Download or read book Marketing and Smart Technologies written by Álvaro Rocha and published by Springer Nature. This book was released on 2021-03-09 with total page 783 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book includes selected papers presented at the International Conference on Marketing and Technologies (ICMarkTech 2020), held at ISCTE - University Institute of Lisbon, in the city of Lisbon in Portugal, between 8 and 10 October 2020. It covers up-to-date cutting-edge research on artificial intelligence applied in marketing, virtual and augmented reality in marketing, business intelligence databases and marketing, data mining and big data, marketing data science, web marketing, e-commerce and v-commerce, social media and networking, geomarketing and IoT, marketing automation and inbound marketing, machine learning applied to marketing, customer data management and CRM, and neuromarketing technologies.

Download or read book Location Based Marketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2020-06-16 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.

Download or read book Scared to Death written by Anthony Horowitz and published by . This book was released on 2018-10 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: This chilling collection of ten nightmarish and fiendishly funny short stories is a perfect read for fearless children. From a train journey straight to hell, out of control robots with a murderous streak and even a television show where death is the penalty - these terrifying tales display the dazzling wit and wicked humour of master storyteller Anthony Horowitz, and are guaranteed to make your blood curdle and your spine tingle.

Download or read book Critical Etymological Dictionary of the Spanish Language written by J. Corominas and published by . This book was released on 1980-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Citizenship for the 21st Century written by John J. Cogan and published by Psychology Press. This book was released on 2000 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Civic and citizenship education have emerged as major areas of discussion, debate and action regarding their place in the school curriculum in many nations. This text sets out to show the importance of citizenship education with examples and contributions from around the world.

Download or read book Making Good Citizens written by Diane Ravitch and published by Yale University Press. This book was released on 2008-10-01 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: divAmericans have reason to be concerned about the condition of American democracy at the start of the twenty-first century. Surveys show that civic participation has declined, cynicism about government has increased, and young people have a weak grasp of the principles that underlie our constitutional system. Crucial questions must be answered: How serious is the situation? What role do schools play in shaping civic behavior? Are current education reform initiatives—such as multiculturalism and school choice—counterproductive? How can schools contribute toward reversing the trend? This volume brings together leading thinkers from a variety of disciplines to probe the relation between a healthy democracy and education. Their original and provocative discussions cut across a range of important topics: the cultivation of democratic values, the formation of social capital in schools and communities, political conflict in a pluralist society, the place of religion in public life, the enduring problems of racial inequality. Gathering together the most current research and thinking on education and civil society, this is a book that deserves the attention of everyone who cares about the quality and future of American democracy./DIV

Download or read book Until he was Eighteen written by Mohommad Amaan and published by Damick Publications. This book was released on 2019-12-26 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until he was Eighteen, is a book about experiences of a 16 year old boy named Ayaz. This book is about challenges, school time love, betrayal, heartbreak, loneliness and many other issues which are experienced without being expected actually. Life serves surprises in our plate, because of which, at times we take a wrong turn or worse decisions in our life and when time gives us a tight slap, we get back to the reality and struggle to keep our life again on track which is the biggest challenge for the new generation. The book carries the author’s feelings elaborated with his emotions.