Download or read book 100Mph Marketing for Real Estate written by Mitch Ribak and published by Xlibris Corporation. This book was released on 2010-02-08 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you wonder how some real estate companies generate hundreds of Internet sales every year? 100MPH Marketing for Real Estate provides the Internet-marketing methods broker Mitch Ribak has used to prosper in one of the toughest housing markets: Brevard County, Florida. It gives step-by-step solutions to grow Internet programs, to generate hundreds of leads and to systematically convert them to home sales. It also offers the powerful life story of the entrepreneurial author, honed by successes and failures over his 30 years of owning 14 companies. Let Mitch show you the way to profit in your market!
Download or read book The Definitive Guide to Marketing Analytics and Metrics Collection written by Cesar Brea and published by FT Press. This book was released on 2014-08-18 with total page 1465 pages. Available in PDF, EPUB and Kindle. Book excerpt: A brand new collection introducing today's most powerful strategies and techniques for measuring and optimizing marketing… 3 authoritative books, now in a convenient e-format, at a great price! 3 authoritative Books help you measure, analyze, and optimize every marketing investment you'll ever make Measuring and optimize your marketing investments is more crucial than ever. But, with an explosion in channels and complexity, it's also more challenging than ever. Fortunately, marketing metrics and analytics have taken giant leaps forward in recent years: techniques now exist for accurately quantifying performance and applying what you learn to improve it. In this unique 3 Book package, world-class experts present these new approaches, and show how to profit from them. In Marketing and Sales Analytics, leading consultant Cesar A. Breaexamines the experiences of 15 leaders who've built high-value analytics capabilities in multiple industries. Then, building on what they've learned, he presents a complete blueprint for succeeding with marketing analytics. You'll learn how to evaluate "ecosystemic" conditions for success, frame the right questions, and organize your people, data, and operating infrastructure to answer them. Brea helps you overcome key challenges ranging from governance to overcoming hidden biases. Along the way, he also offers specific guidance on crucial decisions such as "buy vs. build?", "centralize or decentralize?", and "hire generalists or specialists?" Next, in Cutting Edge Marketing Analytics, three pioneering experts introduce today's most valuable marketing analytics methods and tools, and offer a best-practice methodology for successful implementation. They augment this knowledge with hands on case studies, guiding you through solving key problems in resource allocation, segmentation, pricing, campaign management, firm valuation, and digital marketing strategy. All case studies are accompanied by real data used by the protagonists to make decisions. As you practice, you'll gain a deeper understanding of the value of marketing analytics, learn to integrate quantitative analysis with managerial sensibilities, master core statistical tools, and discover how to avoid crucial pitfalls. Finally, in the award-winning Marketing Metrics, Second Edition, Paul W. Farris and his colleagues show how to choose the right metrics for every marketing challenge. You'll learn how to use dashboards to view market dynamics from multiple perspectives, maximize accuracy, and "triangulate" to optimal solutions. You'll discover high-value metrics for promotional strategy, advertising, distribution, customer perceptions, market share, competitors' power, margins, pricing, products and portfolios, customer profitability, sales forces, channels, and more. This extensively updated edition introduces innovative metrics ranging from Net Promoter to social media and brand equity measurement, and shows how to build comprehensive models to optimize every marketing decision you make. If you need to measure and improve marketing performance, this 3-book package will be your most valuable resource. From world-renowned business sustainability experts Cesar A. Brea, Rajkumar Venkatesan, Paul W. Farris, Ronald T. Wilcox, Neil T. Bendle, Phillip E. Pfeifer, and David J. Reibstein
Download or read book Workplace Discourse written by Almut Koester and published by Bloomsbury Publishing. This book was released on 2010-05-06 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Workplace Discourse provides an overview of the rapidly developing field of spoken and written workplace interaction, taking a fresh perspective on research methods and key issues in the field.. It examines discourse in a wide variety of workplace contexts using both genre analysis and a corpus-driven approach. The book draws on Koester's previous research, but examines the current state of workplace discourse more widely. It provides a descriptive account of the linguistic characteristics of workplace discourse within their social and organizational contexts, with illustrative extracts from real texts and naturally occurring spoken interactions. It showcases specific issues at the forefront of current research and practice in this area: the use of English as a lingua franca, the importance of relationship building and the teaching applications of research.
Download or read book Ultimate Guide to Local Business Marketing written by Perry Marshall and published by Entrepreneur Press. This book was released on 2016-01-18 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: MASTER LOCAL SEO AND REACH THE RIGHT CUSTOMERS EVERY TIME With Google local services ads returning local businesses as results on more than a billion daily searches, Google Adwords expert Perry Marshall and lead generation expert Talor Zamir introduce you to the basic framework behind a successful local SEO campaign. From defining local search--often confused with paid search and search engine marketing--to local listing and reviews to social outreach and effective content development, this guide delivers the tools to build an entire local marketing campaign. You'll learn how to: Capture high-quality leads from Google AdWords, new competitors and even legacy platforms such as Bing in 48 hours Master the components of a high-converting campaign and get the most bang for your buck Harness mobile search advertising and Facebook ads for maximum results
Download or read book Corpus Applications in Applied Linguistics written by Ken Hyland and published by Bloomsbury Publishing. This book was released on 2012-04-19 with total page 157 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corpus linguistics is one of the most exciting approaches to studies in applied linguistics today. From its quantitative beginnings it has grown to become an essential aspect of research methodology in a range of fields, often combining with text analysis, CDA, pragmatics and organizational studies to reveal important new insights about how language works. This volume captures some of the most stimulating and significant developments in the field, including chapters on language teaching, institutional and professional discourse, English as an International Language, translation, forensics and media studies. As a result it goes beyond traditional, limited presentations of corpus work and shows how corpora inform a diverse and growing number of applied linguistic domains.
Download or read book Livestock and the Environment written by Ralph H. Ramsey and published by . This book was released on 1974 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Bibliography of livestock waste management written by J. Ronald Miner and published by . This book was released on 1972 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Future of Charity Marketing written by Sarah-Louise Mitchell and published by Taylor & Francis. This book was released on 2024-11-07 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: Charities play an increasingly important role in our society. Whether caring for the vulnerable, campaigning for change or enabling access to the arts, they are organisations on a mission, underpinned by social purpose. However, charities now face unique challenges in a turbulent global economic climate due to structural changes in society post Covid and pressure on disposable incomes. Charities need to transform and, in some cases, modernise for sustained increasing demand from their service users. They need to engage with a wider range of stakeholders, meet higher public expectations on transparency and governance and compete for resources from existing as well as a continuous range of new competitors. This book brings together leading scholars to think about what is needed to future proof the nonprofit sector in areas such as partnerships, collaborations, branding, communications, income generation and fundraising, stakeholder involvement and meeting the future needs of service users. This edited collection builds upon the research in the editors' first book Charity Marketing: Contemporary Issues, Research and Practice to challenge students, researchers and practitioners in understanding the challenges and opportunities ahead and think about how to future proof nonprofit marketing. Drawing from a diverse group of academics and deep-thinking practitioners, The Future of Charity Marketing focuses on how charities can prepare for the future through sharing big ideas and examples of best practice. Presenting contrasting perspectives and the latest thinking on a range of challenges, this book gives topics for classroom debate, identifies areas for future research and offers practitioners useful insights.
Download or read book Research Reporting Series written by and published by . This book was released on 1974 with total page 532 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Livestock and the Environment written by M. L. Rowe and published by . This book was released on 1976 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Business and Post disaster Management written by C. Michael Hall and published by Routledge. This book was released on 2016-01-29 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive examination of the effects of a natural disaster on businesses and organisations, and on a range of stakeholders, including employees and consumers. Research on how communities and businesses respond to disasters can inform policy and mitigate the cost and impacts of future disasters. This book discusses how places recover following a disaster and the vital roles that business and other organisations play. This volume gives a detailed understanding of business, organisational and consumer responses to the Christchurch earthquake sequence of 2010-2011, which caused 185 deaths, the loss of over 70 per cent of buildings in the city’s CBD, major infrastructure damage, and severely affected the city’s image. Despite the devastation, the businesses, organisations and people of Christchurch are now undergoing significant recovery. The book sheds significant new light not only on business and organisation response to disaster but on how business and urban systems may be made more resilient.
Download or read book Cutting edge Marketing Analytics written by Rajkumar Venkatesan and published by Pearson Education. This book was released on 2015 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master practical strategic marketing analysis through real-life case studies and hands-on examples. In Cutting Edge Marketing Analytics, three pioneering experts integrate all three core areas of marketing analytics: statistical analysis, experiments, and managerial intuition. They fully detail a best-practice marketing analytics methodology, augmenting it with case studies that illustrate the quantitative and data analysis tools you'll need to allocate resources, define optimal marketing mixes; perform effective analysis of customers and digital marketing campaigns, and create high-value dashboards and metrics. For each marketing problem, the authors help you: Identify the right data and analytics techniques Conduct the analysis and obtain insights from it Outline what-if scenarios and define optimal solutions Connect your insights to strategic decision-making Each chapter contains technical notes, statistical knowledge, case studies, and real data you can use to perform the analysis yourself. As you proceed, you'll gain an in-depth understanding of: The real value of marketing analytics How to integrate quantitative analysis with managerial sensibility How to apply linear regression, logistic regression, cluster analysis, and Anova models The crucial role of careful experimental design For all marketing professionals specializing in marketing analytics and/or business intelligence; and for students and faculty in all graduate-level business courses covering Marketing Analytics, Marketing Effectiveness, or Marketing Metrics
Download or read book Internet Marketing SEO Advertising written by Nicolae Sfetcu and published by MultiMedia Publishing. This book was released on 2014-04-15 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide for online marketers, advertisers and publishers, to increase the digital marketing and optimize their costs and benefits. Internet marketing, also known as digital marketing, web marketing, online marketing, search marketing or e-marketing, is the marketing (generally promotion) of products or services over the Internet. Search engine optimization (SEO) is a set of methods aimed at improving the ranking of a website in search engine listings. Generally speaking, advertising is the promotion of goods, services, companies and ideas, usually by an identified sponsor. Marketers see advertising as part of an overall promotional strategy. Other components of the promotional mix include publicity, public relations, personal selling and sales promotion. Online advertising is advertising on the Internet. This particular form of advertising is a source of revenue for an increasing number of websites and companies.
Download or read book Marketing Through Search Optimization written by Alex Michael and published by Routledge. This book was released on 2008 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The successful Marketing Manager's tried and tested guide to maximizing and exploiting search engine opportunities.
Download or read book Starting a Yahoo Business For Dummies written by Rob Snell and published by John Wiley & Sons. This book was released on 2006-03-20 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn browsers into buyers, boost traffic, and more Build your store from scratch, or make the one you have more profitable His online business has been paying his mortgage for years. Now Rob Snell is sharing his Yahoo! Store secrets for planning, building, and managing an online store that delivers the goods! Here's how to profit from keywords, handle credit-card payments, find out what's hot in other stores, maximize your marketing efforts, and much more. Discover how to Use the Yahoo! Store Editor and Manager Plan effective store navigation Use better images to sell more products Build successful advertising strategies Generate more traffic from search engines
Download or read book DIGITAL MARKETING written by Dr. D David Winster Praveenraj and published by Archers & Elevators Publishing House. This book was released on with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Digital Marketing written by Dr. K R Kumar and published by Archers & Elevators Publishing House. This book was released on with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: