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Book Causal Models in Marketing

Download or read book Causal Models in Marketing written by Richard P. Bagozzi and published by John Wiley & Sons. This book was released on 1980 with total page 303 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Use of Causal Models in Marketing Research   a Comprehensive Review

Download or read book Use of Causal Models in Marketing Research a Comprehensive Review written by Hulland, John S and published by London, Ont. : Western Business School, University of Western Ontario. This book was released on 1994 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Inference and Intervention

Download or read book Inference and Intervention written by Michael D. Ryall and published by Routledge. This book was released on 2013-08-22 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ryall and Bramson's Inference and Intervention is the first textbook on causal modeling with Bayesian networks for business applications. In a world of resource scarcity, a decision about which business elements to control or change – as the authors put it, a managerial intervention – must precede any decision on how to control or change them, and understanding causality is crucial to making effective interventions. The authors cover the full spectrum of causal modeling techniques useful for the managerial role, whether for intervention, situational assessment, strategic decision-making, or forecasting. From the basic concepts and nomenclature of causal modeling to decision tree analysis, qualitative methods, and quantitative modeling tools, this book offers a toolbox for MBA students and business professionals to make successful decisions in a managerial setting.

Book Causal Models

    Book Details:
  • Author : Steven Sloman
  • Publisher : Oxford University Press
  • Release : 2005-07-28
  • ISBN : 0198040377
  • Pages : 226 pages

Download or read book Causal Models written by Steven Sloman and published by Oxford University Press. This book was released on 2005-07-28 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Human beings are active agents who can think. To understand how thought serves action requires understanding how people conceive of the relation between cause and effect, between action and outcome. In cognitive terms, how do people construct and reason with the causal models we use to represent our world? A revolution is occurring in how statisticians, philosophers, and computer scientists answer this question. Those fields have ushered in new insights about causal models by thinking about how to represent causal structure mathematically, in a framework that uses graphs and probability theory to develop what are called causal Bayesian networks. The framework starts with the idea that the purpose of causal structure is to understand and predict the effects of intervention. How does intervening on one thing affect other things? This is not a question merely about probability (or logic), but about action. The framework offers a new understanding of mind: Thought is about the effects of intervention and cognition is thus intimately tied to actions that take place either in the actual physical world or in imagination, in counterfactual worlds. The book offers a conceptual introduction to the key mathematical ideas, presenting them in a non-technical way, focusing on the intuitions rather than the theorems. It tries to show why the ideas are important to understanding how people explain things and why thinking not only about the world as it is but the world as it could be is so central to human action. The book reviews the role of causality, causal models, and intervention in the basic human cognitive functions: decision making, reasoning, judgment, categorization, inductive inference, language, and learning. In short, the book offers a discussion about how people think, talk, learn, and explain things in causal terms, in terms of action and manipulation.

Book Causality

    Book Details:
  • Author : Judea Pearl
  • Publisher : Cambridge University Press
  • Release : 2009-09-14
  • ISBN : 052189560X
  • Pages : 487 pages

Download or read book Causality written by Judea Pearl and published by Cambridge University Press. This book was released on 2009-09-14 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: Causality offers the first comprehensive coverage of causal analysis in many sciences, including recent advances using graphical methods. Pearl presents a unified account of the probabilistic, manipulative, counterfactual and structural approaches to causation, and devises simple mathematical tools for analyzing the relationships between causal connections, statistical associations, actions and observations. The book will open the way for including causal analysis in the standard curriculum of statistics, artificial intelligence ...

Book Handbook of Multivariate Experimental Psychology

Download or read book Handbook of Multivariate Experimental Psychology written by John R. Nesselroade and published by Springer Science & Business Media. This book was released on 2013-11-11 with total page 977 pages. Available in PDF, EPUB and Kindle. Book excerpt: When the first edition of this Handbook was fields are likely to be hard reading, but anyone who wants to get in touch with the published in 1966 I scarcely gave thought to a future edition. Its whole purpose was to growing edges will find something to meet his inaugurate a radical new outlook on ex taste. perimental psychology, and if that could be Of course, this book will need teachers. As accomplished it was sufficient reward. In the it supersedes the narrow conceptions of 22 years since we have seen adequate-indeed models and statistics still taught as bivariate staggering-evidence that the growth of a new and ANOV A methods of experiment, in so branch of psychological method in science has many universities, those universities will need become established. The volume of research to expand their faculties with newly trained has grown apace in the journals and has young people. The old vicious circle of opened up new areas and a surprising increase obsoletely trained members turning out new of knowledge in methodology. obsoletely trained members has to be The credit for calling attention to the need recognized and broken. And wherever re for new guidance belongs to many members search deals with integral wholes-in per of the Society of Multivariate Experimental sonalities, processes, and groups-researchers Psychology, but the actual innervation is due will recognize the vast new future that to the skill and endurance of one man, John multivariate methods open up.

