Download or read book Shift written by Peter Arnell and published by Crown Currency. This book was released on 2010-06-15 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: Little changes can make a big difference. When some of the world’s biggest corporations need to revive their brands, innovate products, and rethink their images, they call Peter Arnell. Now in his fourth decade of branding and marketing for such companies as Samsung, Reebok, DKNY, GNC, and Pepsi, Arnell explains how you can use some of the same strategies that famous brands do, in order to improve your own image, life, and career. Arnell knows this firsthand because he applied many of these same strategies to transform his own life by losing 256 pounds. How did he do it? Arnell created an idea he calls Shift. With Shift, you’ll discover the steps you need to take in order to become the best you. Creating and revitalizing brands happens every day in business. Shift shows how you can make it happen for yourself and your personal brand. Innovative insights such as “go helium” are used by Arnell to explain how he reached his ultimate goal of 150 pounds—you can apply his techniques to reach for your own goals. You will see—through Arnell’s description of how he “went tiger”—how to exercise your own discipline and commitment, without apology, even if that means bucking the norm. And by learning to reach out to your brand audience, you will come to understand the importance of your network of friends, acquaintances, colleagues, and family—your fan club— in keeping you motivated and providing the feedback you need for success. Weaving together personal stories of his own transformation with stories about how he created transformative change for brands such as Reebok and Pepsi, Arnell shares his unique vision on how each of us can rebrand and transform ourselves, both personally and professionally, to achieve the success we desire. PETER ARNELL, founder of Arnell, is one of the foremost branding and design experts in the world. Among the companies he and his team have worked with are DKNY, Samsung, Chanel, Reebok, Mars, Pepsi, Home Depot, GNC, De Tomaso, Fendi, Mikimoto, Special Olympics and Con Edison. He and his family live in Westchester County, New York.

Download or read book Reinventing You With a New Preface written by Dorie Clark and published by Harvard Business Press. This book was released on 2017-09-12 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you where you want to be professionally? Whether you want to advance faster at your present company, change jobs, or make the jump to a new field entirely, Reinventing You, now in paperback with a new preface, provides a step-by-step guide to help you assess your unique strengths, develop a compelling personal brand, and ensure that others recognize the powerful contribution you can make. Branding expert Dorie Clark mixes personal stories with engaging interviews and examples from Mark Zuckerberg, Al Gore, Tim Ferriss, Seth Godin, and others to show you how to think big about your professional goals, take control of your career, and finally live the life you want.

Download or read book How to Reinvent Your Career written by Diane Hamilton and published by . This book was released on 2010-09 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: In author Diane Hamilton's latest book, How to Reinvent Your Career, she offers readers specific ways to get ahead and stay ahead in the workforce-and in life. The author of The Online Student's User Manual and a master at the art of reinvention in her own right, Hamilton shows readers how to get on the right path to success and how to stay there by examining individual personalities to gain perspective within workplace environments, as well as learn valuable networking skills. In ten straightforward chapters with titles like "Things Change," "The Product is You," and "One Thing Leads to Another," Hamilton helps readers get educated, as well as overcome their fears in order to make the most of every opportunity. With insightful pointers to find not any job, but the right one, this book guides readers in honing their career skills because the only thing that's certain in life is change. Let the transformation begin!

Download or read book Business Model You written by Timothy Clark and published by John Wiley & Sons. This book was released on 2012-03-12 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: A one-page tool to reinvent yourself and your career The global bestseller Business Model Generation introduced a unique visual way to summarize and creatively brainstorm any business or product idea on a single sheet of paper. Business Model You uses the same powerful one-page tool to teach readers how to draw "personal business models," which reveal new ways their skills can be adapted to the changing needs of the marketplace to reveal new, more satisfying, career and life possibilities. Produced by the same team that created Business Model Generation, this book is based on the Business Model Canvas methodology, which has quickly emerged as the world's leading business model description and innovation technique. This book shows readers how to: Understand business model thinking and diagram their current personal business model Understand the value of their skills in the marketplace and define their purpose Articulate a vision for change Create a new personal business model harmonized with that vision, and most important, test and implement the new model When you implement the one-page tool from Business Model You, you create a game-changing business model for your life and career.

