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Book China in Symbolic Communication

Download or read book China in Symbolic Communication written by Sui Yan and published by Routledge. This book was released on 2017-07-31 with total page 237 pages. Available in PDF, EPUB and Kindle. Book excerpt: What kinds of human individuals, events, things and commodities can best represent China? How have those representative symbols evolved in Chinese history? How have they been highlighted, disseminated and accepted? In this book, a full range of symbols and seemingly discrete social phenomena, hidden in diverse fields of Chinese society, are given lucid explanations based on the interdisciplinary theories of semiotics and communication. It studies the evolution of classic Chinese symbols through history and investigates the root causes for the communication of negative Chinese images in modern times. Besides, this book explicates the pattern of interaction between groups communication and mass communication in the Chinese society by exploring the different paths of transmutation and communication for the symbol of the "APEC Blue." How the image of China is constructed via non-government symbols is also addressed. By pointing out that classic semiotics has been reduced to an embarrassing dilemma of "a severe lack of historical sense," this book seeks to make Western semiotic findings bear closely on Chinese social reality and accomplish an updated contribution to this academic discipline. This book will appeal to scholars and students of semiotics and communication. Readers who are interested in modern Chinese society will also benefit from it.

Book The Patterns of Symbolic Communication

Download or read book The Patterns of Symbolic Communication written by Sui Yan and published by Routledge. This book was released on 2017-07-31 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: With the classic semiotician Roland Barthes' ground-breaking research of semiotics, symbols are liberated from linguistics and extended to media research, which makes semiotics increasingly important especially in the present-day world dominated by new media. In this book, the author offers an in-depth critique of the key theorizations of classic semiotics and clarifies some esoteric terminologies such as connotateur, isology, the metalanguage mechanism, the naturalization mechanism, etc. More importantly, combining semiotics with communication studies, the author proposes a number of innovative ideas, such as the leveraging communication, the collaborative communication, the rich variety of signifiers, etc. Besides, this book adds a practical dimension to semiotics studies by investigating diverse patterns of symbolic communication in the real world practices. It will help readers gain insights into the complexity of our life and society which depend on symbols for exchange and communication. This book will appeal to scholars and students of semiotics and communication. Readers who are interested in symbolic communication will also benefit from it.

Book National Image

    Book Details:
  • Author : Xiangfei Meng
  • Publisher : Springer Nature
  • Release : 2020-03-12
  • ISBN : 9811531471
  • Pages : 239 pages

Download or read book National Image written by Xiangfei Meng and published by Springer Nature. This book was released on 2020-03-12 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces researchers, students and the general public to an intriguing phenomenon at the intersection of diverse fields: national branding. In particular, it uses representative cases particularly to show how China responded to major challenges, not only in the distant past, but also especially in our hectic age of national image construction. By pursuing an interdisciplinary, socio-historical approach, the book sheds new light on the role of cultural symbols in national image building. As such, readers will learn how China has exploited its “black-and-white” tradition – calligraphy and painting – in the construction of a national image.

Book Chinese Communication Studies

Download or read book Chinese Communication Studies written by Xing Lu and published by Bloomsbury Publishing USA. This book was released on 2002-06-30 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many varying factors contribute to the dynamics of Chinese communication, which both resembles and differs from its Western counterparts. In this provocative new collection of essays, an international group of scholars challenges the conventional notion of Chinese culture as static, recognizing the causes of cultural change and strategies of resistance. Examining communication contexts in mainland China, Hong Kong, and Taiwan, Chinese Communication Studies: Context and Comparisons considers the relationship between culture and communication in Chinese political, gender, family, and media contexts, providing the reader with insight both into how enduring Chinese cultural values are, and how they are being appropriated to meet political and economic goals. Moreover, comparisons and distinctions are made between Chinese and Western communication concepts and practices on the issues of human rights, world opinions, pedagogical approaches, and instruction of rhetoric. In a work sure to be of value to many disciplines, the authors trace the historical development of ideas and value systems of both cultures, rendering an understanding of similarities and differences in both communication and cultural mindsets.

Book The Origins of Chinese Thought

Download or read book The Origins of Chinese Thought written by Zehou Li and published by BRILL. This book was released on 2018-10-22 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Shamanism to Ritual Regulations and Humaneness offers an account of the origins and nature of a uniquely Chinese way of thinking that, carried through Confucian tradition, continues to define the character of Chinese culture and society.

