Download or read book For the Love of the Game written by Mark Vancil and published by Crown. This book was released on 1998 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Photographs combine with Jordan's personal anecdotes and reminiscences to chronicle the life and times of the great basketball player, detailing his college and professional career, the murder of his father, and the business of basketball

Download or read book The Mamba Mentality written by Kobe Bryant and published by MCD. This book was released on 2018-10-23 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Mamba Mentality: How I Play is Kobe Bryant’s personal perspective of his life and career on the basketball court and his exceptional, insightful style of playing the game—a fitting legacy from the late Los Angeles Laker superstar. In the wake of his retirement from professional basketball, Kobe “The Black Mamba” Bryant decided to share his vast knowledge and understanding of the game to take readers on an unprecedented journey to the core of the legendary “Mamba mentality.” Citing an obligation and an opportunity to teach young players, hardcore fans, and devoted students of the game how to play it “the right way,” The Mamba Mentality takes us inside the mind of one of the most intelligent, analytical, and creative basketball players ever. In his own words, Bryant reveals his famously detailed approach and the steps he took to prepare mentally and physically to not just succeed at the game, but to excel. Readers will learn how Bryant studied an opponent, how he channeled his passion for the game, how he played through injuries. They’ll also get fascinating granular detail as he breaks down specific plays and match-ups from throughout his career. Bryant’s detailed accounts are paired with stunning photographs by the Hall of Fame photographer Andrew D. Bernstein. Bernstein, long the Lakers and NBA official photographer, captured Bryant’s very first NBA photo in 1996 and his last in 2016—and hundreds of thousands in between, the record of a unique, twenty-year relationship between one athlete and one photographer. The combination of Bryant’s narrative and Bernstein’s photos make The Mamba Mentality an unprecedented look behind the curtain at the career of one of the world’s most celebrated and fascinating athletes.

Download or read book The Definitive Guide to Entertainment Marketing written by Al Lieberman and published by Pearson Education. This book was released on 2013 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment Marketing NOW: Every Platform, Technology, and Opportunity Covers film, cable, broadcast, music, sports, publishing, social media, gaming, and more Reflects powerful trends ranging from smartphones to globalization Demonstrates breakthrough strategies integrating advertising, promotion, PR, and online content distribution By industry insiders with decades of experience as leaders and consultants Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever-and it's changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow...any content, on any platform, in any market, worldwide. You'll master innovative new ways to grab consumers' attention and wallets fast...make your experiences wannasee, haftasee, mustsee...drive more value through social platforms, mobile technologies, and integrated marketing strategies...overcome challenges ranging from bad buzz to piracy...fully leverage licensing, merchandising, and sponsorships...and successfully market all forms of entertainment.

Download or read book No Logo written by Naomi Klein and published by Macmillan. This book was released on 2000-01-15 with total page 520 pages. Available in PDF, EPUB and Kindle. Book excerpt: "What corporations fear most are consumers who ask questions. Naomi Klein offers us the arguments with which to take on the superbrands." Billy Bragg from the bookjacket.

Download or read book The Calm Coloring Book written by Editors of Thunder Bay Press and published by Thunder Bay Press. This book was released on 2016-01-01 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Keep calm and color! It seems the clock moves faster with every passing day. Work schedules, family activities, and never-ending to-do lists wipe out any hope for quiet time. When do we get to pause and slow down? The Calm Coloring Book will help you find the serenity you crave—a few moments when you can step back from the technology-driven world and enjoy a peaceful experience while you create something of beauty. Coloring is recommended by many health professionals as a way to center your thoughts and lower your blood pressure. Relaxation is in your hands.

Download or read book Your Guide To Entertainment Marketing and Performance Collection written by Al Lieberman and published by FT Press. This book was released on 2013-08-08 with total page 774 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entertainment spending is soaring worldwide, driven by new technologies, new platforms, new business models, and unrelenting demand amongst seven billion consumers. That means entertainment marketing opportunities are soaring, too. But this business is more complex and competitive than ever–and it’s changing at breakneck speed. Now, two leading practitioners show how to transform content into profits today and tomorrow…in The Definitive Guidce to Entertainment Marketing . ¿ Marketing Metrics: The Definitive Guide to Measuring Marketing Performance, Second Edition , is the definitive guide to today’s most valuable marketing metrics. In this thoroughly updated and significantly expanded book, four leading marketing researchers show exactly how to choose the right metrics for every challenge and expand their treatment of social marketing, web metrics, and brand equity. They also give readers new systems for organizing marketing metrics into models and dashboards that translate numbers into management insight.

