Download or read book Campaign Trading written by Jack Sweeney and published by Wiley. This book was released on 1996-07-26 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance praise for... The only professional guide that tackles the impermanence and built-in obsolescence of trading systems Campaign Trading "John Sweeney will help you overcome the tyranny of one-note trading systems by explaining the secrets of maximum adverse excursion and maximum favorable excursion. Sweeney shows you when to hold' em, and when to fold' em, so you can trade in all types of markets. Now you can trade with the best of them." — Tushar S. Chande, Ph.D. Author, The New Technical Trader "This book is for the serious trader who wants to gain an edge. John Sweeney's Campaign Trading teaches you his concept of excursion analysis, a method that should be thoroughly understood by every trader who wants to win." — Thom Hartle Editor, Technical Analysis of Stocks & Commodities magazine "Sweeney grabs the trading bull by the horns and addresses one of the most neglected aspects of technical analysis—how to best exit a trade. He demonstrates his breadth of knowledge and depth of research by describing how to optimize profits and avoid catastrophic losses in all market conditions." — John F. Ehlers Author, MESA and Trading Market Cycles Success in the trading arena requires the ability to change strategies on a regular basis in order to accommodate moves in the market and shifts in investment preferences. And while having a solid trading system in place is important for attaining favorable and profitable results, it is equally important to have an overall approach that is flexible. After all, any given system is only effective for a certain period of time, under a specific set of circumstances. Campaign Trading gives you the tools you need to develop a strong trading style that can be adjusted, refined, and retuned, when necessary, to meet the demands of current market behavior. Author John Sweeney, Technical Editor of the highly regarded Technical Analysis of Stocks & Commodities magazine, has written a one-of-a-kind book that focuses on the "big picture." He maps out a game plan with which you can win the trading war, not just the isolated battles. Covering essential topics such as the basics and anomalies of campaigning, reversing bad trades, reversing out of ranges, and using options to shift the odds, this invaluable reference shows you how to build a sound base for campaigning. You will learn what measurement techniques to use, how to test trading rules for effectiveness, and how to pick the types of trades you will use in future campaigns. Campaign Trading uses case examples to illustrate how to create a profitable trading campaign that takes advantage of a specific trading instrument under a variety of circumstances. Once this campaign is established, you'll learn how to redevelop and adapt it to a new and different set of market conditions, thereby avoiding the built-in obsolescence typically found in systems that remain static. With Campaign Trading, you'll be appropriately armed to battle system impermanence and obsolescence. Whether you're a futures, options, stock, or bond trader, you'll find this must-have reference an indispensable source of help and guidance for keeping your system effective and on target—regardless of what the market is doing.

Download or read book The Trading Game written by Ryan Jones and published by John Wiley & Sons. This book was released on 1999-04-29 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nahezu jede Woche veröffentlichen Experten neue Ratschläge, wie man am Aktienmarkt garantiert gewinnt - wann man welche Aktien, Wertpapiere und Optionen kaufen, halten oder verkaufen sollte. Mancher Tip funktioniert in der Praxis, die meisten versagen, und alle gelten nur für einen kurzen Zeitraum. Um langfristig Gewinne zu erzielen, gibt es nur einen Weg: Kapital- und Risikomanagement. Alles, was fortgeschrittene Investoren und Makler darüber wissen sollten, finden sie in diesem Buch. (04/99)

Download or read book Trading 102 written by Sunny J. Harris and published by John Wiley & Sons. This book was released on 1998-10-06 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her much-praised and highly popular book, Trading 101, Sunny Harris offered novices a crash course on the basics of the field. Now, for those looking to continue their education, Harris presents Trading 102: Getting Down to Business, an invaluable roadmap to taking the next step - designing an individual trading system and starting a personal trading business. This indispensable reference covers all the bases, including raising capital, regulations, marketing financial services, taxes and systems development. Along with hands-on strategies, proven techniques, and straightforward guidelines for tailoring a system based on individual trading styles, Trading 102 is packed with a wealth of easy-to-read charts and graphs as well as complete information on: * The science of the business. * Formulating a sound business plan. * Software for systems testing. * Psychological traps to avoid. Trading 102 is required reading for anyone looking to take the big leap into trading for a living.

Download or read book Capital Market Campaigning written by Steve Waygood and published by Risk Books. This book was released on 2006 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reviews the explosion in capital market campaigning and assesses the scale of risk posed to companies and their investors. This work provides a range of risk mitigation strategies that can be deployed should their firm be targeted by such campaigns. It offers a guide to assessing the impact, effectiveness and legitimacy of such NGO activity.

Download or read book Market Trading Tactics written by Daryl Guppy and published by John Wiley & Sons. This book was released on 2011-12-15 with total page 383 pages. Available in PDF, EPUB and Kindle. Book excerpt: A veteran hockey writer takes on hockey culture and the NHL--addressing the games most controversial issue Whether its on-ice fist fights or head shots into the glass, hockey has become a nightly news spectacle--with players pummeling and bashing each other across the ice like drunken gladiators. And while the NHL may actually condone on-ice violence as a ticket draw, diehard hockey fan and expert Adam Proteau argues against hockeys transformation into a thuggish blood sport. In Fighting the Good Fight, Proteau sheds light on the many perspectives of those in and around the game, with interviews of current and former NHL stars, coaches, general managers, and league executives, as well as medical experts. One of the most well-known media figures on the hockey scene today, famous for his funny, feisty observations as a writer for the Toronto Star and The Hockey News and commentator on CBC radio and TV, Adam Proteau is also one of the few mainstream media voices who is vehemently anti-fighting in hockey. Not only is his book a plea to the games gatekeepers to finally clamp down on the runaway violence that permeates the sport even at its highest level, he offers realistic suggestions on ways to finally clean the game up. • Includes interviews with medical experts on head injuries and concussions, as well as with other members of the media • The author not only wages an attack on the value of fighting in hockey--but also on the establishment hockey culture Covering the most polarizing issue in hockey today, Fighting the Good Fight gives hockey fans and sports lovers everywhere a reason to stamp their feet and whistle--at a rare display of eloquence and common sense. WebCatUpdater-Profile_26@1326742171896

Download or read book Trading to Win written by Ari Kiev and published by John Wiley & Sons. This book was released on 1998-10-06 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: Even the best trading system can prove disastrous if the trader doesn't have the ability to stick to their strategy. Featuring real-life case studies, The Psychology of Trading presents a step-by-step, goal-oriented approach to trading that emphasizes ways to keep emotions in check, overcome self-doubt, and focus clearly on a winning strategy.

Download or read book Trading Systems and Methods written by Perry J. Kaufman and published by John Wiley & Sons. This book was released on 2013-01-10 with total page 1232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The ultimate guide to trading systems, fully revised and updated For nearly thirty years, professional and individual traders have turned to Trading Systems and Methods for detailed information on indicators, programs, algorithms, and systems, and now this fully revised Fifth Edition updates coverage for today's markets. The definitive reference on trading systems, the book explains the tools and techniques of successful trading to help traders develop a program that meets their own unique needs. Presenting an analytical framework for comparing systematic methods and techniques, this new edition offers expanded coverage in nearly all areas, including trends, momentum, arbitrage, integration of fundamental statistics, and risk management. Comprehensive and in-depth, the book describes each technique and how it can be used to a trader's advantage, and shows similarities and variations that may serve as valuable alternatives. The book also walks readers through basic mathematical and statistical concepts of trading system design and methodology, such as how much data to use, how to create an index, risk measurements, and more. Packed with examples, this thoroughly revised and updated Fifth Edition covers more systems, more methods, and more risk analysis techniques than ever before. The ultimate guide to trading system design and methods, newly revised Includes expanded coverage of trading techniques, arbitrage, statistical tools, and risk management models Written by acclaimed expert Perry J. Kaufman Features spreadsheets and TradeStation programs for a more extensive and interactive learning experience Provides readers with access to a companion website loaded with supplemental materials Written by a global leader in the trading field, Trading Systems and Methods, Fifth Edition is the essential reference to trading system design and methods updated for a post-crisis trading environment.

