Download or read book Business Research Made Easy written by René Pellissier and published by Juta and Company Ltd. This book was released on 2008-06 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you interested in postgraduate studies but worried about the research component? Are you faced with a complex business problem and do not know how to go about solving it? With changes in the world of work come new theories, new meanings and new applications. These require scientific methodologies and research strategies to obtain data and analyse it in such a way that the outcomes are reliable and generalisable. Research is synonymous with knowledge-creating which, in turn, is linked to innovation. Both of these are critical for economic and social development, as well as business development. But not all business practitioners are good researchers. And the broad landscape of the modern business world begs for a set of plans and models that can simultaneously provide stability and a breadth of development. This book offers this. The book provides easy referencing to most research techniques in the business domain. Depending on the problem at hand, there are numerous quantitative and qualitative methods described, as well as ways and means to write down the main problem. Beginners and specialists are reminded how to read and write academically and how to become good researchers.
Download or read book Market Research Made Easy written by Don Doman and published by North Vancouver, B.C. : International Self-Counsel Press. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Market research is vital if you want to stay in touch with your industry and your customers. Whether you are starting a new business, launching a product, setting a marketable price point, or simply trying to increase your market share, market research can tell you what you need to know. A successful business cannot do without research. The good news is, you can do it yourself. Market research is not the exclusive province of high-priced professonals. It is simply a process of asking questions or finding existing information about the market, your competition, and potential customers" -- publisher website (February 2008).
Download or read book Research Made Easy written by Richard Boateng and published by . This book was released on 2020-02-16 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are welcome to Research Made Easy - Second Edition. This book is a guide for researchers and students carrying out a research project or working on long essays, theses and dissertations. It is aimed at being used in teaching and hence, it adopts an interactive approach requiring the reader/student to participate in the learning process. What are the elements of a good research? Most often than not we face a dilemma in seeking answers to this question. The challenge becomes pronounced when we begin to evaluate the different requirements of the diverse academic audiences in the social sciences and business. So what really makes a good research? In this book, I attempt to provide a general outline which can be considered as being essential for a good research thesis. Though this is not exhaustive, it will be of help, especially to young researchers. The purpose is not to create a 'one best format', but to offer guidelines in starting a research project and the preparation of long essays, theses and dissertations for submission. The second edition extends the discussion on case study research design and presents a new section on thematic analysis. This book is essential for anyone involved in business and social science studies. On completion, the reader would have acquired practical research skills to select a research topic, review literature, identify research gaps, conceptualize research designs, and conduct data collection and analysis to address research gaps.
Download or read book Market Research Made Easy written by Don Doman and published by Bellingham, WA ; North Vancouver, BC : Self-Counsel Press. This book was released on 2002 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to analyze the market; know how to guage the success of your advertising; understand how to plan strategically.
Download or read book Research Made Easy written by Richard Boateng and published by Createspace Independent Publishing Platform. This book was released on 2018-04-13 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are welcome to Research Made Easy - Workbook Edition. This book is a guide for researchers and students carrying out a research project or working on long essays, theses and dissertations. It is aimed at being used in teaching and hence, it adopts an interactive approach requiring the reader/student to participate in the learning process. What are the elements of a good research? Most often than not we face a dilemma in seeking answers to this question. The challenge becomes pronounced when we begin to evaluate the different requirements of the diverse academic audiences in the social sciences and business. So what really makes a good research? In this book, I attempt to provide a general outline which can be considered as being essential for a good research thesis. Though this is not exhaustive, it will be of help, especially to young researchers. The purpose is not to create a 'one best format', but to offer guidelines in starting a research project and the preparation of long essays, theses and dissertations for submission. This book is essential for anyone involved in business and social science studies. On completion, the reader would have acquired practical research skills to select a research topic, review literature, identify research gaps, conceptualize research designs, and conduct data collection and analysis to address research gaps.
