Download or read book Boomer Reinvention written by John Tarnoff and published by . This book was released on 2017 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A personal development approach to discovering, nurturing and defining the new second-act career that's already inside you. The book's 5-step methodology contains 23 practical and accessible strategies to turn your new job or new business idea into a reality."--Back cover.
Download or read book Generation Reinvention written by Brent Green and published by iUniverse. This book was released on 2010-09-23 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guidance you need to understand and embrace the nations most economically dominant generation. B. Joseph Pine II, coauthor, The Experience Economy and Authenticity The first book about Boomer men to integrate gender and generational insights into a framework marketers can use. Marti Barletta, author, Marketing to Women and PrimeTime Women a masterful job of envisioning how Baby Boomer men are about to transform the cultural narratives about aging and maturity. Ken Dychtwald, Ph.D., author, Age Wave and Age Power Born from 1946 to 1964, Baby Boomers represent 26 percent of the U.S. population. But pervasiveness alone does not capture their story of continuing influence and reinvention. Boomers have shaped every life stage theyve experienced. With the majority now over age 50, they are again changing business practices and institutions, from dawn of medical tourism to later-life entrepreneurialism. They are still shaping popular culture, from blockbuster films to stadium filling rock concerts. This book gives you astute glimpses into what it means to be part of the generation. Through this lens youll discover how you can improve marketing communications, product and service development, nonprofit value, and public policies. A special section looks at marketing to Baby Boomer men, including: Historical, technological, social, and cultural touchstones; Underdeveloped ways to combine gender and generational nuances; New segmentation research about the Boomer male cohort. The next few chapters of western society will include Boomers as influential protagonists, while Generation Reinvention continues to change the meaning of business, marketing, aging, and consumerism. Accurately forecasting the Boomer future has significant monetary implications for numerous industries. Some choose to see problems with Boomer aging. Readers of this book will come to see extraordinary opportunities. Brent Green is an award-winning strategist, creative director, copywriter, author, speaker, and consultant focusing on generational marketing. He is also author of Marketing to Leading-Edge Baby Boomers. He lives and reinvents himself in Denver, Colorado.
Download or read book The Reinvention Equation written by Howard J. Parsons and published by Balboa Press. This book was released on 2017-01-09 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Reinvention Equation is a practical guide for baby boomers who have lost their rhythm that they were taught growing up as to how the world works. Howard Parsons had his first taste of life transition at age fourteen when his mother, his best friend, died. His anchor to his world, as he knew it, was gone. Not knowing how nor having tools to navigate his life, Howard turned to isolation, hard work, and alcohol to make the journey as best as he could. In the years to follow, Howard learned new skills and techniques to reinvent his life, providing deep satisfaction and gratitude for all that is available. Here is a blueprint that will show you the process to reinvent your life, get past old ways of doing things, and find once again your essential self as the guiding source in your life. In the new world order, which is not what baby boomers expected, thinking, feeling, and physical actions must be aligned with your essential self.
Download or read book Retire Retirement written by Tamara Erickson and published by Harvard Business Press. This book was released on 2008-02-04 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: Good news: there is no need to retire. There is no need to pack up your desk or attend one more retirement party. Why? With the widening gap between the number of workers and the demand for talent, employers are looking to keep smart, productive workers in the workplace. The growing talent shortage will allow you to re-negotiate your relationship with "work." The question is how will you make the most of your new career options. By retreating from traditional 9-5 work or by exploring unconventional ways to stay a part of the workplace? The choice is yours, and "Retire Retirement" shows you how to think about what you want, and how to get it. In this conversational, optimistic book, you will learn how to negotiate the best work environment for you, how to work with different generations to get the most out of your job, and explore the great opportunities that lie ahead. This book will help you begin today to create the opportunities that fit your unique needs--now and in the years to come! Tamara J. Erickson is both a respected, McKinsey Award-winning author and popular and engaging storyteller. Her compelling views of the future are based on extensive research on changing demographics and employee values and, most recently, on how successful organizations work. She is President of The Concours Institute, the research and education arm of BSG Concours, a division of BSG Alliance Corp., and co-author of Workforce Crisis.
