Download or read book The Way of the Warrior in Business written by Donald Hendon and published by Maven House Press. This book was released on 2013-07-26 with total page 250 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Way of the Warrior in Business shows you how to become a guerrilla marketing expert: you'll learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the U.S. Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The book provides assessment tools, checklists, action plans, and marketing tactics that you can use to: Win price wars, product wars, promotion wars, and channels of distribution wars; Repel attacks from big-name brands and actually defeat them; Win the battle for your customer's mind by positioning your brand appropriately; Effectively market your products and services - and yourself; Plan well - decide on the right things to do and do them right; Become more creative and out-think your competitors; Negotiate well and persuade people to do what you want them to do. Whether you're the marketing manager of a Fortune 500 company or an entrepreneur or small business owner, The Way of the Warrior in Business will show you how to make winning a habit.
Download or read book Battling for Profits written by Donald W. Hendon and published by . This book was released on 1986-01-01 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Way of the Warrior in Business written by Donald Wayne Hendon and published by . This book was released on 2013-06 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thinking and acting like a warrior can turn you into a big winner in business. The Way of the Warrior in Business shows you how. The book offers hundreds of powerful out-of-the-box tactics to help you develop the killer instinct that turns you into a powerful Business Warrior who wins big and often. You'll learn how to apply the military strategies and tactics of Sun-Tzu, Mao Tse-Tung, the US Army, and others to attack your competitors, invade attractive markets, and defend market share to maximize your sales and profits. The Way of the Warrior in Business provides assessment tools, checklists, action plans, and other marketing weapons that you can use. The Way of the Warrior in Business will show you how to make winning a habit. Keep the book close by. Pick it up from time to time. Read more and more. Eventually, you'll become an even better Business Warrior than you are now.
Download or read book The Battle for Stock Market Profits written by Gerald M. Loeb and published by Simon & Schuster. This book was released on 1971 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Appetite for Profit written by Michele Simon and published by Nation Books. This book was released on 2006-10-20 with total page 416 pages. Available in PDF, EPUB and Kindle. Book excerpt: The United States is currently embroiled in a national debate over the growing public health crisis caused by poor diet. People are starting to ask who is to blame and how can we fix the problem, especially among children. Major food companies are responding with a massive public relations campaign. These companies, including McDonald's, Coca-Cola, Kraft, and General Mills, are increasingly on the defensive. In response, they pretend to sell healthier food and otherwise position themselves as "part of the solution." Yet they continue to lobby against commonsense nutrition policies. Appetite for Profit exposes this hypocrisy and explains how to fight back by offering reliable resources. Readers will learn how to spot the PR and how to organize to improve food in schools and elsewhere. For the first time, author Michele Simon explains why we cannot trust food corporations to "do the right thing." She describes the local battles of going up against the powerful food lobbies and offers a comprehensive guide to the public relations, front groups, and lobbying tactics that food companies employ to trick the American public. Simon also provides an entertaining glossary that explains corporate rhetoric, including phrases like "better-for-you foods" and "frivolous lawsuit."
Download or read book Taking the Profit Out of Drug Trafficking the Battle Against Money Laundering written by United States. Congress. House. Committee on the Judiciary. Subcommittee on Crime and published by . This book was released on 1999 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Coming Battle for Money and Profits written by J. Irving Weiss and published by . This book was released on 1961 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Blood Profits written by Vanessa Neumann and published by St. Martin's Press. This book was released on 2017-12-05 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: International smuggling has exploded, deepening and accelerating the collaboration of transnational organized crime and terrorist groups. Attacks like the Charlie Hebdo and Bataclan shootings in Paris, the kidnappings and murders by Boko Haram in Nigeria, and the San Bernardino shooting were partially funded by seemingly harmless illegal goods such as cheap cigarettes, smuggled oil, prostitution, fake Viagra, fake designer bags, and even bootleg DVDs. But how can this be? In Blood Profits, Vanessa Neumann, an expert on dismantling illicit trade, explains how purchasing illegal goods translates to supporting organized crime and terrorists. Neumann shows how the effects of the collapsed Iron Curtain, USSR scientists and intelligence agents left without work, regional trade pacts, the dissipation of the East-versus-West mentality, and new-age technology have all led to an intricate network of illegal trade. She leads the reader through a variety of cases, both by geography and by industry (selecting industries where illicit trade is generally poorly understood), before extracting lessons learned into some policy recommendations that we can all embrace.
Download or read book Price Wars written by Thomas J. Winninger and published by St Thomas Press. This book was released on 1994 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Perhaps the most important book ever written for those who sell on value, not price alone" (Brian Tracy, author of Maximum Achievement), Price Wars offers 100 easy-to-follow tactical maneuvers and strategies for staying in business with bigger profits, as the competition with outlets increases. Illustrations.
