Download or read book Booked Up How to Write Publish and Promote a Book to Grow Your Business written by Stephanie Chandler and published by Authority Publishing. This book was released on 2010-10-18 with total page 141 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's no secret that writing a book is one of the quickest and most effective ways to establish yourself as an authority in you field. At the same time, one of the biggest myths in publishing is that authors can easily strike it rich from a $15 paperback. While this can happen to a lucky few who hit the best-seller lists, a better path to riches is one where you build your business around your book, leveraging your author status to gain valuable media exposure, increase your earnings potential, and develop new revenue streams. This comprehensive guide shows you how you can write and produce a book and ultimately expand your business to new heights. If you have been thinking about writing a book, or you have already authored a book and want to gain even more exposure online, you will find a treasure trove of information and resources in BOOKED UP! You will learn how to: Uncover dozens of revenue-generating strategies that you can create around your book. Write a book-even if you hate to write! Choose between self-publishing and traditional publishing, depending on your unique goals. Move forward with self-publishing, if that is the path you choose. Navigate the world of traditional publishing and land a book deal. Implement powerful internet marketing strategies to gain maximum visibility online. Leverage social media sites including Facebook, Twitter and LinkedIn to build your audience and increase website traffic. An interview with a successful author follows each section in the book-authors who have built empires around one or more books. This is valuable real-world advice that you won't find anywhere else. Don't miss your chance to get BOOKED UP!

Download or read book Adorno Foucault and the Critique of the West written by Deborah Cook and published by Verso Books. This book was released on 2018-11-27 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: The alliance of critical theory between Frankfurt and Paris Adorno, Foucault and the Critique of the West argues that critical theory continues to offer valuable resources for critique and contestation during this turbulent period. To assess these resources, it examines the work of two of the twentieth century's more prominent social theorists: Theodor W. Adorno and Michel Foucault. Although Adorno was situated squarely in the Marxist tradition that Foucault would occasionally challenge, Deborah Cook demonstrates that their critiques of our current predicament are complementary in important respects. Among other things, these critiques converge in their focus on the historical conditions-economic in Adorno and political in Foucault-that gave rise to the racist and authoritarian tendencies that continue to blight the West. Cook also shows that, when Adorno and Foucault plumb the economic and political forces that have shaped our identities, they offer remarkably similar answers to the perennial question: What is to be done?

Download or read book Start Your Own Self Publishing Business written by Entrepreneur Press and published by Entrepreneur Press. This book was released on 2012-06-01 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profits from Pages Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena—whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more. Addresses dramatic game-changers including print-on-demand and ebooks Reviews industry player offerings including Ingram and Amazon Covers critical marketing tools including author websites and social media marketing Features interviews with industry insiders and practicing self-published authors Plus, a quick-reference guide to every step in the publishing process helps you along your way.

Download or read book Self Publishing written by and published by Entrepreneur Press. This book was released on 2012-07-15 with total page 848 pages. Available in PDF, EPUB and Kindle. Book excerpt: Profits from Pages Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena—whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more. Addresses dramatic game-changers including print-on-demand and ebooks Reviews industry player offerings including Ingram and Amazon Covers critical marketing tools including author websites and social media marketing Features interviews with industry insiders and practicing self-published authors Plus, a quick-reference guide to every step in the publishing process helps you along your way. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compiled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.

Download or read book Hype Yourself written by Lucy Werner and published by Practical Inspiration Publishing. This book was released on 2020-01-09 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com

Download or read book How to Market a Book written by Joanna Penn and published by Curl Up Press via PublishDrive. This book was released on 2018-08-11 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you want to sell more books and reach more readers? Do you want to discover how to build an author career for the long-term as well as spike your book sales right now? If you don’t know much about marketing, don’t worry. We all start with nothing. I’m Joanna Penn and back in 2008, I had no book sales, no audience, no website, no social media, no podcast, no email list. No nothing. Now I’m a New York Times and USA Today bestselling author of thrillers and non-fiction. My books have sold over 600,000 copies in 162 countries, and I’m an award-winning creative entrepreneur and international speaker, making a multi-six-figure income with my writing. Learning how to market my books and my personal brand changed my life. Yes, you need to write an awesome book, but you also need to know how to get it in front of the right readers. How to Market a Book is for authors who want to sell more books, but it's also for those writers who want to think like an entrepreneur and build a long-term income. It's for traditionally published authors who want to take control of their future, and for self-published authors who want to jump-start a career. There are short-term tactics for those who want to boost immediate sales, but the focus of the book is more about instilling values and marketing principles that will help your long-term career as a writer. It's also about going beyond just the book, because these methods can take you from being an author into making money from other products, professional speaking, and creating opportunities that you can't even imagine yet. In this completely updated Third Edition, you’ll discover: Part 1: Marketing Principles Book marketing myths, how discoverability works, and the polarities of marketing that will determine what you choose to implement Part 2: Your Book Fundamentals Prerequisites for success, how to optimise your book for online sales, categories and keywords, exclusivity, pricing and use of free, box-sets and bundling, and writing series Part 3: No Platform Needed. Short-term Marketing How to get customer reviews and find book bloggers, paid advertising with email blasts, paid advertising with Facebook, Amazon Ads and ad stacking, algorithm hacking, big data, and production speed Part 4: Your Author Platform. Long-term Marketing Building an author brand, author website, list-building and email marketing, content marketing, blogging, audio and podcasting, video and book trailers, social networking, professional speaking, marketing audiobooks, PR and publicity, TV, radio and traditional media Part 5: Launching Your Book Why launching is different for indie authors, soft launch, launch spikes, post-launch, how to relaunch backlist books. Includes an example book marketing strategy and launch plan checklist.

Download or read book Ultimate Guide to Platform Building written by Wendy Keller and published by Entrepreneur Press. This book was released on 2016-10-17 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your business relies on you for its survival, and its life-blood is sales. Building a robust platform is the most effective and sustainable way to attract prospects and convert them into customers. Literary agent and expert platform consultant Wendy Keller shares the secrets behind how to select the right promotion strategies for your business, market your products and services, develop an enthusiastic customer base, and ultimately create a strong platform that distinguishes your business from the rest--all without spending a fortune. Keller provides you with platform-building methods that are practical, proven, and easily implemented by anyone, this book helps build your brand perception to: Develop content that converts fans into customers Create a platform strategy that multiplies your marketing efforts overnight Showcase your brand, product, or company and attract new opportunities

Download or read book How to Write This Book written by Laura Gale and published by . This book was released on 2019-03-05 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing a book about your business can transform your marketing and growth.Books are still one of the most powerful assets you can create to build your credibility, authority and visibility in your market. It raises the profile of your work, putting you in front of audiences you might not have been able to reach before. It positions you as the go-to expert in your field-after all, if you literally 'wrote the book' on your industry, you'll be the easy choice for your prospects. A book also opens up new streams of revenue and opportunities for you and your business, growing in value over time, just like any good asset should.But writing a book is hard work. Many people never write more than their first page, and many more never finish a first draft. In this book, you'll learn the exact process that will take you from your big idea all the way through drafting, editing and publishing your book, and on to to your book launch and beyond. "Create a book and your credibility skyrockets. Sending a signed copy with a personal note to people is an incredible entry point for them into your world. They come into your world really knowing who you are, what your values are, what you represent. At its core, it's about list building, about reach, and that translates to dollars and opportunities, and I don't know of anything that could be better. It's the best way to build a business." - Brian Kurtz, author of Overdeliver.

Download or read book The Savior s Champion written by Jenna Moreci and published by . This book was released on 2018-04-24 with total page 562 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hoping to save his family, one man enters his realm's most glorious tournament and finds himself in the middle of a political chess game, unthinkable bloodshed, and an unexpected romance with a woman he's not supposed to want.

Download or read book The Book Marketing Bible written by Tom Corson-Knowles and published by TCKPublishing.com. This book was released on 2014-12-10 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: How Do You Sell More Books and Build Your Author Platform Without a Huge Marketing Budget? I Believe Every Author Can Learn to Sell More Books Without Spending a Fortune on Marketing Using These Proven Promotion Strategies If you want to live the lifestyle of your dreams as a writer and author, pay attention because you're about to learn: 39 Proven Strategies for Marketing Your Book on a Budget Whether you're a self-published author, traditionally published or just starting out writing your first book, these proven marketing strategies in The Book Marketing Bible will work for you when you put them into action. Wouldn't it be great to know that your time spent marketing your book would actually be time well-spent instead of an expensive waste of time? Detailed Step-by-Step Tutorials on Every Marketing Tool and Strategy The Book Marketing Bible is loaded with step-by-step tutorials so you don't have to spend hours trying to figure out how to actually implement it. All the tutorials and step-by-step instructions are included with each marketing strategy! Bonus Training Videos and Content for Additional Learning Included with your purchase of The Book Marketing Bible, you'll receive free access to several hours of free training videos. Even if you're technologically challenged, you'll find implementing these online marketing strategies for authors easy because you can literally just watch the video and follow along on your own computer as you set up your own podcast show, upload a book trailer to YouTube, and build your author platform. With The Book Marketing Bible, you'll never have to worry about marketing again. After selling over 100,000 books in the past three years, I've included only the most effective and usable marketing strategies in the book. If you're looking for a way to sell more books on a budget, The Book Marketing Bible is for you. About The Author My poetry was first published at age 16 in Teen Ink magazine and I started writing books at age 19 but had no idea how to get my message out to anyone other than my friends and family. Finally, I discovered Amazon's Kindle Publishing platform and published my first book on Kindle on February 10, 2012. Since then, I've sold over 100,000 ebooks alone on Kindle and now earn a full-time income as an author. I've since helped thousands of self-published authors like myself sell more books through my video training courses, seminars, workshops and webinars. If I can do it, you can too! Start studying The Book Marketing Bible today to start selling more books right away. Scroll up and click buy now to grab your copy.

