Download or read book Basics Fashion Management 01 written by Virginia Grose and published by A&C Black. This book was released on 2011-12-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Basics Fashion Management 01: Fashion Merchandising examines the fashion business in detail and is a crucial handbook for fashion merchandising, buying and business undergraduates

Download or read book Basics Fashion Management 01 written by Virginia Grose and published by A&C Black. This book was released on 2011-12-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Basics Fashion Management 01: Concept to Customer examines the fashion business in detail and is a crucial handbook for fashion merchandising, buying and business undergraduates

Download or read book Basics Fashion Management 01 Fashion Merchandising written by Virginia Grose and published by Bloomsbury Publishing. This book was released on 2011-12-28 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlighting the skills and considerations needed to manage products, this book will also help readers to understand processes such as product development, the supply chain and branding. It examines traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers. Interviews, photographs and case studies combine to make this an exciting and current career guide.

Download or read book Basics fashion management written by [Anonymus AC09012623] and published by . This book was released on 2012 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Basics Fashion Design 01 Research and Design written by Simon Seivewright and published by AVA Publishing. This book was released on 2007-12-10 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Research is key to every successful design-related project. Basics Fashion Design- Research and Design explains what research is, why and where you research, and how to format and process your findings. Research and Design leads you through the essential stages of research in order to be better equipped to explore your design ideas. It explains the importance of identifying your target market and the need to understand the different levels and genres of fashion before setting out on the process of creative research. The book then explores the many avenues for researching and the need to set a theme, concept or narrative to your collection. It explains how to translate research into early design ideas and discusses a range of techniques that can be used to bridge the gap between research and design. Design development is also examined through a series of structured stages. Finally, the book looks at a variety of approaches that can be used to successfully communicate and illustrate your design work.

Download or read book Basics Fashion Management 02 Fashion Promotion written by Gwyneth Moore and published by A&C Black. This book was released on 2012-11-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fashion Promotion fully examines what's required for a 21st century fashion brand to make its mark and stay visible in a shifting consumer landscape.

Download or read book The Fundamentals of Fashion Management written by Susan Dillon and published by Bloomsbury Publishing. This book was released on 2018-10-04 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fundamentals of Fashion Management provides an in-depth look at the changing face of today's fiercely competitive fashion industry. Providing invaluable behind-the-scenes insights into the roles and processes of the industry, this book combines creative and business approaches for all those seeking to gain a solid understanding of what it means to work in the fashion sector. Packed with new visuals, case studies and exercises, The Fundamentals of Fashion Management also contains new interviews with key players from different sectors in the global fashion industry, including with a fashion forecaster, a brand account manager, a fashion buyer, a digital marketing manager, fashion journalist, and a fashion entrepreneur. With an additional new chapter on entrepreneurship and management, this a must-have handbook for all those looking to create successful business practice in fashion management, marketing, buying, retailing and related fields.

Download or read book New Luxury Management written by Emmanuelle Rigaud-Lacresse and published by Springer. This book was released on 2017-01-12 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting a vision of the luxury sector and its management, this edited book describes “the new luxury” through a comprehensive view of the value chain, from concept to market. The authors argue that the main characteristics of “luxury” are linked to specific resources and competencies found throughout the value chain and that value is a result of the interaction between the brand and stakeholders, and more precisely with their clients. Taking an interdisciplinary approach, New Luxury Management encompasses both strategic and functional aspects of luxury management, providing innovative solutions to the successful creation and management of value across the organization, from leadership, human resources, financial management, marketing and economic perspectives.

Download or read book A Practical Guide to the Fashion Industry written by Virginia Grose and published by Bloomsbury Publishing. This book was released on 2021-01-28 with total page 175 pages. Available in PDF, EPUB and Kindle. Book excerpt: Highlighting the skills and considerations needed to manage products, Virginia Grose introduces key processes such as product development, the supply chain and branding to help you quickly get to grips with the business side of fashion. Examining traditional and newer roles within the industry, discussing the roles of buyers, retailers and merchandisers interviews and case studies give insight into the realities of this competitive industry. This second edition has all new case studies, interviews and projects as well as coverage of sustainable practice, the use of social media, the circular economy and slow fashion. There's also more on digital storytelling, online and offline retailing and elements of retail entertainment for customers plus the impact of fast fashion throughout the industry.

