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EBookClubs

Read Books & Download eBooks Full Online

Book COFFEE Gives Me the Power of Marketing Manager

Download or read book COFFEE Gives Me the Power of Marketing Manager written by Namesage Print House and published by . This book was released on 2019-12-07 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This 2020 Daily Diary / Planner, Page-a-day Diary with plenty of space help you stay organized by planning your weekly. 366 Days Planner with plenty of room to record.2020 Daily Planner DetailsYear round planning diary covers 12 months from January 2020 -December 2020. - 366 daysLarge size 8.5 x 11 inches is easy to read with plenty for 1 year with space for writingPremium Matte-finish cover design.Great Daily Planner to keep you organized this year and perfect gift for friends and love

Book Machiavelli  Marketing and Management

Download or read book Machiavelli Marketing and Management written by Phil Harris and published by Routledge. This book was released on 2000-04-20 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This cutting edge text provides insight into the meaning and interpretation of Machiavelli, and highlights the particular relevance to today‘s manager of his works for management, marketing and political thought. It addresses a number of common themes relating to his influences and arguments, and includes topics such as:* modern management* governa

Book Fragile Power

Download or read book Fragile Power written by George D. Norris and published by Ryan Publishing. This book was released on 2022-03-01 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fragile Power provides you with the knowledge, confidence, and power to improve your leadership performance and achieve your goals in life, business, and sport. However, 'power is fragile' and should be used sensitively, tactfully, cleverly, empathetically, and wisely to succeed. This book, the author's fifth, is a business autobiography covering his 60-year career and delivers 40 Case Histories and Leadership Lessons learnt from his experiences with Caltex Oil, Collingwood Football Club, L'Oreal, Wurlitzer, Ford, The America's Cup, Toyota, BMW, Jetset Travel, HLB Mann Judd, Mercedes-Benz, First National Real Estate, the AFL, and many more. Each Case History delivers five significant Leadership Lessons for your healthier, happier, wealthier, and more rewarding journey in life, business, and sport. George D. Norris is regarded as Australia's first and most experienced Corporate Coach. He commenced his business career at Caltex Oil Australia in 1958 as a Management Cadet and 16 years later departed as Training Manager. He then started his own business in 1974 as a Performance Management and Communication Consultant and in 1995 made the magic move into Management Mentoring and Corporate Coaching. George is well known for his many years on Melbourne Radio 1377 3MP with his daily segment 'Shots of Inspiration' and later Magic 1278, where he presented his daily segments as 'The Life Coach'. His four other books are titled 'Winning with Wisdom', 'Strategies for Success', 'Quotes and Words of Inspiration' and 'Moments on Management'. George has studied in Germany, America, and Australia. He is a Fellow of the Australian Institute of Company Directors, the Australian Institute of Management, and the Australian Marketing Institute where he was awarded a CPM as Certified Practising Marketer. He has experienced the ups and downs of life, business and sport which have provided remarkable and extensive experience. As a visionary, George uses Nike's positioning statement, and Frank Sinatra's song to say, "I just did it - my way!"

Book Marketing Management For Non Marketing Managers

Download or read book Marketing Management For Non Marketing Managers written by Heather Fitzpatrick and published by John Wiley & Sons. This book was released on 2017-05-15 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although marketing-related expenses are a significant portion of most organizations’ budgets, it is often frustrating for those with budget oversight to get a clear picture of the returns on their marketing investment. This engaging book offers practical ways for non-marketing managers and executives to measure and improve marketing returns. It gives you the tools you need to be able to correctly assess the potential of your marketing and accurately evaluate the returns. You’ll learn: Why market leaders achieve significantly greater returns on their marketing than others within their market. The 3 main reasons most marketing plans fail to live up to their potential, and the steps you must take to avoid these pitfalls. How to evaluate your marketing investment’s likely ROI before you invest the money. When and how to assess the financial returns of your marketing efforts. How well your own organization is performing in the management of its marketing investments. The book includes: Case studies from companies of various sizes and in a cross-section of industries, including not-for-profits 4 tests to use prior to the approval of a marketing budget A marketing performance evaluation tool to assess and improve your organization’s marketing management

Book Marketing Management

    Book Details:
  • Author :
  • Publisher : Atlantic Publishers & Distri
  • Release :
  • ISBN :
  • Pages : 558 pages

Download or read book Marketing Management written by and published by Atlantic Publishers & Distri. This book was released on with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Backpacker

    Book Details:
  • Author :
  • Publisher :
  • Release : 2001-06
  • ISBN :
  • Pages : 128 pages

Download or read book Backpacker written by and published by . This book was released on 2001-06 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Backpacker brings the outdoors straight to the reader's doorstep, inspiring and enabling them to go more places and enjoy nature more often. The authority on active adventure, Backpacker is the world's first GPS-enabled magazine, and the only magazine whose editors personally test the hiking trails, camping gear, and survival tips they publish. Backpacker's Editors' Choice Awards, an industry honor recognizing design, feature and product innovation, has become the gold standard against which all other outdoor-industry awards are measured.