Download or read book Career Leap written by Michelle Gibbings and published by John Wiley & Sons. This book was released on 2018-01-23 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adapt you career to the shifting paradigm of work, employment and success The word “career” doesn’t mean what it used to. People entering the workforce today will have an estimated 17 employers and five careers in their lifetimes — and already many existing roles are being automated away, with many more to follow. No profession, industry or geography is immune, and employees need to change their idea of what it means to be employed. The rise of freelancing and the gig economy means flexibility and independence, but also less security — with trends showing it is the way of the future. You cannot future-proof your job, but you can future-proof your career. Career Leap shows you what you need to know, how you need to change and how you can prepare for the inevitable tides of change. This book sheds light on the choices you make, and the steps you can take to reignite, reshape and liberate your career. You’ll develop the confidence you need to take decisive action, sharpen your skills and become the agile, adaptive professional we will all need to be. The 10-step Career Reinvention Cycle helps you assess the status quo and determine where you need to go, and then gives you a solid framework for making a move when the time is right. Future-proof your career with the new laws for success Undertake a health check of your career and make deliberate career choices Design, build, and execute your influence and career strategy Be equipped to take control and leap ahead with your career. No matter your role, it is imperative that you make every day in your career count. Make the critical decisions, take clear actions and, above all, stay ahead of the pack. Career Leap gives you the insight, confidence and knowledge you need to move up as you leap forward.

Download or read book Forever Employable written by Jeff Gothelf and published by . This book was released on 2020-06-15 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: After spending the first 10 years of his career climbing the corporate ladder, Jeff Gothelf decided to change his approach to staying employed. Instead of looking for jobs, they would find him. Jeff spent the next 15 years building his personal brand to become a recognized expert, consultant, author and public speaker. In this highly tactical, practical book, Jeff Gothelf shares the tips, tricks, techniques and learnings that helped him become Forever Employable. Using the timeline from his own career and anecdotes, stories and case studies from other successful recognized experts Jeff provides a step-by-step guide to building a foundation based on your current expertise ensuring that no matter what happens in your industry you'll remain Forever Employable. This handy guide to your career and professional development shows you how to create your own content, use it to build your expertise and credentials and then scale it to build a continuous stream of income, interaction and community. As organizations seek to reduce costs, automate tasks and increase efficiency, how do you ensure you don't end up outside of those plans? Forever Employable shows you how so that you're always ready for the next step in your career. Reduce your stress, build your community, monetize your platform -- that's being Forever Employable.

Download or read book Branding Yourself written by Erik Deckers and published by Que Publishing. This book was released on 2017-10-09 with total page 495 pages. Available in PDF, EPUB and Kindle. Book excerpt: Want a new job or career? Need to demonstrate more value to customers or employers? Use today’s hottest social media platforms to build the powerful personal brand that gets you what you want! In this completely updated book, Erik Deckers and Kyle Lacy help you use social media to and networking to advance your career, grow your business, and land new job opportunities. From LinkedIn to Facebook, now including Instagram and SnapChat, this book is packed with new techniques and ideas that are practical, easy, and effective. Deckers and Lacy show you how to supercharge all your business and personal relationships...demonstrate that you are the best solution to employers’ or partners’ toughest problems...become a recognized thought leader...and turn your online network into outstanding jobs, great projects, and a fulfilling, profitable career! Discover how to: Choose today’s best social media tools for your personal goals Build an authentic storyline and online identity that gets you the right opportunities Make the most of Facebook, LinkedIn, and Twitter–and leverage new platforms like Snapchat and Instagram Build connections and prove expertise by sharing video on YouTube and Vimeo Find yourself on search engines and then optimize your personal online presence Promote your events, accomplishments, victories...and even defeats and lessons learned Integrate online and offline networking to get more from both Reach people with hiring authority and budgets on LinkedIn Use Twitter to share the ideas and passions that make you uniquely valuable Avoid “killer” social networking mistakes Leverage your online expert status to become a published author or public speaker Measure the success of your social media branding Get new projects or jobs through your online friends and followers

Download or read book New Job New You written by Alexandra Levit and published by Ballantine Books. This book was released on 2009 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Draws on dozens of interviews to counsel young workers on how to navigate today's challenging employment arenas to reinvent their careers, providing anecdotal coverage of such topics as selecting compatible work, maintaining income and transitioning smoothly. Original.