Book Immersive Communication

Download or read book Immersive Communication written by Qin Li and published by Routledge. This book was released on 2019-12-06 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication, like the atmosphere itself, is ubiquitous and essential for humans and with the development of new technologies, such as wireless internet, 3D printing and virtual reality, it has become almost impossible to live without it. In addition, means of communication have changed immeasurably. This book proposes a new research paradigm that incorporates new features and factors of communication and a new theoretical framework named “immersive communication”. Pointing out that communication today has moved beyond the bi-directional, mass communication of "the second media age" to ubiquitous, immersive communication in "the third media age", the author discusses the definition, characteristics, information structure, and models of immersive communication using various examples including Fitbit, Apple, 4G and other technologies, while envisioning future applications of the immersive communication model. Scholars and students of communication studies, especially those interested in the manifestations of the new media age, will all benefit from this book. It will also appeal to readers interested in new media and communication theories.

Book Rhetoric of the Chinese Cultural Revolution

Download or read book Rhetoric of the Chinese Cultural Revolution written by Xing Lu and published by Univ of South Carolina Press. This book was released on 2020-08-05 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startling look at revolutionary rhetoric and its effects Now known to the Chinese as the "ten years of chaos," the Chinese Cultural Revolution (1966–76) brought death to thousands of Chinese and persecution to millions. In Rhetoric of the Chinese Cultural Revolution Xing Lu identifies the rhetorical practices and persuasive effects of the polarizing political language and symbolic practices used by Communist Party leaders to legitimize their use of power and violence to dehumanize people identified as class enemies. Lu provides close readings of the movement's primary texts—political slogans, official propaganda, wall posters, and the lyrics of mass songs and model operas. She also scrutinizes such ritualistic practices as the loyalty dance, denunciation rallies, political study sessions, and criticism and self-criticism meetings. Lu enriches her rhetorical analyses of these texts with her own story and that of her family, as well as with interviews conducted in China and the United States with individuals who experienced the Cultural Revolution during their teenage years. In her new preface, Lu expresses deep concern about recent nationalism, xenophobia, divisiveness, and violence instigated by the rhetoric of hatred and fear in the United States and across the globe. She hopes that by illuminating the way language shapes perception, thought, and behavior, this book will serve as a reminder of past mistakes so that we may avoid repeating them in the future.

Book The Language of Color in China

Download or read book The Language of Color in China written by Jun Zhou and published by Cambridge Scholars Publishing. This book was released on 2019-01-17 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the first book to explore color history in Asia. Color is a natural phenomenon and a fundamental element of the universe, and offers a medium to communicate with others globally. It is a language of signals, such as traffic lights, signs or symbols, and an essential part of society. Color attracts people’s attention and transmits important information. As such, color language denotes all of the activities of human history, and has been associated with changes in society, economic development, and dynasties replacing the old with the new. The book brings together many elements of Chinese history with reference to the topic of ‘color’ and has evolved from the authors’ respective interests in art and design, teaching and research, consultancy and publishing. The topic will be of increasing importance in the future as a consequence of China’s increasing influence in the sphere of global culture. For practitioners of art and design, the book will be a valuable resource; for the general public, interested in the development of Chinese aesthetics over the centuries, it will provide a new perspective complimentary to existing studies about art, design and the history of the region.

Book Chinese Communication Theory and Research

Download or read book Chinese Communication Theory and Research written by Wenshan Jia and published by Praeger. This book was released on 2002-06-30 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation Addresses the state of Chinese communication studies, including its achievements, problems, challenges, and potential for advancement in a globalized 21st century.

Book Epistemology of News Frame

Download or read book Epistemology of News Frame written by Xiao Wei and published by Routledge. This book was released on 2019-12-17 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Frame analysis” has long been an active field in journalism and communication, but there are many chaotic, ambiguous definitions and duplicated studies. This book combines subjective philosophy with empirical research to fully explore what news framing is and how a media organization's news frame is constructed. Topics discussed include connotation and composition, facts and sources, functions and effects, construction and updates, competition and negotiation, presenting as a whole a clear and systematic epistemological framework and providing inspiration for news frame researchers, media practitioners and the public to understand the role of the news media. In addition, the book also examines and analyses empirical cases from different countries and regions, including particular emphasis on frame analysis in China, which can help foreign readers better understand Chinese media reports.

Book Food and Environment in Early and Medieval China

Download or read book Food and Environment in Early and Medieval China written by E. N. Anderson and published by University of Pennsylvania Press. This book was released on 2014-09-15 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chinese food is one of the most recognizable and widely consumed cuisines in the world. Almost no town on earth is without a Chinese restaurant of some kind, and Chinese canned, frozen, and preserved foods are available in shops from Nairobi to Quito. But the particulars of Chinese cuisine vary widely from place to place as its major ingredients and techniques have been adapted to local agriculture and taste profiles. To trace the roots of Chinese foodways, one must look back to traditional food systems before the early days of globalization. Food and Environment in Early and Medieval China traces the development of the food systems that coincided with China's emergence as an empire. Before extensive trade and cultural exchange with Europe was established, Chinese farmers and agriculturalists developed systems that used resources in sustainable and efficient ways, permitting intensive and productive techniques to survive over millennia. Fields, gardens, semiwild lands, managed forests, and specialized agricultural landscapes all became part of an integrated network that produced maximum nutrients with minimal input—though not without some environmental cost. E. N. Anderson examines premodern China's vast, active network of trade and contact, such as the routes from Central Asia to Eurasia and the slow introduction of Western foods and medicines under the Mongol Empire. Bringing together a number of new findings from archaeology, history, and field studies of environmental management, Food and Environment in Early and Medieval China provides an updated picture of language relationships, cultural innovations, and intercultural exchanges.

Book Global Perspectives on International Student Experiences in Higher Education

Download or read book Global Perspectives on International Student Experiences in Higher Education written by Krishna Bista and published by Routledge. This book was released on 2018-10-03 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global Perspectives on International Student Experiences in Higher Education examines a wide range of international student experiences empirically from multiple perspectives that includes socio-cultural identities, contextual influences on their learning experiences, their wellbeing experiences, and their post-study experiences. This collection sheds light on the over five million students who cross geographical, cultural, and educational borders for higher education outside of their home countries. This book consists of nineteen chapters spread across four sections. Throughout the book, contributors question the existing assumptions and values of international student programs and services, reexamine and explore new perspectives to present the emerging challenges and critical evaluations of student experiences and their identities. Offering a rich understanding of these students and their global college experiences in Africa, Asia, Australia, Europe and Americas, this book offers research-based strategies to effectively recruit, engage, support, and retain international students as they participate in higher educational settings around the world. This book provides resource material to benefit educators, policymakers, and staff who work closely with international students in higher education.

Book National Styles in Science  Diplomacy  and Science Diplomacy

Download or read book National Styles in Science Diplomacy and Science Diplomacy written by Olga Krasnyak and published by BRILL. This book was released on 2018-11-26 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recognising the role science plays at a national level and identifying a state’s national diplomatic style can help to construct a ‘national style’ in science diplomacy. Different national styles affect competition between major powers and their shared responsibil-ity for global problems.

Book Times Dictionary of Chinese Symbols

Download or read book Times Dictionary of Chinese Symbols written by Wolfram Eberhard and published by . This book was released on 1990 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Contemporary Perspectives on Corporate Marketing

Download or read book Contemporary Perspectives on Corporate Marketing written by John M.T. Balmer and published by Routledge. This book was released on 2013-07-24 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate marketing and corporate communications are topics that have grown in scholarly and practical importance in these last decades. Fields such as branding, marketing communications and public relations have all contributed to this boost. Whilst there is a large amount of literature on each of these disciplines, there is little systematic development from the perspective of corporate marketing and corporate communication studies, although these two have the most to contribute to how companies manage their brands, image and corporate identities in the 21st Century. This book seeks to redress this balance and provide insights, via case studies or histories, on issues such as nation branding, managing multiple corporate identities during merger and acquisitions and establishing a company’s CSR and green image. Scholars from various disciplines within the fields of public relations, branding, marketing and corporate identity have come together in Contemporary Perspectives on Corporate Marketing to offer the latest approaches and studies in these areas. As such, it will become a platform for developments in the field and serve as a respected reference resource for corporate marketing and corporate communication studies.

Book Science in Traditional China

Download or read book Science in Traditional China written by Joseph Needham and published by Chinese University Press. This book was released on 1981 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: