Download or read book High Hanging Fruit written by Mark Rampolla and published by Penguin. This book was released on 2016-07-19 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Grabbing the low-hanging fruit is no longer acceptable. ZICO Coconut Water founder Mark Rampolla argues that when you choose to reach higher, you can build an incredible business, be profitable, and maybe even change the world. In 2004, Mark Rampolla was successful by most standards. There was just one problem: He wasn’t inspired in his job and believed he had something more to contribute to the world. When he asked himself, "What do I have to offer that will improve the world?" Rampolla realized that his big idea was hanging right overhead. From his time living in Central America, he and his family came to love drinking coconut water, just like the locals. But no one was really selling coconut water in the United States. So Rampolla chased a very ambitious goal: introducing coconut water to the American beverage market dominated by a few big players. He wasn’t just starting a business; he was creating a whole new industry. ZICO Coconut Water brought a healthy beverage alternative to American consumers while also helping developing-world growers and suppliers profit from this resource. It was a win-win-win—good for Rampolla, his customers, and the world. So good, in fact, that in 2013 the Coca-Cola Company purchased ZICO and is scaling the brand around the globe. Rampolla wrote High-Hanging Fruit for others who want to succeed because of, not in spite of, their values. This book is for people who believe that it’s their duty to reach higher than just the bottom line to build businesses driven by passion, purpose, and integrity. Above all, it’s a call to arms for a new generation of entrepreneurs who want to disrupt the old model and do good by doing business.

Download or read book Good to Great written by Jim Collins and published by Harper Collins. This book was released on 2001-10-16 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the verybeginning. But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness? The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great? The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck. The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good? Over five years, the team analyzed the histories of all twenty-eight companies in the study. After sifting through mountains of data and thousands of pages of interviews, Collins and his crew discovered the key determinants of greatness -- why some companies make the leap and others don't. The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness. The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence. A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology. The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. “Some of the key concepts discerned in the study,” comments Jim Collins, "fly in the face of our modern business culture and will, quite frankly, upset some people.” Perhaps, but who can afford to ignore these findings?

Download or read book Build written by Tony Fadell and published by HarperCollins. This book was released on 2022-05-03 with total page 474 pages. Available in PDF, EPUB and Kindle. Book excerpt: **New York Times, Wall Street Journal, and USAToday Bestseller** Tony Fadell led the teams that created the iPod, iPhone and Nest Learning Thermostat and learned enough in 30+ years in Silicon Valley about leadership, design, startups, Apple, Google, decision-making, mentorship, devastating failure and unbelievable success to fill an encyclopedia. So that’s what this book is. An advice encyclopedia. A mentor in a box. Written for anyone who wants to grow at work—from young grads navigating their first jobs to CEOs deciding whether to sell their company—Build is full of personal stories, practical advice and fascinating insights into some of the most impactful products and people of the 20th century. Each quick 5-20 page entry builds on the previous one, charting Tony’s personal journey from a product designer to a leader, from a startup founder to an executive to a mentor. Tony uses examples that are instantly captivating, like the process of building the very first iPod and iPhone. Every chapter is designed to help readers with a problem they’re facing right now—how to get funding for their startup, whether to quit their job or not, or just how to deal with the jerk in the next cubicle. Tony forged his path to success alongside mentors like Steve Jobs and Bill Campbell, icons of Silicon Valley who succeeded time and time again. But Tony doesn’t follow the Silicon Valley credo that you have to reinvent everything from scratch to make something great. His advice is unorthodox because it’s old school. Because Tony’s learned that human nature doesn’t change. You don’t have to reinvent how you lead and manage—just what you make. And Tony’s ready to help everyone make things worth making.

Download or read book Build Better Products written by Laura Klein and published by Rosenfeld Media. This book was released on 2016-11-01 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You’ll learn to develop products and features that improve your business’s bottom line while dramatically improving customer experience.

Download or read book Building Moonshots written by Tamara Carleton and published by John Wiley & Sons. This book was released on 2023-05-03 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Solve the world’s biggest problems and create a better future In Building Moonshots: 50+ Ways to To Turn Radical Ideas Into Reality, a team of expert innovation strategists delivers an exciting and insightful collection of strategies, techniques, and frameworks for scaling your next big, audacious idea into a concrete product or service. Each proven and tested strategy contained in the book has been categorized to make it easy to find and implement when you need it most. You’ll learn how and where to start, when to bet big, how to invest, when to play the long game, what to communicate, and much more. You’ll also find: Ways to go beyond white papers and vision statements to a place where your ideas become a tangible reality Strategies for creating a better future by transforming seemingly impossible ideas into concrete products Methods for bringing to life radical and innovative solutions to the world’s greatest challenges Destined to become the seminal, go-to source for visionaries, gamechangers, and leaders imagining the apparently impossible and determined to achieve it, Building Moonshots is a can’t-miss book for entrepreneurs, founders, product development heads, and other business leaders.

Download or read book Thinking Bigger written by Sarah Dusek and published by Georgetown University Press. This book was released on 2024-09-02 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A guide for women entrepreneurs to help them get the financing they need to build big businesses and change our world The lack of female representation among top-earning business founders is surprising when compared with the number of women who start businesses. Fewer than thirty women in history have taken companies they founded public on leading stock exchanges. Although consistent references to "women and small business" dominate global development strategies and influence public policy, women are granted less than 2 percent of all venture capital investments annually. Thinking Bigger is designed to provide women with the keys to unlocking capital and thinking bigger. Its author, Sarah Dusek, an entrepreneur and a venture capitalist, shares personal anecdotes highlighting obstacles that women face in business and how to overcome them. She reveals the metrics that really matter to venture capitalists and how to pitch them successfully. Her book delves into the art and science of creating a winning "pitch deck"—the standard formula for pitching to investors, from crafting a compelling story to using data and design to make a lasting impact. Thinking Bigger positions women to get the financing they need—to build big businesses, to scale their endeavors, and to make a positive impact on our world.

Download or read book Make Something Good Today written by Erin Napier and published by Simon and Schuster. This book was released on 2018-10-02 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Ben and Erin Napier, the stars of the hit HGTV show Home Town, comes Make Something Good Today, a memoir that tells us all to seek out the good in life, celebrate the beauty of family and friends, and prosper within our communities because everything we need in life to be happy, is within our grasp. Long before their hugely popular TV show, an expanding family, or demolition day on their dream home, Erin began keeping a daily online journal to help her stay focused on the positive and count her blessings in life. She never expected that her depictions of small-town life in the tiny swath of Mississippi where she Ben call home would catch the eye of a television producer and set them off on the journey of a lifetime. Make Something Good Today offers a behind-the-scenes glimpse into the struggles and triumphs of a couple that America has come to know and love for their easy humor, adoring relationship, and ability to utterly transform a place into something beautiful and personal. This is the poignant story of how Erin and Ben took a small, tight-knit town into their own hands (literally) and used ingenuity, community, and authenticity to rebuild a once-thriving American Main Street. And how, by combining Ben’s carpentry skills with Erin’s design eye, Home Town is making it clear to us all that small-town living can feel as big as you make it. Complete with family photographs, Erin’s hand-painted sketches, and never-before-heard personal stories, this inspirational memoir reminds us all not to give up hope that great love stories are possible, big things can bloom in small towns, and there is always magic in the ordinary if you know where to look for it.

Download or read book Fewer Better Things written by Glenn Adamson and published by Bloomsbury Publishing USA. This book was released on 2018-08-07 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the former director of the Museum of Arts and Design in New York, a timely and passionate case for the role of the well-designed object in the digital age. Curator and scholar Glenn Adamson opens Fewer, Better Things by contrasting his beloved childhood teddy bear to the smartphones and digital tablets children have today. He laments that many children and adults are losing touch with the material objects that have nurtured human development for thousands of years. The objects are still here, but we seem to care less and know less about them. In his presentations to groups, he often asks an audience member what he or she knows about the chair the person is sitting in. Few people know much more than whether it's made of wood, plastic, or metal. If we know little about how things are made, it's hard to remain connected to the world around us. Fewer, Better Things explores the history of craft in its many forms, explaining how raw materials, tools, design, and technique come together to produce beauty and utility in handmade or manufactured items. Whether describing the implements used in a traditional Japanese tea ceremony, the use of woodworking tools, or the use of new fabrication technologies, Adamson writes expertly and lovingly about the aesthetics of objects, and the care and attention that goes into producing them. Reading this wise and elegant book is a truly transformative experience.