Download or read book Fashion Merchandising written by James Clark and published by Bloomsbury Publishing. This book was released on 2020-11-16 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now in its second edition, this critically-acclaimed core textbook provides a detailed overview of the role of the fashion merchandiser, its place within a fashion retail organisation by outlining their activities and responsibilities as part of the fashion value chain. This overview is situated within the broader context of the fashion industry, highlighting the relevance of the merchandiser role and comparing it to the role of the fashion buyer. The textbook features a multi-chapter case study that provides an example process of the planning and creation of a balanced product range from the perspective of the merchandiser. It does so using a combination of text and numerical explanation. The second edition has been reworked with new contributions by academics and industry practitioners that examine topics such as sustainability, supply chain management e-Commerce and the international perspectives of the merchandiser role. Offering crucial insight into the merchandiser role and emphasising how it can add value to a fashion business, this is an ideal textbook for aspiring merchandisers. It is suitable for students studying at undergraduate and postgraduate level and practitioners seeking to progress their careers in this exciting and multi-faceted industry. New to this Edition: - New focus point materials - New chapter on Sustainability, co-authored with Hannah Middleton - New activities and suggested reading lists Accompanying online resources for this title can be found at bloomsburyonlineresources.com/fashion-merchandising. These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Download or read book Basic Fashion Management written by and published by . This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Download or read book Design of Clothing Manufacturing Processes written by Jelka Geršak and published by Woodhead Publishing. This book was released on 2022-02-08 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This second edition of Design of Clothing Manufacturing Processes comprehensively addresses the design and planning of clothing manufacturing processes, beginning with the classification of clothing and discussion of its market, clothing sizing systems, and the key issues involved in developing a fashion collection. Special emphasis is placed on production planning and control, with detailed coverage of the processes of design, pattern making and cutting, joining techniques, work analysis, clothing manufacturing planning, and the behaviour, performance, and quality of materials critical to the development, planning, and control of manufacturing processes and the sale of garments. With its descriptions of the rapid, integrated, and flexible manufacturing systems of today, driven by demand information, this book explains how new supply chain models and manufacturing processes can lead to a much quicker route from design to distribution. This new edition is updated with important new research and topics, including digital fashion incorporating scientific aspects of fabric modelling, simulation and digital fitting, and the performance of seams as an important criterion for the quality and appearance of clothing. - Considers in detail the design of clothing classification and sizing systems - Comprehensively presents the requirements of digital fashion, the terminology used for virtual garment, fabric modelling for virtual clothing simulation, and digital fitting - Covers the production planning in all aspects of clothing production from design and pattern making to manufacture - Provides a thorough review and description of quality requirements for clothing materials - Looks in detail at the performance of stitched seams, from the theoretical basis for determining seam strength and the parameters that affect seam strength, to the phenomenon of seam pucker

Download or read book Fashion Buying written by David Shaw and published by Bloomsbury Publishing. This book was released on 2017-01-12 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing fully updated and beautifully illustrated need-to-know info, this revised second edition of the bestselling textbook on fashion buying contains everything today's fashion management student needs to give them a clear head-start in this lucrative but highly competitive industry. Fashion Buying uniquely looks at what fashion buying entails in terms of the activities, processes and people involved - from the perspective of the fashion buyer. The book breaks down the five key areas of buying activity for those wishing to pursue a career in the industry, crucially exploring the role of the fashion buyer, sources of buying inspiration, sourcing and communication, merchandise planning and trends in fashion buying. Featuring completely revised content on retail typology (including need-to-know info on demographics, price points and markets), and selecting and buying garments (line sheets, purchase orders and lookbooks), Fashion Buying now includes valuable new sections on customer profiling, merchandise pricing (mark-ups, markdowns and how pricing is calculated for profit), and trends. Also included in this practical handbook are insightful interviews with both established and emergent fashion creatives. Business case studies put the contents of each chapter into professional context and provide insider perspective; while industry-focused exercises and activities enable readers to practise applying their new skills and so gain a competitive advantage in both their studies and buying careers. Written by industry experts, Fashion Buying is an invaluable go-to resource and leading textbook for fashion design, marketing, buying and merchandising students.