Download or read book Credible Research Made Easy written by Dorcas Mladenka and published by iUniverse. This book was released on 2012-05 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt: C.R.M.E. is a workbook for anyone needing (or wanting) to do a research project that can stand the test of claiming scientific significance. The workbook leads the reader in a logical progression from the measurement of variables in the research design to the formulation of testable hypotheses. I taught such a research class at the college level for twenty years and learned how few people know the meaning of significance. Even students who came into the class having taken statistics as a pre-requisite were "fuzzy" about the concepts of standard deviations, significance, and standard scores. I realized there were two reasons for this: learning out of context; that is, without seeing an application, and secondly, being overloaded with too much statistics, which led to mere confusion. Thus my approach was to include the most common types of statistical tests covering a wide spectrum of measurements and having them applied in a real research project. Once this much is learned, it is easier to branch out to more sophisticated measurements and testing. This workbook was also used with adult students in the university's weekend program. These were students from various large corporations in the city who were finishing their undergraduate degrees. It was they who gave me the idea to share the workbook, as many of them were given research projects to do at their place of employment and gave me very positive feedback. I genuinely hope that you find it helpful as well. Best wishes, Prof. M.
Download or read book Business Research Methods written by Dr Sue Greener and published by Bookboon. This book was released on 2008 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book BUSINESS RESEARCH written by Dr. Mukul A. Burghate I Dr. Nilesh A. Chole and published by mukul burghate. This book was released on with total page 165 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business research is a process of acquiring detailed information of all the areas of business and using such information in maximizing the sales and profit of the business. Such a study helps companies determine which product/service is most profitable or in demand. In simple words, it can be stated as acquisition of information or knowledge for professional or commercial purpose to determine opportunities and goals for a business. The purpose of this textbook is to present an introduction to the Business Research subject of MBA. The book contains the syllabus from basics of the subjects going into the intricacies of the subjects. All the concepts have been explained with relevant examples and diagrams to make it interesting for the readers. An attempt is made here by the authors of to assist the students by way of providing Study Material as per the curriculum with non-commercial considerations. However, it is implicit that these are exam-oriented Study Material and students are advised to attend regular lectures in the Institute and utilize reference books available in the library for In-depth knowledge. We owe to many websites and their free contents; we would like to specially acknowledge contents of website www.wikipedia.com and various authors whose writings formed the basis for this book. We acknowledge our thanks to them. At the end we would like to say that there is always a room for improvement in whatever we do. We would appreciate any suggestions regarding this study material from the readers so that the contents can be made more interesting and meaningful. Readers can email their queries and doubts to our authors on [email protected]. We shall be glad to help you immediately. Authors: Dr.Mukul .A. Burghate and Dr. Nilesh A. Chole
Download or read book Marketing Research Kit For Dummies written by Michael Hyman and published by John Wiley & Sons. This book was released on 2010-03-05 with total page 651 pages. Available in PDF, EPUB and Kindle. Book excerpt: The tools you need to identify, obtain, record, and analyze data Sure, access to data is faster and easier to obtain than ever before, but how do you cut through the clutter of information to find what's most useful and organize it to suit your purposes? Marketing Research Kit For Dummies supplies a brimming box of tools that help you mine mountains of data, find the sources you need, and focus your marketing plan. Whether you're an entrepreneur, a small business owner, or a marketer in a large organization, this powerful resource and companion CD provide you with hands-on tools you need to identify, obtain, record, and analyze secondary, data-electronic and print-for developing or revising a marketing plan, launching a new product or service, or implementing long-term strategic planning. It also offers clear, in-depth instructions and customizable forms for conducting your own primary research. Includes complete instructions for writing a research plan, conducting depth interviews, and focus groups Fully explains the process of sampling, analyzing data, and reporting results Features tips on developing questionnaires for face-to-face, Internet, and postal surveys Helps you keep an eye on your competition and analyze their results When money is tight and everything is on the line, you need to make sure you've done your homework. You need Marketing Research Kit For Dummies. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Download or read book Essentials of Business Research Methods written by Joseph F. Hair and published by M.E. Sharpe. This book was released on 2015-05-18 with total page 498 pages. Available in PDF, EPUB and Kindle. Book excerpt: Managers increasingly must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include such critical topics as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only such book that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive and much easier to understand than in other works. The book features a realistic continuing case throughout the text that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as Ethical Dilemma mini - cases, and interactive Internet applications and exercises.
Download or read book The Essentials of Business Research Methods written by Joe F. Hair Jr. and published by Routledge. This book was released on 2015-08-14 with total page 786 pages. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.
Download or read book Market Research Made Easy 2 Edn written by Doman & Dennison and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business Research written by Dr. J.D. Wadate I Dr. Mukul Burghate and published by mukul burghate. This book was released on with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research is a part of any systematic knowledge. It has occupied the realm of human understanding in some form or the other from times immemorial. The thirst for new areas of knowledge and the human urge for solutions to the problems have developed a faculty for search and research and re-research in him/her. Research has now become an integral part of all the areas of human activity. It is in this context, a study Material on introduction to the subject of Business Research Methodology is presented to the students of Post-Graduate M.Com degree. The purpose of this Study Material is to present an introduction to the Research Methodology subject of M.Com. The book contains the syllabus from basics of the subjects going into the intricacies of the subjects. All the concepts have been explained with relevant examples and diagrams to make it interesting for the readers. An attempt is made here by the experts of TMC to assist the students by way of providing Study Material as per the curriculum with non-commercial considerations. However, it is implicit that these are exam-oriented Study Material and students are advised to attend regular lectures in the Institute and utilize reference books available in the library for In-depth knowledge. We owe to many websites and their free contents; we would like to specially acknowledge contents of website www.wikipedia.com and various authors whose writings formed the basis for this book. We acknowledge our thanks to them. At the end we would like to say that there is always a room for improvement in whatever we do. We would appreciate any suggestions regarding this study material from the readers so that the contents can be made more interesting and meaningful. Readers can email their queries and doubts to our authors on [email protected]. We shall be glad to help you immediately.
Download or read book Quantitative Methods in Educational Research written by Stephen Gorard and published by A&C Black. This book was released on 2001-08-22 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a comprehensive guide to quantitative research, rooted in the author's own teaching and research. In particular, it challenges both the student who "does not do numbers" and the student who does nothing but numbers (and who therefore fails to interpret or challenge his/her results). The book shows how all educational researchers need to "do" quantitative research, even if only in the sense of reading other people's research findings. In fact, the book argues that the conventional distinction between primary and secondary research data is inadequate, since there is enormous need/opportunity for conducting research through using and reinterpreting secondary data. This leads to one of the main selling points of the book - Gorard's idea of the "idle researcher", who makes valuable contributions to the research literature by using data gathered by other researchers.
Download or read book Grow written by Jim Stengel and published by Crown Currency. This book was released on 2011-12-27 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.
Download or read book Essentials of Business Research written by Jonathan Wilson and published by SAGE. This book was released on 2014-01-20 with total page 800 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written specifically for business students, this best-selling, jargon-free textbook highlights each stage of the research process, guiding the reader through actionable steps and explicitly setting out how best to meet a supervisor′s expectations. Easy to navigate and full of practical advice, it shows you how to choose a topic and write a proposal, with easy to follow tips and detailed screenshots and diagrams. Key student features include: ′You′re the Supervisor′ sections - helps students to meet learning objectives ′Common questions and answers′ - real-world advice on how to tackle common challenges Examples from different types of international businesses Detailed guidance on software packages such as SPSS Student case studies Annotated further reading Accompanied by a fully integrated companion website designed to support learning. Free to access, it includes author podcasts, guides to online tools, links to downloadable journal articles, examples of completed projects, PowerPoint slides and students′ multiple choice questions to test progress. A must-have title for all business and management students; this is the ideal companion for achieving success in your research project.
Download or read book Business Research Methods written by S. N. Murthy and published by Excel Books India. This book was released on 2009 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business research methods will serve as a text book on marketing research for students pursuing courses in management and commerce. The main focus is on the Indian context. Various analytical tools used in research methods are given along with exhaustive coverage and illustrations. Assignments are included in various chapters to help in acquiring in-depth subject knowledge and application orientation. The book contains 7 sections divided into 23 chapters. Case studies are included which will help to develop analytical skills. SPSS application has been described wherever necessary. The book can be of great help to MBA, PGDBM, MMS, BBA and Commerce students.
