Download or read book Chatbots in Customer Experience Application and Opportunities in E Commerce written by and published by GRIN Verlag. This book was released on 2019-09-11 with total page 67 pages. Available in PDF, EPUB and Kindle. Book excerpt: The increasing digitalization of society has an impact on everyday life. The demands and needs of customers are growing due to constant and real-time connectivity with the Internet. E-commerce has developed along with the expansion of the Internet. Especially, the customer service has changed greatly in recent years. To meet customer demands, companies have established further contact channels so that a comprehensive range of services can be ensured. Service is becoming an increasingly important success factor for companies. The goal of this book is to determine and evaluate the use of chatbots in customer service and online marketing. It answers the following questions: Where can chatbots be used in customer management and online marketing? How does using chatbots in customer service and marketing affect a specific customer journey? What are the benefits of using chatbots for both customers and the company? And what methods and requirements should be considered when using chatbots? In this book: - customer relationship management; - marketing communications; - Facebook Messenger; - user behavior; - communication channel

Download or read book Role of Explainable Artificial Intelligence in E Commerce written by Loveleen Gaur and published by Springer Nature. This book was released on with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Design and Development of Emerging Chatbot Technology written by Darwish, Dina and published by IGI Global. This book was released on 2024-04-09 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the field of information retrieval, the challenge lies in the speed and accuracy with which users can access relevant data. With the increasing complexity of digital interactions, the need for a solution that transcends traditional methods becomes evident. Human involvement and manual investigation are not only time-consuming but also prone to errors, hindering the seamless exchange of information in various sectors. Design and Development of Emerging Chatbot Technology emerges as a comprehensive solution to the predicament posed by traditional information retrieval methods. Focusing on the transformative power of chatbots, it delves into the intricacies of their operation, applications, and development. Designed for academic scholars across diverse disciplines, the book serves as a beacon for those seeking a deeper understanding of chatbots and their potential to revolutionize information retrieval in customer service, education, healthcare, e-commerce, and more.

Download or read book Chatbots written by Trevor Johnson and published by Independently Published. This book was released on 2024-02-19 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In "Chatbots: The Next Frontier in Customer Engagement and Beyond," embark on a journey through the evolution and transformative power of chatbot technology. Evolution of Chatbots: Trace the development of chatbots from their inception to their current advanced capabilities Benefits of Chatbot Technology: Uncover the myriad advantages that chatbots offer in enhancing customer engagement and business operations. Enhancing Customer Interactions: Discover how chatbots revolutionize customer interactions by providing instant and personalized support. Personalized Customer Support: Delve into the ways chatbots deliver tailored assistance, catering to individual customer needs and preferences. Chatbots Driving Sales Growth: Explore how chatbots serve as powerful tools for driving sales growth and expanding business opportunities. Improving User Experience: Learn how chatbots elevate user experience by streamlining processes and offering seamless interactions. Chatbots in E-commerce: Explore the role of chatbots in e-commerce, from assisting shoppers to facilitating transactions. Chatbots in Healthcare: Examine how chatbots are transforming the healthcare industry, providing medical information and support to patients. Chatbots in Banking: Discover how chatbots are reshaping the banking sector, offering personalized financial services and support. Chatbots in Travel Industry: Explore the impact of chatbots on the travel industry, from booking assistance to travel recommendations. Chatbots in Customer Service: Learn how chatbots are revolutionizing customer service across various industries, enhancing efficiency and satisfaction. Future Trends in Chatbots: Gain insights into the future of chatbot technology and emerging trends shaping its evolution. Chatbots and Artificial Intelligence: Understand the intersection of chatbots and artificial intelligence, driving innovation and advancements. Chatbots for Small Businesses: Discover how chatbots level the playing field for small businesses, offering cost-effective solutions for customer engagement. Implementing Chatbots Successfully: Learn best practices for implementing chatbots successfully, maximizing their effectiveness and impact. Join us as we explore the endless possibilities and potential of chatbots, unlocking new frontiers in customer engagement and beyond.

Download or read book Impact of Globalization and Advanced Technologies on Online Business Models written by Ho, Ree C. and published by IGI Global. This book was released on 2021-02-05 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online business has been growing progressively and has become the major business platform within the past two decades. The internet bulldozed the development of new business models and innovations that substantially changed the way businesses run today. This led to a growth of advanced technologies used in online business such as data analytics, machine learning, and artificial intelligence. With higher internet connectivity and the exponential growth of mobile devices, shopping processes and behaviors were significantly affected as people are consistently connected online. Consumers can easily gain helpful product information and retail competitor information in myriad online channels. This led to a profound effect on businesses where they began to invest in new technologies and business practices that aim to align with the effects of globalization. Given the rapid technology advancements, both businesses and customers are presently experiencing an exponential upsurge in the implementation of new business processes and models. Impact of Globalization and Advanced Technologies on Online Business Models explores the ever-changing field of running an online busines and presents the current issues and challenges in online business triggered by global shifts in the online environment and technological changes. The chapters draw from a wide range of technologies used in today’s digital marketplace as well as recent development and empirical researches on online consumer behavior. As such, this book aims to contribute new dimensions in managing advancements in online business triggered by global and technology transformation. This book is ideal for executives, managers, IT consultants, practitioners, researchers, academicians, and students interested in globalization and the new technologies affecting online business models.

Download or read book CHATGPT AI AND E COMMERCE TRANSFORMING ONLINE RETAIL written by ALESSANDRO HOFFMANN and published by ALESSANDRO HOFFMANN. This book was released on with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you ready to harness the transformative power of AI in e-commerce? Have you wondered how AI technologies can amplify your online retail business? Are you interested in learning how AI can drive efficiency, enhance customer experiences, and increase sales? This vital resource provides an in-depth look at the integration of artificial intelligence into the e-commerce sector. Offering readers a comprehensive guide to understanding and implementing AI tools that are revolutionizing the way businesses operate online, Here are five key aspects you'll discover within these pages: · Innovative AI Technologies: Explore the latest AI technologies being deployed in e-commerce, including chatbots, personalized shopping assistants, and automated marketing strategies. · Customer Experience Enhancement: Learn how AI can be utilized to create a more personalized shopping experience for customers, from product recommendations to tailored content. · Operational Efficiency: Understand the ways in which AI can streamline operations, from inventory management to logistics, reducing costs and improving service delivery. · Data Analysis and Decision Making: Discover the power of AI in analyzing customer data and market trends to make informed business decisions and predict future shopping behaviors. · Case Studies and Real-World Applications: Gain insights from multiple case studies that demonstrate the successful integration of AI technologies in various e-commerce platforms. This book not only outlines the potential of AI in e-commerce but also provides practical advice for leveraging these technologies to their fullest potential. Whether you are a startup owner, an established retailer, or someone curious about the future of online sales, it offers essential knowledge and tools to propel your business into a new era. Equip yourself with the insights needed to thrive in the competitive digital marketplace.

Download or read book Build Better Chatbots written by Rashid Khan and published by Apress. This book was released on 2017-12-13 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn best practices for building bots by focusing on the technological implementation and UX in this practical book. You will cover key topics such as setting up a development environment for creating chatbots for multiple channels (Facebook Messenger, Skype, and KiK); building a chatbot (design to implementation); integrating to IFTT (If This Then That) and IoT (Internet of Things); carrying out analytics and metrics for chatbots; and most importantly monetizing models and business sense for chatbots. Build Better Chatbots is easy to follow with code snippets provided in the book and complete code open sourced and available to download. With Facebook opening up its Messenger platform for developers, followed by Microsoft opening up Skype for development, a new channel has emerged for brands to acquire, engage, and service customers on chat with chatbots. What You Will Learn Work with the bot development life cycle Master bot UX design Integrate into the bot ecosystem Maximize the business and monetization potential for bots Who This Book Is For Developers, programmers, and hobbyists who have basic programming knowledge. The book can be used by existing chatbot developers to gain a better understanding of analytics and the business side of bots.

Download or read book E Business New Challenges and Opportunities for Digital Enabled Intelligent Future written by Yiliu Paul Tu and published by Springer Nature. This book was released on with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book How Are Chatbots Used in Digital Marketing An Introduction written by and published by GRIN Verlag. This book was released on 2020-02-05 with total page 17 pages. Available in PDF, EPUB and Kindle. Book excerpt: Essay from the year 2019 in the subject Business economics - Offline Marketing and Online Marketing, grade: 89%, Cologne Business School Köln, language: English, abstract: This essay aims at giving an introductory understanding of the usage of chatbots within the context of Digital Marketing. The rapid increase in the deployment of "artificial intelligence" AI, has transformed the business scene permanently. Customers regularly interact with automated devices that help them serve their needs themselves (Pfund, 2018). Chatbots play essential roles in the business marketing landscape and other fields. The essay begins by laying out its research methodology, followed by an extensive overview of the different types of chatbots. In a third part, Danish company Wiredelata and its exemplary usage of chatbots is quickly shed light on before the following, concluding remarks.

Download or read book Conversational Marketing written by David Cancel and published by John Wiley & Sons. This book was released on 2019-01-30 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Real-time conversations turn leads into customers Conversational Marketing is the definitive guide to generating better leads and closing more sales. Traditional sales and marketing methods have failed to keep pace with the way modern, internet-savvy consumers purchase goods and services. Modern messaging apps, which allow for real-time conversations and instant feedback, have transformed the way we interact in our personal and professional lives, yet most businesses still rely on 20th century technology to communicate with 21st century customers. Online forms, email inquiries, and follow-up sales calls don’t provide the immediacy that modern consumers expect. Conversational marketing and sales are part of a new methodology centered around real-time, one-on-one conversations with customers via chatbots and messaging. By allowing your business to communicate with customers in real time—when it’s most convenient for them—conversational marketing improves the customer experience, generates more leads, and helps you convert more leads into customers. Conversational Marketing pioneers David Cancel and Dave Gerhardt explain how to: Merge inbound and outbound tactics into a more productive dialog with customers Integrate conversational marketing techniques into your existing sales and marketing workflow Face-to-face meetings, phone calls, and email exchanges remain important to customer relations, but adding a layer of immediate, individual conversation drives the customer experience—and sales—sky-high.

Download or read book Insights about the relationship between customer loyalty and chatbots written by Julia Petker and published by GRIN Verlag. This book was released on 2023-01-20 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2022 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,7, University of Applied Sciences Münster, language: English, abstract: Technology is advancing and progressively becoming part of our daily lives, with the creation of virtual assistants that search for information on customer satisfaction and loyalty. The use of chatbots evolved rapidly in numerous fields in recent years, including Marketing, Supporting Systems, Education, Health Care, Cultural Heritage, and Entertainment, by providing intelligent interactions between people and a digital interface. The objective of this study is to determine some insights into the relationship between customer loyalty and chatbots. With the proposed article, this paper gives a summary of the history of chatbots to get a clear idea of their origin, purpose, and use; and contemplate the technical background. This paper investigates different key findings divided into themes derived from customer loyalty. The results suggest that the ideas that emerge between customer loyalty and chatbots are that chatbots must inspire trust for end users; customers are looking for someone with empathy who understands not only instructions but also emotions and who offers availability and reliability through machine learning.

Download or read book Augmented Customer Strategy written by Gilles N'Goala and published by John Wiley & Sons. This book was released on 2019-04-26 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital transformation is shaping a new landscape for businesses and their customers. For marketing professionals, advancing technology (artificial intelligence, robots, chatbots, etc.) and the explosion of personal data available present great opportunities to offer customers experiences that are ever richer, more fluid and more connected. For customers, this ecosystem is synonymous with new roles. They are more autonomous and have power alongside the company: they influence, innovate, punish and more. These developments push companies to implement new customer strategies. It is in this context, marked by pitfalls and paradoxes, that the authors of this book reflect on the customer relationship, what it has become and what it will be tomorrow. The book provides practitioners, teacher-researchers and Master's students with a state of the art and a prospective vision of customer relations in a digital world. It is aimed at those who want to gain an up-to-date understanding of the field and find all the keys needed to project themselves into the future.

Download or read book The Feeling Economy written by Roland T. Rust and published by Springer Nature. This book was released on 2021-01-19 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: As machines are trained to “think,” many tasks that previously required human intelligence are becoming automated through artificial intelligence. However, it is more difficult to automate emotional intelligence, and this is where the human worker’s competitive advantage over machines currently lies. This book explores the impact of AI on everyday life, looking into workers’ adaptation to these changes, the ways in which managers can change the nature of jobs in light of AI developments, and the potential for humans and AI to continue working together. The book argues that AI is rapidly assuming a larger share of thinking tasks, leaving human intelligence to focus on feeling. The result is the “Feeling Economy,” in which both employees and consumers emphasize feeling to an unprecedented extent, with thinking tasks largely delegated to AI. The book shows both theoretical and empirical evidence that this shift is well underway. Further, it explores the effect of the Feeling Economy on our everyday lives in the areas such as shopping, politics, and education. Specifically, it argues that in this new economy, through empathy and people skills, women may gain an unprecedented degree of power and influence. This book will appeal to readers across disciplines interested in understanding the impact of AI on business and our daily lives. It represents a bold, potentially controversial attempt to gauge the direction in which society is heading.

Download or read book Digital Customer Service written by Rick DeLisi and published by John Wiley & Sons. This book was released on 2021-08-31 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Digital Customer Service is the new standard for creating a 5-star customer experience As much as technology has improved our lives, for many people customer service experiences remain unnecessarily frustrating. But the advent of Digital Customer Service (DCS) promises to make these interactions seamless and effortless by creating experiences that occur entirely on a customer's own screen, even in situations where it is preferable to speak to an agent. Digital Customer Service: Transforming Customer Experience for an On-Screen World traces the evolution of customer service—as well as the evolution of customer expectations and the underlying psychology that drives customer behavior - from the days of the first call centers in the 1980s all the way to today's digital world. Written for Customer Service and Customer Experience leaders as well as C-suite executives (CEOs, CFOs, CIOs), Digital Customer Service helps business leaders balance three critical priorities: Creating an excellent experience for customers that increases customer loyalty and profitability Driving down the cost of Customer Service/Support interactions, while increasing revenue through Sales interactions Moving quickly toward the goal of "digital transformation" We have discovered—in our research and our first-hand experience—that when companies commit to achieving true Digital Customer Service, they can make significant progress toward all three of these goals at once. Digital Customer Service provides the roadmap for how your company can get there. And when you do, who wins? EVERYONE.

Download or read book Handbook of Research on Technology Applications for Effective Customer Engagement written by Mohd Suki, Norazah and published by IGI Global. This book was released on 2020-09-04 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the challenging digital economy, bridging the gap between the external stakeholder and business entities through effective applications of technology carries more importance than ever before. By building a strong online presence and maintaining a long-lasting relationship with valuable customers through high-quality customer experience, companies continue to thrive during this digital age. The Handbook of Research on Technology Applications for Effective Customer Engagement is a pivotal reference source that provides vital research on the utilization of the best research practices for consumer satisfaction and loyalty. While highlighting topics such as target marketing, consumer behavior, and brand equity, this publication explores the applications of modern technology in marketing as well as recent business activities of international companies. This book is ideally designed for business professionals, practitioners, marketers, advertisers, brand managers, retailers, managers, academics, researchers, and graduate-level students.

Download or read book Chatbot Research and Design written by Asbjørn Følstad and published by Springer Nature. This book was released on 2020-01-18 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the refereed proceedings of the Third International Workshop on Chatbot Research and Design, CONVERSATIONS 2019, held in Amsterdam, The Netherlands, in November 2019. The 18 revised full papers presented in this volume were carefully reviewed and selected from 31 submissions. The papers are grouped in the following topical sections: user and communication studies user experience and design, chatbots for collaboration, chatbots for customer service, and chatbots in education.

Download or read book Proceedings of International Conference on Communication and Computational Technologies written by Sandeep Kumar and published by Springer Nature. This book was released on 2023-08-31 with total page 992 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book gathers selected papers presented at 5th International Conference on Communication and Computational Technologies (ICCCT 2023), jointly organized by Soft Computing Research Society (SCRS) and Rajasthan Institute of Engineering & Technology (RIET), Jaipur, during January 28–29, 2023. The book is a collection of state-of-the art research work in the cutting-edge technologies related to the communication and intelligent systems. The topics covered are algorithms and applications of intelligent systems, informatics and applications, and communication and control systems.