Book Causal Models in Experimental Designs

Download or read book Causal Models in Experimental Designs written by Hubert M. Blalock and published by Transaction Publishers. This book was released on 2017 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a companion volume to the Causal Models in the Social Sciences, the majority of articles concern panel designs involving repeated measurements while a smaller cluster involves discussions of how experimental designs may be improved by more explicit attention to causal models. All of the papers are concerned with complications that may occur in actual research designs--as compared with idealized ones that often become the basis of textbook discussions of design issues. In thinking about the revision of that volume, considerable literature has accumulated. As a result, this volume attempts to bridge the gap in time and substance to that earlier effort. Blalock examined articles that seemed to hold the most promise of expanding the variety of topics in research methods to the causal modeling approach, and addressing the design issues involved. The majority of these fell under the heading of panel designs involving repeated measurements; a smaller cluster involved discussions of how our understanding of experimental designs could be improved by paying explicit attention to causal models. Blalock presented five chapters bearing on experimental designs into Part I, since the issues with which they deal are more general than those that treat more specifically with the handling of change data. Although many readers may have more immediate interest in these latter papers, which appear in Part II, Blalock thought it wise to encourage such readers to examine broader issues before plunging specifically into discussions of panel designs. H.M. Blalock, Jr. (1926-1991) was professor of sociology at the University of Washington, Seattle. He was recipient of the 1973 ASA Samuel Stouffer Prize, and was a Fellow of the American Statistical Association and the American Academy of Arts and Sciences, and is a member of the National Academy of Sciences. He was the 70th president of the American Sociological Association.

Book Qualitative Simulation Modeling and Analysis

Download or read book Qualitative Simulation Modeling and Analysis written by Paul A. Fishwick and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently there has been considerable interest in qualitative methods in simulation and mathematical model- ing. Qualitative Simulation Modeling and Analysis is the first book to thoroughly review fundamental concepts in the field of qualitative simulation. The book will appeal to readers in a variety of disciplines including researchers in simulation methodology, artificial intelligence and engineering. This book boldly attempts to bring together, for the first time, the qualitative techniques previously found only in hard-to-find journals dedicated to single disciplines. The book is written for scientists and engineers interested in improving their knowledge of simulation modeling. The "qualitative" nature of the book stresses concepts of invariance, uncertainty and graph-theoretic bases for modeling and analysis.

Book An Introduction to Causal Inference

Download or read book An Introduction to Causal Inference written by Judea Pearl and published by Createspace Independent Publishing Platform. This book was released on 2015 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This paper summarizes recent advances in causal inference and underscores the paradigmatic shifts that must be undertaken in moving from traditional statistical analysis to causal analysis of multivariate data. Special emphasis is placed on the assumptions that underly all causal inferences, the languages used in formulating those assumptions, the conditional nature of all causal and counterfactual claims, and the methods that have been developed for the assessment of such claims. These advances are illustrated using a general theory of causation based on the Structural Causal Model (SCM) described in Pearl (2000a), which subsumes and unifies other approaches to causation, and provides a coherent mathematical foundation for the analysis of causes and counterfactuals. In particular, the paper surveys the development of mathematical tools for inferring (from a combination of data and assumptions) answers to three types of causal queries: (1) queries about the effects of potential interventions, (also called "causal effects" or "policy evaluation") (2) queries about probabilities of counterfactuals, (including assessment of "regret," "attribution" or "causes of effects") and (3) queries about direct and indirect effects (also known as "mediation"). Finally, the paper defines the formal and conceptual relationships between the structural and potential-outcome frameworks and presents tools for a symbiotic analysis that uses the strong features of both. The tools are demonstrated in the analyses of mediation, causes of effects, and probabilities of causation. -- p. 1.

Book Causal Inference in Economic Models

Download or read book Causal Inference in Economic Models written by Stephen F. LeRoy and published by Cambridge Scholars Publishing. This book was released on 2020-10-12 with total page 105 pages. Available in PDF, EPUB and Kindle. Book excerpt: There exist applications in many research areas including (but not limited to) economics dealing with causation that are analyzed using multi-equation mathematical models. This book develops and describes a formal treatment of causation in such mathematical models. It serves to replace existing treatments of causation, which almost without exception are vague and otherwise unsatisfactory. Development of theory is accompanied here by extensive analysis of examples drawn from the economics literature: treatment evaluation, potential outcomes, applied econometrics. The theory outlined here will be extremely useful in economics and such related fields as biology and biomedicine.

