Download or read book California Look VW written by Keith Seume and published by Motorbooks. This book was released on 1995 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cal Look VW Keith SeumeThe story behind the most popular style ever to emerge from within the Volkswagen scene: the history, the people, the anecdotes, the events, the racing, the clubs, the cars and the legends. Seume delves deep into the folklore of the Cal Look Beetle, talks with the founders of this cult and describesall noteworthy cars. Sftbd., 8 1/2x 11 3/4, 127 pgs., 125 b&w ill., 19 color.
Download or read book The Story of the California Look VW written by Keith Seume and published by . This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The California Look is the most popular style of Volkswagen customizing. The typical Cal Looker is stripped of chrome, lowered, has a high-quality paint job and hides a very hot engine. It all began in the late 1950s, when hot-rodders started tuning Beetles for the drag strip. Their successes gave birth to an automotive performance industry and their racecars' look soon spread street Beetles, becoming cooler, cleaner and more sophisticated. Keith Seume tells the story of how this phenomenon - completely unforeseen by the manufacturers of the humble VW - gathered pace in the 1960s, spread worldwide in the '70s, and now dominates the VW custom scene, with a look at past cars and race heroes, at the performance tuning industry, at the raceways, at the Cal Look of today, and at pointers to the Cal Look of tomorrow.
Download or read book California Look VW written by Keith Seume and published by . This book was released on 1995 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text focuses on the California Look, a cult on the Volkswagen scene. The story goes back to the adoption of the Beetle by American hot-rodders in the 1950s. Their cars' successes on the drag strips led to VWs appearing on the streets in the style of race cars, stripped of chrome, with lowered suspension, a very powerful rear engine, and a quality customized paint job. The Cal Look was born. This book provides the history, the personalities, the legends, the racing, the clubs and the cars.
Download or read book Patina Volkswagens written by Mark Walker and published by David and Charles. This book was released on 2022-01-07 with total page 475 pages. Available in PDF, EPUB and Kindle. Book excerpt: Patina Volkswagens is the first book to look at how and why Volkswagens with original paint and patina have become so popular. The book explores the many different facets of this trending hobby, from the cars themselves, to the owners and the global scene surrounding them.
Download or read book The New Beetle written by Matt DeLorenzo and published by Motorbooks. This book was released on 1998 with total page 102 pages. Available in PDF, EPUB and Kindle. Book excerpt: An exclusive look at VW's reinvention of the automotive world's icon follows the New Beetle from drawing board to concept car to the media blitz that accompanied the final product.
Download or read book VW Beetle written by Keith Seume and published by Motorbooks International. This book was released on 1997 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive illustrated history of a true world beater. Discover the full story of the amazing VW Beetle--from pre-war KdF-Wagen to today's New Beetle. The book features a color technical appendix illustrating chronologically the major design modifications made during the Beetle's lifetime. Full-color studio photography of 26 milestone models.
Download or read book Ugly Is Only Skin Deep written by Dominik Imseng and published by Troubador Publishing Ltd. This book was released on 2016-09-19 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: IT WASN’T GERMAN ENGINEERING ONLY THAT MADE THE VOLKSWAGEN BEETLE AN ICON. IT WAS A MANHATTAN ADVERTISING AGENCY, TOO. Created in 1959 by Doyle Dane Bernbach and continued through the '60s and early '70s, the campaign for the Volkswagen Beetle is considered the best of all time. More than just promoting a car, it promoted a new kind of advertising: simple, charming, intelligent and, most of all, honest. In "Ugly Is Only Skin-Deep," Dominik Imseng retraces the creation of Doyle Dane Bernbach, sneered at by the big players on Madison Avenue because of the "ethnic" background of its founders and employees, who were mostly Jewish. Readers will then learn how the agency won the Volkswagen account and how an unlikely creative team set the tone for the most admired campaign in advertising history. Finally, the book examines the evolution of the Volkswagen campaign and how it managed to convince more and more Americans that smaller was better. In fact, the Volkswagen campaign didn't only fundamentally change the ethos of advertising, it also helped trigger the cultural revolution of the 1960s.
Download or read book Orange County written by Gustavo Arellano and published by Simon and Schuster. This book was released on 2008-09-16 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling author of ¡Ask a Mexican! Gustavo Arellano returns with Orange County, a seamlessly woven history of California's Orange County with Gustavo's personal narrative of growing up within its neighborhoods. The story began in 1918, when Gustavo Arellano's great-grandfather and grandfather arrived in the United States, only to be met with flying potatoes. They ran, and hid, and then went to work in Orange County's citrus groves, where, eventually, thousands of fellow Mexican villagers joined them. Gustavo was born sixty years later, the son of a tomato canner who dropped out of school in the ninth grade and an illegal immigrant who snuck into this country in the trunk of a Chevy. Meanwhile, Orange County changed radically, from a bucolic paradise of orange groves to the land where good Republicans go to die, American Christianity blossoms, and way too many bad television shows are green-lit. Part personal narrative, part cultural history, Orange County is the outrageous and true story of the man behind the wildly popular and controversial column ¡Ask a Mexican! and the locale that spawned him. It is a tale of growing up in an immigrant enclave in a crime-ridden neighborhood, but also in a promised land, a place that has nourished America's soul and Gustavo's family, both in this country and back in Mexico, for a century. Nationally bestselling author, syndicated columnist, and the spiciest voice of the Mexican-American community, Gustavo Arellano delivers the hilarious and poignant follow-up to ¡Ask a Mexican!, his critically acclaimed debut. Orange County not only weaves Gustavo's family story with the history of Orange County and the modern Mexican-immigrant experience but also offers sharp, caliente insights into a wide range of political, cultural, and social issues.
Download or read book Volkswagen History to Hobby written by Bob Cropsey and published by . This book was released on 2005-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large size hardcover book covering everything about Volkswagen and their vehicles. 550 Complete History facts, 100 Herbie The Love Bug facts, The famous VW Advertising Campaign with 402 ads, Year to Year breakdown of the Beetle 1945 and the Bus 1949, 65 Fun facts of things done with VWs all over the world, VWs used in 40 movies.
Download or read book Volkswagen Cars and Trucks written by Keith Seume and published by . This book was released on with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Assembling California written by John McPhee and published by Farrar, Straus and Giroux. This book was released on 2010-04-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: At various times in a span of fifteen years, John McPhee made geological field surveys in the company of Eldridge Moores, a tectonicist at the University of California at Davis. The result of these trips is Assembling California, a cross-section in human and geologic time, from Donner Pass in the Sierra Nevada through the golden foothills of the Mother Lode and across the Great Central Valley to the wine country of the Coast Ranges, the rock of San Francisco, and the San Andreas family of faults. The two disparate time scales occasionally intersect—in the gold disruptions of the nineteenth century no less than in the earthquakes of the twentieth—and always with relevance to a newly understood geologic history in which half a dozen large and separate pieces of country are seen to have drifted in from far and near to coalesce as California. McPhee and Moores also journeyed to remote mountains of Arizona and to Cyprus and northern Greece, where rock of the deep-ocean floor has been transported into continental settings, as it has in California. Global in scope and a delight to read, Assembling California is a sweeping narrative of maps in motion, of evolving and dissolving lands.
Download or read book Small on Safety written by Center for Auto Safety and published by . This book was released on 1972 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The People s Car written by Bernhard Rieger and published by Harvard University Press. This book was released on 2013-04-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the Berlin Auto Show in 1938, Adolf Hitler presented the prototype for a small, oddly shaped, inexpensive family car that all good Aryans could enjoy. Decades later, that automobile—the Volkswagen Beetle—was one of the most beloved in the world. Bernhard Rieger examines culture and technology, politics and economics, and industrial design and advertising genius to reveal how a car commissioned by Hitler and designed by Ferdinand Porsche became an exceptional global commodity on a par with Coca-Cola. Beyond its quality and low cost, the Beetle’s success hinged on its uncanny ability to capture the imaginations of people across nations and cultures. In West Germany, it came to stand for the postwar “economic miracle” and helped propel Europe into the age of mass motorization. In the United States, it was embraced in the suburbs, and then prized by the hippie counterculture as an antidote to suburban conformity. As its popularity waned in the First World, the Beetle crawled across Mexico and Latin America, where it symbolized a sturdy toughness necessary to thrive amid economic instability. Drawing from a wealth of sources in multiple languages, The People’s Car presents an international cast of characters—executives and engineers, journalists and advertisers, assembly line workers and car collectors, and everyday drivers—who made the Beetle into a global icon. The Beetle’s improbable story as a failed prestige project of the Third Reich which became a world-renowned brand illuminates the multiple origins, creative adaptations, and persisting inequalities that characterized twentieth-century globalization.
