Download or read book Joan Garry s Guide to Nonprofit Leadership written by Joan Garry and published by John Wiley & Sons. This book was released on 2017-03-06 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nonprofit leadership is messy Nonprofits leaders are optimistic by nature. They believe with time, energy, smarts, strategy and sheer will, they can change the world. But as staff or board leader, you know nonprofits present unique challenges. Too many cooks, not enough money, an abundance of passion. It’s enough to make you feel overwhelmed and alone. The people you help need you to be successful. But there are so many obstacles: a micromanaging board that doesn’t understand its true role; insufficient fundraising and donors who make unreasonable demands; unclear and inconsistent messaging and marketing; a leader who’s a star in her sector but a difficult boss… And yet, many nonprofits do thrive. Joan Garry’s Guide to Nonprofit Leadership will show you how to do just that. Funny, honest, intensely actionable, and based on her decades of experience, this is the book Joan Garry wishes she had when she led GLAAD out of a financial crisis in 1997. Joan will teach you how to: Build a powerhouse board Create an impressive and sustainable fundraising program Become seen as a ‘workplace of choice’ Be a compelling public face of your nonprofit This book will renew your passion for your mission and organization, and help you make a bigger difference in the world.

Download or read book The Standout Business Plan written by Vaughan Evans and published by AMACOM. This book was released on 2014-05-22 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Standout Business Plan is an immensely practical and readable guide that shows you how to create a business plan that not only speaks directly to investors and lenders but also makes it easy for them to say yes. At the beginning of every successful business is a well-thought-out and exceptionally prepared business plan that was written with one audience in mind--investors. However, too many budding entrepreneurs have written their business’s bible with a focus on details most important to managers or employees or even themselves, completely avoiding the questions most crucial to those who determine the fate of the business’s genesis…its potential backers. Renowned leadership expert Brian Tracy and business strategy consultant Vaughan Evans share case studies and examples of both what to do and what not to do when developing a plan for your business. In The Standout Business Plan, Tracy and Evans reveal how to: Include the vital information backers need, while leaving out extraneous fillers that gets in the way Address key factors such as market demand, competition, and strategy Spell out the essence of your business proposition Outline resources and financial forecasts Assess risk from the backer's perspective Evaluate and improve the plan to ensure its success Your business plan is too important to not get exactly right from the beginning. With the easy-to-follow guidance in The Standout Business Plan, now anyone can present a clear, concise, and convincing case that will win them the funding they need to succeed.

Download or read book Do More Good written by Bill McKendry and published by Simon and Schuster. This book was released on 2022-01-25 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Do More Good, Bill McKendry provides incredible insights and tips from his over thirty-five years of helping nonprofit organizations expand their reach and become more effective in their communication, and he provides a blueprint for expanding your brand’s impact. Giving nonprofit leaders the tools and decision-making power to move their organization from good to growth so they can DO MORE GOOD. If you’re passionate about doing good work for a cause—what birthed that desire in you? Somewhere, somehow, you were stirred by your experiences to do good things in this world. You also decided that you didn’t just want to make a living and survive—you wanted to make a difference. That’s why communicating effectively and maximizing your organization’s potential are so critical. Raising funds and public awareness are challenging enough for any nonprofit leader, but communicating well is really the fuel that will advance and grow your mission. Author and entrepreneur Bill McKendry is one of the leading authorities on nonprofit branding and marketing. In Do More Good, he provides incredible insights and tips from his over thirty-five years of helping nonprofit organizations expand their reach and become more effective in their communication. He shares dozens of examples and stories from his captivating career (including spending a day as a homeless man and shooting a commercial with Mother Teresa). Do More Good contains the blueprint you need to magnify your brand’s impact. With Bill's helpful advice and unique perspectives, you and your team will be inspired and equipped to do even more good.

Download or read book Nonprofit Marketing Best Practices written by John J. Burnett and published by John Wiley & Sons. This book was released on 2007-03-23 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a leader in nonprofit marketing, a hands-on guide to the best practices in doing marketing for your organization. In today's challenging economic climate, every nonprofit organization needs an organization-wide commitment to a comprehensive marketing strategy that increases awareness and support. Nonprofit Marketing Best Practices teaches proven marketing techniques that can help your nonprofit stand out among the growing number of organization competing for funding, programs, and volunteers. Introducing services marketing as the foundation for nonprofit marketing planning, this essential handbook addresses vital issues including: * How to market intangibles * Defining services and service products * The unique characteristics of service products * The marketing-related needs and wants of nonprofits * Best practices marketing strategies and tactics * Marketing successes, marketing failures, and company demographics Nonprofit leader John Burnett shares everything he's learned during more than three decades managing and consulting nonprofits of every shape and size. Steering clear of business school jargon, Nonprofit Marketing Best Practices provides the advice and tools you need to understand the challenging environment of nonprofit marketing and the most effective ways to achieve maximum marketing success for your organization. Filled with winning marketing concepts, Nonprofit Marketing Best Practices follows an accessible format that actually instructs readers on how to put strategies into effect for their organization. Written for every nonprofit organization, large or small, this must-have book equips you with the best practices in nonprofit marketing-what to do, what not to do, and how to do it better.

Download or read book How to Write a Business Plan written by Brian Finch and published by Kogan Page Publishers. This book was released on 2006 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering all the issues in producing a business plan, this text also includes a full glossary, case histories, and a detailed section on the key issue of using internal business plans.

Download or read book Fundraising Principles and Practice written by Adrian Sargeant and published by John Wiley & Sons. This book was released on 2017-03-06 with total page 757 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete guide to fundraising planning, tools, methods, and more Fundraising Principles and Practice provides a unique resource for students and professionals seeking to deepen their understanding of fundraising in the current nonprofit environment. Based on emerging research drawn from economics, psychology, social psychology, and sociology, this book provides comprehensive analysis of the nonprofit sector. The discussion delves into donor behavior, decision making, social influences, and models, then uses that context to describe today's fundraising methods, tools, and practices. A robust planning framework helps you set objectives, formulate strategies, create a budget, schedule, and monitor activities, with in-depth guidance toward assessing and fine-tuning your approach. Coverage includes online fundraising, major gifts, planned giving, direct response, grants, corporate fundraising, and donor retention, with an integrated pedagogical approach that facilitates active learning. Case studies and examples illustrate the theory and principles presented, and the companion website offers additional opportunity to deepen your learning and assess your knowledge. Fundraising has become a career specialty, and those who are successful at it are among the most in-demand in the nonprofit world. Great fundraisers make an organization's mission possible, and this book covers the essential information you need to help your organization succeed. Adopt an organized approach to fundraising planning Learn the common behaviors and motivations of donors Master the tools and practices of nonprofit fundraising Manage volunteers, monitor progress, evaluate events, and more Fundraising is the the nonprofit's powerhouse. It's the critical component that supports and maintains all activities, and forms the foundation of the organization itself. Steady management, clear organization, effective methods, and the most up-to-date tools are vital to the role, and familiarity with donor psychology is essential for using these tools to their utmost capability. Fundraising Principles and Practice provides a comprehensive guide to all aspects of the field, with in-depth coverage of today's most effective approaches.

Download or read book The Startup Squad written by Brian Weisfeld and published by Imprint. This book was released on 2019-05-07 with total page 148 pages. Available in PDF, EPUB and Kindle. Book excerpt: Girls mean business in a brand-new series about friendship and entrepreneurship that Katherine Applegate, Newbery Medal-winning author of The One and Only Ivan, calls “A great read!” All the great leaders had to start somewhere. And Teresa (“Resa” for short) is starting with the lemonade stand competition her teacher assigned to the class—but making it a success is going to be a lot harder than Resa thinks. The prize: line-skipping tickets to Adventure Central. The competition: Val, Resa's middle school nemesis. And the biggest obstacle to success: Resa's own teammates. Harriet is the class clown, Amelia is the new girl who thinks she knows best, and Didi is Resa's steadfast friend—who doesn't know the first thing about making or selling lemonade. The four of them quickly realize that the recipe for success is tough to perfect—but listening to each other is the first step. And making new friends might be the most important one... The back of each book in this middle-grade series features tips from the Startup Squad and an inspirational profile of a girl entrepreneur! An Imprint Book "An inspiring story about entrepreneurial girls. I loved this story of girls finding their way in the world of entrepreneurship." —Ann M. Martin, author of the Baby-Sitters Club series and Newbery Honor winner A Corner of the Universe “The Startup Squad encourages girls to dream big, work hard, and rely on each other to make good things happen. It teaches them how to succeed—and reminds all of us that girls mean business!”—Sheryl Sandberg, COO of Facebook and founder of LeanIn.Org and OptionB.Org “A great read that is fast-paced, fun, and empowering. The Startup Squad comes complete with a treasure trove of tips for starting a business.” —Katherine Applegate, Newbery Medal-winning author of The One and Only Ivan This title has common core connections.

