Download or read book CD ROM Market Place written by and published by . This book was released on 1991 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book CD ROM Market Place 1993 94 written by Regina Rega and published by . This book was released on 1993 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published annually to give librarians and industry professionals a guide to the organizations, individuals, and products in the CD-ROM industry. It has information on over 3500 organizations worldwide, and a geographic, subject, names and nubers index.
Download or read book Mastering the Digital Marketplace written by Douglas F. Aldrich and published by John Wiley & Sons. This book was released on 1999-10-06 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This is our vision of what the promised digital land is likely to look like this is our advice on how to best prepare for it." - from Mastering the Digital Marketplace As we head into the twenty-first century, what will separate the winners from the losers in the world of business? As Douglas Aldrich tells us in this comprehensive book, the leaders will be those CEOs who use information technology to its fullest potential across every area of operation, from streamlining internal processes to connecting with suppliers and customers. In short, the line between success and failure will be drawn between those who can function in the emerging digital economy and those who cannot. Based on research developed within A. T. Kearney, this accessible resource provides a logical, step-by-step framework for surviving-and thriving-in the digital marketplace. Aldrich identifies key strategic areas that you as a corporate leader must consider before leading your company into the digital economy: the development of a powerful new consumer value proposition; time value and its impact on products and services; and the growth of new electronic networked business models. In addition to presenting practical methods for developing business strategies around these concepts and organizing for their implementation, Aldrich offers three specific approaches to mastering the digital marketplace: intelligent products, intelligent markets, and intelligent organizations. Along with an array of diagnostic tools, as well as case studies of both successes and failures, here's where you'll find complete details on: * The value of time * Digital containers and content * A new business model-the Digital Value Network (DVN) * The evolution of organizational structures * Creating digital value Written by a leading authority in conjunction with one of today's leading global management consulting firms, this is a must read for anyone looking to understand-and master-the digital marketplace. The Last Word on the Digital Economy "Wall Street is increasingly focused on the value-added competencies of corporations. By outlining a practical guide to succeed in the digital economy, this book provides executives with a framework to maximize shareholder value. That's what makes this book such a valuable resource." - Elizabeth Mackay Chief Investment Strategist, Bear, Stearns & Co. Inc. "The digital future is present! This fascinating book patiently guides you through today's high-tech arena with countless examples and valuable insight." - Stephen R. Covey Author of 7 Habits of Highly Effective People "Mastering the Digital Marketplace is as good a navigational aid [to the electronic economy] as you will find anywhere. Doug Aldrich works with these issues every day, and his practical experience shines through on every page." - Thomas H. Davenport Professor of Management Information Systems Boston University School of Management "Mastering the Digital Marketplace is a 'must read' for senior management if they intend to ensure the survival and growth of their companies in the digital economy . . . The case studies and vignettes provide invaluable lessons learned if only the reader takes the time to read and think." - John G. Sifonis Author of Net Ready: Corporation on a Tightrope and Dynamic Planning "Mastering the Digital Marketplace challenges the imagination and exposes why our past experiences will not serve us as we invent our future in a digital universe." - Lloyd D. Ward Chairman and CEO, Maytag Corporation
Download or read book The European Marketplace written by James Hogan and published by Springer. This book was released on 1990-11-19 with total page 565 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book How to Utilize New Information Technology in the Global Marketplace written by Erdener Kaynak and published by CRC Press. This book was released on 1994-12-21 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Utilize New Information Technology in the Global Marketplace is an excellent training tool for business executives who wish to increase their skills in the field of international business. Readers will learn how to use international databases to search new markets or find information on potential markets and competitors. Executives and future executives will learn new ways of identifying new international markets through computers. Using this book to train executives is more cost-efficient than hiring consultants or international research companies. Once trained, executives are able to take their knowledge and tap into several databases and obtain up-to-date information about new international markets, including sales leads in foreign companies. Examples are included with step-by-step instructions to teach the use of various computer software packages and databases, without the complexities of the use of a computer. Some of the new technologies covered include: accessing personal computer-based databases such as National Trade Data Bank, World Trade Exporter, World Trade, and Disclosure/Worldscope the use of electronic data retrieval services expert systems in international business simulation software in international business How to Utilize New Information Technology in the Global Marketplace provides current and future executives--whether interested in international databases, expert systems software, or international business simulation software--with the technological skills they need to gain a competitive advantage in the global market.
Download or read book The Interactive Multimedia Marketplace written by B. Mark Nordman and published by . This book was released on 2005-10 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: A review of the events which took place in 1992-1993-1994 in the interactive multimedia marketplace
Download or read book The Future of the Electronic Marketplace written by Derek Leebaert and published by MIT Press. This book was released on 1999-08-18 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: The electronic marketplace is a global one, and it's changing every aspect of the consumer-vendor relathionship. The marketplace is the place of exchange between buyer and seller. Once one rode a mule to get there; now one rides the Internet. An electronic marketplace can span two rooms in the same building, or two continents. How individuals, firms, and organizations approach and define the electronic marketplace of the future depends on people's ability to ask the right questions now and to take advantage of the opportunities that will arise over the next few years. The contributors to this volume are prime movers in major industries that are remaking themselves in order to shape the global marketplace. They examine the consumers' new powers to assess and exchange goods and services over unparalleled distances. They discuss the opportunities and risks posed by the new integration between manufacturer and consumer, by the erosion of centralized authority, by real-time choice in every financial contingency, and by the fact that travel and transportation have been delegated to the machine processes that can best handle them. They also reflect on how to set an intelligent value on the coming changes, on the tools and procedures required to create this new marketplace of marketplaces. Contributors Les Alberthal, William D. Bandt, Robert J. Bonometti, David Braunschvig, Stephen D. Crocker, Walter Forbes, Denos Gazis, Daniel E. Geer, Jr., Irving Goldstein, Edward D. Horowitz, Daniel P. Keegan, Raymond W. Smith, Russel B. Stevenson, Jr., Patrick E. White
Download or read book Marketing Places written by Philip Kotler and published by Simon and Schuster. This book was released on 2002-01-15 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's headlines report cities going bankrupt, states running large deficits, and nations stuck in high debt and stagnation. Philip Kotler, Donald Haider, and Irving Rein argue that thousands of "places" -- cities, states, and nations -- are in crisis, and can no longer rely on national industrial policies, such as federal matching funds, as a promise of jobs and protection. When trouble strikes, places resort to various palliatives such as chasing grants from state or federal sources, bidding for smokestack industries, or building convention centers and exotic attractions. The authors show instead that places must, like any market-driven business, become attractive "products" by improving their industrial base and communicating their special qualities more effectively to their target markets. From studies of cities and nations throughout the world, Kotler, Haider, and Rein offer a systematic analysis of why so many places have fallen on hard times, and make recommendations on what can be done to revitalize a place's economy. They show how "place wars" -- battles for Japanese factories, government projects, Olympic Games, baseball team franchises, convention business, and other economic prizes -- are often misguided and end in wasted money and effort. The hidden key to vigorous economic development, the authors argue, is strategic marketing of places by rebuilding infrastructure, creating a skilled labor force, stimulating local business entrepreneurship and expansion, developing strong public/private partnerships, identifying and attracting "place compatible" companies and industries, creating distinctive local attractions, building a service-friendly culture, and promoting these advantages effectively. Strategic marketing of places requires a deep understanding of how "place buyers" -- tourists, new residents, factories, corporate headquarters, investors -- make their place decisions. With this understanding, "place sellers" -- economic development agencies, tourist promotion agencies, mayor's offices -- can take the necessary steps to compete aggressively for place buyers. This straightforward guide for effectively marketing places will be the framework for economic development in the 1990s and beyond.
Download or read book Marketplace Masters written by Suzanne Lowe and published by Bloomsbury Publishing USA. This book was released on 2004-04-30 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's knowledge-based economy, service professionals, such as consultants, lawyers, accountants, architects, advertising agencies, IT specialists, and financial advisors, face a dazzling array of opportunities and challenges. In order to compete effectively, they need a disciplined approach for detecting market shifts, harnessing their competitive advantages, and developing service offerings that will attract the most profitable clients. Drawing from a five-year study covering thousands of firms, Suzanne Lowe presents the three building blocks of a market-driven infrastructure—looking out, digging deeper, and embedding innovation—and identifies eleven core skills that any service firm can apply to master the marketplace and achieve lasting competitive success. Integrating insights from the fields of marketing, service management, planning, and entrepreneurship, and showcasing the successful strategies of such firms as Towers Perrin, DDB Worldwide, and Egon Zehnder International, Lowe shows service professionals how to gather intelligence about their clients, competitors, and marketplace; promote a market-driven culture throughout the organization; and engage in continuous research and development to introduce new services. Mastering these skills will enable readers to be better prepared to face changes in the market, and make decisive, informed decisions about opportunities that will prove right in the long term.
