Download or read book Archaeology Anthropology and Interstellar Communication written by National Aeronautics Administration and published by CreateSpace. This book was released on 2014-09-06 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing a field that has been dominated by astronomers, physicists, engineers, and computer scientists, the contributors to this collection raise questions that may have been overlooked by physical scientists about the ease of establishing meaningful communication with an extraterrestrial intelligence. These scholars are grappling with some of the enormous challenges that will face humanity if an information-rich signal emanating from another world is detected. By drawing on issues at the core of contemporary archaeology and anthropology, we can be much better prepared for contact with an extraterrestrial civilization, should that day ever come.

Download or read book How Asia Works written by Joe Studwell and published by Open Road + Grove/Atlantic. This book was released on 2013-07-02 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A good read for anyone who wants to understand what actually determines whether a developing economy will succeed.” —Bill Gates, “Top 5 Books of the Year” An Economist Best Book of the Year from a reporter who has spent two decades in the region, and who the Financial Times said “should be named chief myth-buster for Asian business.” In How Asia Works, Joe Studwell distills his extensive research into the economies of nine countries—Japan, South Korea, Taiwan, Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and China—into an accessible, readable narrative that debunks Western misconceptions, shows what really happened in Asia and why, and for once makes clear why some countries have boomed while others have languished. Studwell’s in-depth analysis focuses on three main areas: land policy, manufacturing, and finance. Land reform has been essential to the success of Asian economies, giving a kick-start to development by utilizing a large workforce and providing capital for growth. With manufacturing, industrial development alone is not sufficient, Studwell argues. Instead, countries need “export discipline,” a government that forces companies to compete on the global scale. And in finance, effective regulation is essential for fostering, and sustaining growth. To explore all of these subjects, Studwell journeys far and wide, drawing on fascinating examples from a Philippine sugar baron’s stifling of reform to the explosive growth at a Korean steel mill. “Provocative . . . How Asia Works is a striking and enlightening book . . . A lively mix of scholarship, reporting and polemic.” —The Economist

Download or read book Winning the Oil Endgame written by Amory B. Lovins and published by Earthscan. This book was released on 2004 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Enough about the oil problem. Here?s the solution.Over a few decades, starting now, a vibrant US economy (then others) can completely phase out oil. This will save a net $70 billion a year, revitalize key industries and rural America, create a million jobs, and enhance security.Here?s the roadmap ? independent, peer-reviewed, co-sponsored by the Pentagon ? for the transition beyond oil, led by business and profit.

Download or read book The Copywriter s Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2020-04-07 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated fourth edition This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed: * 8 headlines that work--and how to use them * The 5-step “Motivating Sequence” for generating more sales and profits * 10 tips for boosting landing page conversion rates * 15 techniques to ensure your emails get high open and click-through rates * How to create powerful “lead magnets” that double response rates * The “4 S” formula for making your copy clear, concise, and compelling This thoroughly revised fourth edition includes all new essential information for mastering copywriting in the digital age, including advice on content marketing, online videos, and high-conversion landing pages, as well as entirely updated resources. Now more indispensable than ever, Robert W. Bly's The Copywriter's Handbook remains the ultimate guide for people who write or work with copy.

Download or read book Adult and Family Nurse Practitioner Certification Examination written by Jill E. Winland-Brown and published by F A Davis Company. This book was released on 2009-01-01 with total page 516 pages. Available in PDF, EPUB and Kindle. Book excerpt: The authors provide some excellent tools for teaching a venipuncture class though small, is complete in its coverage of topics related to phlebotomy. The unit on blood collection and venipuncture equipment is very thorough. . . Respiratory Care, review of the 1st Edition.Perfect for intensive one- or two-day phlebotomy courses! This user-friendly text concentrates on the crucial skills of blood specimen collection. . . making it a cost-effective, compact learning tool for cross training and continuing education.

Download or read book This Changes Everything written by Naomi Klein and published by Simon and Schuster. This book was released on 2014-09-16 with total page 576 pages. Available in PDF, EPUB and Kindle. Book excerpt: With strong first-hand reporting and an original, provocative thesis, Naomi Klein returns with this book on how the climate crisis must spur transformational political change

Download or read book Writing Academic English written by Alice Oshima and published by . This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book The Copywriter s Handbook written by Robert W. Bly and published by Holt Paperbacks. This book was released on 2007-04-01 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic guide to copywriting, now in an entirely updated third edition This is a book for everyone who writes or approves copy: copywriters, account executives, creative directors, freelance writers, advertising managers . . . even entrepreneurs and brand managers. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention—and sell more products. Among the tips revealed are • eight headlines that work—and how to use them • eleven ways to make your copy more readable • fifteen ways to open a sales letter • the nine characteristics of successful print ads • how to build a successful freelance copywriting practice • fifteen techniques to ensure your e-mail marketing message is opened This thoroughly revised third edition includes all new essential information for mastering copywriting in the Internet era, including advice on Web- and e-mail-based copywriting, multimedia presentations, and Internet research and source documentation, as well as updated resources. Now more indispensable than ever, The Copywriter's Handbook remains the ultimate guide for people who write or work with copy. "I don't know a single copywriter whose work would not be improved by reading this book." —David Ogilvy

Download or read book Tendon Injuries written by Nicola Maffulli and published by Springer Science & Business Media. This book was released on 2005-02-09 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Tendon ailments are a significant cause of morbidity among athletes of all levels and are increasing in prevalence. Their management is often empirical, and para-scientific, only looking at the biological aspects of tendon ailments. This book conveys a comprehensive and concise body of knowledge on the management of tendon problems in sportspeople with practical details of clinical protocols. Tendon Injuries: Basic Science and Clinical Medicine is specifically dedicated to the clinical aspects of tendinopathy and provides the required knowledge and scientific basis for the sports medicine practitioner, orthopedic specialist and student facing upper and lower limb tendon ailments in athletes. A comprehensive review of tendon disorders is given and modern criteria of management outlined to form the basis of effective clinical management of this group of patients.

