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Book Blurred Lines  News or Advertisements

Download or read book Blurred Lines News or Advertisements written by Cheryl Krajna and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reliable media outlets don't allow advertisers or officials to control what news they print or give favored treatment to them, nor do they deny news coverage to those who don't advertise or pay. However, as the amount of news sources online and elsewhere grow, some may often have a hidden agenda. "Advertorial" copy in usually reputable sources can blur the lines even more. This book makes this sometimes-confusing topic accessible and understandable to young readers, showing them how to navigate the murky waters of news versus ads.

Book Blurred Lines  News or Advertisements

Download or read book Blurred Lines News or Advertisements written by Cheryl Krajna and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reliable media outlets don't allow advertisers or officials to control what news they print or give favored treatment to them, nor do they deny news coverage to those who don't advertise or pay. However, as the amount of news sources online and elsewhere grow, some may often have a hidden agenda. "Advertorial" copy in usually reputable sources can blur the lines even more. This book makes this sometimes-confusing topic accessible and understandable to young readers, showing them how to navigate the murky waters of news versus ads.

Book My Body

    Book Details:
  • Author : Emily Ratajkowski
  • Publisher : Metropolitan Books
  • Release : 2021-11-09
  • ISBN : 1250817870
  • Pages : 149 pages

Download or read book My Body written by Emily Ratajkowski and published by Metropolitan Books. This book was released on 2021-11-09 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: INSTANT NEW YORK TIMES BESTSELLER "My Body offers a lucid examination of the mirrors in which its author has seen herself, and her indoctrination into the cult of beauty as defined by powerful men. In its more transcendent passages . . . the author steps beyond the reach of any 'Pygmalion' and becomes a more dangerous kind of beautiful. She becomes a kind of god in her own right: an artist." —Melissa Febos, The New York Times Book Review A "MOST ANTICIPATED" AND "BEST OF FALL 2021" BOOK FOR * VOGUE * TIME * ESQUIRE * PEOPLE * USA TODAY * CHICAGO TRIBUNE * LOS ANGELES TIMES * SHONDALAND * ALMA * THRILLEST * NYLON * FORTUNE A deeply honest investigation of what it means to be a woman and a commodity from Emily Ratajkowski, the archetypal, multi-hyphenate celebrity of our time Emily Ratajkowski is an acclaimed model and actress, an engaged political progressive, a formidable entrepreneur, a global social media phenomenon, and now, a writer. Rocketing to world fame at age twenty-one, Ratajkowski sparked both praise and furor with the provocative display of her body as an unapologetic statement of feminist empowerment. The subsequent evolution in her thinking about our culture’s commodification of women is the subject of this book. My Body is a profoundly personal exploration of feminism, sexuality, and power, of men's treatment of women and women's rationalizations for accepting that treatment. These essays chronicle moments from Ratajkowski’s life while investigating the culture’s fetishization of girls and female beauty, its obsession with and contempt for women’s sexuality, the perverse dynamics of the fashion and film industries, and the gray area between consent and abuse. Nuanced, fierce, and incisive, My Body marks the debut of a writer brimming with courage and intelligence.

Book Native Advertising

Download or read book Native Advertising written by Lisa Lynch and published by Routledge. This book was released on 2018-06-12 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt: Native Advertising examines the emerging practices and norms around native advertising in US and European news organizations. Over the past five years native advertising has rapidly become a significant revenue stream for both digital news “upstarts” and legacy newspapers and magazines. This book helps scholars and students of journalism and advertising to understand the news industry’s investment in native advertising, and consider the effects this investment might have on how news is produced, consumed, and understood. It is argued that although they have deep roots in earlier forms of advertising, native ads with a political or advocacy bent have the potential to shift the relationship between news outlets and audiences in new ways, particularly in an era when trust in the media has reached a historic low point. Beyond this, such advertisements have the potential to shift how media systems function in relation to state power, by changing the relationship between commercial and non-commercial speech. Drawing on real-world examples of native ads and including an in-depth case study contributed by Ava Sirrah, Native Advertising provides an important assessment of the potential consequences of native advertising becoming an even more prominent fixture in the 21st-century news feed.

Book The Dynamics of News

Download or read book The Dynamics of News written by Richard M. Perloff and published by Routledge. This book was released on 2019-09-09 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new and highly readable textbook by Richard M. Perloff introduces students to the complex world of contemporary news and its theoretical underpinnings, engaging with debates and ethical quandaries. The book takes readers on a concept-guided tour of the contours, continuities, and changing features of news. It covers a huge breadth of topics including: the classic theories of what news should do, its colorful history in America and popular myths of news, the overarching forces involved in contemporary news gathering, critical economic determinants of news and social system influences, and innovative trends in the future of journalism. Drawing on scholarship in the fields of journalism studies and sociology of news, Perloff offers readers a critical, in-depth exploration of news filled with relevant examples from newspapers, newscasts, and social media. Students of journalism, communication, sociology, politics, and related courses, as well as inquisitive scholars, will find this book’s intellectual focus enriching, the writing and examples engaging, and the thoroughness of its search of the contemporary media scene invigorating. Boxes summarizing theory and key concepts help students to deepen their understanding of both what news is now and its future.