Download or read book Becoming the Next Great Generation written by Jonathan Catherman and published by Revell. This book was released on 2020-03-17 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's young people stand on the brink of unprecedented opportunity and influence. The problem is, many feel misunderstood and dismissed by older generations. Frustrated, they seek answers for how they can effectively influence change in the world when the gaps between generations grow wider and our shared experiences fewer. They want to make a difference, and they remain open to influence from adults who are willing to help them learn what they'll need to succeed. With energy and unique expertise, Jonathan Catherman assures the next generation that their influence will come--with practice. Through relevant examples and clear applications, he shows youth from high school into emerging adulthood how to build bridges between generations, practice stewardship before leadership, transform raw talents into valued strengths, and live with purpose. By doing so, they can make a difference, do even better than their parents, and become the next great generation.

Download or read book Nasty Galaxy written by Sophia Amoruso and published by Penguin. This book was released on 2016-10-04 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: From Sophia Amoruso, the New York Times–bestselling author of #GIRLBOSS, a lushly illustrated embodiment of the collective spirit of the Nasty Gal brand, Sophia’s own personal brand, and girlbosses everywhere, with a foreword by Courtney Love. Warning: this is not a style book. It’s not about how to mix prints—it’s about how to leave yours on everything you touch. Highly graphic and visual, filled with illustrations, photos and short essays, Nasty Galaxy is part scrapbook, part inspo-journey, with moments of frivolity scattered throughout. Tactical and entertaining, envelope-pushing and conventional, surprising and refreshingly straightforward, Nasty Galaxy is a dive into Sophia’s philosophies on work, relationships, balance, friendships, and more. It is a celebration of her roots in vintage clothing, punk attitude, fringe characters, and don't-give-a-fuck thought leadership. Nasty Galaxy is Amoruso’s newest life bible, approaching style, music, philosophy, and advice in the same way #GIRLBOSS approached business—unconventionally. Oversized and in full color, this is the newest, coolest, must-have accessory.

Download or read book Building DIY Websites For Dummies written by Jennifer DeRosa and published by John Wiley & Sons. This book was released on 2024-02-27 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: Create an attractive website that draws in visitors – no coding required! There’s more to building a website than just picking a theme and dropping in text and images. Creating a site that attracts visitors and turns those visitors into customers requires some professional insight and a few tips and tricks. Building DIY Websites For Dummies guides non-designers through the steps of creating an attractive and effective website using today’s top web-based tools. This book helps you launch or improve your website designed to boost your entrepreneurial endeavors, small business, or personal passion. With this easy-to-follow Dummies guide, you can skip learning the complicated coding that runs a site and focus on the parts that attract visitors (and search engines). Grab this book and get expert insight on how to craft a usable design, create site content, improve site findability, and convert browsers into buyers. Discover how to select hosting services, email providers, and beginner-friendly website creators Build your own website without needing to learn any code Learn how to create an attractive design, develop content, and present it all in a way that will appeal to your target audience Improve your site’s search engine findability and resonate with your target customer This Dummies guide is an excellent choice for non-designers who want to create a website without hiring someone to do it for them. Learn the ropes, follow the best practices, and launch your site!

Download or read book EMPOWERED written by Marty Cagan and published by John Wiley & Sons. This book was released on 2020-12-03 with total page 435 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work for their business. They are inspired with ideas and techniques for quickly evaluating those ideas to discover solutions that work: they are valuable, usable, feasible and viable. This book is about the idea and reality of "achieving extraordinary results from ordinary people". Empowered is the companion to Inspired. It addresses the other half of the problem of building tech products?how to get the absolute best work from your product teams. However, the book's message applies much more broadly than just to product teams. Inspired was aimed at product managers. Empowered is aimed at all levels of technology-powered organizations: founders and CEO's, leaders of product, technology and design, and the countless product managers, product designers and engineers that comprise the teams. This book will not just inspire companies to empower their employees but will teach them how. This book will help readers achieve the benefits of truly empowered teams"--

Download or read book The Hard Thing About Hard Things written by Ben Horowitz and published by Harper Collins. This book was released on 2014-03-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ben Horowitz, cofounder of Andreessen Horowitz and one of Silicon Valley's most respected and experienced entrepreneurs, offers essential advice on building and running a startup—practical wisdom for managing the toughest problems business school doesn’t cover, based on his popular ben’s blog. While many people talk about how great it is to start a business, very few are honest about how difficult it is to run one. Ben Horowitz analyzes the problems that confront leaders every day, sharing the insights he’s gained developing, managing, selling, buying, investing in, and supervising technology companies. A lifelong rap fanatic, he amplifies business lessons with lyrics from his favorite songs, telling it straight about everything from firing friends to poaching competitors, cultivating and sustaining a CEO mentality to knowing the right time to cash in. Filled with his trademark humor and straight talk, The Hard Thing About Hard Things is invaluable for veteran entrepreneurs as well as those aspiring to their own new ventures, drawing from Horowitz's personal and often humbling experiences.

Download or read book Built to Serve written by Evan Carmichael and published by Savio Republic. This book was released on 2020-03-17 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most people wake up and drive to a job that they hate. Think about your five closest friends. Are they happy? Do they live their lives with purpose? Do you? We put on a fake front for what we want people to see and think about us, but the reality is most people aren’t happy. We’re lost. We settle. We aren’t happy with where we are. You can’t be happy if you don’t know your purpose. It’s not possible. You want more but you don’t even know where to start. You know there is more out there. You see others having success and you want it, too; there is nothing wrong with that. You just need help finding your purpose so you can find the success you see all around you. You can be productive, crush your goals, pretend that all the things that you’ve acquired actually mean something…but at the end of the day, if you don’t know your purpose, you’ll always feel like there’s something missing. You’ll know that you’re capable of more and that you’re not living the life you should be. You might be fooling the world, but you’re not fooling the person looking back at you in the mirror. You need to find your actual power source. Your purpose is your source of power. Once you find your purpose it’ll fuel you for life. You’ll do things that you never thought you were capable of. Achieving your purpose will force you to morph into a stronger version of yourself. You’ll have to push through fears, insecurities, and doubts that held you back. But somehow it’ll all feel possible and necessary because you’re purpose-driven now…and that’s the only thing you’ll ever need.

Download or read book Atomic Habits written by James Clear and published by Penguin. This book was released on 2018-10-16 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

Download or read book Building Value to Last written by Crystal Maggelet and published by Gibbs Smith. This book was released on 2019-05-21 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: The life journey of the president and CEO of FJ Management, Inc.—from growing up as the daughter of two entrepreneurs to saving the family business. Discover the inspiring story of how Crystal Maggelet unexpectedly ended up as CEO of her father’s company, guiding Flying J back from bankruptcy and on to great success—all during the throes of the Great Recession of the late 2000s. Through it all, Crystal succeeded by maintaining the core philosophy handed down through generations of the Call family—the importance of building value that will last. Cowritten by Crystal herself, Building Value to Last compiles accounts from her own recollections and personal journals, as well as from interviews with key personnel.

Download or read book A Scrum Book written by Jeff Sutherland and published by Pragmatic Bookshelf. This book was released on 2019-08-16 with total page 698 pages. Available in PDF, EPUB and Kindle. Book excerpt: Building a successful product usually involves teams of people, and many choose the Scrum approach to aid in creating products that deliver the highest possible value. Implementing Scrum gives teams a collection of powerful ideas they can assemble to fit their needs and meet their goals. The ninety-four patterns contained within are elaborated nuggets of insight into Scrum’s building blocks, how they work, and how to use them. They offer novices a roadmap for starting from scratch, yet they help intermediate practitioners fine-tune or fortify their Scrum implementations. Experienced practitioners can use the patterns and supporting explanations to get a better understanding of how the parts of Scrum complement each other to solve common problems in product development. The patterns are written in the well-known Alexandrian form, whose roots in architecture and design have enjoyed broad application in the software world. The form organizes each pattern so you can navigate directly to organizational design tradeoffs or jump to the solution or rationale that makes the solution work. The patterns flow together naturally through the context sections at their beginning and end. Learn everything you need to know to master and implement Scrum one step at a time—the agile way.