Book Marketing Management

    Book Details:
  • Author : K. Muthukumar
  • Publisher : Thakur Publication Private Limited
  • Release : 2022-01-01
  • ISBN :
  • Pages : 272 pages

Download or read book Marketing Management written by K. Muthukumar and published by Thakur Publication Private Limited. This book was released on 2022-01-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the comprehensive Marketing Management e-Book designed specifically for MBA II Semester students of Anna University, Chennai. Published by Thakur Publication, this invaluable resource provides in-depth insights into the principles and practices of marketing, empowering aspiring business leaders with the knowledge and strategies needed to excel in the dynamic world of marketing. Get ready to enhance your marketing acumen and achieve academic success with this essential e-Book.

Book Business and Management for the IB Diploma

Download or read book Business and Management for the IB Diploma written by Peter Stimpson and published by Cambridge University Press. This book was released on 2011-02-24 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for class use and independent study, this coursebook is tailored to the thematic requirements and assessment objectives of the IB syllabus. It features the following topics: business organisation and environment; human resources; accounts and finance; marketing; operations management; and business strategy.

Book Tallon

    Book Details:
  • Author : Bruce Verge
  • Publisher : FriesenPress
  • Release : 2021-10-13
  • ISBN : 1039111033
  • Pages : 265 pages

Download or read book Tallon written by Bruce Verge and published by FriesenPress. This book was released on 2021-10-13 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: All parents live with the fear of the unthinkable: their child going missing. And for Roy and Carla Anders, this nightmare becomes all too real when their ten-year-old daughter Bel disappears without a trace from her Mississauga school. Desperate to get her back, the Anderses engage the services of Tallon, an enigmatic loner with no background and no allegiances who operates in the margins of the law. His only maxim: do whatever he promises to do, no matter what it takes, at any cost. In this compelling crime mystery, the elusive Tallon teams up with Irish gunman “Spanish Mike” Callahan to penetrate Canada’s dark underworld of human trafficking. With the reluctant support of the police—including a smart-mouthed female detective—their search takes them into places where the line between right and wrong will get erased in their fight to rescue a child from an unspeakably horrific fate.

Book Major Business Organisations of Eastern Europe and the Commonwealth of Independent States 1993 94

Download or read book Major Business Organisations of Eastern Europe and the Commonwealth of Independent States 1993 94 written by Giselle Bricault and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of Major Business Organisations of Eastern Europe and the Commonwealth of Independent Guide to the States provides comprehensive data on over 3,000 organisations including Manufacturers, Foreign Trading arrangement of this Organisations, Banks, Ministries, Chambers of Commerce and Services. book Due to the change in the import/export laws in Eastern Europe it is now possible to trade directly with many This book has been arranged in order to allow the reader organisations, and with over 7,000 named contacts and to find any entry rapidly and accurately. comprehensive details on each organisation, this directory enables the western business community to Company entries are listed alphabetically within each reach this new market. country section; in addition three indexes are provided on coloured paper at the back of the book. The information in this directory is the result of a careful research and extensive translation operation ensuring The alphabetical index of organisations throughout the entries are as accurate and up-to-date as possible. Eastern Europe and the C.I.S. lists all entries in The Editors would like to express thanks to the huge alphabetical order irrespective of their main country of number of organisations who provided information about operation. themselves for inclusion in this book. The alphabetical index of organisations within each Whilst the editors have taken every care to ensure the country of Eastern Europe and the C.I.S. lists information in this book is up-to-date, due to the fast organisations by their country of operation.

Book Ask a Manager

Download or read book Ask a Manager written by Alison Green and published by Ballantine Books. This book was released on 2018-05-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the creator of the popular website Ask a Manager and New York’s work-advice columnist comes a witty, practical guide to 200 difficult professional conversations—featuring all-new advice! There’s a reason Alison Green has been called “the Dear Abby of the work world.” Ten years as a workplace-advice columnist have taught her that people avoid awkward conversations in the office because they simply don’t know what to say. Thankfully, Green does—and in this incredibly helpful book, she tackles the tough discussions you may need to have during your career. You’ll learn what to say when • coworkers push their work on you—then take credit for it • you accidentally trash-talk someone in an email then hit “reply all” • you’re being micromanaged—or not being managed at all • you catch a colleague in a lie • your boss seems unhappy with your work • your cubemate’s loud speakerphone is making you homicidal • you got drunk at the holiday party Praise for Ask a Manager “A must-read for anyone who works . . . [Alison Green’s] advice boils down to the idea that you should be professional (even when others are not) and that communicating in a straightforward manner with candor and kindness will get you far, no matter where you work.”—Booklist (starred review) “The author’s friendly, warm, no-nonsense writing is a pleasure to read, and her advice can be widely applied to relationships in all areas of readers’ lives. Ideal for anyone new to the job market or new to management, or anyone hoping to improve their work experience.”—Library Journal (starred review) “I am a huge fan of Alison Green’s Ask a Manager column. This book is even better. It teaches us how to deal with many of the most vexing big and little problems in our workplaces—and to do so with grace, confidence, and a sense of humor.”—Robert Sutton, Stanford professor and author of The No Asshole Rule and The Asshole Survival Guide “Ask a Manager is the ultimate playbook for navigating the traditional workforce in a diplomatic but firm way.”—Erin Lowry, author of Broke Millennial: Stop Scraping By and Get Your Financial Life Together

Book Customer Relationship Management

Download or read book Customer Relationship Management written by Chaturvedi and published by Excel Books India. This book was released on 2006-03-30 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: About the Book: Customer Relationship Management CRM was born in the 1990s in the West. In the initial phases, the over enthusiastic businesses invested almost US$ 400 billion. But, the very same businesses were disheartened very soon primarily because there were no * visible. And, there were no quick results mainly because 80 per cent of the investments were made in technology. 'CRM' meant 'technology' to them then; 'CRM' means 'technology' to them even today. However, no business need bother so long as it is ready to go by the 'human' aspect of CRM, and take technology only as a facilitator. This book is an attempt to present this 'human' side of CRM. The authors' belief is that, in the long-term, CRM can be successful only due to its 'human' face. The book is arranged in three Parts. Part I, Customer Relationship Management, contains the academic inputs titled as Customer is King, Customer Managed Relationships MINI-Marketing, Types of CRM, Building Blocks of CRM & CRM Strategies, Customer Relationship Management by Indian Firms, Customer Retention Strategies, HRM in CRM, and Implementing a Technology-based CRM Solution. Part II, Call Centre Management, covers the areas concerning the working of a call centre titled as The Call Centre, Call Centre Functionality, Team Building, Customer Relationship Management, Web-based Customer Support, and Contact Centre Glossary. Part III, Cases, gives a first-hand idea of the working of CRM in the more peculiar contexts, like public sector undertakings through five well documented cases. Contents Part I: Customer Relationship Management, Customer is King, Customer Managed Relationships-Mini-Marketing, Types of CRM, Building Blocks of CRM & CRM Strategy, Customer Relationship Management by Indian Firms, Customer Retention Strategies, HRM in CRM, Implementing a Technology-based CRM Solution, Future Trends in CRM Part II: Call Centre Management, The Call Centre, Call Centre Functionality, Team Building, Customer Relatio

Book EBOOK  Marketing Management

Download or read book EBOOK Marketing Management written by Christian Homburg and published by McGraw Hill. This book was released on 2012-12-16 with total page 645 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Management: A Contemporary Perspective provides a fresh new perspective on marketing from some of the leading researchers in Europe. The book offers students and practitioners the comprehensive coverage they need to make the right decisions to create and implement highly successful marketing strategies. This exciting new edition includes updated cases and combines scholarly international research with relevant and contemporary examples from markets and brands across the world. The authors combine their experience as researchers and industry consultants to provide the conceptual and theoretical underpinning of marketing and empirical research, helping students to understand how marketing concepts can be applied and implemented. The book covers a full range of industries including business-to-customer, business-to-business, services marketing, retailing and international marketing from companies around the globe.

Book Black Enterprise

Download or read book Black Enterprise written by and published by . This book was released on 1994 with total page 922 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Remarkability

    Book Details:
  • Author : Lorraine Murphy
  • Publisher : Hachette Australia
  • Release : 2016-06-28
  • ISBN : 0733636438
  • Pages : 142 pages

Download or read book Remarkability written by Lorraine Murphy and published by Hachette Australia. This book was released on 2016-06-28 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt: Be so good they can't ignore you. How to succeed at business and life by one of Australia's leading entrepreneurs and founder of The Remarkables Group. Success isn't made up of huge leaps forward, but instead small repetitive actions completed each day. These small steps eventually lead to great achievements in the pursuit of your goals. This book is an inspiring look at the lessons Lorraine has learned during her entrepreneurship journey - through study, trial and error; the strategies she has developed and the habits she religiously follows. Be remarkable in work and life, following the advice of one of Australia's most exciting thought leaders.

Book Dictionary of Occupational Titles

Download or read book Dictionary of Occupational Titles written by and published by . This book was released on 1939 with total page 1436 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supplement to 3d ed. called Selected characteristics of occupations (physical demands, working conditions, training time) issued by Bureau of Employment Security.

Book Billboard

    Book Details:
  • Author :
  • Publisher :
  • Release : 2006-03-04
  • ISBN :
  • Pages : 68 pages

Download or read book Billboard written by and published by . This book was released on 2006-03-04 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.