Download or read book Book Blueprint written by Jacqui Pretty and published by Morgan James Publishing. This book was released on 2017-05-16 with total page 107 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A superb . . . how-to book for any entrepreneur who not only wants to get their thoughts down to share with the world, but to leverage off their expertise.” –Geoff Hetherington, JG Hetherington, The Clarity CEO With the availability of self-publishing services and the rise of the entrepreneur as a thought leader, writing a book is becoming more appealing to an increasing number of small business owners. The problem? Most businesspeople aren’t writers, have never written a book before, are time poor and don’t know where to start. While many want to write a book, they worry about investing months of their time and thousands of their dollars to write something that isn’t any good, or even whether they will finish. Book Blueprint gives a step-by-step framework that any entrepreneur can follow to write a great book quickly, even if they’re not a writer.

Download or read book Because Self Publishing Works written by M. S. V. V. Cam and published by . This book was released on 2017-05-16 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Make your self-publishing business more successful. Stop doing random acts of marketing and start following a solid plan to grow your business. For many authors, marketing a book takes a lot of time and yields little or no improvement in sales. Getting your book noticed can feel like an impossible task. Sales surges can disappear as quickly as they arrive. But the result of doing nothing is even more disappointing. Caught in this cycle, most authors end up chasing after reviews, doing a few author interviews or throwing money at sporadic promotions in hopes of selling a few more books. DO NOT READ THIS BOOK IF YOU ARE NOT READY TO INVEST YOUR TIME, MONEY AND EFFORT In this book, I take fundamental marketing principles and apply them to marketing self-published books. I will walk you through building a marketing plan that maps out your own complete and actionable steps to get substantial and sustainable results for your self-publishing business. Whether you're just starting out or are an experienced author, this book is the easiest and fastest way to create a marketing plan that will boost your business growth. You will discover in this new radical book: - Why "getting your name out there" is often a losing strategy - Why short-term tactics don't produce consistent sales - How to develop your own actionable marketing plan - How to position your books for maximum discoverability - How to apply marketing tactics effectively - How to create a system that brings in a constant stream of ideal readers - How to increase your readership by getting your book into libraries - How to craft compelling messages and ads

Download or read book Publishing 101 written by Jane Friedman and published by MBA for Writers. This book was released on 2014-12-04 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the basics of the publishing industry

Download or read book Your Book on Your Terms written by John Feldman and published by . This book was released on 2021-12-30 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book is the new business card. Becoming a published author is the way business owners and industry experts have been growing their brand, their revenue, and breaking into new and unique opportunities. Yet there's a stigma surrounding the process. Those who have considered writing a book rarely end up doing so. They become too overwhelmed with the idea, feeling as if it's an impossible task. It isn't, and this book is proof. Your Book on Your Terms walks you through the process, step-by-step, from idea formation to publication and promotion. Even better, it shows you the most efficient way to publish your book, utilizing the best technological tools to help you along the way.

Download or read book How to Write a Book to Promote Your Business written by Michelle Brubaker and published by Amazing Media Works. This book was released on 2017-11-02 with total page 78 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing a Business Book is EasyIf you¿ve ever wanted to write a book to promote your business, but could never get started? This book is for you!Publisher, author and speaker, Michelle Brubaker, reveals how to get it done in this quick start guide. From selecting great topics, developing your ideas, creating outlines, and getting down to business writing your book. Plus, how to format your book, create eye catching covers, and most importantly promoting and selling your book. These easy steps will have publishing and promoting your businessso quickly and easily you will want to write more than one!

Download or read book The Cold Start Problem written by Andrew Chen and published by HarperCollins. This book was released on 2021-12-07 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded "cold start problem”—by leveraging network effects to launch and scale toward billions of users. Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth. Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

Download or read book Growing a Business written by Paul Hawken and published by Simon and Schuster. This book was released on 1988-10-15 with total page 260 pages. Available in PDF, EPUB and Kindle. Book excerpt: The companion volume to the public television series explains what it takes to be a successful entrepreneur.