Download or read book Marketing Communications written by Director of Fillassociates Visiting Professor at Poitiers Business School Formerly Principal Lecturer at the University of Portsmouth and Senior Examiner at the Chartered Institute of Marketing Chris Fill and published by Routledge. This book was released on 2008 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.' Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing 'Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.' Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann's official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. *The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). *Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. *Past examination papers and examiners' reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. *Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

Download or read book The Dictionary of Marketing written by Azaz Motiwala and published by Lulu.com. This book was released on 2005 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Dictionary of Marketing has been carefully designed to give both the expert and the student/newcomer overviews and succinct presentations of the most important traditional and contemporary issues in marketing.The Dictionary of Marketing contains more than 4000, A-to-Z terms and definitions covering marketing, advertising, market research, consumer behavior, marketing mix, international marketing and virtually all facets of sales and marketing operations. Key Features -Contains comprehensive collection of more than 4000 up-to-date, accurate major terms and concepts that are essential for understanding basic functions of marketing. -All entries explained in clear, simple English considering learning and memory level of both students and professionals -International entries are included to give the reader a greater awareness of the language of marketing than has been previously available

Download or read book Forex Essentials in 15 Trades written by John Bland and published by John Wiley & Sons. This book was released on 2009-03-23 with total page 395 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traders are constantly learning their craft. Those who do not share information, discuss tactics and review prior trades are doomed for failure. Global-View.com knows this. It is the leading destination for Forex traders looking to learn and discuss trading. With over 33,000 registered users from 125 countries, Global-View.com exposes its users to an incredible base of knowledge. In this book, the authors dissect each of 15 chosen trades, using the material to expose some of the best (and worst) practices of a Forex trader. The book weaves a plethora of Global-View.com information into the detailed dissection. Each description will include how the trade was selected and why it was made, as well as money management and psychological aspects of the trade. Entertaining anecdotal stories are interspersed throughout each trade story.

Download or read book New Trading Dimensions written by Bill M. Williams and published by John Wiley & Sons. This book was released on 1998-10-06 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Händler und erfahrene Privatanleger kommen immer mehr zu dem Schluß, daß die traditionellen Prognosemethoden der fundamentalen oder technischen Analyse offenbar zu widersprüchlichen Ergebnissen kommen. Bei den fundamentalen Analysten geht der Markt eher schwach, bei den technischen Analysten geht er fester. Die Folge von solch gegensätzlichen Signalen ist, daß viele Händler und Anleger sich auf eine Kombination von wissenschaftlicher Theorie und Anlagepsychologie stützen. Bill Williams zeigt hier neue Perspektiven der Marktbeobachtung auf. Er kombiniert Elemente traditioneller technischer Chartmethoden mit Chaostheorie und Psychologie. Das Ergebnis ist ein komplexes, fünfdimensionales Handelsprogramm mit ausführlichen Erläuterungen und Beispielen zu Bereichen wie Fraktalanalyse, Oszillatoren und psychologischen Aspekten. (10/98)

Download or read book Trading on Expectations written by Brendan Moynihan and published by John Wiley & Sons. This book was released on 1997-04-29 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vor einer erfolgreichen Verkaufsplanung steht die sorgfältige Marktanalyse. Bei dieser nicht unkomplizierten Aufgabe hilft Ihnen die neue Methode, die in diesem Buch erläutert wird: Wichtige psychologische und technische Indikatoren des Marktverhaltens werden verknüpft. Eine unentbehrliche Fundgrube für alle Händler, die strategische Entscheidungen für ihr Geschäft treffen müssen.

Download or read book Key Marketing Metrics written by Neil Bendle and published by Pearson UK. This book was released on 2021-02-12 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Measure, manage and get the most out of your marketing. Key Marketing Metrics is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, you will understand the pros, the cons and the nuances of more than 50 of the most important metrics, and know exactly how to choose the right one for every challenge. With leading experts, discover how to build your reputation by: Using marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy, and “triangulate” to optimal solutions Applying high-value metrics for virtually every facet of marketing to maximise the return on your investment and identify the best new opportunities for profit Building models to assist with planning to give you the best tools for decision-making In its third edition, this award-winning book now includes the latest web, online, social, and email metrics, plus new insights into measuring marketing ROI and brand equity.

Download or read book Direct Digital Data Driven Marketing written by Lisa Spiller and published by SAGE. This book was released on 2020-01-09 with total page 1012 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this latest edition of her classic text, Lisa Spiller takes an insightful, in-depth look at contemporary marketing concepts, tactics, and techniques and the dynamic innovations that continue to drive and shape this multi-faceted, multi-dimensional field. Direct, Digital, and Data-Driven Marketing recognizes the growth of the various digital formats as the newest interactive channels for conducting modern marketing. But it does not overlook the traditional principles of direct marketing still relevant today. This book examines the field both as it once was and as it is evolving. With plenty of learning features online resources, the Fifth Edition provides an engaging journey, which will leave any marketing student with a thorough knowledge of how all kinds of businesses manage regular communication with their customer base and target demographic.

Download or read book Annual Report of the Governor General Philippine Islands written by Philippines. Gobernador-General and published by . This book was released on 1933 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Early editions include information by the Commission and various public officials and agencies on the economic, social, geographic and local governmental development of the Philippines.

Download or read book The Stock Market Course written by George A. Fontanills and published by John Wiley & Sons. This book was released on 2002-02-28 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: Avoid costly trading mistakes with this workbook that tests readers' investment knowledge No one enters the stock market in the hopes that they may actually lose money on their investments. Sadly, most do. Avoid expensive trading blunders with this hands-on workbook designed to test readers' investment savvy. Developed by a popular stock trading instructor, The Stock Market Course Workbook quizzes readers on their knowledge of the concepts presented in Fontanills's The Stock Market Course. Because mistakes are costly in the stock market, this accessible study guide provides readers with the opportunity to trade "fake money" before risking their real assets in the market. The invaluable lessons learned in this workbook could save readers thousands of dollars in investment mistakes.

Download or read book Technical Markets Indicators written by Richard J. Bauer and published by John Wiley & Sons. This book was released on 1998-11-26 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of technical market indicators has long been a controversial subject, highly regarded by some and treated with great skepticism by others. Yet, the number of indicators-and the number of individual investors and finance professionals using them-continues to grow. Now, more than ever, there is an urgent need for objective testing to determine the validity of these indicators. Technical Market Indicators is a unique study of the performance of many of the most widely used technical analysis indicators. The authors explore in an unbiased, rigorous manner whether these indicators consistently perform well or fail to do the job. They explain which indicators work best and why, providing a clear picture of what the investor is likely to experience when using technical analysis. Unlike other books on the subject, Technical Market Indicators provides a comprehensive testing of indicators that uses a large sample of stocks over a twelve-year time period, encompassing varying market conditions. Instead of using the traditional technical analysis charts, this detailed analysis takes a different approach, calculating numbers based on various relationships and letting the numbers dictate the decisions. This allows the investor to use technical methods without ever consulting a chart. From an objective standpoint, the authors address both the pro and con arguments of using technical analysis and attempt to shed additional light onto the controversy through their systematic testing. They also alert the investor to the many different issues that must be addressed when using technical indicators, including performance measurement criteria, consistency of results, combining indicators, portfolio considerations, and leveraging. This indispensable resource features: * Comprehensive testing of sixty different technical indicators, fully described, including Trading Band Crossover, Relative Strength Peaks, Random Walk Breakout, Candle Belt Hold, and Volume Trend * An explanation of the underlying concepts behind the indicators and their methods of calculation * In-depth results of tests on each individual indicator, with over 250 pages of detailed tables * An examination of trading rules that combine two or more indicators and a report of a sampling of the best combinations * An annotated bibliography. For those new to technical analysis or for the experienced analyst looking for some fresh angles on the subject, this one-of-a-kind resource is the only one you'll need to navigate the increasingly complex maze of technical market indicators. Can technical analysis be used as an effective tool to enhance investment performance? This question is currently on the minds of many investors and traders. The answer can be found in this invaluable, comprehensive resource, which provides a detailed analysis of the most commonly used indicators, explaining in detail which indicators seem to work best, why, under what conditions, and with which kinds of financial instruments. "Do technical market indicators provide useful information to the stock trader or is it impossible to beat a buy and hold strategy? Bauer and Dahlquist tackle this controversy by rigorously testing 60 indicators on 878 stocks over a 12-year period. Their explanations of the indicators, the testing process, and the results are clear and concise. The 12 major conclusions based on this extensive research will provide the reader with plenty of opportunities to follow Bauer and Dahlquist's final advice: 'Keep learning and keep thinking. '" - Tom Bierovic Manager, System Trading & Development Education Omega Research, Inc. "Who says a technician has to use charts? Here is a book that sidesteps traditional technical analysis and describes how tabular data can be more informative." - Ralph Acampora Managing Director Prudential Securities.