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Book The Persuadable Voter

Download or read book The Persuadable Voter written by D. Sunshine Hillygus and published by Princeton University Press. This book was released on 2014-04-24 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: The use of wedge issues such as abortion, gay marriage, and immigration has become standard political strategy in contemporary presidential campaigns. Why do candidates use such divisive appeals? Who in the electorate is persuaded by these controversial issues? And what are the consequences for American democracy? In this provocative and engaging analysis of presidential campaigns, Sunshine Hillygus and Todd Shields identify the types of citizens responsive to campaign information, the reasons they are responsive, and the tactics candidates use to sway these pivotal voters. The Persuadable Voter shows how emerging information technologies have changed the way candidates communicate, who they target, and what issues they talk about. As Hillygus and Shields explore the complex relationships between candidates, voters, and technology, they reveal potentially troubling results for political equality and democratic governance. The Persuadable Voter examines recent and historical campaigns using a wealth of data from national surveys, experimental research, campaign advertising, archival work, and interviews with campaign practitioners. With its rigorous multimethod approach and broad theoretical perspective, the book offers a timely and thorough understanding of voter decision making, candidate strategy, and the dynamics of presidential campaigns.

Book Identity Crisis

    Book Details:
  • Author : John Sides
  • Publisher : Princeton University Press
  • Release : 2019-08-13
  • ISBN : 0691201765
  • Pages : 360 pages

Download or read book Identity Crisis written by John Sides and published by Princeton University Press. This book was released on 2019-08-13 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: A gripping in-depth look at the presidential election that stunned the world Donald Trump's election victory resulted in one of the most unexpected presidencies in history. Identity Crisis provides the definitive account of the campaign that seemed to break all the political rules—but in fact didn't. Featuring a new afterword by the authors that discusses the 2018 midterms and today's emerging political trends, this compelling book describes how Trump's victory was foreshadowed by changes in the Democratic and Republican coalitions that were driven by people's racial and ethnic identities, and how the Trump campaign exacerbated these divisions by hammering away on race, immigration, and religion. The result was an epic battle not just for the White House but about what America should be.

Book Super PACs

    Book Details:
  • Author : Louise I. Gerdes
  • Publisher : Greenhaven Publishing LLC
  • Release : 2014-05-20
  • ISBN : 0737768649
  • Pages : 113 pages

Download or read book Super PACs written by Louise I. Gerdes and published by Greenhaven Publishing LLC. This book was released on 2014-05-20 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: The passage of Citizens United by the Supreme Court in 2010 sparked a renewed debate about campaign spending by large political action committees, or Super PACs. Its ruling said that it is okay for corporations and labor unions to spend as much as they want in advertising and other methods to convince people to vote for or against a candidate. This book provides a wide range of opinions on the issue. Includes primary and secondary sources from a variety of perspectives; eyewitnesses, scientific journals, government officials, and many others.

Book Words That Matter

    Book Details:
  • Author : Leticia Bode
  • Publisher : Brookings Institution Press
  • Release : 2020-05-26
  • ISBN : 0815731922
  • Pages : 276 pages

Download or read book Words That Matter written by Leticia Bode and published by Brookings Institution Press. This book was released on 2020-05-26 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the 2016 news media environment allowed Trump to win the presidency The 2016 presidential election campaign might have seemed to be all about one man. He certainly did everything possible to reinforce that impression. But to an unprecedented degree the campaign also was about the news media and its relationships with the man who won and the woman he defeated. Words that Matter assesses how the news media covered the extraordinary 2016 election and, more important, what information—true, false, or somewhere in between—actually helped voters make up their minds. Using journalists' real-time tweets and published news coverage of campaign events, along with Gallup polling data measuring how voters perceived that reporting, the book traces the flow of information from candidates and their campaigns to journalists and to the public. The evidence uncovered shows how Donald Trump's victory, and Hillary Clinton's loss, resulted in large part from how the news media responded to these two unique candidates. Both candidates were unusual in their own ways, and thus presented a long list of possible issues for the media to focus on. Which of these many topics got communicated to voters made a big difference outcome. What people heard about these two candidates during the campaign was quite different. Coverage of Trump was scattered among many different issues, and while many of those issues were negative, no single negative narrative came to dominate the coverage of the man who would be elected the 45th president of the United States. Clinton, by contrast, faced an almost unrelenting news media focus on one negative issue—her alleged misuse of e-mails—that captured public attention in a way that the more numerous questions about Trump did not. Some news media coverage of the campaign was insightful and helpful to voters who really wanted serious information to help them make the most important decision a democracy offers. But this book also demonstrates how the modern media environment can exacerbate the kind of pack journalism that leads some issues to dominate the news while others of equal or greater importance get almost no attention, making it hard for voters to make informed choices.