Download or read book 21st Century Skills for Non Profit Managers written by Don Macdonald and published by Business Expert Press. This book was released on 2017-10-26 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last 30 years nonprofit organizations have grown massively in capacity, scope, and authority across the world. With growing demand for services, there are numerous opportunities for nonprofits to respond innovatively and sustainably. Any experienced nonprofit manager knows the role is sometimes frustrating but always exhilarating, working with people and empowering them. Severe funding cuts make this more testing, but new prospects are appearing. If you are new to management or the sector, you need a book describing good practice to inform and guide you. Managing a small nonprofit, requires you to multitask, manage your time and prioritize tasks, while taking on extra responsibilities, you need new skills such as fundraising, all covered in this book. This book covers essential aspects (staffing, communications, charity governance, donations, corporate social responsibility, crowdfunding). With useful case studies, resources and links, it avoids jargon and intellectualizing. Topics include effective business planning, empowering staff and clients, writing successful fundraising applications and preparing government tenders for the U.S. and UK. Don used his experience as a nonprofit manager, volunteer, staffer, fundraiser, community fund overseer, trustee and consultant to make the book relevant, topical and helpful.

Download or read book The One Page Business Plan written by Jim Horan and published by . This book was released on 1998 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: The One Page Business PIan is the new way to business plan. This innovative process cuts the fluff and filler of traditional business plans and gets the essence of any business onto one page. Traditional business plans remain one of the most difficult documents for any business owner to write, until now. The innovative One Page Business Plan TM removes the mystique and terror of business planning so that any business owner can write a comprehensive business

Download or read book Digital Marketing Excellence written by Dave Chaffey and published by Taylor & Francis. This book was released on 2022-07-22 with total page 677 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its sixth edition, the hugely popular Digital Marketing Excellence is a practical guide to creating and executing integrated digital marketing plans, combining established approaches to marketing planning with the creative use of new digital models and digital tools. Written by two highly experienced digital marketing consultants, the book shows you how to: Draw up an outline integrated digital marketing plan Evaluate and apply digital marketing principles and models Integrate online and offline communications Implement customer-driven digital marketing as part of digital transformation Reduce costly trial and error Measure and enhance your digital marketing Learn best practices for reaching and engaging your audiences using the key digital marketing platforms. This new edition has been streamlined to seamlessly integrate the latest developments in digital analytics, ethics and privacy, Predictive Analytics, Machine Learning and Artificial Intelligence. Including new international case studies and up-to-date examples throughout, this book cuts through the jargon to show marketers how to leverage data and digital technologies to their advantage. Offering a highly structured and accessible guide to a critical and far-reaching subject, Digital Marketing Excellence, 6th edition, provides a vital reference point for all digital marketing students, and managers involved in digital marketing strategy and implementation. Online resources have been fully updated for the new edition and include a new set of PowerPoint slides and a full test bank of questions and exercises.

Download or read book Business Black Belt written by Burke Franklin and published by Career PressInc. This book was released on 2010-11-20 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: A black belt means strength, speed, flexibility, quickness and power. Business Black Belt draws from the martial arts to offer hard-won advice for building and running a business today. It is unlike like anything you've read before. In fact, very few people have ever addressed these business topics at all. Business Black Belt introduces real-world situations you will face while building your business. Seventy short chapters cover crucial topics--your attitude, managing, marketing, selling, employees, money, MBAs, lawyers, consultants, and investors--and show you how to use the mental discipline of a karate master to skillfully build your business. Business Black Belt is packed full of the potent lessons Burke learned during the past three decades working with expert consultants, entrepreneurs, and business owners.

Download or read book Founders Freelancers Rebels written by Helen Jane Campbell and published by Business Expert Press. This book was released on 2021-03-31 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Many creative founders and freelancers share a longing for connection, reassurance and motivation. In this book I’ve interviewed inspiring, brave and creative experts across the UK and US, tapping into some incredible insights and pulling them together into this friendly guide, to offer that support which we all need from time to time. This book’s for you if you’ve stopped feeling ‘hungry’ for new client work, you’re starting up for the first (or second or third!) time, or you’ve simply run out of steam. My intention is to offer a wealth of ideas and fresh perspectives to inspire you at any stage of your independent creative career.

Download or read book The Art of Non Conformity written by Chris Guillebeau and published by Penguin. This book was released on 2010-09-07 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you've ever thought, "There must be more to life than this," The Art of Non-Conformity is for you. Based on Chris Guillebeau's popular online manifesto "A Brief Guide to World Domination," The Art of Non-Conformity defies common assumptions about life and work while arming you with the tools to live differently. You'll discover how to live on your own terms by exploring creative self-employment, radical goal-setting, contrarian travel, and embracing life as a constant adventure. Inspired and guided by Chris's own story and those of others who have pursued unconventional lives, you can devise your own plan for world domination-and make the world a better place at the same time.

Download or read book Watertight Marketing written by Bryony Thomas and published by Ecademy Press. This book was released on 2013 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most businesses have serious profit leaks, so when they run their marketing taps, revenue simply pours out of a leaky bucket. Readers who follow the process laid out in this guide will be able to step off the roller coaster of yo-yo sales results and get their business on a sustainable upward curve.

Download or read book Strategic Planning Kit For Dummies written by Erica Olsen and published by John Wiley & Sons. This book was released on 2011-11-15 with total page 387 pages. Available in PDF, EPUB and Kindle. Book excerpt: Think and act strategically every time In today's business environment, strategic planning stresses the importance of making decisions that will ensure an organization's ability to successfully respond to changes in the environment and plan for sustainable viability. Providing practical, field-tested techniques and a complete 6-phase plan, Strategic Planning Kit For Dummies shows you how to make strategy a habit for all organizations, no matter the size, type, or resource constraints. Strategic Planning Kit For Dummies is for companies of all types and sizes looking to build and sustain a competitive edge, set up an ongoing process for market assessment and trend analysis, and develop a vision for future growth. This revised edition includes: new and updated content on planning for both the short and the long-term; crucial information on succession planning; help preparing for the unexpected using scenario planning and agile strategy; strategies for implementing change and integrating strategic plans successfully by involving all staff members; and more. The supplementary CD lays out a comprehensive, 6-phase, step-by-step program, complete with downloadable spreadsheets, charts, checklists, video links, and more Provides value for any business or entrepreneur looking to improve efficiency, focus, and competitive edge Includes practical, field-tested techniques Strategic Planning Kit For Dummies gives today's business owners and upper-level management the tools and information they need to think and act strategically in order to more effectively weather current economic storms while planning for future growth.

Download or read book Nonprofit Sustainability written by Jeanne Bell and published by John Wiley & Sons. This book was released on 2010-11-05 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for NONPROFIT SUSTAINABILITY "This is much more than a financial how-to book. It's a nonprofit's guide to empowerment. It demystifies mission impact and financial viability using The Matrix Map to provide strategic options for any organization. A must-read for every nonprofit CEO, CFO, and board member." —Julia A. McClendon, chief executive officer, YWCA Elgin, Illinois "This book should stay within easy reaching distance and end up completely dog-eared because it walks the reader through a practical but sometimes revelatory process of choosing the right mix of programs for mission impact and financial sustainability. Its use is a practice in which every nonprofit should engage its board once a year." —Ruth McCambridge, editor in chief, The Nonprofit Quarterly "Up until a few years ago, funding and managing a nonprofit was a bit like undertaking an ocean voyage. Now, it's akin to windsurfing—you must be nimble, prepared to maximize even the slightest breeze, and open to modifying your course at a moment's notice. Innovative executive directors or bold board members who want their organization to be able to ride the big waves of the new American economy must read this book." —Robert L. E. Egger, president, DC Central Kitchen/Campus Kitchens Project/V3 Campaign "Most nonprofits struggle to find a long-term sustainable business model that will enable them to deliver impact on their mission. Thanks to Jeanne Bell, Jan Masaoka, and Steve Zimmerman help is now in sight. This book offers practical, concrete steps you can take to develop your own unique path to sustainability without compromising your mission." —Heather McLeod Grant, consultant, Monitor Institute, and author, Forces for Good: The Six Practices of High-Impact Nonprofits "At last! An urgently needed framework to prepare leaders to meet head-on the persistent twin challenges of impact and sustainability. This is a practical tool based on good business principles that can bring boards and staff members together to lead their organizations to sustainable futures." —Nora Silver, adjunct professor and director, Center for Nonprofit and Public Leadership, Haas School of Business, University of California, Berkeley "Together, Jeanne Bell, Jan Masaoka, and Steve Zimmerman equal wisdom, experience, and know-how on sustainability and lots of other things. Buy, read, and learn from this terrific book!" —Clara Miller, president and CEO, Nonprofit Finance Fund "Wisdom, experience, and know-how. Buy, read, and learn from this terrific book!" —Clara Miller, president and CEO, Nonprofit Finance Fund

Download or read book Robots Make Bad Fundraisers written by Steven Shattuck and published by . This book was released on 2020-03-12 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: In some ways, we're in a golden age of fundraising. There have never been more ways to capture attention, rally supporters, generate revenue, and measure fundraising performance than there are today. The accessibility of this technology has also never been greater, even to the smallest charities.When the robots work, amazing things can happen. We can A/B test the performance of emails and donation forms, stream HD video from the other side of the globe with a device that fits in our pocket, dissect website traffic data down to single visitor behavior, and predict donor behavior thanks to AI and machine learning.