Download or read book The Birth of NASA written by Manfred "Dutch" von Ehrenfried and published by Springer. This book was released on 2016-03-23 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the story of the work of the original NASA space pioneers; men and women who were suddenly organized in 1958 from the then National Advisory Committee on Aeronautics (NACA) into the Space Task Group. A relatively small group, they developed the initial mission concept plans and procedures for the U. S. space program. Then they boldly built hardware and facilities to accomplish those missions. The group existed only three years before they were transferred to the Manned Spacecraft Center in Houston, Texas, in 1962, but their organization left a large mark on what would follow.Von Ehrenfried's personal experience with the STG at Langley uniquely positions him to describe the way the group was structured and how it reacted to the new demands of a post-Sputnik era. He artfully analyzes how the growing space program was managed and what techniques enabled it to develop so quickly from an operations perspective. The result is a fascinating window into history, amply backed up by first person documentation and interviews.

Download or read book The Handbook of Model Rocketry written by George Harry Stine and published by Prentice Hall. This book was released on 1983 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: This National Association of Rocketry handbook covers designing and building your first model rocket to launching and recovery techniques, and setting up a launch area for competition.

Download or read book The Postal Record written by and published by . This book was released on 1923 with total page 956 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Kontum written by Thomas P. McKenna and published by University Press of Kentucky. This book was released on 2011-09-09 with total page 378 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the spring of 1972, North Vietnam invaded South Vietnam in what became known as the Easter Offensive. Almost all of the American forces had already withdrawn from Vietnam except for a small group of American advisers to the South Vietnamese armed forces. The 23rd ARVN Infantry Division and its American advisers were sent to defend the provincial capital of Kontum in the Central Highlands. They were surrounded and attacked by three enemy divisions with heavy artillery and tanks but, with the help of air power, managed to successfully defend Kontum and prevent South Vietnam from being cut in half and defeated. Although much has been written about the Vietnam War, little of it addresses either the Easter Offensive or the Battle of Kontum. In Kontum: The Battle to Save South Vietnam, Thomas P. McKenna fills this gap, offering the only in-depth account available of this violent engagement. McKenna, a U.S. infantry lieutenant colonel assigned as a military adviser to the 23rd Division, participated in the battle of Kontum and combines his personal experiences with years of interviews and research from primary sources to describe the events leading up to the invasion and the battle itself. Kontum sheds new light on the actions of U.S. advisers in combat during the Vietnam War. McKenna's book is not only an essential historical resource for America's most controversial war but a personal story of valor and survival.

Download or read book Explorations in Automatic Thesaurus Discovery written by Gregory Grefenstette and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explorations in Automatic Thesaurus Discovery presents an automated method for creating a first-draft thesaurus from raw text. It describes natural processing steps of tokenization, surface syntactic analysis, and syntactic attribute extraction. From these attributes, word and term similarity is calculated and a thesaurus is created showing important common terms and their relation to each other, common verb--noun pairings, common expressions, and word family members. The techniques are tested on twenty different corpora ranging from baseball newsgroups, assassination archives, medical X-ray reports, abstracts on AIDS, to encyclopedia articles on animals, even on the text of the book itself. The corpora range from 40,000 to 6 million characters of text, and results are presented for each in the Appendix. The methods described in the book have undergone extensive evaluation. Their time and space complexity are shown to be modest. The results are shown to converge to a stable state as the corpus grows. The similarities calculated are compared to those produced by psychological testing. A method of evaluation using Artificial Synonyms is tested. Gold Standards evaluation show that techniques significantly outperform non-linguistic-based techniques for the most important words in corpora. Explorations in Automatic Thesaurus Discovery includes applications to the fields of information retrieval using established testbeds, existing thesaural enrichment, semantic analysis. Also included are applications showing how to create, implement, and test a first-draft thesaurus.

Download or read book Pharmacotherapy Casebook written by Terry L. Schwinghammer and published by McGraw-Hill Medical Publishing. This book was released on 2005 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: This casebook is designed to help students develop the skills required to identify and resolve drug therapy problems through the use of patient case studies.

Download or read book A Random Walk Down Wall Street written by Burton Gordon Malkiel and published by W. W. Norton & Company. This book was released on 2003 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: An informative guide to successful investing, offering a vast array of advice on how investors can tilt the odds in their favour.

Download or read book The Hollywood Reporter Book of Box Office Hits written by Susan Sackett and published by Watson-Guptill Publications. This book was released on 1996 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete guide to Hollywood's top blockbuster films, from 1939 through 1995, details the five most successful movies of each year