Book American Reboot

Download or read book American Reboot written by Will Hurd and published by Simon and Schuster. This book was released on 2022-03-29 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From former Republican Congressman and CIA Officer Will Hurd, a bold political playbook for America rooted in the timeless ideals of bipartisanship, inclusivity, and democratic values. It's getting harder to get big things done in America. The gears of our democracy have been mucked up by political nonsense. To meet the era-defining challenges of the 21st century, our country needs a reboot. In American Reboot, Hurd, called "the future of the GOP" by Politico, provides a clear-eyed path forward for America grounded by what Hurd calls pragmatic idealism--a concept forged from enduring American values to achieve what is actually achievable. Hurd takes on five seismic problems facing a country in crisis: the Republican Party's failure to present a principled vision for the future; the lack of honest leadership in Washington, DC; income inequality that threatens the livelihood of millions of Americans; US economic and military dominance that is no longer guaranteed; and how technological change in the next thirty years will make the advancements of the last thirty years look trivial. Hurd has seen these challenges up close. A child of interracial parents in South Texas, Hurd survived the back alleys of dangerous places as a CIA officer. He carried that experience into three terms in Congress, where he was, for a time, the House's only Black Republican, representing a 71 percent Latino swing district in Texas that runs along 820 miles of US-Mexico border. As a cyber security executive and innovation crusader, Hurd has worked with entrepreneurs on the cutting edge of technology to anticipate the shockwaves of the future. Hurd draws on his remarkable experience to present an inspiring guide for America. He outlines how the Republican party can look like America by appealing to the middle, not the edges. He maps out how leaders should inspire rather than fearmonger. He forges a domestic policy based on the idea that prosperity should be a product of empowering people, not the government. He articulates a foreign policy where our enemies fear us and our friends love us. And lastly, he charts a forceful path forward for America's technological future. We all know we can do better. It's time to hit "ctrl alt del" and start the American Reboot.

Book Campaign Guide for Congressional Candidates and Committees

Download or read book Campaign Guide for Congressional Candidates and Committees written by and published by . This book was released on 1982 with total page 52 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Public Funding of Presidential Elections

Download or read book Public Funding of Presidential Elections written by United States. Federal Election Commission and published by . This book was released on 1994 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book In Defense of Negativity

Download or read book In Defense of Negativity written by John G. Geer and published by University of Chicago Press. This book was released on 2008-07-29 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: Americans tend to see negative campaign ads as just that: negative. Pundits, journalists, voters, and scholars frequently complain that such ads undermine elections and even democratic government itself. But John G. Geer here takes the opposite stance, arguing that when political candidates attack each other, raising doubts about each other’s views and qualifications, voters—and the democratic process—benefit. In Defense of Negativity, Geer’s study of negative advertising in presidential campaigns from 1960 to 2004, asserts that the proliferating attack ads are far more likely than positive ads to focus on salient political issues, rather than politicians’ personal characteristics. Accordingly, the ads enrich the democratic process, providing voters with relevant and substantial information before they head to the polls. An important and timely contribution to American political discourse, In Defense of Negativity concludes that if we want campaigns to grapple with relevant issues and address real problems, negative ads just might be the solution.

Book Voting

    Book Details:
  • Author : Bernard R. Berelson
  • Publisher : University of Chicago Press
  • Release : 1986-06-15
  • ISBN : 0226043509
  • Pages : 415 pages

Download or read book Voting written by Bernard R. Berelson and published by University of Chicago Press. This book was released on 1986-06-15 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: Voting is an examination of the factors that make people vote the way they do. Based on the famous Elmira Study, carried out by a team of skilled social scientists during the 1948 presidential campaign, it shows how voting is affected by social class, religious background, family loyalties, on-the-job relationships, local pressure groups, mass communication media, and other factors. Still highly relevant, Voting is one of the most frequently cited books in the field of voting behavior.

