Download or read book Bringing Loyalty To Life written by Richard Beattie and published by SRA Books. This book was released on 2023-06-08 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: After more than 40 years in the retail loyalty business Richard Beattie, founder and chairman of the world-leading, pioneering loyalty giant TCC, shares fifty essential lessons about shopper behaviour, delivering key insights into how to create successful customer loyalty programmes in an ever-changing retail landscape. Based on the many thousands of loyalty solutions that TCC has designed for its partners over the course of three decades as well as the company’s extensive research into shopper behaviour, this book is an invaluable, in-depth resource for retail professionals at any level who are seeking to understand the past, present and future of loyalty and want to: discover how loyalty campaigns can drive increased revenue and growth design loyalty campaigns for their business and measure their success create deep and enduring emotional connections with customers be a force for positive change in the community keep up with retail trends and stay ahead of the competition. Discover the key components of successful loyalty campaigns and learn how this industry expert has helped numerous global retailers change shopper behaviour.
Download or read book Driving Loyalty written by Kirk Kazanjian and published by Random House Digital, Inc.. This book was released on 2013-04-23 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical, story-driven book on the importance of building and inspiring loyalty among employees, customers, clients, and vendors, based on the lessons learned from the phenomenally successful Enterprise car rental company.
Download or read book The Loyalty Leap written by Bryan Pearson and published by Penguin. This book was released on 2012-05-10 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Collecting data is easy for marketers. Figuring out what to do with it is hard. Technology has made it almost routine for companies to know exactly when, where, and how their customers shop, both online and off. As soon as someone pulls out a credit card—or even better, a membership rewards card—the data floodgates open. United Airlines knows if you think it’s worth $25 to check a suitcase. Verizon knows how often you call your mom. Hilton knows if you prefer a higher floor and a room away from the elevator. But after gathering and crunching all this customer data most companies have little or no idea how to use it. They either let it go to waste or abuse it with ill-considered, irrelevant, or even creepy marketing pitches. There’s a much better option, as Bryan Pearson has discovered after twenty years of studying the hidden patterns of consumer behavior. It really is possible to turn customer information into customer intimacy— systematically, efficiently, and without invading anyone’s privacy. And intimacy is the key to long-term loyalty, growth, and profits. As Pearson writes: Customers can only be acquired, churned, and reactivated so many times before they tire of your brand. There is a proven marketing equation in which customers willingly share information with you in the expectation of being better served and valued during future transactions. Capitalizing on that equation is our business responsibility. The Loyalty Leap will give you the tools to persuade customers to share more information in their own best interests. And it will help you make sense of all that data to build strong customer relationships. It also shares compelling examples, including: How Shell increased sales while reducing its network of gas stations by giving its best customers incentives to buy from another location. How GameStop offers its PowerUp Rewards members access to such events as the Comic-Con convention. How McDonald’s in Finland used location-based marketing to send special offers to customers near one of its locations, with a 40 percent response rate. How Caesars Entertainment uses data from its 40 million Total Rewards members to draw complete customer profiles, resulting in increased visits. Pearson believes this is one of the most exciting times in the history of marketing, and that loyalty marketing will be increasingly essential for years to come. His book will take you behind the curtain to show how the best companies are doing it.
Download or read book The Customer Loyalty Loop written by Noah Fleming and published by Red Wheel/Weiser. This book was released on 2016-11-21 with total page 233 pages. Available in PDF, EPUB and Kindle. Book excerpt: How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business’s customer experience by creating “buying loops” that keep your customers coming back for more. The Customer Loyalty Loop includes proven, science-backed secrets for building legions of loyal customers who will become evangelists for your business, buy from you repeatedly, and actually enjoy doing business with you. You will learn a wide variety of simple but powerfully effective strategies, such as: How to stop using gimmicks and trick promotions to encourage repeat business, and what to do instead that will keep your customers coming back for more. How to use the “Butler Secret” to achieve results superior to any marketing campaign or promotion you’ll ever dream up. Why providing the best customer service isn’t enough anymore, and what you must do instead if you want your business to keep growing in the 21st century. The “Bentley Strategy” that will immediately and dramatically increase customer loyalty to your business. And many more proven tactics and strategies.
Download or read book The Vassar Miscellany written by and published by . This book was released on 1900 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Wisconsin Congregational Church Life written by and published by . This book was released on 1917 with total page 812 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Leading Loyalty written by Sandy Rogers and published by AMACOM. This book was released on 2019-04-16 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: In business, it’s not enough for people to like you, they need to love you! Learn how building loyalty and modeling great customer service behavior to develop frontline teams is the key to building raving fans. To thrive in today’s economy, it’s not enough for customers to merely like you. They have to love you. Win their hearts and they will not only purchase more—they’ll talk you up to everyone they know. But what turns casual customers into passionate promoters and lifelong buyers? Loyalty experts at FranklinCovey set out to unlock the mysteries of gaining the customer’s loyalty. In an extensive study that involved 1,100 stores and thousands of people, they isolated examples that stood out in terms of revenues and profitability. They found that these “campfire stores” burned brighter than the rest thanks to fiercely loyal customers and the employees who delight in making their customers’ lives easier. Full of eye-opening examples and practical tools, Leading Loyalty helps you infuse empathy, responsibility, and generosity into every interaction and: Make warm, authentic connections Ask the right questions and listen to learn Discover the real job to be done Take ownership of the customer’s issue Follow up and strengthen the relationship Share insights openly and kindly Surprise people with unexpected extras Model, teach, and reinforce these essential behaviors through weekly team huddles It’s time to invest in building loyalty. Leading Loyalty reveals the principles and practices of everyday service heroes—the customer-facing employees who cultivate bonds and lift revenues through the roof.
Download or read book Bring Up the Bodies written by Hilary Mantel and published by Henry Holt and Company. This book was released on 2012-05-08 with total page 450 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2012 Man Booker Prize Winner of the 2012 Costa Book of the Year Award The sequel to Hilary Mantel's 2009 Man Booker Prize winner and New York Times bestseller, Wolf Hall delves into the heart of Tudor history with the downfall of Anne Boleyn Though he battled for seven years to marry her, Henry is disenchanted with Anne Boleyn. She has failed to give him a son and her sharp intelligence and audacious will alienate his old friends and the noble families of England. When the discarded Katherine dies in exile from the court, Anne stands starkly exposed, the focus of gossip and malice. At a word from Henry, Thomas Cromwell is ready to bring her down. Over three terrifying weeks, Anne is ensnared in a web of conspiracy, while the demure Jane Seymour stands waiting her turn for the poisoned wedding ring. But Anne and her powerful family will not yield without a ferocious struggle. Hilary Mantel's Bring Up the Bodies follows the dramatic trial of the queen and her suitors for adultery and treason. To defeat the Boleyns, Cromwell must ally with his natural enemies, the papist aristocracy. What price will he pay for Anne's head? Bring Up the Bodies is one of The New York Times' 10 Best Books of 2012, one of Publishers Weekly's Top 10 Best Books of 2012 and one of The Washington Post's 10 Best Books of 2012
Download or read book Psychology in Theory and Application written by Horatio Willis Dresser and published by . This book was released on 1924 with total page 760 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Loyalty written by Eric Felten and published by Simon and Schuster. This book was released on 2011-04-26 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A witty, provocative, story-filled inquiry into the indispensable virtue of loyalty—a tricky ideal that gets tangled and compromised when loyalties collide (as they inevitably do), but a virtue the author, a prizewinning columnist for The Wall Street Journal, says is as essential as it is impossible. Felten illustrates the push and pull of loyalties— from the ancient Greeks to Facebook—with stories and scenarios in which conflicting would-be moral trump cards trap the unlucky in painful ethical dilemmas. The foundation of our greatest satisfactions in life, loyalty also proves to be the root of much misery. Can we escape the excruciating predicaments when loyalties are at loggerheads? Can we avoid betraying and being betrayed? When looking for love and friendship—the things that make life worthwhile—we are looking for loyalty. Who can we count on? And who can count on us? These are the essential (and uncomfortable) questions loyalty poses. Loyalty and betrayal are the stuff of the great stories that move us: Agamemnon, Huck Finn, Brutus, Antigone, Judas. When is loyalty right, and when does the virtue become a vice? As Felten writes in his thoughtful and entertaining book, loyalty is vexing. It forces us to choose who and what counts most in our lives—from siding with one friend over another to favoring our own children over others. It forces us to confront the conflicting claims of fidelity to country, community, company, church, and even ourselves. Loyalty demands we make decisions that define who we are.
Download or read book There is another King one Jesus King Jesus or Loyalty to Christ A sermon etc written by Charles BULLOCK (B.D.) and published by . This book was released on 1863 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Loyal written by Rebecca Ascher-Walsh and published by National Geographic Books. This book was released on 2017-03-07 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: This treasury features heartwarming photographs and touching stories of dedicated working dogs who have gone above and beyond the call of duty and proven themselves as true heroes. This special collection of dog stories and photographs features four-legged heroes who have worked side by side with soldiers, searched the wreckage of natural and man-made disasters, changed families' lives through emotional support, and administered aid around the world and at home in the United States. Heart-warming photographs and touching anecdotes bring to life thirty-eight caring canines who have served the people who mean the most to them, from a German Shepherd who leads a blind man on his marathon training mssion to a belly rub-loving Sheltie who supports at-risk youth in the classroom. For anyone who has experienced the extraordinary affection of a dog, Loyal is a lasting celebration of the joys of canine companionship.
Download or read book Bringing Your Church Back to Life written by Daniel Buttry and published by . This book was released on 1988 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt: Encouraging and practical, biblically based guidance for struggling churches from a minister who successfully nurtured his congregation to a new vision of ministry. Beginning with root causes of declining ministry, Buttry analyzes 'survival mentality'-its symptoms, its debilitating effects on the thinking o f members, and the dangers it poses to the church's future.
Download or read book Irrational Loyalty Building a Brand That Thrives in Turbulent Times written by Deb Gabor and published by Lioncrest Publishing. This book was released on 2019-03 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eventually, every organization faces a serious branding disaster. Think of United Airlines, Wells Fargo, Uber, and other companies whose tribulations made front page news. Poor business decisions, corrupt cultures, or just plain bad luck can lead to major PR meltdowns, sending once-loyal consumers fleeing in droves. But there's a right way to handle controversy and come out stronger on the other side.Using recent high-profile brand implosions as prime examples, Deb Gabor demonstrates how top companies that break their promises inevitably suffer, and she explores the routes the more agile ones have taken to full recovery after letting their customers down. One of the world's premier branding experts, Gabor provides invaluable insights that will help your own enterprise build positive brand equity, good will, and the "irrational loyalty" that will support your brand long-term through the best and worst of times.This is your essential guide to building Irrational Loyalty.
Download or read book Bringing User Experience to Healthcare Improvement written by Paul Bate and published by CRC Press. This book was released on 2023-01-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: This work includes a foreword by lynne Maher. Head of Innovation Practice, NHS Institute for Innovation and Improvement, University Of Warwick, Coventry. "Experience Based Design" (EBD) is a new way of bringing about improvements in healthcare services by being user-focussed. Facilities, healthcare professionals, carers, family and friends are all involved in the patient experience and systems and policies need to adapt to take this into consideration. By exploring the underlying concepts, methods and practices of EBD, this exciting guide offers a unique approach to healthcare customer satisfaction. It offers recommendations for the future and many interesting points for discussion. It will be of great interest to health and social care management, particularly directors of service improvement in hospitals and directors of nursing, health and social care policy makers and shapers, and quality improvement and organisational development specialists in healthcare. Patient groups and national organisations, too will find the book inspirational. 'Experience based design-you cannot do without it. Read this book and it will change the way you think about providing health services for ever.' - Lynne Maher.
Download or read book Life Insurance Independent written by and published by . This book was released on 1917 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Loyalty written by George P. Fletcher and published by Oxford University Press. This book was released on 1995-07-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: At a time when age-old political structures are crumbling, civil strife abounds, and economic uncertainty permeates the air, loyalty offers us security in our relationships with associates, friends, and family. Yet loyalty is a suspect virtue. It is not impartial. It is not blind. It violates the principles of morality that have dominated Western thought for the last two hundred years. Loyalties are also thought to be irrational and contrary to the spirit of Capitalism. In a free market society, we are encouraged to move to the competition when we are not happy. This way of thinking has invaded our personal relationships and undermined our capacities for friendship and loyalty to those who do not serve our immediate interests. As George P. Fletcher writes, it is time for loyal bonds, born of history and experience, to prevail both over impartial morality and the self-interested thinking of the market trader. In this extended essay, George P. Fletcher offers an account of loyalty that illuminates its role in our relationships with family and friends, our ties to country, and the commitment of the religious to God and their community. Fletcher opposes the traditional view of the moral self as detached from context and history. He argues instead that loyalty, not impartial detachment, should be the central feature of our moral and political lives. Writing as a political "liberal," he claims that a commitment to country is necessary to improve the lot of the poor and disadvantaged. This commitment to country may well require greater reliance on patriotic rituals in education and a reconsideration of the Supreme Court's extending the First Amendment to protect flag burning. Given the worldwide currents of parochialism and political decentralization, the task for us, Fletcher argues, is to renew our commitment to a single nation united in its diversity. Bringing to bear his expertise as a law professor, Fletcher reasons that the legal systems should defer to existing relationships of loyalty. Familial, professional, and religious loyalties should be respected as relationships beyond the limits of the law. Thus surrogate mothers should not be forced to surrender and betray their children, spouses should not be required to testify against each other in court, parents should not be prevented from willing their property to their children, and the religiously committed should not be forced to act contrary to conscience. Yet the question remains: Aren't loyalty, and particularly patriotism, dangerously one-sided? Indeed, they are, but no more than are love and friendship. The challenge, Fletcher maintains, is to overcome the distorting effects of impartial morality and to develop a morality of loyalty properly suited to our emotional and spiritual lives. Justice has its sphere, as do loyalties. In this book, Fletcher provides the first step toward a new way of thinking that recognizes the complexity of our moral and political lives.
