development of computer-based information systems to support an organization's objectives and strategic plans. The General Systems Model is, introduced in Chapter 6, and implemented throughout the rest of the text.

Download or read book Comercio Electr nico En 10 Pasos written by Juan Manuel Rubio and published by Createspace Independent Publishing Platform. This book was released on 2018-01-12 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Una gu�a pr�ctica en diez pasos que condensa de forma secuencial los puntos clave para vender en Internet con buen pie y evitando errores.Este libro va dirigido a todo tipo de mentes inquietas en las que se haya despertado el inter�s de crear un proyecto de venta por internet y que no encuentran una referencia o fuente de conocimiento que tenga en cuenta todos los procesos implicados desde que se concibe la idea, hasta que se logran las primeras ventas. El objetivo es ense�arte a testear y validar tu idea de vender en internet productos o servicios a trav�s de un portal de comercio electr�nico, en el menor tiempo posible y minimizando los gastos usando inventario virtual de terceros, de modo que puedas compaginar esta actividad con tu actual puesto de trabajo, o incluso dejarlo y ayudarte a conseguir la ansiada independencia financiera. Todo ello, comentado de una forma sencilla, cercana y desde la propia experiencia, haciendo coincidir cada cap�tulo con un paso concreto del camino hacia la venta por Internet: Paso #1: Entender el ecosistema del comercio electr�nico Paso #2: Encontrar los mejores productos para venderPaso #3: Estudiar el mercado y los competidoresPaso #4: Definir una estrategia ganadoraPaso #5: Implantar la tecnolog�a de comercio electr�nicoPaso #6: Habilitar sistemas de pagoPaso #7: Elaborar un plan de log�stica y env�osPaso #8: Construir y consolidar una audienciaPaso #9: Analizar los datos y optimizarPaso #10: Poner el marco financiero y legal al proyecto

Download or read book Marketing written by Gary Armstrong and published by Pearson Educación. This book was released on 2003 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.

Download or read book Management Information Systems written by Kenneth C. Laudon and published by Pearson Educación. This book was released on 2004 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

Download or read book Syst me D 4 0 written by Frank Dominguez and published by Cengage Learning. This book was released on 2004-06 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: The SYSTEME-D WRITING ASSISTANT Software program provides learners with rapid access to language reference materials."

Download or read book Good Governance for Digital Policies How to Get the Most Out of ICT The Case of Spain s Plan Avanza written by OECD and published by OECD Publishing. This book was released on 2010-11-02 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plan Avanza, Spain’s national Information Society strategy, has helped it into the knowledge economy. This book identifies areas on which Spain should continue work: convergence with EU/OECD levels of access and use, development of e-government services, and growth of the ICT sector.

Download or read book Applied Ethics at the Turn of the Millenium written by International Association for Philosophy of Law and Social Philosophy. World Congress and published by Franz Steiner Verlag. This book was released on 2001 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Burton M. Leiser: Preface Elspeth Attwooll / Annette Brockmoller: Preface Rafael Encinas de Munagorri: Les Problemes de preuve poses par l'evolution des sciences et des technologies Richard A. L. Gambitta / Gary S. Kitchen: Genetic Engineering and the Law Mariachiara Tallacchini: The Patentability of Human Biological Materials Joan C. Callahan: Liberalism, Reproductive Technologies, and Feminist Skepticism Gerry Maher: Future Trends in Computer-Generated Pornography: Ethical Principle and Legal Regulation of "Bespoke" Pornography Fernando Galindo: La puesta en practica de la regulacion de Internet por la Filosofia del Derecho comunicativa Richard T. De George: Business Ethics and The International Legal Coordination Problem Takao Katsuragi: On Multi-Value Structure or Market Ethics Francois Ost / Mark van Hoecke: From contract to transmission Robert Isaak: Philosophical Bases of "Green Logic"

Download or read book Business written by Ricky W. Griffin and published by Pearson Educación. This book was released on 2004 with total page 722 pages. Available in PDF, EPUB and Kindle. Book excerpt: For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Download or read book Principles of Operations Management written by Jay H. Heizer and published by Pearson Educación. This book was released on 2004 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this textbook, Heizer (business administration, Texas Lutheran U.) and Render (operations management, Rollins College) provide a broad introduction to the field of operations management. A sampling of topics includes operations strategy for competitive advantage, forecasting, design of goods and services, human resources, e- commerce, project management, inventory management, and maintenance. The CD-ROM contains video case studies, lecture notes, Excel OM and Extend software, and additional practice problems. Annotation copyrighted by Book News Inc., Portland, OR

Download or read book RETRACTED BOOK 151 Trading Strategies written by Zura Kakushadze and published by Springer. This book was released on 2018-12-13 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides detailed descriptions, including more than 550 mathematical formulas, for more than 150 trading strategies across a host of asset classes and trading styles. These include stocks, options, fixed income, futures, ETFs, indexes, commodities, foreign exchange, convertibles, structured assets, volatility, real estate, distressed assets, cash, cryptocurrencies, weather, energy, inflation, global macro, infrastructure, and tax arbitrage. Some strategies are based on machine learning algorithms such as artificial neural networks, Bayes, and k-nearest neighbors. The book also includes source code for illustrating out-of-sample backtesting, around 2,000 bibliographic references, and more than 900 glossary, acronym and math definitions. The presentation is intended to be descriptive and pedagogical and of particular interest to finance practitioners, traders, researchers, academics, and business school and finance program students.

Download or read book You Can be Financially Free written by George Fooshee and published by Fleming H. Revell Company. This book was released on 1976 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Six Popes written by Hilary C. Franco and published by Humanix Books. This book was released on 2021-05-25 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Monsignor Franco is known as an engaging storyteller of his impactful time in the Church. Read this book and you will see why.” — Timothy Cardinal Dolan, Archdiocese of New York Six Popes: A Son of the Church Remembers is Monsignor Hilary C. Franco’s engaging memoir and a story only a son can tell, a son not only of the Catholic Church, but also of Italian immigrants. From Belmont, his Bronx neighborhood, Franco rose to work with the highest and most influential figures of the Roman Catholic Church. As a young man he attended Rome’s premier seminary, soon after becoming the special assistant to Archbishop Fulton Sheen. As a priest he would travel the world, and he recounts a harrowing experience in the Deep South in the early 1960s, his work at the Vatican Councils that redefined the Church, and his time posted at the Church’s diplomatic missions in Washington, D.C., and the United Nations. This most formidable churchman reveals his tales of intellectual, pastoral, and diplomatic service to the Catholic Church, enlivened by recollections of the fascinating people he came to know from U.S. presidents and foreign heads of state, to religious leaders like Padre Pio and Saint Mother Teresa. The title of his current role, Advisor at the Permanent Observer Mission of the Holy See to the United Nations, gives little hint of the drama of the times he recollects. Stories of this book’s six pontiffs that Franco served under — John XXIII, Paul VI, John Paul I, John Paul II, Benedict XVI, Francis — offer landmarks along Franco’s trek through the corridors of spiritual power in New York, Washington, D.C., and Rome. Six Popes: A Son of the Church Remembers is written from a unique eyewitness vantage on many of the events and movements that shaped our world and the Catholic Church. There is really no other book like it.

Download or read book The Digital Transformation Playbook written by David L. Rogers and published by Columbia University Press. This book was released on 2016-04-05 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rethink your business for the digital age. Every business begun before the Internet now faces the same challenge: How to transform to compete in a digital economy? Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers's decade of research and teaching at Columbia Business School, and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world. Rogers shows why traditional businesses need to rethink their underlying assumptions in five domains of strategy—customers, competition, data, innovation, and value. He reveals how to harness customer networks, platforms, big data, rapid experimentation, and disruptive business models—and how to integrate these into your existing business and organization. Rogers illustrates every strategy in this playbook with real-world case studies, from Google to GE, from Airbnb to the New York Times. With practical frameworks and nine step-by-step planning tools, he distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage. Many books offer advice for digital start-ups, but The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth.

Download or read book Programming Arduino Getting Started with Sketches written by Simon Monk and published by McGraw Hill Professional. This book was released on 2011-12-22 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: Program Arduino with ease! Using clear, easy-to-follow examples, Programming Arduino: Getting Started with Sketches reveals the software side of Arduino and explains how to write well-crafted sketches using the modified C language of Arduino. No prior programming experience is required! The downloadable sample programs featured in the book can be used as-is or modified to suit your purposes. Understand Arduino hardware fundamentals Install the software, power it up, and upload your first sketch Learn C language basics Write functions in Arduino sketches Structure data using arrays and strings Use Arduino's digital and analog inputs and outputs in your programs Work with the Standard Arduino Library Write sketches that can store data Program LCD displays Use an Ethernet shield to enable Arduino to function as a web server Write your own Arduino libraries In December 2011, Arduino 1.0 was released. This changed a few things that have caused two of the sketches in this book to break. The change that has caused trouble is that the classes 'Server' and 'Client' have been renamed to 'EthernetServer' and 'EthernetClient' respectively. To fix this: Edit sketches 10-01 and 10-02 to replace all occurrences of the word 'Server' with 'EthernetServer' and all occurrences of 'Client' with 'EthernetClient'. Alternatively, you can download the modified sketches for 10-01 and 10-02 from here: http://www.arduinobook.com/arduino-1-0 Make Great Stuff! TAB, an imprint of McGraw-Hill Professional, is a leading publisher of DIY technology books for makers, hackers, and electronics hobbyists.

Download or read book Marketing for Sustainable Tourism written by Umberto Martini and published by . This book was released on 2020 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: The aim of the Special Issue is to discuss the main current topics concerning marketing for sustainable tourism with reference to territories (i.e., tourism destinations, protected areas, parks and/or natural sites, UNESCO World Heritage Sites, rural regions/areas, etc.) and tourism enterprises and/or organisations (i.e., destination management organisations, hospitality enterprises, restaurant enterprises, cableway companies, travel agencies, etc.). In destinations where natural resources are pull factors for tourism development, the relationships among local actors (public, private, and local community), as well as marketing choices, are essential to develop sustainable tourism products. To this end, the Special Issue encourages papers that analyse marketing strategies adopted by tourism destinations and/or tourism enterprises to avoid overtourism, to manage mass sustainable tourism (as defined by Weaver, 2000), and to encourage and promote sustainable tourism in marginal areas or in territories suffering lack of integration in the tourism offer. Special attention will be given to contributions on the best practices to manage territories and/or enterprises adopting sustainable marketing strategies.