Download or read book The Wine Beer and Spirits Handbook written by The International Culinary Schools at The Art Institutes and published by John Wiley & Sons. This book was released on 2009-04-22 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master the mysteries of wine. The study of wine and beverages has become integral to hospitality education. The Wine, Beer, and Spirits Handbook demystifies the wine and wine-making process, examining not only the making and flavor profiles of wine, beer, and spirits, but also the business of wine service as practiced by a chef or sommelier. Unique to this book, is the strong emphasis on food and wine pairings, as well as food and beverage interactions. An entire chapter uncovers this broad, often intimidating, topic with detailed information on table wines, sparkling wines, fortified wines, beer and spirits. More importantly, The Handbook explains the responsibilities of a sommelier from both service and managerial perspectives. Readers explore their wine-related duties including: the developing of wine lists, identifying faulty wines, ordering, receiving, and storing wines, conducting inventory control, pricing, product research, cellar management, and the health and legal implications of wine consumption. A comprehensive, one-stop resource to the character and best use of beverages, The Wine, Beer, and Spirits Handbook will help every student, chef, sommelier and wine enthusiast confidently master the mysteries of wine and other beverages.
Download or read book Beverage Basics written by Robert W. Small and published by John Wiley & Sons. This book was released on 2011-09-13 with total page 468 pages. Available in PDF, EPUB and Kindle. Book excerpt: Beverage Basics presents a new approach to understanding wine and other alcoholic beverages. The book includes an introduction to alcoholic beverages, information on important issues such as purchasing beverages, healthy drinking, and alcohol and the law, and an introduction to wine including viticulture, viniculture, and the sensory evaluation of wine. The authors teach readers about wines by varietal as opposed to appellation, which is a much simpler entry point for beginners to the world of wine. In addition to all the major wine varietals (Chardonnay, Sauvignon Blanc, Cabernet Sauvignon, Merlot, etc.), the book also covers hybrid and Native American varieties, sparkling wines, and dessert and fortified wines. Chapters on beer and distilled spirits include information on making, purchasing, and evaluating beer and spirits. The appendices include map-filled sections on The Old World and The New World of wine, as well as a thorough examination of the TTB requirements for alcoholic beverage labels, and a complete glossary of terms. Author Robert Small is former Dean and Emeritus Professor of The Collins College of Hospitality Management at California State Polytechnic University, Pomona, where he still teaches courses on wine, spirits, and beer and on beverage marketing and food and beverage management, and is the Chairman of the Los Angeles International Wine competition, one of the largest and most prestigious wine competitions in the United States.
Download or read book Packaged for Life Coffee and Tea written by Victionary and published by Viction:ary. This book was released on 2021-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In our haste to consume the things we love, we often disregard or discard packaging without a second thought. While many would argue that they bear no significance to our daily lives or should be done away with entirely in our quest to save the environment, there is a lot more to packaging design than meets the eye. On top of conveying a brand's personality, purpose, or message meaningfully and embodying its contents in ways that catch the eye, a seemingly ordinary bottle or box can become an artist or designer's canvas for extraordinary creative expression. No Packaging No Life: Tea highlights some of the most clever and delightful packaging design work for what the U.N. Food and Agriculture Organization deems as "the most consumed beverage in the world." It serves as a vessel of inspiration through which we can recognize, appreciate, and celebrate the unnoticed or overlooked tactile beauty in everyday product packaging.
