Download or read book Blue Ocean Shift written by W. Chan Kim and published by Hachette Books. This book was released on 2017-09-26 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: NEW YORK TIMES BESTSELLER #1 WALL STREET JOURNAL BESTSELLER Blue Ocean Shift is the essential follow up to Blue Ocean Strategy, the classic and over 4 million copy global bestseller by world-renowned professors W. Chan Kim and Renee Mauborgne. Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence, and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation, and growth. They show why nondisruptive creation is as important as disruption in seizing new growth. Blue Ocean Shift is packed with all-new research and examples of how leaders in diverse industries and organizations made the shift and created new markets by applying the process and tools outlined in the book. Whether you are a cash-strapped startup or a large, established company, nonprofit or national government, you will learn how to move from red to blue oceans in a way that builds your people's confidence so that they own and drive the process. With battle-tested lessons learned from successes and failures in the field, Blue Ocean Shift is critical reading for leaders, managers, and entrepreneurs alike. You'll learn what works, what doesn't, and how to avoid the pitfalls along the way. This book will empower you to succeed as you embark on your own blue ocean journey. Blue Ocean Shift is indispensable for anyone committed to building a compelling future.
Download or read book Blue Ocean Strategy Expanded Edition written by W. Chan Kim and published by Harvard Business Review Press. This book was released on 2015-01-20 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: Argues against common competitive practices while outlining recommendations based on the creation of untapped market spaces with growth potential.
Download or read book Blue Ocean Leadership Harvard Business Review Classics written by W. Chan Kim and published by Harvard Business Review Press. This book was released on 2017-05-30 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ten years ago, world-renowned professors W. Chan Kim and Renee Mauborgne broke ground by introducing "blue ocean strategy," a new model for discovering uncontested markets that are ripe for growth. In this bound version of their bestselling Harvard Business Review classic article, they apply their concepts and tools to what is perhaps the greatest challenge of leadership: closing the gulf between the potential and the realized talent and energy of employees. Research indicates that this gulf is vast: According to Gallup, 70% of workers are disengaged from their jobs. If companies could find a way to convert them into engaged employees, the results could be transformative. The trouble is, managers lack a clear understanding of what changes they could make to bring out the best in everyone. In this article, Kim and Mauborgne offer a solution to that problem: a systematic approach to uncovering, at each level of the organization, which leadership acts and activities will inspire employees to give their all, and a process for getting managers throughout the company to start doing them. Blue ocean leadership works because the managers' "customers"--that is, the people managers oversee and report to--are involved in identifying what's effective and what isn't. Moreover, the approach doesn't require leaders to alter who they are, just to undertake a different set of tasks. And that kind of change is much easier to implement and track than changes to values and mind-sets. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
Download or read book Red Ocean Traps Harvard Business Review Classics written by W. Chan Kim and published by Harvard Business Review Press. This book was released on 2017-05-30 with total page 25 pages. Available in PDF, EPUB and Kindle. Book excerpt: As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well in mature markets, they undermine executives' attempts to discover uncontested new spaces with ample potential (blue oceans) and keep companies firmly anchored in existing spaces where competition is bloody (red oceans). In this bound version of their bestselling Harvard Business Review classic article, they describe how to break free of these red ocean traps. To do that, managers need to: (1) Focus on attracting new customers, not pleasing current customers; (2) Worry less about segmentation and more about what different segments have in common; (3) Understand that market creation is not synonymous with either technological innovation or creative destruction; and (3) Stop focusing on premium versus low-cost strategies. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.
Download or read book Blue Ocean Faith written by Dave Schmelzer and published by Front Edge Publishing. This book was released on 2017-02-28 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: People and churches across America are discovering that their secular friends and neighbors have been unknowingly waiting for the chance to experience the good God. Blue Ocean Faith is a network of churches that have seen thousands of secular people—from Harvard deans to public housing residents—connect with God. Blue Ocean founder Dave Schmelzer details six profound paradigm shifts that unlock a depth of connection to God that’s new for many churchgoers and that’s unprecedented for their secular neighbors. Embracing centered-set faith, becoming solus Jesus, and taking a third-way approach to LGBTQ congregants are among the game-changers that empower this rich life of faith. Rather than retreating from or drawing lines against our increasingly secular world, people of faith can join Jesus—as followers like Saint Francis of Assisi have done for millennia—in joyfully entering the world around them with profound wonder and an equally-profound offer of a life that really is life. “Blue Ocean Faith is a riveting book about an exciting new movement of churches emerging out of the ashes of American evangelicalism/fundamentalism. This could be a charter document for a new kind of Jesus movement. Everyone should read it,” writes David P. Gushee, Distinguished University Professor of Christian Ethics and Director of the Center for Theology and Public Life at Mercer University. With plenty of engaging storytelling, Schmelzer brings together ancient and cutting-edge insights in a book that might revitalize your experience of God, open up your connection to your neighbors and your city … and maybe even kick off a new Jesus movement.
Download or read book Song for the Blue Ocean written by Carl Safina and published by Holt Paperbacks. This book was released on 2010-04-01 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part odyssey, part pilgrimage, this epic personal narrative follows the author's exploration of coasts, islands, reefs, and the sea's abyssal depths. Scientist and fisherman Carl Safina takes readers on a global journey of discovery, probing for truth about the world's changing seas, deftly weaving adventure, science, and political analysis.
Download or read book The Adventures of Blue Ocean Bob written by Brooks Olbrys and published by Greenleaf Book Group. This book was released on 2011-08 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Blue Ocean Bob stops being contented with his idylic island life, he sets out on a journey with his overly-cautious hummingbird friend Xena to find out what his passion in life is.
Download or read book Blue Mind written by Wallace J. Nichols and published by Little, Brown. This book was released on 2014-07-22 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: A landmark book by marine biologist Wallace J. Nichols on the remarkable effects of water on our health and well-being. Why are we drawn to the ocean each summer? Why does being near water set our minds and bodies at ease? In Blue Mind, Wallace J. Nichols revolutionizes how we think about these questions, revealing the remarkable truth about the benefits of being in, on, under, or simply near water. Combining cutting-edge neuroscience with compelling personal stories from top athletes, leading scientists, military veterans, and gifted artists, he shows how proximity to water can improve performance, increase calm, diminish anxiety, and increase professional success. Blue Mind not only illustrates the crucial importance of our connection to water; it provides a paradigm shifting "blueprint" for a better life on this Blue Marble we call home.
Download or read book The Adventures of Blue Ocean Bob written by Brooks Olbrys and published by Greenleaf Book Group. This book was released on 2013-02-01 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Embark on an oceanic quest with Blue Ocean Bob, as he goes in search of his true purpose…and makes many new friends along the way. Despite his idyllic island life, young Bob yearns for a greater sense of fulfillment. With his guardian, Xena the hummingbird, at his side, Bob sets out to seek guidance from the wise and happy creatures of the sea. From the joyful secrets of Al the dolphin to the insightful advice of Doc the turtle, Earl the clam, and Wallace the walrus, Bob uncovers great wisdom. But to complete his journey, he’ll need to overcome his fears and Xena’s doubts and prove himself to Mary Marine, the Island of Roses’s leading marine biologist. The Adventures of Blue Ocean Bob: A Journey Begins is the first episode of a colorful, early chapter book series that provides children with an introduction to timeless principles of achievement derived from the teachings of Bob Proctor, Earl Nightingale, Napoleon Hill, Wallace D. Wattles, and others.
Download or read book The World is Blue written by Sylvia A. Earle and published by National Geographic Books. This book was released on 2009 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: "... [L]egendary marine scientist Sylvia Earle portrays a global ecosystem on the brink of irreversible environmental crisis unless we act immediately. A Silent Spring for our era, this eloquent, urgent, fascinating book reveals how the past 50 years of destructive--and ever accelerating--oceanic change threaten the very existence of life on Earth." -- back cover.
Download or read book Rethinking the Oceans written by James Alix Michel and published by Paragon House Publishers. This book was released on 2018-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Instead of continuing to see the land as our future, suppose we put our trust in the sea. For solutions to some of the earth's most pressing problems, the oceans may be our salvation, the source of untapped economic wealth.
Download or read book A Blue New Deal written by Chris Armstrong and published by Yale University Press. This book was released on 2022-02-22 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: An urgent account of the state of our oceans today—and what we must do to protect them The ocean sustains life on our planet, from absorbing carbon to regulating temperatures, and, as we exhaust the resources to be found on land, it is becoming central to the global market. But today we are facing two urgent challenges at sea: massive environmental destruction, and spiraling inequality in the ocean economy. Chris Armstrong reveals how existing governing institutions are failing to respond to the most pressing problems of our time, arguing that we must do better. Armstrong examines these crises—from the fate of people whose lands will be submerged by sea level rise to the exploitation of people working in fishing to the rights of marine animals—and makes the case for a powerful World Ocean Authority capable of tackling them. A Blue New Deal presents a radical manifesto for putting equality, democracy, and sustainability at the heart of ocean politics.