Download or read book Your Life Calling written by Jane Pauley and published by Simon and Schuster. This book was released on 2014-01-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this inspirational book, beloved broadcast journalist Jane Pauley helps people in the middle of their lives successfully navigate a“reinvention” phase and build a positive, powerful future. IN 2014, EVERY BABY BOOMER WILL HAVE REACHED THE MILESTONE AGE OF FIFTY. FOR MOST, IT’S NOT AN END BUT THE BEGINNING OF SOMETHING NEW. This is the awakening of a generation to the opportunities that lie ahead. Research has shown that people in their fifties are more vital now than they were only ten years ago. They’re saying, “I’m game, I’m up for it, I want to do more.” Jane Pauley, one of America’s most beloved and trusted broadcast journalists, gives voice to the opportunities of her generation—and the next one too—offering humor and insight about the journey forward. Your Life Calling is a fresh look at ideas that have been simmering since boomers first entered midlife with a different perspective on the future than any generation before: that there was more to come—and perhaps the best of all. Jane is not an advice giver but a storyteller. Here she tells her own and introduces readers to the fascinating people she has featured on her award-winning Today show segment, Life Reimagined Today. You’ll meet Betsy McCarthy, who traded in her executive briefcase for knitting needles; Gid Pool, who launched a career as a stand-up comic; Richard Rittmaster, who joined the National Guard Chaplain Corps; Trudy Lundgren, who took her home on the road in an RV; Paulie Gee, who opened a successful pizzeria in Brooklyn; and many more. Their stories are delightful, compelling, and inspiring for anyone asking “What am I going to do with my supersized life?”
Download or read book Retirement Reinvention written by Robin Ryan and published by Penguin. This book was released on 2018-03-06 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retirement has changed, and America’s most trusted career counselor is here to guide you through your own Retirement Reinvention “Robin Ryan is the most knowledgeable career expert in the nation today.” —PBS For twenty years, Robin Ryan has been helping clients get the most out of their careers and their lives. Now, in Retirement Reinvention, she shatters the myths of retirement. The old model of retirement is changing. The majority of retirees today are seeking fun and meaningful ways to spend their time. Full of practical advice, this thought-provoking guide offers readers a path for reinventing their own retirements, including step-by-step instructions for: • Leaving an old career behind • Pinpointing interests and skills • Exploring different places to live • Defining new, satisfying opportunities • Finding meaningful ways to give back to your community • Striking the right balance between work and leisure From starting a dream business to shifting to the nonprofit sector to volunteering, Robin Ryan will help you create a plan and pivot toward a future as vital as it is truly rewarding.
Download or read book Marketing to Leading edge Baby Boomers written by Brent Green and published by Paramount Market Publishing. This book was released on 2006 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: By 2010, 30 percent of the U.S. population will be over age 50. Even today, the over-50 segment has $750 billion in spending power and controls a majority of the nation's assets. The generation's front-runners are Leading-Edge Baby Boomers, founders of modern youth culture and then yuppie materialism. These early Boomers have proven that they don't just occupy life stages -- they transform them. Now this influential generation is roaring into retirement and shaping a new future. They deserve -- and will amply reward -- your marketing investment. The paperback edition presents stimulating chapters that will show you:-Critical "bipolar metavalues" that influence the buying behavior of Leading-Edge Baby Boomers-Select the right advertising media to achieve your marketing goals-LOHAS: a new lifestyle segment that's changing everything-How to plan and organize "bandwagon" Boomer events and promotions-Exceptional opportunities for reaching Boomers through the InternetPer Brent Green, reading this book promises something beyond an insightful and challenging analysis of a generation moving into retirement. You will discover some original ideas about how the Baby Boom is shaping the future. What happens next will be interesting, if not tumultuous.
Download or read book Sorry Millennials We re Not Dead Yet written by Gary Wexler and published by . This book was released on 2016-06-27 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Boomer Rebellion shines a defiant, yet creative spotlight on the injustice of ageism and the casting of Boomers as now irrelevant in society, whether professionally, personally or as social activists. The book advocates that Boomers return to their Sixties roots of protest, bringing the generation back together, taking on this Rebellion as their legacy accomplishment to once again shake up the world. This Rebellion builds a powerful and creative movement, in-person and online, in collaboration with the Millennial Generation, who are both their adversaries and their partners, learning from each other the methodologies and values of their generations. In the second half of the book, The Manifesto, ten big unexpected creative ideas are presented as the core building blocks. These ideas not only meant to propel the Rebellion towards success, but also demonstrate that creativity and Big Ideas are the path to both personal and professional relevancy and transition. Throughout, the Manifesto is laced with both the "Wake-Up Calls" and "The Journey," the author's own dramatic stories, struggles and transition from being professionally discarded to emerging several years later as relevant and in-demand.
Download or read book The Pinch written by David Willetts and published by Atlantic Books. This book was released on 2011-05-01 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: The baby boom of 1945-65 produced the biggest, richest generation that Britain has ever known. Today, at the peak of their power and wealth, baby boomers now run the country; by virtue of their sheer demographic power, they have fashioned the world around them in a way that meets all of their housing, healthcare, and financial needs. In this original and provocative book, David Willetts shows how the baby boomer generation has attained this position at the expense of their children. Social, cultural, and economic provision has been made for the reigning section of society, whilst the needs of the next generation have taken a back seat. Willetts argues that if our political, economic, and cultural leaders do not begin to discharge their obligations to the future, the young people of today will be taxed more, work longer hours for less money, have lower social mobility, and live in a degraded environment in order to pay for their parents' quality of life. Baby boomers, worried about the kind of world they are passing on to their children, are beginning to take note. However, whilst the imbalance in the quality of life between the generations is becoming more obvious, what is less certain is whether the older generation will be willing to make the sacrifices necessary for a more equal distribution. The Pinch is a landmark account of intergenerational relations in Britain. It is essential reading for parents and policymakers alike.
Download or read book Roar written by Michael Clinton and published by Simon and Schuster. This book was released on 2022-09-13 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: "ROAR is for everyone who is thinking about where they are in life-and those who want more out of life. From author Michael Clinton, former president and publishing director of Hearst Magazines, ROAR helps both those considering retirement and those who have no wish to retire get on with fulfilling their dreams-before it's too late. We are living in a time when everyone is constantly reassessing what is next for them. In the mid-career group, people who have spent years working in a business are now seeing their industry changing dramatically and are facing the question: "What does that mean for me in the next twenty years?" At the same time, the post-career group is also going through massive change. Many in this group are still not prepared financially, logistically, or emotionally to make the decisions necessary to face the next phase of their lives. While they may be thinking about retiring, they don't necessarily want to do nothing. ROAR will help both groups think about what is really important to them, and how to plan and take meaningful action so that the second half of their lives can be happy and productive. The book offers a unique and dynamic 4-part process called ROAR: Reimagine yourself, Own who you are, Act on what's next, and Reassess your relationships. This is the method Michael uses himself to pursue a purposeful life-and now he shares his technique and approach so you can expand your own life too. Prescriptive and inspiring, with personal anecdotes from his life as well as from others he interviewed for the book, ROAR is highly accessible, entertaining, and transformative"--
Download or read book New Job New You written by Alexandra Levit and published by Ballantine Books. This book was released on 2009 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Draws on dozens of interviews to counsel young workers on how to navigate today's challenging employment arenas to reinvent their careers, providing anecdotal coverage of such topics as selecting compatible work, maintaining income and transitioning smoothly. Original.
Download or read book The 10 Laws of Career Reinvention written by Pamela Mitchell and published by Penguin. This book was released on 2009-12-31 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reinvention is the key to success in these volatile times—and Pamela Mitchell holds the key to reinvention! In The 10 Laws of Career Reinvention, America's Reinvention Coach® Pamela Mitchell offers every tool readers need to navigate the full arc of career change. Part I introduces the Reinvention Mindset, with what you need to know to be prepared mentally to get started. In Part II, you read the real-life stories of ten individuals who successfully made the leap to new and unexpected careers, using the 10 laws: The 1st Law: It Starts With a Vision for Your Life The 2nd Law: Your Body Is Your Best Guide The 3rd Law: Progress Begins When You Stop Making Excuses The 4th Law: What You Seek is on the Road Less Traveled The 5th Law: You’ve Got the Tools in Your Toolbox The 6th Law: Your Reinvention Board is Your Lifeline The 7th Law: Only a Native Can Give You the Inside Scoop The 8th Law: They Won't "Get" You Until You Speak Their Language The 9th Law: It Takes the Time That it Takes The 10th Law: The World Buys Into an Aura of Success Each story is followed by an in-depth lesson that explains how to adapt these laws to your own career goals, and what actions and precautions to take. The lessons answer all your tactical concerns about navigating the roadblocks, getting traction and managing your fears. The final section provides workbook exercises for fine-tuning your reinvention strategies for maximum results. Clear-headed, calming, practical, and thorough, this is the ideal action plan for getting through any career crisis and ending up securely in the lifestyle you've always dreamed of having.