Download or read book Managing the Retail Supply Chain written by James Topps and published by Kogan Page Publishers. This book was released on 2018-01-03 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and mark-downs as necessary. They also oversee delivery and distribution of stock and deal with suppliers. Their connection with and understanding of the supply chain is vital. Supported by theories, explanations and real-life examples, Managing the Retail Supply Chain looks at concepts and core themes that run across all sectors. Many businesses use a one-size-fits-all solution for any issues which arise, leading to big problems. Managing the Retail Supply Chain presents numerous examples of different business models adopted by a variety of companies. Covering basic principles of retail supply chain, KPIs, merchandise planning and demand planning as well as omnichannel, vertical integration, on-shelf availability and e-commerce, Managing the Retail Supply Chain is an essential guide for anyone involved in or studying retail supply chains and merchandising.

Download or read book An Introduction to Fashion Retailing written by Dimitri Koumbis and published by Bloomsbury Publishing. This book was released on 2021-03-25 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you're taking your first steps into the fast-paced world of retail, then merchandiser, store designer, retailer and educator Dimitri Koumbis is the ideal guide. In An Introduction to Fashion Retailing, he'll walk you through everything from the history of retail design, to the intricacies of consumer behavior, fast fashion and corporate social responsibility. You'll also learn professional techniques through detailed case studies of international retailers, including LVMH, Estée Lauder and ASOS. This revised edition includes expanded coverage of omnichannel retail approaches, retail KPIs as well as an outline of future retail trends in brick and mortar, e-commerce and technology. There's also a whole new chapter introducing visual merchandising, expanding on the importance of the store's overall design and visual representation of products.

Download or read book Getting a Job in the Retail Industry written by Laura La Bella and published by The Rosen Publishing Group, Inc. This book was released on 2016-07-15 with total page 83 pages. Available in PDF, EPUB and Kindle. Book excerpt: A growing service economy in the United States has made retail a major growth industry. This book details the preparation and training or schooling involved in securing a job in retail, depending on the position and one’s career goals, both short and long term. From clerks and cashiers to secret shoppers, working in online marketplaces and brick and mortar stores, retail work includes positions in many different kinds of stores: apparel, electronics, hardware, domestic appliances, big box, and more. The book outlines possible schedules, job search and interview skills, the road to advancement, and many other facets of the retail job market.

Download or read book Fashion Management written by Rosemary Varley and published by Bloomsbury Publishing. This book was released on 2018-10-30 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new textbook, authored by a team of expert researchers and lecturers based at the London College of Fashion, is one of the first in the field to examine strategic management in the context of the fashion industry, catering specifically for students hoping to work in the sector. International in approach, the text covers all aspects of strategic management, from growth strategy and financial management to brand and supply chain management. Fashion Management's engaging style, page design and pedagogical framework makes it accessible to students at all levels, while the authors' extensive expertise ensures that the content is always underpinned by rigorous academic research. Established key topics and significant contemporary issues – such as sustainability, the digital, and corporate social responsibility – are considered from both a theoretical and practical perspective, with real-world examples drawn from high-profile, global fashion organisations. This is an ideal core textbook for those studying on undergraduate and postgraduate degree courses in fashion management and fashion marketing. The book will also be an important supplementary resource for courses in marketing, retailing and business studies, with the fashion industry providing an effective context for students to engage with the application of theory.