Download or read book Doctors and Distillers written by Camper English and published by Penguin. This book was released on 2022-07-19 with total page 369 pages. Available in PDF, EPUB and Kindle. Book excerpt: “At last, a definitive guide to the medicinal origins of every bottle behind the bar! This is the cocktail book of the year, if not the decade.” —Amy Stewart, author of The Drunken Botanist and Wicked Plants “A fascinating book that makes a brilliant historical case for what I’ve been saying all along: alcohol is good for you…okay maybe it’s not technically good for you, but [English] shows that through most of human history, it’s sure beat the heck out of water.” —Alton Brown, creator of Good Eats Beer-based wound care, deworming with wine, whiskey for snakebites, and medicinal mixers to defeat malaria, scurvy, and plague: how today's tipples were the tonics of old. Alcohol and Medicine have an inextricably intertwined history, with innovations in each altering the path of the other. The story stretches back to ancient times, when beer and wine were used to provide nutrition and hydration, and were employed as solvents for healing botanicals. Over time, alchemists distilled elixirs designed to cure all diseases, monastic apothecaries developed mystical botanical liqueurs, traveling physicians concocted dubious intoxicating nostrums, and the drinks we’re familiar with today began to take form. In turn, scientists studied fermentation and formed the germ theory of disease, and developed an understanding of elemental gases and anesthetics. Modern cocktails like the Old-Fashioned, Gimlet, and Gin and Tonic were born as delicious remedies for diseases and discomforts. In Doctors and Distillers, cocktails and spirits expert Camper English reveals how and why the contents of our medicine and liquor cabinets were, until surprisingly recently, one and the same.
Download or read book Grossman s Guide to Wines Beers and Spirits written by Harold J. Grossman and published by . This book was released on 1983-06-15 with total page 680 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turn to Grossman's Guide to Wines, Beers, and Spirits for quick answers to your questions about any alcoholic beverage and for insights into the history and origins of liquor. Whether you're looking for technical advice or interesting conversation pieces, this resource is sure to meet all of your needs.
Download or read book Colonial Spirits written by Steven Grasse and published by Abrams. This book was released on 2016-09-13 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: This tour of early American alcohol shares recipes, “fun facts and anecdotes about our forefathers’ drinking habits with a 21-century sense of humor” (Chicago Tribune). In Colonial Spirits, legendary distiller Steven Grasse presents a historical manifesto on drinking, including 50 colonial era– inspired cocktail recipes. The book features a rousing timeline of colonial imbibing and a cultural overview of all kinds of alcoholic beverages: beer, rum and punch; temperance drinks; liqueurs and cordials; medicinal beverages; cider; wine, whiskey, bourbon and more. The book is spiced with delightful illustrations and liquored-up adages from our founding fathers. Grasse shares expert guidance on DIY home brewing, plus recipes like the Philadelphia Fish House Punch (a crowd pleaser!) and Snakebites (drink alone!). Hot beer cocktails and rattle skulls have never been so irresistible.
Download or read book Seedlip Cocktails written by Seedlip and published by Weldon Owen. This book was released on 2020-01-07 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Seedlip is the world's first distilled non-alcoholic spirit, solving the ever-growing dilemma of 'what to drink when you're not drinking ®'. It is based on the distilled non-alcoholic remedies from The Art of Distillation written in 1651, and now repurposed to pioneer a new category of drinks. Seedlip is a grown-up non-alchoholic alternative to spirited drinks that balances crisp, delicious flavors and healthy, natural ingredients. This recipe book offers an exclusive collection of Seedlip’s finesse cocktails as well as insight into their ethos, technique, and ingredients. Highly illustrated, with recipes from the world’s best bartenders and newly commissioned images from leading drinks photographer, Rob Lawson, here are the secrets of the Seedlip way.