Download or read book Repurpose Your Career written by Marc Miller and published by . This book was released on 2013-01-01 with total page 146 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're a Baby Boomer, is it too late to change careers? Many Baby Boomers either can't retire or don't want to, but they want a change. Maybe a career they've always dreamed of or just something more fulfilling. "Repurpose Your Career: A Practical Guide for Baby Boomers "shows that change is possible. It requires a strategy and a series of practical steps including: Study yourself to understand your core needs in a way you probably never did with your first career. Like what kinds of rewards do you prefer? What kind of boss do you work best with? How much physical activity do you need? How do you like to make decisions? What are your needs not only for money but for time and freedom? Strategically network with people in the field you're interested in to find out what the job is really like. Develop a statement about what kind of job you're looking that covers all your core needs. Build a tribe of people who can help you make your transition, including introducing you to others connected in the field. Work on your skill set including using LinkedIn and other social media effectively. Negotiate for what you want, beginning with items that have more to do with your quality of life than money. Repurpose Your Career not only gives practical, step-by-step advice for how to make a successful transition, but deals with the challenging issues of having to ask for help from others and having to become the novice again after years of working to become an expert. If you're looking to find a career that meets your needs and you can grow into for the next 20 years, this book is the roadmap you're looking for.
Download or read book In Our Prime How Older Women Are Reinventing the Road Ahead written by Susan J. Douglas and published by W. W. Norton & Company. This book was released on 2020-03-10 with total page 203 pages. Available in PDF, EPUB and Kindle. Book excerpt: “[A] galvanizing manifesto.” —New York Times Book Review, Editors’ Choice With a sharp sense of justice and wit, Susan J. Douglas raises the alarm about ageist attacks against women, whether pushed out of jobs, caricatured in the media, or preyed upon by the anti-aging industry. Douglas celebrates women defying stereotypes and embracing activism and puts forward a plan for a brighter future for all women. Entertaining and smart, you’ll want to share this book with your best friend.
Download or read book Boomers written by Helen Andrews and published by Penguin. This book was released on 2021-01-12 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Baby Boomers (and I confess I am one): prepare to squirm and shake your increasingly arthritic little fists. For here comes essayist Helen Andrews."--Terry Castle With two recessions and a botched pandemic under their belt, the Boomers are their children's favorite punching bag. But is the hatred justified? Is the destruction left in their wake their fault or simply the luck of the generational draw? In Boomers, essayist Helen Andrews addresses the Boomer legacy with scrupulous fairness and biting wit. Following the model of Lytton Strachey's Eminent Victorians, she profiles six of the Boomers' brightest and best. She shows how Steve Jobs tried to liberate everyone's inner rebel but unleashed our stultifying digital world of social media and the gig economy. How Aaron Sorkin played pied piper to a generation of idealistic wonks. How Camille Paglia corrupted academia while trying to save it. How Jeffrey Sachs, Al Sharpton, and Sonya Sotomayor wanted to empower the oppressed but ended up empowering new oppressors. Ranging far beyond the usual Beatles and Bill Clinton clichés, Andrews shows how these six Boomers' effect on the world has been tragically and often ironically contrary to their intentions. She reveals the essence of Boomerness: they tried to liberate us, and instead of freedom they left behind chaos.
Download or read book Fierce with Age written by Carol Orsborn and published by Turner Publishing Company. This book was released on 2013-05-07 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: In her breakthrough generational memoir, Boomer expert Carol Orsborn relates the ups and downs of a tumultuous year spent facing, busting, and ultimately triumphing over the stereotypes of growing old. Along the way, she nurtures a love-starved friend through a doomed affair with a younger man, wrestles with the meaning of an exploding fish, and regains her passion for life at the side of her squirrel-crazed dog, Lucky. The message is as deep as it is engaging. In Carol’s own words, “Plummet into aging, stare mortality in the eye, surrender everything and what else is there left to fear? The way is perilous, danger on all sides. But we can be part of a generation no longer afraid of age. We are becoming, instead, a generation fierce with age.”
Download or read book Baby Boomers Style written by Bob Franklin and published by CreateSpace. This book was released on 2015-01-03 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Here's a look at what you need to know about the Baby Boomer generation, the generation of Americans born between 1946, the end of World War II, and 1964. They are the largest generation of Americans born in U.S. history.
