Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.
Download or read book The Sexual Question written by Paulo Drinot and published by Cambridge University Press. This book was released on 2020-03-12 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring the links between sexuality, society, and state formation, this is the first history of prostitution and its regulation in Peru. Scholars and students interested in Latin American history, the history of gender and sexuality, and the history of medicine and public health will find Drinot's study engaging and thoroughly researched.
Download or read book Hunted written by Kevin Lewis O'Neill and published by University of Chicago Press. This book was released on 2019-09-15 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A necessary addition to the literature on Latin America’s Pentecostals, whose number exceeds 100 million . . . a highly readable text.” —Times Higher Education “It’s not a process,” one pastor insisted, “rehabilitation is a miracle.” In the face of addiction and few state resources, Pentecostal pastors in Guatemala City are fighting what they understand to be a major crisis. Yet the treatment centers they operate produce this miracle of rehabilitation through extraordinary means: captivity. These men of faith snatch drug users off the streets, often at the request of family members, and then lock them up inside their centers for months, sometimes years. Hunted is based on more than ten years of fieldwork among these centers and the drug users that populate them. Over time, as Kevin Lewis O’Neill engaged both those in treatment and those who surveilled them, he grew increasingly concerned that he, too, had become a hunter, albeit one snatching up information. This thoughtful, intense book will reframe the arc of redemption we so often associate with drug rehabilitation, painting instead a seemingly endless cycle of hunt, capture, and release. “O’Neill uses his dramatic story of the manhunt to rethink Foucauldian pastoral power . . . [an] utterly brilliant book.” —PoLAR: Political and Legal Anthropology Review “The theme of Kevin Lewis O’Neill’s fascinating book, Hunted—i.e., drug addicts kidnapped and held in involuntary confinement in treatment centers run by Guatemalan Pentecostals—may strike readers as so outré or outrageous as to provoke a reaction . . . Hunted consists in brilliant participant-observer reportage.” —Pneuma
Download or read book Location Based Marketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2020-06-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.
Download or read book Dragonomics written by Carol Wise and published by Yale University Press. This book was released on 2020-03-24 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: An insightful examination of the political and economic ties between China and Latin America from the 1950s to the present This book explores the impact of Chinese growth on Latin America since the early 2000s. Some twenty years ago, Chinese entrepreneurs headed to the Western Hemisphere in search of profits and commodities, specifically those that China lacked and that some Latin American countries held in abundance--copper, iron ore, crude oil, and soybeans. Focusing largely on Argentina, Brazil, Chile, Costa Rica, Mexico, and Peru, Carol Wise traces the evolution of political and economic ties between China and these countries and analyzes how success has varied by sector, project, and country. She also assesses the costs and benefits of Latin America's recent pivot toward Asia. Wise argues that while opportunities for closer economic integration with China are seemingly infinite, so are the risks. She contends that the best outcomes have stemmed from endeavors where the rule of law, regulatory oversight, and a clear strategy exist on the Latin American side.
Download or read book Vital Decomposition written by Kristina M. Lyons and published by Duke University Press. This book was released on 2020-04-17 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Colombia, decades of social and armed conflict and the US-led war on drugs have created a seemingly untenable situation for scientists and rural communities as they attempt to care for forests and grow non-illicit crops. In Vital Decomposition Kristina M. Lyons presents an ethnography of human-soil relations. She follows state soil scientists and peasants across labs, greenhouses, forests, and farms and attends to the struggles and collaborations between farmers, agrarian movements, state officials, and scientists over the meanings of peace, productivity, rural development, and sustainability in Colombia. In particular, Lyons examines the practices and philosophies of rural farmers who value the decomposing layers of leaves, which make the soils that sustain life in the Amazon, and shows how the study and stewardship of the soil point to alternative frameworks for living and dying. In outlining the life-making processes that compose and decompose into soil, Lyons theorizes how life can thrive in the face of the violence, criminalization, and poisoning produced by militarized, growth-oriented development.
Download or read book Finding Afro Mexico written by Theodore W. Cohen and published by Cambridge University Press. This book was released on 2020-05-07 with total page 584 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2015, the Mexican state counted how many of its citizens identified as Afro-Mexican for the first time since independence. Finding Afro-Mexico reveals the transnational interdisciplinary histories that led to this celebrated reformulation of Mexican national identity. It traces the Mexican, African American, and Cuban writers, poets, anthropologists, artists, composers, historians, and archaeologists who integrated Mexican history, culture, and society into the African Diaspora after the Revolution of 1910. Theodore W. Cohen persuasively shows how these intellectuals rejected the nineteenth-century racial paradigms that heralded black disappearance when they made blackness visible first in Mexican culture and then in post-revolutionary society. Drawing from more than twenty different archives across the Americas, this cultural and intellectual history of black visibility, invisibility, and community-formation questions the racial, cultural, and political dimensions of Mexican history and Afro-diasporic thought.
Download or read book Shifting the Meaning of Democracy written by Jessica Lynn Graham and published by University of California Press. This book was released on 2019-09-24 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a historical analysis of one of the most striking and dramatic transformations to take place in Brazil and the United States during the twentieth century—the redefinition of the concepts of nation and democracy in racial terms. The multilateral political debates that occurred between 1930 and 1945 pushed and pulled both states towards more racially inclusive political ideals and nationalisms. Both countries utilized cultural production to transmit these racial political messages. At times working collaboratively, Brazilian and U.S. officials deployed the concept of “racial democracy” as a national security strategy, one meant to suppress the existential threats perceived to be posed by World War II and by the political agendas of communists, fascists, and blacks. Consequently, official racial democracy was limited in its ability to address racial inequities in the United States and Brazil. Shifting the Meaning of Democracy helps to explain the historical roots of a contemporary phenomenon: the coexistence of widespread antiracist ideals with enduring racial inequality.
Download or read book Modernity and the Classical Tradition written by Alan Colquhoun and published by MIT Press (MA). This book was released on 1991 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the early 1960s, the rigor and conceptual clarity of Alan Colquhoun's criticism and theory have consistently stimulated debate and have served as an impetus for the pursuit of new directions in both theory and practice. This collection of essays displays Colquhoun's concern with developing a coherent discourse for the rampant pluralism that dominates contemporary architecture. Alan Colquhoun is a practicing architect and Professor of Architecture at Princeton University. His previous collection of essays received the 1985 Architectural Critics Award.
Download or read book Unforgetting written by Roberto Lovato and published by HarperCollins. This book was released on 2020-09-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: An LA Times Best Book of the Year • A New York Times Editors' Pick • A Newsweek 25 Best Fall Books • A The Millions Most Anticipated Book of the Year "Gripping and beautiful. With the artistry of a poet and the intensity of a revolutionary, Lovato untangles the tightly knit skein of love and terror that connects El Salvador and the United States." —Barbara Ehrenreich, author of Natural Causes and Nickel and Dimed An urgent, no-holds-barred tale of gang life, guerrilla warfare, intergenerational trauma, and interconnected violence between the United States and El Salvador, Roberto Lovato’s memoir excavates family history and reveals the intimate stories beneath headlines about gang violence and mass Central American migration, one of the most important, yet least-understood humanitarian crises of our time—and one in which the perspectives of Central Americans in the United States have been silenced and forgotten. The child of Salvadoran immigrants, Roberto Lovato grew up in 1970s and 80s San Francisco as MS-13 and other notorious Salvadoran gangs were forming in California. In his teens, he lost friends to the escalating violence, and survived acts of brutality himself. He eventually traded the violence of the streets for human rights advocacy in wartime El Salvador where he joined the guerilla movement against the U.S.-backed, fascist military government responsible for some of the most barbaric massacres and crimes against humanity in recent history. Roberto returned from war-torn El Salvador to find the United States on the verge of unprecedented crises of its own. There, he channeled his own pain into activism and journalism, focusing his attention on how trauma affects individual lives and societies, and began the difficult journey of confronting the roots of his own trauma. As a child, Roberto endured a tumultuous relationship with his father Ramón. Raised in extreme poverty in the countryside of El Salvador during one of the most violent periods of its history, Ramón learned to survive by straddling intersecting underworlds of family secrets, traumatic silences, and dealing in black-market goods and guns. The repression of the violence in his life took its toll, however. Ramón was plagued with silences and fits of anger that had a profound impact on his youngest son, and which Roberto attributes as a source of constant reckoning with the violence and rebellion in his own life. In Unforgetting, Roberto interweaves his father’s complicated history and his own with first-hand reportage on gang life, state violence, and the heart of the immigration crisis in both El Salvador and the United States. In doing so he makes the political personal, revealing the cyclical ways violence operates in our homes and our societies, as well as the ways hope and tenderness can rise up out of the darkness if we are courageous enough to unforget.