Download or read book Volkswagen Beetles and Buses written by Russell Hayes and published by Motorbooks. This book was released on 2020-10-06 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: This illustrated history celebrates the 75th and 70th anniversaries of Volkswagen's two most iconic vehicles, from the first Beetles spearheaded by Ferdinand Porsche in the 1940s to the buses that became synonymous with a generation. Volkswagen is one of the most beloved brands in motoring history, thanks largely to two instantly recognizable vehicles: the Beetle (a.k.a. Bug) and the Bus. More than 23 million VW Beetles have buzzed into the world since 1945, while the VW Bus presaged the minivan by thirty-plus years. Volkswagen: Beetles and Buses examines and celebrates all aspects of the vehicles and the many cultural associations that have swirled around them for more than seven decades. The diminutive rear-engined and easily mass-produced Beetle became the most popular imported car in America during the 1960s. Its success was due to its familiar face, its wildly clever ad campaigns, and the sheer numbers produced. The equally compact yet spacious Bus (a.k.a. Kombi, Microbus, Type 2, Transporter, and simply “van”) has won millions of fans around the world with its practicality, simplicity, and design. In this beautifully illustrated and authoritatively written celebration, author Russell Hayes looks back at the vehicles while focusing on the classic air-cooled VWs that ran into the late 1970s. Along the way, readers witness the Beetle and Bus at work and at play and learn about vehicle development and growing roles in popular culture, including star appearances in films like The Love Bug, Little Miss Sunshine, Footloose, Fight Club, The Big Lebowski, and Fast Times at Ridgemont High, as well as television shows like Lost and Once Upon a Time and on the covers of the Beatles’ Abbey Road and Bob Dylan’s Freewheelin’ album. The story is brought up to date with coverage of the New Beetle and plans for the VW Buzz, a modern electric version of the iconic Microbus due in 2022. Volkswagen: Beetles and Buses deserves a place in the motoring libraries of VW owners, automotive enthusiasts, and those simply interested in pop culture. It's the ultimate illustrated history of these beloved vehicles.
Download or read book Demon Bugs written by Stephan Szantai and published by . This book was released on with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: For years, VW Bugs were simply cheap transportation: fuel efficient, easy to work on, a boon to young families and college students. Then something about the quirky little car caught the imagination of a generation, and the low-cost, utilitarian Bug was suddenly sporting a custom paint job and fancy wheels--and tricked-out engines. This book provides a fantastic overview of customized Bugs. It shows the scene from which the demon bug emerged, and focuses on specific styles, from the mild to the wild. Cruisers and dragsters, sleepers and monsters--all are captured by Stephan Szantai's unmatched photography. Accompanying these remarkable pictures is the how and why of each cars build. Painted, re-equipped, modified to taste, these are the Bugs of a generations dreams, a most humble vehicle suddenly and magnificently transformed.
Download or read book Baja Bugs Buggies written by Jeff Hibbard and published by Penguin. This book was released on 1987-01-01 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: Prepping & Racing Bugs & Buggies The VW Beetle is uniquely suited for off-road use. Its torsion-arm front suspension and lightweight engine and transaxle make it natural. It you didn’t know better, you’d think Dr. Ferdinand Porsche designed the Beetle to race the Baja. Veteran off-road racer, Jeff Hibbard, details the do’s and don’ts of off-road preparation. Whether you build your car for recreation or full-race, this book has a plan for you. Avoid building a cosmetic off-road car. Learn what breaks and how to prevent it from breaking. Learn how to spend your off-road dollars wisely. This book is a must for sedan and buggy off-roaders alike!
Download or read book Martin Malcolm America written by James H. Cone and published by Orbis Books. This book was released on 1991 with total page 586 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reexamines the ideology of the two most prominent leaders of the civil rights movement of the 1960s