Book American Journalism and  Fake News

Download or read book American Journalism and Fake News written by Seth Ashley and published by Bloomsbury Publishing USA. This book was released on 2018-12-07 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive and impartial overview of the state of American journalism and news-gathering in the 21st century, with a special focus on the rise-and meaning-of "fake news." A part of ABC-CLIO's Examining the Facts series, which uses evidence-based documentation to examine the veracity of claims and beliefs about high-profile issues in American culture and politics, this volume examines beliefs, claims, and myths about American journalism and news media. It offers a comprehensive overview of the field of American journalism, including contemporary issues and historical foundations, and places modern problems such as "fake news" and misinformation in the context of larger technological and economic forces. The book illustrates the strengths and weaknesses of journalistic practices so readers can feel empowered to navigate the complex information environment in which we live and to understand the level to which various news sources can (or can't) be trusted to provide accurate and timely coverage of issues and events of import to the public and the nation. These skills and knowledge structures are necessary for any citizen who wishes to be an informed participant in a self-governing democratic society.

Book Viral News on Social Media

Download or read book Viral News on Social Media written by Paul Lane and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past 20 years or so, social media websites and apps have proliferated. Even reputable news sources share their stories on social media so people can share and comment on them, but sometimes the stories that go viral aren't the ones from the best sources. This useful book shows readers how to pick out the telltale signs of a fake story, share some of the tricks sources use to pull in readers, and point out how to track down good sources to share instead.

Book Disinformation in Open Online Media

Download or read book Disinformation in Open Online Media written by Max van Duijn and published by Springer Nature. This book was released on 2020-10-20 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Chapters “Identifying Political Sentiments on YouTube: A Systematic Comparison regarding the Accuracy of Recurrent Neural Network and Machine Learning Models”, “Do Online Trolling Strategies Differ in Political and Interest Forums: Early Results” and “Students Assessing Digital News and Misinformation” are available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.

Book Opinion vs  News

    Book Details:
  • Author : Danielle Haynes
  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2018-12-15
  • ISBN : 1538344939
  • Pages : 32 pages

Download or read book Opinion vs News written by Danielle Haynes and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: News websites, TV news, radio news, and newspapers can all contain both opinion pieces and news stories, but how can you tell the difference? With real-life examples and historical facts, this fascinating book shows readers how to differentiate between these two major sections of any news product and what to keep in mind when reading, listening, or watching. They'll also learn how to pick out those times when the two cross over and how to be discerning when making good judgments about the news they consume.

Book Conspiracy Theories and Fake News

Download or read book Conspiracy Theories and Fake News written by Phil Corso and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: It is no secret that an ever-changing media landscape has changed the ways we create and consume news, but with the rising role of social media and digital technology, misinformation has found more creative ways to sneak into the collective discussion, muddying the waters and leaving readers more confused than ever. With an easy-to-follow outline of what makes news credible, this book summarizes the ways that young readers can stay informed and remain vigilant in a world where conspiracies and fake news run wild.

Book Antitrust Law in the New Economy

Download or read book Antitrust Law in the New Economy written by Mark R. Patterson and published by . This book was released on 2017 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition and consumer protection -- The economics of information -- Information and market power -- Agreements on information -- Exclusion by information -- "Confusopoly" and information asymmetries -- Privacy as an information product -- Information and intellectual property -- Restraint of trade and freedom of speech

Book Journalism Ethics

Download or read book Journalism Ethics written by Jill Keppeler and published by The Rosen Publishing Group, Inc. This book was released on 2018-12-15 with total page 34 pages. Available in PDF, EPUB and Kindle. Book excerpt: One way to be a thoughtful consumer of the news is to pay attention to the quality of the news sources you watch, listen to, and read. Good journalists follow a code of ethics when preparing and delivering news reports. Through age-appropriate language and real-life examples, this intriguing book tells young readers more about that code, why it exists, and how it's changed over the years. They'll also learn how to tell if new sources they follow adhere to it through practical examples and useful fact boxes.

Book Strategic Planning for Public Relations

Download or read book Strategic Planning for Public Relations written by Deborah A. Silverman and published by Taylor & Francis. This book was released on 2024-03-14 with total page 686 pages. Available in PDF, EPUB and Kindle. Book excerpt: The seventh edition of Strategic Planning for Public Relations maintains its status as a leading text to guide students in developing successful public relations campaigns. Deborah Silverman and Ronald Smith bring their experience as instructors and public relations professionals to the book, providing clear, step-by-step guidance on how to plan and implement strategic communications campaigns. This new edition includes diverse examples of current cases along with classic cases that stand the test of time. It includes new “Ethics Minutes” scenarios in each step, a new research step, and examples of award-winning public relations campaigns. It also significantly increases information on social media and features a reformatting of the tactics step into four separate parts based on the PESO model (paid media, earned media, shared media, and owned media). As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns. Complementing the book are online resources for both students and instructors. For students: step overviews, useful links to professional organizations and resources, checklists for the ten steps in the planning process, and two sample campaigns. For instructors: an instructors’ manual, PowerPoint slides, sample syllabi, a critique evaluation worksheet, and checklists for the ten steps in the planning process. For these online resources, please visit www.routledge.com/9781032391168 .

Book Strategic Planning for Public Relations  Third Edition

Download or read book Strategic Planning for Public Relations Third Edition written by Ronald D. Smith and published by Routledge. This book was released on 2009-04-20 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: This innovative and popular text provides a clear pathway to understanding public relations campaigns and other types of strategic communication. Implementing the pragmatic, in-depth approach of the previous editions, author Ronald D. Smith presents a step-by-step unfolding of the strategic campaign process used in public relations practice. Drawing from his experience in professional practice and in the classroom, Smith walks readers through the critical steps for the formative research, strategic and tactical planning, and plan evaluation phases of the process. Offering clear explanations, relevant examples, and practical exercises, this text identifies and discusses the decision points and options in the development of a communication program. The cases and examples included here explore classic public relations situations as well as current, timely events. This third edition includes expanded discussions of ethics, diversity, and technology integrated throughout the text, and has a new appendix addressing media training for clients. As a classroom text or a resource for professional practice, this volume provides a model that can be adapted to fit specific circumstances and used to improve effectiveness and creativity in communication planning. It serves as an accessible and understandable guide to field-tested procedures, offering practical insights that apply to public relations campaigns and case studies coursework.

Book Strategic Planning for Public Relations

Download or read book Strategic Planning for Public Relations written by Ronald D. Smith and published by Routledge. This book was released on 2020-11-11 with total page 622 pages. Available in PDF, EPUB and Kindle. Book excerpt: The sixth edition of Strategic Planning for Public Relations offers an innovative and clear approach for students wanting to learn how to develop public relations campaigns. Ron Smith shows how to implement research-driven strategic campaigns, drawing on his experience as a professional in the industry and his teaching in the classroom. He turns complex problem-solving and decision-making processes in strategic communication and public relations into easy-to-follow steps, flexible enough to apply to various situations and organizations in the real world. This new edition includes real-world, diverse examples of cases and current events, along with classic cases that stand the test of time. It includes new research on opinions and practices, covers award-winning public relations campaigns, and significantly increases information on social media, with a reformatting of the Tactics section to highlight internet-based and social media. As a leader in teaching public relations strategy, this text is ideal for students in upper division undergraduate and graduate courses in public relations strategy and campaigns. Complementing the book are online resources for both students and instructors. For students: chapter overviews, useful links to professional organizations and resources, and an overview of careers in public relations. For instructors: an instructors’ manual, lecture slides, and sample course materials. Please visit www.routledge.com/cw/smith.

Book Persuasion Ethics Today

Download or read book Persuasion Ethics Today written by Margaret Duffy and published by Routledge. This book was released on 2015-12-07 with total page 319 pages. Available in PDF, EPUB and Kindle. Book excerpt: Persuasion Ethics Today explores persuasive communication in the fields of advertising, promotions, public relations and integrated marketing communication, and is designed for course use in advertising curricula. Ethical questions have become increasingly important in today’s media landscape, and issues of regulation, privacy, and convenience are the subjects of heated debate among consumers, industry professional, policy makers, and interest groups. With the explosion of social media, mobile devices, tracking technologies, and behavioral targeting, the ethical issues about persuasion continue to increase in importance. This book’s goal is to offer a broad introduction to the ethical standards, challenges, understanding, and decision-making strategies involved in the practice of persuasion. Persuasion Ethics Today links real world persuasive communication activities to fundamental philosophies of ethics. It also offers tools for students and practitioners to engage with ethical dilemmas in a systematic way, and jumpstart debates about the right ethical choices in an increasingly complex media and social environment.

Book Research Anthology on Strategies for Using Social Media as a Service and Tool in Business

Download or read book Research Anthology on Strategies for Using Social Media as a Service and Tool in Business written by Management Association, Information Resources and published by IGI Global. This book was released on 2021-05-28 with total page 1865 pages. Available in PDF, EPUB and Kindle. Book excerpt: Social media has become an integral part of society as social networking has become a main form of communication and human interaction. To stay relevant, businesses have adopted social media tactics to interact with consumers, conduct business, and remain competitive. Social technologies have reached a vital point in the business world, being essential in strategic decision-making processes, building relationships with consumers, marketing and branding efforts, and other important areas. While social media continues to gain importance in modern society, it is essential to determine how it functions in contemporary business. The Research Anthology on Strategies for Using Social Media as a Service and Tool in Business provides updated information on how businesses are strategically using social media and explores the role of social media in keeping businesses competitive in the global economy. The chapters will discuss how social tools work, what services businesses are utilizing, both the benefits and challenges to how social media is changing the modern business atmosphere, and more. This book is essential for researchers, instructors, social media managers, business managers, students, executives, practitioners, industry professionals, social media analysts, and all audiences interested in how social media is being used in modern businesses as both a service and integral tool.