Download or read book When Our Worlds Collided written by Danielle Jawando and published by Simon and Schuster. This book was released on 2022-03-31 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: WINNER OF THE YA BOOK PRIZE AND THE JHALAK CHILDREN'S AND YA PRIZE 2023. A powerful coming-of-age story about chance encounters, injustice and how the choices that we make can completely change our future. The second YA novel from multi-award-winning Danielle Jawando, perfect for fans of Angie Thomas, Gayle Foreman, Jennifer Niven and Nikesh Shukla. ‘Jawando’s writing is incredibly raw and real; I felt completely immersed’ Alice Oseman When fourteen-year-old Shaq is stabbed outside of a busy shopping centre in Manchester, three teenagers from very different walks of life are unexpectedly brought together. What follows flips their worlds upside down and makes Chantelle, Jackson, and Marc question the deep-rooted prejudice and racism that exists within the police, the media, and the rest of society. Praise for When Our Worlds Collided: 'A raw, unflinching and powerful story that will stay with me for a long time’ Manjeet Mann, author of The Crossing ‘A beautiful ode to found family, and a compassionate look at the power of connection borne from the ashes of tragedy and apathy’ Christina Hammonds Reed, author of The Black Kids ‘Hard-hitting yet still hopeful, this is an emotional powerhouse of a book’ Alexandra Sheppard, author of Oh My Gods Praise for And the Stars Were Burning Brightly: 'An outstanding and compassionate debut' Patrice Lawrence, author of Orangeboy ‘An utter page turner from a storming new talent. Passionate, committed and shines a ray of light into the darkest places - the YA novel of 2020!’ Melvin Burgess, author of Junk 'One of the brightest up and coming stars of the YA world' Alex Wheatle, author of Crongton Knights

Download or read book Confessions of a Video Vixen written by Karrine Steffans and published by Harper Collins. This book was released on 2009-10-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part tell-all, part cautionary tale, this emotionally charged memoir from a former video vixen nicknamed 'Superhead' goes beyond the glamour of celebrity to reveal the inner workings of the hip-hop dancer industry—from the physical and emotional abuse that's rampant in the industry, and which marked her own life—to the excessive use of drugs, sex and bling. Once the sought-after video girl, this sexy siren has helped multi-platinum artists, such as Jay-Z, R. Kelly and LL Cool J, sell millions of albums with her sensual dancing. In a word, Karrine was H-O-T. So hot that she made as much as $2500 a day in videos and was selected by well-known film director F. Gary Gray to co-star in his film, A Man Apart, starring Vin Diesel. But the film and music video sets, swanky Hollywood and New York restaurants and trysts with the celebrities featured in the pages of People and In Touch magazines only touches the surface of Karrine Steffans' life. Her journey is filled with physical abuse, rape, drug and alcohol abuse, homelessness and single motherhood—all by the age of 26. By sharing her story, Steffans hopes to shed light on an otherwise romanticised industry and help young women avoid the same pitfalls she encountered. If they're already in danger, she hopes to inspire them to find a way to dig themselves out of what she knows first-hand to be a cycle of hopelessness and despair.

Download or read book Cozy Coloring Book written by Editors of Thunder Bay Press and published by Thunder Bay Press. This book was released on 2019-09-17 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cozy up and color in these heartwarming images! The recreational equivalent of a fleece blanket, the Cozy Coloring Book is a perfect companion for rainy afternoons or a serene evening with wine and friends. The lovely images include flowers, animals, mandalas, and more. Swirls and angles make each picture an interesting adventure to color in! Coloring can be very centering and meditative, so get out your art supplies and enjoy!

Download or read book The Nang Colouring Book Grime Edition written by Aaron Hutson and published by . This book was released on 2020-02-27 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Nang Colouring Book: Grime Edition is a fun activity book for both adults and kids to enjoy. Highlighting some of the UK grime scenes most prolific and influential figures. A conversational piece and amazing gift for anyone interested in British music culture and its history. The 40 pages are packed with legendary UK grime artists, DJs, and radio and TV personalities. Spanning from the genres infancy, known as it's golden era, to the chart-topping superstars and award-winning acts of today. Part colouring book, part collector's item, this book serves as a conversational piece for those who are familiar with the grime genre and its history, and an educational piece for those who are not.