Download or read book Alcohol Other Drugs and Behavior written by John Jung and published by SAGE. This book was released on 2010 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: ""Excellent text for covering alcohol and other drugs of abuse.""
Download or read book Enhancing Synergies in a Collaborative Environment written by Pablo Cortés and published by Springer. This book was released on 2015-02-04 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume contains a selection of the best papers presented at the 8th International Conference on Industrial Engineering and Industrial Management, XX International Conference on Industrial Engineering and Operations Management, and International IIE Conference 2014, hosted by ADINGOR, ABEPRO and the IIE, whose mission is to promote links between researchers and practitioners from different branches, to enhance an interdisciplinary perspective of industrial engineering and management. The conference topics covered: operations research, modelling and simulation, computer and information systems, operations research, scheduling and sequencing, logistics, production and information systems, supply chain and logistics, transportation, lean management, production planning and control, production system design, reliability and maintenance, quality management, sustainability and eco-efficiency, marketing and consumer behavior, business administration and strategic management, economic and financial management, technological and organizational innovation, strategy and entrepreneurship, economics engineering, enterprise engineering, global operations and cultural factors, operations strategy and performance, management social responsibility, environment and sustainability. This book will be of interest to researchers and practitioners working in any of the fields mentioned above.
Download or read book Media Education in Latin America written by Julio-César Mateus and published by Routledge. This book was released on 2019-07-22 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a systematic study of media education in Latin America. As spending on technological infrastructure in the region increases exponentially for educational purposes, and with national curriculums beginning to implement media related skills, this book makes a timely contribution to new debates surrounding the significance of media literacy as a citizen’s right. Taking both a topical and country-based approach, authors from across Latin America present a comprehensive perspective of the region and address issues such as the political and social contexts in which media education is based, the current state of educational policies with respect to media, organizations and experiences that promote media education.
Download or read book The Politics of Policies written by Ernesto Stein and published by IDB. This book was released on 2005 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study analyzes how the workings of the policymaking process affect the quality of policy outcomes. It looks beyond a purely technocratic approach, arguing that the political and policymaking processes are inseparable. It offers a wide variety of examples and case studies, and yields useful insights for the design of effective policy reform.
Download or read book Addiction written by Gene M. Heyman and published by Harvard University Press. This book was released on 2010-10-15 with total page 213 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a book sure to inspire controversy, Gene Heyman argues that conventional wisdom about addiction—that it is a disease, a compulsion beyond conscious control—is wrong. Drawing on psychiatric epidemiology, addicts’ autobiographies, treatment studies, and advances in behavioral economics, Heyman makes a powerful case that addiction is voluntary. He shows that drug use, like all choices, is influenced by preferences and goals. But just as there are successful dieters, there are successful ex-addicts. In fact, addiction is the psychiatric disorder with the highest rate of recovery. But what ends an addiction? At the heart of Heyman’s analysis is a startling view of choice and motivation that applies to all choices, not just the choice to use drugs. The conditions that promote quitting a drug addiction include new information, cultural values, and, of course, the costs and benefits of further drug use. Most of us avoid becoming drug dependent, not because we are especially rational, but because we loathe the idea of being an addict. Heyman’s analysis of well-established but frequently ignored research leads to unexpected insights into how we make choices—from obesity to McMansionization—all rooted in our deep-seated tendency to consume too much of whatever we like best. As wealth increases and technology advances, the dilemma posed by addictive drugs spreads to new products. However, this remarkable and radical book points to a solution. If drug addicts typically beat addiction, then non-addicts can learn to control their natural tendency to take too much.
Download or read book Resource Radicals written by Thea Riofrancos and published by Duke University Press Books. This book was released on 2020-08-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2007, the left came to power in Ecuador. In the years that followed, the “twenty-first-century socialist” government and a coalition of grassroots activists came to blows over the extraction of natural resources. Each side declared the other a perversion of leftism and the principles of socioeconomic equality, popular empowerment, and anti-imperialism. In Resource Radicals, Thea Riofrancos unpacks the conflict between these two leftisms: on the one hand, the administration's resource nationalism and focus on economic development; and on the other, the anti-extractivism of grassroots activists who condemned the government's disregard for nature and indigenous communities. In this archival and ethnographic study, Riofrancos expands the study of resource politics by decentering state resource policy and locating it in a field of political struggle populated by actors with conflicting visions of resource extraction. She demonstrates how Ecuador's commodity-dependent economy and history of indigenous uprisings offer a unique opportunity to understand development, democracy, and the ecological foundations of global capitalism.