Download or read book Brand You Reinvent Yourself Redefine Your Future A 5 Step Guide to Building Your Personal Brand written by Hume Johnson and published by Independently Published. This book was released on 2018-09-21 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who are you and what do you bring to the table? In a fiercely competitive job market, the ability to define your core strengths, passions and talents and leverage these assets to your advantage is the key to reaching your career goals and achieving professional success. The most effective and potent way to do this is to discover your personal brand. Brand YOU!: Reinvent Yourself, Redefine Your Future is your blueprint for building your personal brand. In Brand YOU!, Hume Johnson offers you a 5-step guide to help you: - define the key variables that shape your image - discover your unique value - create a compelling personal brand and, - communicate your brand offline and online with confidence, clarity and credibility. With engaging discussions and practical exercises and guidelines, Brand YOU! gives you the tools to reimagine your professional identity, position yourself as an expert in your field and build a career that is based on your skills and unique talents, and where you show up as your authentic self.

Download or read book The 10 Laws of Career Reinvention written by Pamela Mitchell and published by Penguin. This book was released on 2009-12-31 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinvention is the key to success in these volatile times—and Pamela Mitchell holds the key to reinvention! In The 10 Laws of Career Reinvention, America's Reinvention Coach® Pamela Mitchell offers every tool readers need to navigate the full arc of career change. Part I introduces the Reinvention Mindset, with what you need to know to be prepared mentally to get started. In Part II, you read the real-life stories of ten individuals who successfully made the leap to new and unexpected careers, using the 10 laws: The 1st Law: It Starts With a Vision for Your Life The 2nd Law: Your Body Is Your Best Guide The 3rd Law: Progress Begins When You Stop Making Excuses The 4th Law: What You Seek is on the Road Less Traveled The 5th Law: You’ve Got the Tools in Your Toolbox The 6th Law: Your Reinvention Board is Your Lifeline The 7th Law: Only a Native Can Give You the Inside Scoop The 8th Law: They Won't "Get" You Until You Speak Their Language The 9th Law: It Takes the Time That it Takes The 10th Law: The World Buys Into an Aura of Success Each story is followed by an in-depth lesson that explains how to adapt these laws to your own career goals, and what actions and precautions to take. The lessons answer all your tactical concerns about navigating the roadblocks, getting traction and managing your fears. The final section provides workbook exercises for fine-tuning your reinvention strategies for maximum results. Clear-headed, calming, practical, and thorough, this is the ideal action plan for getting through any career crisis and ending up securely in the lifestyle you've always dreamed of having.

Download or read book Reinvention Roadmap written by Liz Ryan and published by BenBella Books, Inc.. This book was released on 2016-12-06 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Break the rules and take charge of your career! The traditional job-search approaches just don't work anymore, and the days of trusting your career to your employer are long over. The new-millennium workplace requires all of us to rewrite the rules and start treating our careers like we're running a business—which means understanding the markets for our talents, knowing our value, and looking out over the horizon to plot our paths going forward. Liz Ryan is a former Fortune 500 HR SVP and the world's most widely read workplace thought leader. She understands the recruiting system as only an insider can, and she shows you how to stay focused on your goals and distinguish yourself from masses of job seekers. In Reinvention Roadmap, you'll discover new tools, such as a "Pain Letter" and your "Human-Voiced Resume" to land not just any job, but a job that celebrates your unique talents and takes you to the level where you want to be. Whether you're entering the workplace or looking to switch careers, you can get the perfect job if you step off the beaten path and follow the approaches insiders use to gain access to the best positions. Reinvention Roadmap is the colorful, fun, irreverent, and deeply practical guide to getting the job you want and building the career of your dreams.

Download or read book Reinvention written by Arlene Dickinson and published by HarperCollins. This book was released on 2019-11-05 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want or need to change your life, but aren’t sure where to start—or whether you have what it takes? At fifty-seven, Arlene Dickinson’s life was turned upside down. Her company was on the brink of disaster. Her sense of herself as a strong, confident leader was in tatters. She was overwhelmed by feelings of loss, fear, and shame. Five years later, her business is booming, she’s never been happier or more excited about the future, and she’s raised tens of millions of dollars and built a whole ecosystem to help other entrepreneurs. How did she turn things around? By following the process she’s always used to transform underperforming companies—only this time, she used it to transform her own life. Applying business principles to her personal life helped her figure out very quickly where she wanted to go and how to get there. Having a clear set of practical steps to follow kept her on track when emotions threatened to derail her progress. In Reinvention, Dickinson shares this blueprint for locating your sense of purpose, realistically evaluating your strengths, assessing opportunities outside your comfort zone, and charting a bold new path. Whether you have a big career dream to achieve, or you need to rebuild after a personal setback, this step-by-step plan for reinvention will help you change your own life—for the better.

Download or read book Reinventing Yourself written by Kathy McGregor and published by . This book was released on 2019-08-17 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinventing Yourself: Workbook of Becoming a Brand New You - BONUS: 30 Days Reinventing Yourself Planner For a New Thriving Life DO YOU HAVE A CAPTIVATING MISSION AND MESSAGE THAT'S RELEVANT NOW? STOP LETTING OTHERS DEFINE YOU. IT'S TIME TO STAND UP AND DEFINE YOURSELF. There's no better time to reinvent yourself than NOW. You may be feeling unsure about your life's purpose, feel frustrated by lack of progress, perhaps fear change and are tired of feeling stuck, bored and wanting more from your life. In today's world we are called upon to reinvent ourselves again and again. It is predicted by some commentators that nearly half of Americans will be Self-employed by 2021. The concept of the job for life is gone and reinvention and change is the name of the game. Join me on this Workbook and I will help you to step out of your comfort zone and experiment with re-inventing your life. Who this workbook is for: People who want to make positive changes in their life. People who want to make the most of life and live the life they want, not the life others want for them. People who want to follow their dreams and become who they were meant to be. Reinvent yourself and build the life you want. By changing yourself through 30 days Planner you will be: Valued for who you are professionally and personally Attract what you desire Create new opportunities and demand for your talents Walk your career path with integrity Command more money while doing what you love In this month-long planner you have daily exercises that will help you discover yourself and create a whole new better version of yourself. Scroll Up and Click "Buy Now With 1-Click" Button to start the reinventing yourself journey. Tags: reinvent yourself, reinvent yourself book, reinventing yourself, reinventing yourself book, reinvent yourself audible, reinvent yourself for women, how to reinvent yourself, reinvent yourself quotes, reinventing yourself quotes, reinvent yourself workbook, reinventing yourself workbook, reinvent yourself now, reinventing yourself now, books on reinventing yourself, books about reinventing yourself

Download or read book Comeback Careers written by Mika Brzezinski and published by Legacy Lit. This book was released on 2020-01-14 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: STRONG, WISER, BETTER An Essential Guide for Reentering, Reinventing, or Rebooting Your Career at Any Age So many women hit their 40s or 50s and realize: it's time for a career change. Maybe you're yearning to try something new, or you're sensing that layoffs are coming and you need a backup plan. Perhaps you paused, or downsized your career to raise children, and you're ready to rejoin the workforce. How do you reboot, relaunch, return to, or reinvent a career at age 40? Or 50? Or 60? And how can you create a career and life that will provide you with purpose and financial security for years to come? In Comeback Careers, New York Times bestselling author and co-host of MSNBC's Morning Joe Mika Brzezinski and her sister-in-law Ginny Brzezinski have teamed up toshow you that career reinvention is possibleat any age. You have the skills, experience,and maturity; it's time to own them. For thisbook, Mika and Ginny interviewed dozens ofcareer-changers working in a variety of fields,from finance to academics to the arts. Theyshare successful relaunchers' secrets to overcomingobstacles, both internal and external, andtheir step-by-step processes and candid advice.They also reveal key strategies from top jobcoaches, résumé-writers, and LinkedIn experts,tailored to the special challenges of mid-careerjobseekers. It's time to rewrite the narrative. You are stronger, wiser, and better at the midpoint, and Comeback Careers is a roadmap to your career reinvention and fulfillment.

Download or read book Personal Branding written by Dorothy Tannahill-Moran and published by CreateSpace. This book was released on 2015-05-13 with total page 178 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pardon me, your brand is showing! Except maybe your brand, what you offer to others isn't clear at all. Maybe you've felt like your tongue got stuck in your throat at networking meetings when people asked, "So, what is it that you do?" You never have to be caught in the headlights again. Even better, you can create the kind of image for yourself that helps you lock down jobs, makes promotions a snap, and gain the respect of your peers. You'll do that by taking a short and easy journey, guided gently by the hands of a pro who's worked with hundreds of people just like you. Designed in workbook form, you'll both learn and write the template for your own personal brand at the same time - crafting a brand that's in alignment with your goals. Discover: - How to figure out what your personal brand truly is - Why your personal brand is vital to your career path - How to communicate and demonstrate your brand at work, on social media and what other critical places you want to reinforce that branding - How to do damage control when you blunder (which will happen at some point) - How to reinvent and change your brand when your goals change Don't get stuck in dead-end jobs or be overlooked anymore. When you complete this workbook your own brand will pop out like the "S" on Superman's chest. You'll be comfortable telling others what you're all about. Best of all, your branding will be aligned with your dreams. If you liked "What Color Is My Parachute" or No More Monday's: Fire Yourself-and Other Revolutionary Ways to Discover Your True Calling at Work", you'll want to add this book to your list. "Easy to read and a snap to go through and institute. I can see where anyone would benefit, whether they're just starting their career or reinventing themselves. This is a classic I'll refer to if I ever decide to switch careers again."- Amazon Reviewer

Download or read book Career Distinction written by William Arruda and published by John Wiley & Sons. This book was released on 2010-12-28 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for Career Distinction "Hands down, this book is the bible on branding for your career!" -- Susan Britton Whitcomb, author of Job Search Magic "As a professional resume writer and career coach, I have extolled the concept of personal branding for my clients for years. Now, for the first time ever, I have an outstanding resource to recommend--Career Distinction by William Arruda and Kirsten Dixson. This book details the concept of personal branding in a magnificent and easy-to-digest presentation that is a must-buy for every serious job seeker." -- Wendy S. Enelow, CCM, MRW, JCTC, CPRW Executive Director of the Career Masters Institute "Arruda and Dixson are widely respected in the global career coaching community as gurus who not only teach but live the personal branding model, and their expertise and passion show through on every page of this practical, indispensable book. I highly recommend it to all who want to distinguish themselves from the competition." -- L. Michelle Tullier, PhD, Vice President of Right Management and author of The Unofficial Guide to Landing a Job

Download or read book Coach Yourself to a New Career 7 Steps to Reinventing Your Professional Life written by Talane Miedaner and published by McGraw Hill Professional. This book was released on 2010-04-16 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bestselling author offers a step-by-step program to making the right choices about a new career move Don't fear taking the leap into a new career with this seven step program from bestselling author and life coach Talane Miedaner. Whatever the situation or economic environment, Coach Yourself to a New Career gives you the tools to take matters into your own hands by assessing your needs and strengths, finding the right work fit, weighing options and possible sacrifices, and preparing your family for transitions. Packed with expert advice and helpful examples from her many statistical clients—as well as her own career change process—Miedaner shows how anyone can reinvent their professional life. Coach Yourself to a New Career: Offers a seven-step approach to career reinvention and practical advice for a smooth transition Profiles everyday people who achieved career reinvention on their own terms - and what their stories can teach you Shows you how to assess your needs and strengths Helps you decide what tough decisions or sacrifices you may have to make Prepares your spouse or family for transition Miedaner shares her own story of launching her coaching business—with careful planning, hard work, commitment and faith. She shows how you can follow other’s examples to achieve the professional life you want.