Download or read book The Big Book of Marketing written by Anthony G. Bennett and published by McGraw Hill Professional. This book was released on 2009-06-19 with total page 481 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A real world tool for helping develop effective marketing strategies and plans." -- Dennis Dunlap, Chief Executive Officer, American Marketing Association "For beginners and professionals in search of answers." -- Stephen Joel Trachtenberg, President Emeritus and University Professor of Public Service, The George Washington University "A 'must read' for every business major and corporate executive." -- Clarence Brown, former Acting Secretary, U.S. Department of Commerce The Biggest Companies. The Boldest Campaigns. THE BEST INSIDER'S GUIDE ON THE MARKET. The most comprehensive book of its kind, The Big Book of Marketing is the definitive resource for marketing your business in the twenty-first century. Each chapter covers a fundamental aspect of the marketing process, broken down and analyzed by the greatest minds in marketing today. For the first time ever, 110 experts from the world's most successful companies reveal their step-by-step strategies, proven marketing tools, and tricks of the trade—fascinating, exclusive, real-world case studies from an all-star roster of companies, including: ACNielsen * Alcoa * American Express * Amtrak * Antimicrobial * Technologies Group * APL Logistics * Arnold * AT&T * Atlas Air * Bloomingdale's * BNSF * Boeing * Bristol-Myers Squibb * Burson-Marsteller * BzzAgent * Caraustar * Cargill * Carnival * Coldwell Banker * Colgate-Palmolive * Colonial Pipeline * Con-way * Costco * Dean Foods * Discovery Communications * Draftfcb * DSC Logistics * DuPont * Edelman * ExxonMobil * Fabri-Kal * FedEx Trade Networks * Fleishman-Hillard * Ford * Frito-Lay * GE * Greyhound * Hair Cuttery * Hilton * HOLT CAT * IBM * Ingram Barge * Ingram Micro * International Paper * John Deere * Kimberly-Clark * Kodak * Kraft * L.L.Bean * Landor * Long Island Rail Road * Lulu.com * Mars * MCC * McCann * McDonald's * McKesson * Nationals * NCR * New York Times * Nordstrom * Ogilvy Action * OHL * 1-800Flowers.com * Overseas Shipholding Group * Owens Illinois * P & G * Papa John's * Paramount Pictures * Patagonia * PepsiCo * Pfizer * Porter Novelli * RAPP * Ritz-Carlton * Safeway * Saks Fifth Avenue * Sara Lee * SC Johnson * Sealed Air * Sears * Silgan * Skyhook * Snap-on Tools * Southwest * Sports and Leisure * ResearchGroup * Staples * Stoner * Supervalu * Synovate * Tanimura & Antle * TBWA * Tenet Healthcare * Texas Instruments * 3M * ToysRUs * Trader Joe's * Tupperware * Under Armour * United Airlines * United Stationers * Verizon * VISA * Weyerhaeuser * Wilson Sporting Goods * Wunderman * Xerox * Y&R * Zappos.com No matter what business you're in--from retail and manufacturing to service and nonprofit--The Big Book of Marketing offers the most practical, hands-on advice you’ll ever find . . . from the best in the business. Anthony G. Bennett taught marketing at Georgetown University. With three decades of experience in the field, he has held a variety of key marketing positions at Fortune 500 companies, including AT&T and others. He resides in McLean, Virginia.

Download or read book MouldMaking and Casting written by Nick Brooks and published by Crowood. This book was released on 2013-12-21 with total page 418 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mouldmaking and Casting is a technical manual of the many techniques of this ancient craft and art form. With step-by-step illustrations, it explains the materials required and the processes involved to create reproductions of a range of pieces. The book covers traditional techniques as well as today's more advanced technical methods.

Download or read book Ebony written by and published by . This book was released on 2000-11 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.

Download or read book Epoca The Tree of Ecrof written by Kobe Bryant and published by Granity Studios. This book was released on 2019-11-12 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: #1 New York Times Bestseller From the mind of basketball legend, Academy Award–winning, and New York Times–bestselling storyteller Kobe Bryant comes a new tale of finding your strength against all odds. Set in an alternate classical world dominated by sports and a magical power called grana, Epoca: The Tree of Ecrof is the story of two children: the lowly born Rovi and the crown princess Pretia who uncover and battle terrible evil and discover their inner strength along the way. Epoca: The Tree of Ecrof takes place at the most elite sports academy in the land, where the best child-athletes are sent to hone their skills. When Rovi and Pretia arrive, each harboring a secret about themselves, they begin to suspect that something evil is at play at the school. In the course of their first year, they must learn to master their grana in order to save the world from dark forces that are rising.

Download or read book Letters to Josep written by Levy Daniella and published by . This book was released on 2016-03-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a collection of letters from a religious Jew in Israel to a Christian friend in Barcelona on life as an Orthodox Jew. Equal parts lighthearted and insightful, it's a thorough and entertaining introduction to the basic concepts of Judaism.

Download or read book And Now I Spill the Family Secrets written by Margaret Kimball and published by HarperCollins. This book was released on 2021-04-20 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: Named one of Publishers Weekly’s Best of 2021 List in Comics. 2021 Top of the List Graphic Novel Pick In the spirit of Alison Bechdel’s Fun Home and Roz Chast’s Can’t We Talk About Something More Pleasant?, Margaret Kimball’s AND NOW I SPILL THE FAMILY SECRETS begins in the aftermath of a tragedy. In 1988, when Kimball is only four years old, her mother attempts suicide on Mother’s Day—and this becomes one of many things Kimball’s family never speaks about. As she searches for answers nearly thirty years later, Kimball embarks on a thrilling visual journey into the secrets her family has kept for decades. Using old diary entries, hospital records, home videos, and other archives, Margaret pieces together a narrative map of her childhood—her mother’s bipolar disorder, her grandmother’s institutionalization, and her brother’s increasing struggles—in an attempt to understand what no one likes to talk about: the fractures in her family. Both a coming-of-age story about family dysfunction and a reflection on mental health, AND NOW I SPILL THE FAMILY SECRETS is funny, poignant, and deeply inspiring in its portrayal of what drives a family apart and what keeps them together.

Download or read book Sweetness written by Jeff Pearlman and published by Avery. This book was released on 2012-08-28 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive biography of Chicago Bears and Hall of Fame superstar Walter Payton. Based on meticulous research and interviews with nearly 700 contacts, an unforgettable portrait that describes a man who lived his life just like he played the game: at full speed.