Download or read book Blue Ocean Strategy written by Andreas Mebert and published by CRC Press. This book was released on 2017-07-05 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Blue Ocean Strategy, W. Chan Kim and Renée Mauborgne tackle the central problem facing all businesses: how to perform better than your competitors? Their solution involves taking a creative approach to the normal view of competition. In the normal framework, competition is a zero-sum game: if there are two companies competing for the same market, as one does better, the other has to do worse. The authors’ creative leap is to suggest one can beat the competition by not competing. Companies should avoid confronting competitors in crowded marketplaces, what they call “red oceans,” and instead seek out new markets, or “blue oceans.” Once the blue oceans have been identified, companies can get down to the task of creating unique products which exploit that market. Chan and Mauborgne argue, for example, that a wine company might decide to start appealing to a group previously uninterested in wine. This would be a “blue ocean” market, giving the winemaker a huge advantage, which they could exploit by creating a wine that appealed to the tastes of a beer-drinking demographic. A classic of business writing, Blue Ocean Strategy is creative thinking and problem solving at its best.
Download or read book The Blue Wonder written by Frauke Bagusche and published by Greystone Books Ltd. This book was released on 2021-06-08 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: An intimate account of the beauty, mystery, and amazing science of the ocean. In The Blue Wonder, marine biologist and diver Frauke Bagusche brings readers on a fascinating and beautiful deep-sea dive into the ocean. Drawing on scientific discoveries and her own research, she uses photographs and playful prose to reveal: deep-sea reefs that glitter like glass fish that converse with each other by singing––loudly an octopus that imitates more than fifteen other animals the secret behind why the sea glows at night “weddings” that happen amongst the coral underwater “drugstores” and even fish that clean her own teeth! Humans know more about the moon’s surface than we do about the ocean. There is so much to be discovered, under the sea. With the heart of a poet and the mind of a scientist, Frauke Bagusche re-awakens our love for the sea and ignites a desire to protect this vital habitat.
Download or read book Beyond the Blue Horizon written by Brian Fagan and published by A&C Black. This book was released on 2012-08-02 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: We know the tales of Columbus and Captain Cook, yet much earlier mariners made equally bold and world-changing voyages. In Beyond the Blue Horizon, archaeologist and historian Brian Fagan tackles his richest topic yet: the enduring quest to master the oceans, the planet's most mysterious terrain. From the moment when ancient Polynesians first dared to sail beyond the horizon, Fagan vividly explains how our mastery of the oceans changed the course of human history. What drove humans to risk their lives on open water? How did early sailors unlock the secrets of winds, tides, and the stars they steered by? What were the earliest ocean crossings like? With compelling detail, Fagan reveals how seafaring evolved so that the forbidding realms of the sea gods were transformed from barriers into a nexus of commerce and cultural exchange. From bamboo rafts in the Java Sea to triremes in the Aegean, from Norse longboats in the North Atlantic to sealskin kayaks in Alaska, Fagan crafts a captivating narrative of humanity's urge to challenge the unknown and seek out distant shores.
Download or read book The Deep Blue written by Charlotte Guillain and published by World of Wonder. This book was released on 2021-06-15 with total page 66 pages. Available in PDF, EPUB and Kindle. Book excerpt: Magnificent blue oceans cover most of our precious planet, and within these vast waters live unexpected treasures. Journey around the world to find the incredible creatures, plants and marine habitats hidden beneath the waves.
Download or read book Blue Ocean Classics written by W. Chan Kim and published by Harvard Business Press. This book was released on 2019-07-16 with total page 87 pages. Available in PDF, EPUB and Kindle. Book excerpt: The collection you need to create more blue oceans. W. Chan Kim and Renee Mauborgne changed the field of strategy and the language of business with their pathbreaking "blue ocean strategy," a model for creating uncontested markets that unlock new demand and new opportunities for growth. This book brings together three of their classic blue ocean strategy articles, all first published in Harvard Business Review. "Blue Ocean Strategy" highlights the distinct differences between market-competing (red ocean) and market-creating (blue ocean) strategy and what it takes to create the new markets of tomorrow. In "Red Ocean Traps," Kim and Mauborgne reveal the faulty assumptions that keep managers tethered to existing overcrowded markets (red oceans). "Blue Ocean Leadership" applies the concepts and analytic frameworks of blue ocean strategy to an innovative leadership approach that releases employees' untapped talent and energy while conserving their most precious resource--time. This collection is the ideal start, or refresher, for creating more blue oceans.