Download or read book The Beer Bible written by Jeff Alworth and published by Workman Publishing. This book was released on 2015-08-11 with total page 657 pages. Available in PDF, EPUB and Kindle. Book excerpt: “The only book you need to understand the world’s most popular beverage. I swear on a stack of these, it’s a thumping good read.”––John Holl, editor of All About Beer Magazine and author of The American Craft Beer Cookbook Imagine sitting in your favorite pub with a friend who happens to be a world-class expert on beer. That’s this book. It covers the history: how we got from gruel-beer to black IPA in 10,000 years. The alchemy: malts, grains, and the miracle of hops. The variety: dozens of styles and hundreds of recommended brews (including suggestions based on your taste preferences), divided into four sections––Ales, Wheat Beers, Lagers, and Tart and Wild Ales––and all described in mouthwatering detail. The curiosity: how to read a Belgian label; the talk of two Budweisers; porter, the first superstyle; and what, exactly, a lager is. The pleasure. Because you don’t merely taste beer, you experience it. Winner of a 2016 IACP Award “Covers a lot of ground, from beer styles and brewing methods to drinking culture past and present. There’s something for beer novices and beer geeks alike.”––Ken Grossman, founder, Sierra Nevada Brewing Co. “Erudite, encyclopedic, and enormously entertaining aren’t words you normally associate with beer, but The Beer Bible is no ordinary beer book. As scinitillating, diverse, and refreshing as man’s oldest alcoholic beverage itself.”––Steve Raichlen, author of Project Smoke and How to Grill
Download or read book Marketing of Alcoholic Beverages Wine Beer Spirits and Liqueurs written by Dr. Aarti T More and published by JEC PUBLICATION. This book was released on with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing of Alcoholic Beverages ( Wine, Beer, Spirits and Liqueurs)" : A Comprehensive Guide to Marketing Alcoholic Beverages.' This illuminating book provides a deep dive into the intricacies of promoting wines, beers, spirits, and liquors in a dynamic and competitive market. From branding to digital campaigns, discover the innovative tactics that shape the success stories of renowned beverage brands. Whether you're a seasoned marketer seeking fresh insights or a curious enthusiast exploring the business behind the bottle, this book offers a spirited exploration of the marketing landscape, blending industry expertise with captivating narratives.
Download or read book The Illustrated Encyclopedia of Wine Beer Spirits written by Brian Glover and published by Lorenz Books. This book was released on 2006 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive Reference Guide to Alcohol-based drinks and mixers, and how to choose, store and serve them.
Download or read book Movers and Shakers written by Hope Ewing and published by Los Angeles CA. This book was released on 2018-09 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of stories and advice from the first female master brewers, innovative self-starter winemakers, most badass bartenders and more, sharing how they got started in the alcohol industry and the challenges they've faced
Download or read book Alcohol written by Roderick Phillips and published by UNC Press Books. This book was released on 2014 with total page 381 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In this innovative book on the attitudes toward and consumption of alcohol, Rod Phillips surveys a 9,000-year cultural and economic history, uncovering the tensions between alcoholic drinks as healthy staples of daily diets and as objects of social, political, and religious anxiety. In the urban centers of Europe and America, where it was seen as healthier than untreated water, alcohol gained a foothold as the drink of choice, but it has been regulated by governmental and religious authorities more than any other commodity. As a potential source of social disruption, alcohol created volatile boundaries of acceptable and unacceptable consumption and broke through barriers of class, race, and gender. Phillips follows the ever-changing cultural meanings of these potent potables and makes the surprising argument that some societies have entered "post-alcohol" phases."--Jacket.
Download or read book Buzz written by Stephen Braun and published by Oxford University Press, USA. This book was released on 1996 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: Alcohol and caffeine are deeply woven into the fabric of life for most of the world's population. Laced with anecdotes and lore, this book explains the effect of caffeine and alcohol, debunking old myths and misconceptions.
Download or read book Southern Spirits written by Robert F. Moss and published by . This book was released on 2016 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: A captivating narrative history that traces liquor, beer, and wine drinking in the American South, including 40 cocktail recipes. Ask almost anyone to name a uniquely Southern drink, and bourbon and mint juleps--perhaps moonshine--are about the only beverages that come up. But what about rye whiskey, Madeira wine, and fine imported Cognac? Or peach brandy, applejack, and lager beer? At various times in the past, these drinks were as likely to be found at the Southern bar as barrel-aged bourbon and raw corn likker. The image of genteel planters in white suits sipping mint juleps on the veranda is a myth that never was--the true picture is far more complex and fascinating. Southern Spirits is the first book to tell the full story of liquor, beer, and wine in the American South. This story is deeply intertwined with the region, from the period when British colonists found themselves stranded in a new world without their native beer, to the 21st century, when classic spirits and cocktails of the pre-Prohibition South have come back into vogue. Along the way, the book challenges the stereotypes of Southern drinking culture, including the ubiquity of bourbon and the geographic definition of the South itself, and reveals how that culture has shaped the South and America as a whole.
Download or read book Cocktails on Tap written by Jacob Grier and published by ABRAMS. This book was released on 2015-03-24 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: The next great ingredient in the craft cocktail revolution has arrived: craft beer. Bartender and cocktail consultant Jacob Grier offers up more than fifty thirst-quenching concoctions featuring beer. Long considered a beverage best enjoyed on its own, beer has now become a favorite ingredient for top bartenders around the world. In Cocktails on Tap, Grier collects the best of these contemporary creations alongside forgotten classics. While the Mai Ta-IPA adds a refreshing note to a tropical favorite, the Green Devil boosts a powerful Belgian beer with gin and a rinse of absinthe. In Cocktails on Tap, the vast range of today’s beers, from basic lagers to roasty stouts and sour Belgian ales, is shaken up for mixologists looking to add some spice—and hop—to their repertoire. “Grier is a masterful guide through the wickedly creative terrain of beer cocktails, offering not just delightful recipes, but history and cultural commentary, too. Connoisseurs and neophytes alike will find much to savor, and the latter will appreciate Jacob’s tutelage in cocktail basics. Grab a copy and start mixing!” —Maureen Ogle, author of Ambitious Brew: The Story of American Beer “Jacob Grier was at the forefront of the beer cocktail renaissance before many of us had ever contemplated the idea of a beer cocktail. His vast knowledge of beer and passionate dedication to this area of mixology is certain to push the craft of cocktails forward in a positive new direction.” —Jeffrey Morgenthaler, author of The Bar Book
Download or read book A Good Drink written by Shanna Farrell and published by Island Press. This book was released on 2021-09-16 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: "In A Good Drink, Farrell goes in search of the bars, distillers, and farmers who are driving a transformation to sustainable spirits. She meets mezcaleros in Guadalajara who are working to preserve traditional ways of producing mezcal, for the health of the local land, the wallets of the local farmers, and the culture of the community. She visits distillers in South Carolina who are bringing a rare variety of corn back from near extinction to make one of the most sought-after bourbons in the world. She meets a London bar owner who has eliminated individual bottles and ice, acculturating drinkers to a new definition of luxury."--Amazon.
Download or read book Beer School written by Steve Hindy and published by John Wiley & Sons. This book was released on 2011-01-31 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: BEER SCHOOL Beer School Bottling Success at the Brooklyn Brewery What do you get when you cross a journalist and a banker? A brewery, of course. “A great city should have great beer. New York finally has, thanks to Brooklyn. Steve Hindy and Tom Potter provided it. Beer School explains how they did it: their mistakes as well as their triumphs. Steve writes with a journalist’s skepticism—as though he has forgotten that he is reporting on himself. Tom is even less forgiving—he’s a banker, after all. The inside story reads at times like a cautionary tale, but it is an account of a great and welcome achievement.” —Michael Jackson, The Beer Hunter “An accessible and insightful case study with terrific insight for aspiring entrepreneurs. And if that’s not enough, it is all about beer!” —Professor Murray Low, Executive Director, Lang Center for Entrepreneurship, Columbia Business School “Great lessons on what every first-time entrepreneur will experience. Being down the block from the Brooklyn Brewery, I had firsthand witness to their positive impact on our community. I give Steve and Tom’s book an A++!” —Norm Brodsky, Senior Contributing Editor, Inc. magazine “Beer School is a useful and entertaining book. In essence, this is the story of starting a beer business from scratch in New York City. The product is one readers can relate to, and the market is as tough as they get. What a fun challenge! The book can help not only those entrepreneurs who are starting a business but also those trying to grow one once it is established. Steve and Tom write with enthusiasm and insight about building their business. It is clear that they learned a lot along the way. Readers can learn from these lessons too.” —Michael Preston, Adjunct Professor, Lang Center for Entrepreneurship, Columbia Business School, and coauthor, The Road to Success: How to Manage Growth “Although we (thankfully!) never had to deal with the Mob, being held up at gunpoint, or having our beer and equipment ripped off, we definitely identified with the challenges faced in those early days of cobbling a brewery together. The revealing story Steve and Tom tell about two partners entering a business out of passion, in an industry they knew little about, being seriously undercapitalized, with an overly naive business plan, and their ultimate success, is an inspiring tale.” —Ken Grossman, founder, Sierra Nevada Brewing Co.