Download or read book Battle Creek Food Co v Kirkland 298 MICH 515 1941 written by and published by . This book was released on 1941 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: 43
Download or read book War is a Racket written by Smedley Butler and published by Jovian Press. This book was released on 2018-01-19 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: War Is a Racket is a speech and a 1935 short book, by Smedley D. Butler, a retired United States Marine Corps Major General and two-time Medal of Honor recipient. Based on his career military experience, Butler frankly discusses how business interests commercially benefit (including war profiteering) from warfare. He had been appointed commanding officer of the Gendarmerie during the United States occupation of Haiti, which lasted from 1915 to 1934.
Download or read book Sun Tzu and the Art of Business written by Mark McNeilly and published by OUP USA. This book was released on 2012-01-26 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than two millennia ago the famous Chinese general Sun Tzu wrote the classic work on military strategy, The Art of War. Now, in a new edition of Sun Tzu and the Art of Business, Mark McNeilly shows how Sun Tzu's strategic principles can be applied to twenty-first century business. Here are two books in one: McNeilly's synthesis of Sun Tzu's ideas into six strategic principles for the business executive, plus the text of Samuel B. Griffith's popular translation of The Art of War. McNeilly explains how to gain market share without inciting competitive retaliation, how to attack competitors' weak points, and how to maximize market information for competitive advantage. He demonstrates the value of speed and preparation in throwing the competition off-balance, employing strategy to beat the competition, and the need for character in leaders. Lastly, McNeilly presents a practical method to put Sun Tzu's principles into practice. By using modern examples throughout the book from Google, Zappos, Amazon, Dyson, Aflac, Singapore Airlines, Best Buy, the NFL, Tata Motors, Starbucks, and many others, he illustrates how, by following the wisdom of history's most respected strategist, executives can avoid the pitfalls of management fads and achieve lasting competitive advantage.
Download or read book Abortion in Cows written by David Roberts and published by . This book was released on 1908 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Dr David Roberts Practical Home Veterinarian written by David Roberts and published by . This book was released on 1912 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book High Profit Stock Trading for Beginners written by Josef LeFric and published by . This book was released on with total page 173 pages. Available in PDF, EPUB and Kindle. Book excerpt: As a brand new self-directed investor and trader with zero knowledge of the business you are at a loss as to what information you actually do and do not need. Brand new investors and traders waste a serious amount of valuable education and training time on learning information that will not do them any good and can even cause them to lose some of their hard earned money right away in the live markets. No one wants that however it is a huge mistake that brand new traders make because they don’t know any better. High Profit Stock Trading for Beginners is for all beginning aspiring investors and traders who are just getting their head around doing the stock trading business. Everyone has their own ideas of what they think day trading and swing trading are and what it can do for them. High Profit Stock Trading for Beginners is for people who want to start their own home based stock trading business and become investors and traders in today’s financial markets, but have zero experience and are looking for the best quality information to get them started. High Profit Stock Trading for Beginners is going to give you the brutal truth about financial market trading as a self-directed beginner then you can make your own decision as to how you will approach trading. Brand new traders all make the same mistakes over and over because they don‘t know any better, now you do. After reading this entire book you will know who runs the financial markets and how to work with them and make unlimited amounts of money instead of paying them with your hard earned money. The method of trading in this book is the easiest and fastest method of trading a beginner can learn in order to start making an unlimited income right away from investing and trading in the financial markets, what are you waiting for?
Download or read book A Battle door for Teachers Professors to Learn Singular Plural 1660 written by George Fox and published by . This book was released on 1886 with total page 1214 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Attention Merchants written by Tim Wu and published by Vintage. This book was released on 2017-09-19 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time. "Dazzling." —Financial Times Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ultimate commodity. In nearly every moment of our waking lives, we face a barrage of efforts to harvest our attention. This condition is not simply the byproduct of recent technological innovations but the result of more than a century's growth and expansion in the industries that feed on human attention. Wu’s narrative begins in the nineteenth century, when Benjamin Day discovered he could get rich selling newspapers for a penny. Since then, every new medium—from radio to television to Internet companies such as Google and Facebook—has attained commercial viability and immense riches by turning itself into an advertising platform. Since the early days, the basic business model of “attention merchants” has never changed: free diversion in exchange for a moment of your time, sold in turn to the highest-bidding advertiser. Full of lively, unexpected storytelling and piercing insight, The Attention Merchants lays bare the true nature of a ubiquitous reality we can no longer afford to accept at face value.