Book Voting Assistance Guide

Download or read book Voting Assistance Guide written by and published by . This book was released on 1998 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Federal Election Campaign Laws

Download or read book Federal Election Campaign Laws written by United States and published by . This book was released on 1997 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Election Meltdown

Download or read book Election Meltdown written by Richard L. Hasen and published by Yale University Press. This book was released on 2020-02-04 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the nation’s leading expert, an indispensable analysis of key threats to the integrity of the 2020 American presidential election As the 2020 presidential campaign begins to take shape, there is widespread distrust of the fairness and accuracy of American elections. In this timely and accessible book, Richard L. Hasen uses riveting stories illustrating four factors increasing the mistrust. Voter suppression has escalated as a Republican tool aimed to depress turnout of likely Democratic voters, fueling suspicion. Pockets of incompetence in election administration, often in large cities controlled by Democrats, have created an opening to claims of unfairness. Old-fashioned and new-fangled dirty tricks, including foreign and domestic misinformation campaigns via social media, threaten electoral integrity. Inflammatory rhetoric about “stolen” elections supercharges distrust among hardcore partisans. Taking into account how each of these threats has manifested in recent years—most notably in the 2016 and 2018 elections—Hasen offers concrete steps that need to be taken to restore trust in American elections before the democratic process is completely undermined.

Book Dear Bess

    Book Details:
  • Author : Harry S. Truman
  • Publisher : University of Missouri Press
  • Release : 1998
  • ISBN : 9780826212030
  • Pages : 614 pages

Download or read book Dear Bess written by Harry S. Truman and published by University of Missouri Press. This book was released on 1998 with total page 614 pages. Available in PDF, EPUB and Kindle. Book excerpt: This correspondence, which encompasses Truman's courtship of his wife, his service in the senate, his presidency, and after, reveals not only the character of Truman's mind but also a shrewd observer's view of American politics.

Book Gender and Elections

Download or read book Gender and Elections written by Susan J. Carroll and published by Cambridge University Press. This book was released on 2013-12-23 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of Gender and Elections offers a systematic, lively, and multifaceted account of the role of gender in the electoral process through the 2012 elections. This timely yet enduring volume strikes a balance between highlighting the most important developments for women as voters and candidates in the 2012 elections and providing a more long-term, in-depth analysis of the ways that gender has helped shape the contours and outcomes of electoral politics in the United States. Individual chapters demonstrate the importance of gender in understanding and interpreting presidential elections, presidential and vice-presidential candidacies, voter participation and turnout, voting choices, congressional elections, the political involvement of Latinas, the participation of African American women, the support of political parties and women's organizations, candidate communications with voters, and state elections. Without question, Gender and Elections is the most comprehensive, reliable, and trustworthy resource on the role of gender in US electoral politics.

Book Presidential Campaigns  Slogans  Issues  and Platforms  3 volumes

Download or read book Presidential Campaigns Slogans Issues and Platforms 3 volumes written by Robert North Roberts and published by Bloomsbury Publishing USA. This book was released on 2012-06-12 with total page 1269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book provides a comprehensive discussion of the major issues and events surrounding all American presidential elections, from the earliest years of the Republic through the campaign of 2008. Presidential Campaigns, Slogans, Issues, and Platforms: The Complete Encyclopedia is an easy-to-use reference work designed to encourage students and anyone interested in democratic politics to undertake a greater understanding of this complex aspect of American political life. The three-volume work covers each presidential campaign in depth, examining a large number of related issues ranging from the use of social media in modern presidential campaigns to negative campaign ads and key slogans used in every presidential campaign. Volume One contains entries offering specific and focused information on issues, trends, factors, slogans, strategies, and other more detailed elements of presidential campaigning from the first stirrings of the American democratic process to the first decade of the 21st century. Volumes Two and Three provide chronological accounts of every presidential campaign since the ratification of the Constitution through the campaign of 2008, with Volume Two covering the campaign of 1788–89 to the campaign of 1908, and Volume Three covering the campaign of 1912 to the campaign of 2008.

Book Carnival Campaign

    Book Details:
  • Author : Ronald Shafer
  • Publisher : Chicago Review Press
  • Release : 2016-09-01
  • ISBN : 161373543X
  • Pages : 208 pages

Download or read book Carnival Campaign written by Ronald Shafer and published by Chicago Review Press. This book was released on 2016-09-01 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Carnival Campaign tells the fascinating story of the pivotal 1840 presidential campaign of General William Henry Harrison and John Tyler—"Tippecanoe and Tyler Too." Pulitzer Prize–nominated former Wall Street Journal reporter Ronald Shafer relates in a colorful, entertaining style how the campaign marked a series of "firsts" that changed politicking forever: the first campaign as mass entertainment; the first "image campaign," in which strategists portrayed Harrison as a poor man living in a log cabin sipping hard cider (he lived in a mansion and drank only sweet cider); the first time big money was a factor; the first time women could openly participate; and more. While today's electorate has come to view campaigns that emphasize style over substance as a matter of course, this book shows voters how it all began.