Book Causal Inference in Statistics

Download or read book Causal Inference in Statistics written by Judea Pearl and published by John Wiley & Sons. This book was released on 2016-01-25 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: CAUSAL INFERENCE IN STATISTICS A Primer Causality is central to the understanding and use of data. Without an understanding of cause–effect relationships, we cannot use data to answer questions as basic as "Does this treatment harm or help patients?" But though hundreds of introductory texts are available on statistical methods of data analysis, until now, no beginner-level book has been written about the exploding arsenal of methods that can tease causal information from data. Causal Inference in Statistics fills that gap. Using simple examples and plain language, the book lays out how to define causal parameters; the assumptions necessary to estimate causal parameters in a variety of situations; how to express those assumptions mathematically; whether those assumptions have testable implications; how to predict the effects of interventions; and how to reason counterfactually. These are the foundational tools that any student of statistics needs to acquire in order to use statistical methods to answer causal questions of interest. This book is accessible to anyone with an interest in interpreting data, from undergraduates, professors, researchers, or to the interested layperson. Examples are drawn from a wide variety of fields, including medicine, public policy, and law; a brief introduction to probability and statistics is provided for the uninitiated; and each chapter comes with study questions to reinforce the readers understanding.

Book Application of Latent Structure Models in Marketing Research

Download or read book Application of Latent Structure Models in Marketing Research written by Clifford C. Clogg and published by . This book was released on 1982 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Causality

    Book Details:
  • Author : Judea Pearl
  • Publisher : Cambridge University Press
  • Release : 2000-03-13
  • ISBN : 9780521773621
  • Pages : 412 pages

Download or read book Causality written by Judea Pearl and published by Cambridge University Press. This book was released on 2000-03-13 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: Causality offers the first comprehensive coverage of causal analysis in many sciences, including recent advances using graphical methods. Pearl presents a unified account of the probabilistic, manipulative, counterfactual and structural approaches to causation, and devises simple mathematical tools for analyzing the relationships between causal connections and statistical associations. The book will facilitate the incorporation of causal analysis as an integral part of the standard curriculum in statistics, business, epidemiology, social science and economics. Causality will be of interest to professionals and students in the fields of statistics, artificial intelligence, philosophy, cognitive science, and the health and social sciences.

Book Building Models for Marketing Decisions

Download or read book Building Models for Marketing Decisions written by Peter S.H. Leeflang and published by Springer Science & Business Media. This book was released on 2013-06-29 with total page 642 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is about marketing models and the process of model building. Our primary focus is on models that can be used by managers to support marketing decisions. It has long been known that simple models usually outperform judgments in predicting outcomes in a wide variety of contexts. For example, models of judgments tend to provide better forecasts of the outcomes than the judgments themselves (because the model eliminates the noise in judgments). And since judgments never fully reflect the complexities of the many forces that influence outcomes, it is easy to see why models of actual outcomes should be very attractive to (marketing) decision makers. Thus, appropriately constructed models can provide insights about structural relations between marketing variables. Since models explicate the relations, both the process of model building and the model that ultimately results can improve the quality of marketing decisions. Managers often use rules of thumb for decisions. For example, a brand manager will have defined a specific set of alternative brands as the competitive set within a product category. Usually this set is based on perceived similarities in brand characteristics, advertising messages, etc. If a new marketing initiative occurs for one of the other brands, the brand manager will have a strong inclination to react. The reaction is partly based on the manager's desire to maintain some competitive parity in the mar keting variables.

Book Causal Modeling

    Book Details:
  • Author : Karl G.. Jöreskog
  • Publisher :
  • Release : 1982
  • ISBN :
  • Pages : 226 pages

Download or read book Causal Modeling written by Karl G.. Jöreskog and published by . This book was released on 1982 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Causality and Causal Modelling in the Social Sciences

Download or read book Causality and Causal Modelling in the Social Sciences written by Federica Russo and published by Springer Science & Business Media. This book was released on 2008-09-18 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This investigation into causal modelling presents the rationale of causality, i.e. the notion that guides causal reasoning in causal modelling. It is argued that causal models are regimented by a rationale of variation, nor of regularity neither invariance, thus breaking down the dominant Human paradigm. The notion of variation is shown to be embedded in the scheme of reasoning behind various causal models. It is also shown to be latent – yet fundamental – in many philosophical accounts. Moreover, it has significant consequences for methodological issues: the warranty of the causal interpretation of causal models, the levels of causation, the characterisation of mechanisms, and the interpretation of probability. This book offers a novel philosophical and methodological approach to causal reasoning in causal modelling and provides the reader with the tools to be up to date about various issues causality rises in social science.

Book Multiple Time Series Models

Download or read book Multiple Time Series Models written by Patrick T. Brandt and published by SAGE. This book was released on 2007 with total page 121 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many analyses of time series data involve multiple, related variables. Modeling Multiple Time Series presents many specification choices and special challenges. This book reviews the main competing approaches to modeling multiple time series: simultaneous equations, ARIMA, error correction models, and vector autoregression. The text focuses on vector autoregression (VAR) models as a generalization of the other approaches mentioned. Specification, estimation, and inference using these models is discussed. The authors also review arguments for and against using multi-equation time series models. Two complete, worked examples show how VAR models can be employed. An appendix discusses software that can be used for multiple time series models and software code for replicating the examples is available. Key Features: * Offers a detailed comparison of different time series methods and approaches. * Includes a self-contained introduction to vector autoregression modeling. * Situates multiple time series modeling as a natural extension of commonly taught statistical models.