Download or read book PC Mag written by and published by . This book was released on 1998-02-10 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Download or read book PC Mag written by and published by . This book was released on 1997-09-23 with total page 346 pages. Available in PDF, EPUB and Kindle. Book excerpt: PCMag.com is a leading authority on technology, delivering Labs-based, independent reviews of the latest products and services. Our expert industry analysis and practical solutions help you make better buying decisions and get more from technology.
Download or read book Internet Telematics and Health written by Marcelo C. Sosa-Iudicissa and published by IOS Press. This book was released on 1997 with total page 564 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the final result of a team effort involving a large number of international experts, coordinated and led by Dr. Marcelo Sosa-Iudicissa, in Brussels, Dr. Nora Oliveri, in Buenos Aires, Dr. Carlos A. Gamboa, in Washington, and Ms. Jean Roberts, in England. They have attracted and assembled together the contributions of 80 specialists from over 20 countries in North America, Europe and Latin America. This makes the present book a unique publication, presenting a true global vision of the opportunities opened up by the advent of the Internet for doctors, health professionals, planners and managers, as well as for patients and the public at large, wanting to know more and better about their own health maintenance and protection. It also presents a range of informatics and telematics applications available nowadays to medicine, examples on how people with a health concern are using the Internet in both industrialised and developing countries. This change, bringing empowerment through knowledge, is showing us the trend towards a New Health Paradigm in the In-formation Society. This book is aimed at medical practitioners, administrators, teachers and students who wish an authoritative state-of-the-art as well as how-to for commencing or enhancing wish done on the Internet. A self-contained CD-Rom is included with the book, providing readers with a flying start in accessing key information sounds.
Download or read book Accessing the Global Marketplace written by and published by . This book was released on 1999 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Buddha in the Marketplace written by Alex John Catanese and published by University of Virginia Press. This book was released on 2020-01-01 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt: Classical Tibetan Buddhist scriptures forbid the selling of Buddhist objects, and yet there is today a thriving market for Buddhist statues, paintings, and texts. In Buddha in the Marketplace, Alex John Catanese investigates this practice, which continues to be viewed as a form of "wrong livelihood" by modern Tibetan Buddhist scholars. Drawing on textual and historical sources, as well as ethnographic research conducted in the region of Amdo, Tibet, Catanese follows the trajectory of Buddhist objects from their status as noncommodities prior to the Cultural Revolution to their emergence as commodities on the open market in the modern period. The book examines why Tibetans have more recently begun to sell such objects for their personal livelihoods when their religious tradition condemns such business activities in the strongest possible terms. Addressing the various societal and religious ramifications of these commercial practices, Catanese illustrates how such activity is leading to significant cultural and economic changes, transforming the "moral economy" associated with Buddhist objects, and contributing to a reinterpretation of Tibetan Buddhist identity.
Download or read book The Domino Effect written by Stephen M. Rosen and published by AuthorHouse. This book was released on 2007-09 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: How many times have you thought about introducing a new product into the marketplace, and as you thought about it, you realized that you have a great idea, but aren't sure how to make it a reality? Do you need to generate more revenue and more profit for your company but aren't sure the best way to move forward? Maybe you've introduced new products to the marketplace and it hasn't gone as well as you had hoped, maybe you've even "failed"? Maybe your competition is getting just a little too close to your market share or you want more of theirs? There are some basic strategies that can help you dominate. And they're all in this book.
Download or read book Creative Self publishing in the World Marketplace written by Marshall Chamberlain and published by The Grace Publishing Group. This book was released on 2004 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt: by Marshall Chamberlain, author of the Ancestor Series of Sci-Tech-Mystery-Thrillers. "An indispensable companion to the Self-Publishing Manual."-Dan Poynter. This book explains the tools and options for effectively designing, manufacturing, distributing, and promoting any book. It reveals important resources to keep informed and find vital information; teaches how to easily create a supportive, author/self-publishing website; delineates methods for designing and implementing dynamic promotion plans; and outlines the knowledge, skills, and creative thinking necessary to take control of key publishing functions, eliminate financial risks, conserve resources, and set parameters for a purposeful writing lifestyle. http: //www.gracepublishing.org.
Download or read book Redeeming Marketplace Medicine written by Abigail Rian Evans and published by Wipf and Stock Publishers. This book was released on 2008-04-01 with total page 201 pages. Available in PDF, EPUB and Kindle. Book excerpt: Asserting what most Americans already suspect -- that corporate-based managed care places profits over patient care -- theologian Abigail Rian Evans points out that medical experts have reduced health care to medical treatment under arrangements with health insurance plans and HMOs. Her reasoned, practical alternative engages Christian theology, proposing a much broader concept of health care. An important contribution to a critical discussion.