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Book The Mirror of Literature  Amusement  and Instruction

Download or read book The Mirror of Literature Amusement and Instruction written by Reuben Percy and published by . This book was released on 1838 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing original essays; historical narratives, biographical memoirs, sketches of society, topographical descriptions, novels and tales, anecdotes, select extracts from new and expensive works, the spirit of the public journals, discoveries in the arts and sciences, useful domestic hints, etc. etc. etc.

Book Inner Hygiene

Download or read book Inner Hygiene written by James C. Whorton and published by . This book was released on 2000 with total page 704 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book will have strong appeal to historians of medicine, American and European historians with an interest in health and popular culture, physicians and other health professionals, and laypersons concerned about diet and health."--BOOK JACKET.

Book The Doctrine of Purgation

    Book Details:
  • Author : Anonymous
  • Publisher : BoD – Books on Demand
  • Release : 2023-03-28
  • ISBN : 3382159171
  • Pages : 230 pages

Download or read book The Doctrine of Purgation written by Anonymous and published by BoD – Books on Demand. This book was released on 2023-03-28 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reprint of the original, first published in 1871. The publishing house Anatiposi publishes historical books as reprints. Due to their age, these books may have missing pages or inferior quality. Our aim is to preserve these books and make them available to the public so that they do not get lost.

Book The Anglo American

Download or read book The Anglo American written by and published by . This book was released on 1845 with total page 638 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book History of Lancaster  New Hampshire

Download or read book History of Lancaster New Hampshire written by Amos Newton Somers and published by . This book was released on 1899 with total page 756 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Doctrine of Purgation

Download or read book The Doctrine of Purgation written by Benjamin Brandreth and published by . This book was released on 1867 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Pioneers of Promotion

    Book Details:
  • Author : Joe Dobrow
  • Publisher : University of Oklahoma Press
  • Release : 2018-06-14
  • ISBN : 0806161396
  • Pages : 513 pages

Download or read book Pioneers of Promotion written by Joe Dobrow and published by University of Oklahoma Press. This book was released on 2018-06-14 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: The average American today is bombarded with as many as 5,000 advertisements a day. The sophisticated and persuasive marketing tactics that companies use may seem a recent phenomenon, but Pioneers of Promotion tells a different story. In this lively narrative, business history writer Joe Dobrow traces the origins of modern American marketing to the late nineteenth century when three charismatic individuals launched an industry that defines our national culture. Transporting readers back to a dramatic time in the late 1800s, Dobrow spotlights a trio of men who reshaped our image of the West and earned national fame: John M. Burke of Buffalo Bill’s Wild West, Tody Hamilton of the Barnum & Bailey Circus, and Moses P. Handy of the World’s Columbian Exposition in Chicago. Drawing on scores of original source materials, Dobrow brings to light the surprisingly sophisticated techniques of these Gilded Age press agents. Using mostly newspapers—plus a good deal of moxie, emotional suasion, iconic imagery, and to be sure, alcohol—Burke, Hamilton, and Handy each devised ways to promote celebrities, attract huge crowds, and generate massive news coverage. As a result, a plainsman named William F. Cody became more famous than the president of the United States, a traveling circus turned into the Greatest Show on Earth, and a world’s fair attracted more than 27 million visitors. Tapping his practitioner’s knowledge of marketing and promotion, Dobrow reintroduces readers to Buffalo Bill and his Wild West show, P. T. Barnum and his circus, and the greatest of all world’s fairs. Surprisingly, the promotional geniuses who engineered these enterprises do not appear in history books alongside other marketing and advertising legends such as Ivy Lee, Edward Bernays, or David Ogilvy. Pioneers of Promotion at long last gives these founders of American marketing their due.

Book De Bow s Review

Download or read book De Bow s Review written by James Dunwoody Brownson De Bow and published by . This book was released on 1868 with total page 678 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Vanity Fair

Download or read book Vanity Fair written by and published by . This book was released on 1861 with total page 670 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Pigot and co  s national commercial directory of     Scotland  and of the isle of Man

Download or read book Pigot and co s national commercial directory of Scotland and of the isle of Man written by James Pigot (and co.) and published by . This book was released on 1837 with total page 1086 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Tribune Almanac and Political Register

Download or read book The Tribune Almanac and Political Register written by and published by . This book was released on 1871 with total page 1164 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book The Torch

Download or read book The Torch written by Felix Fax (pseud.) and published by . This book was released on 1837 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book New Brunswick and the Civil War

Download or read book New Brunswick and the Civil War written by Joanne Hamilton Rajoppi and published by Arcadia Publishing. This book was released on 2013-08-27 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the beginning of the Civil War, New Brunswick was positioned at the transportation and manufacturing hub of New Jersey. Many of the city's young men exchanged manufacturing equipment for rifles, and those whom they left behind witnessed the war through letters from their sons, brothers and husbands. Patriotism, a longing to earn more money and adventure lured these "Brunswick Boys"--close friends and co-workers--to enlist. Their recollections offer insights into everyday life in New Jersey during the war--New Brunswick's factory system, education and medicine. These letters also reveal their struggles to survive amid battles and close encounters with death that so many soldiers faced, as well as their difficult transition back to civilian life. Local author Joanne Hamilton Rajoppi presents the fascinating stories of New Brunswick and the Civil War, gleaned from the letters of those who experienced it.

Book Brother Jonathan

    Book Details:
  • Author : Horatio Hastings Weld
  • Publisher :
  • Release : 1842
  • ISBN :
  • Pages : 1134 pages

Download or read book Brother Jonathan written by Horatio Hastings Weld and published by . This book was released on 1842 with total page 1134 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Official Gazette of the United States Patent Office

Download or read book Official Gazette of the United States Patent Office written by United States. Patent Office and published by . This book was released on 1906 with total page 958 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Book Branding Trust

    Book Details:
  • Author : Jennifer M. Black
  • Publisher : University of Pennsylvania Press
  • Release : 2023-12-05
  • ISBN : 1512824992
  • Pages : 321 pages

Download or read book Branding Trust written by Jennifer M. Black and published by University of Pennsylvania Press. This book was released on 2023-12-05 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the early nineteenth century, the American commercial marketplace was a chaotic, unregulated environment in which knock-offs and outright frauds thrived. Appearances could be deceiving, and entrepreneurs often relied on their personal reputations to close deals and make sales. Rapid industrialization and expanding trade routes opened new markets with enormous potential, but how could distant merchants convince potential customers, whom they had never met, that they could be trusted? Through wide-ranging visual and textual evidence, including a robust selection of early advertisements, Branding Trust tells the story of how advertising evolved to meet these challenges, tracing the themes of character and class as they intertwined with and influenced graphic design, trademark law, and ideas about ethical business practice in the United States. As early as the 1830s, printers, advertising agents, and manufacturers collaborated to devise new ways to advertise goods. They used eye-catching designs and fonts to grab viewers’ attention and wove together meaningful images and prose to gain the public’s trust. At the same time, manufacturers took legal steps to safeguard their intellectual property, formulating new ways to protect their brands by taking legal action against counterfeits and frauds. By the end of the nineteenth century, these advertising and legal strategies came together to form the primary components of modern branding: demonstrating character, protecting goodwill, entertaining viewers to build rapport, and deploying the latest graphic innovations in print. Trademarks became the symbols that embodied these ideas—in print, in the law, and to the public. Branding Trust thus identifies and explains the visual rhetoric of trust and legitimacy that has come to reign over American capitalism. Though the 1920s has often been held up as the birth of modern advertising, Jennifer M. Black argues that advertising professionals had in fact learned how to navigate public relations over the previous century by adapting the language, imagery, and ideas of the American middle class.

Book Appletons  Illustrated Railway and Steam Navigation Guide

Download or read book Appletons Illustrated Railway and Steam Navigation Guide written by G. F. Thomas and published by . This book was released on 1859 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: